National Account Manager - Sales (Farm & Fleet)

The National Account Manager reports to the Head of Sales and leads strategy, development and sales execution for key retail customers. This sales leader is responsible for establishing vision and strategy, implementing operational plans, and delivering programs and product offerings that create value for the customer and support Outdoor Cap’s strategic business plan. The NAM is directly responsible for leading and executing all aspects of the sales plan and for maintaining the health of the customer relationship by focusing on category development, distribution, shelf management, and execution. Leads the strategic planning, implementation, and tactical execution of the business plans for Outdoor Cap products. The ideal candidate has sales leadership experience working with national accounts, preferably in headwear and/or apparel categories.

Essential Duties and Responsibilities

• Upholds Outdoor Cap's Mission-Vision-Values and Founder’s Pillars by acting with integrity; working together as a team; treating each other with respect
• Achieves or exceeds defined sales, inventory and gross profit goals
• Functions as the main point of contact for customer and builds effective and influential relationships at the buyer and DMM levels
• Maintains customer loyalty through the highest level of service and commitment
• Leads a business planning process that establishes vision, strategy and operational plans; and helps provide definition of goals and targets
• Provides creative and opportunistic solutions to adversity in order to achieve targets
• Understands and articulates customer needs and opportunities in order to develop sales, product and merchandising plans that are clear in direction and purpose
• Leads the sales and product development lifecycle through effective collaboration with Product Development, Design, Sourcing and Merchandising teams
• Aligns with Sales Support, Purchasing and Operations to ensure flawless and timely program execution
• Aligns with Business Intelligence to ensure accurate forecasting and utilize sales, inventory and retailer POS reporting to deliver insights that help drive the business
• Builds meaningful relationships with team members across the organization
• Communicates regularly and effectively with senior leadership
• Maintains a strong awareness of the marketplace, competition, trend and innovation
• Demonstrates a robust knowledge of Outdoor Cap’s brands, products and systems

• Maintains & continues to develop relationships with customers which can be leveraged for Outdoor Cap’s long term success.

• Continuously assesses customer goals and strategies to determine an optimal sales plan for Outdoor Cap

• Collaborates with Business Intelligence team to develop comprehensive and aligned annual Account Plans. These plans include forecasted sales and spending, annual promotional calendars and account profiles. Identify and understand the customer's needs and work with internal teams to customize plans that best meet the customer's strategic direction while optimizing Outdoor Cap’s growth opportunities.
• Actively participates on the Sales Team through collaboration, communication and best-practice sharing with other sales managers.
• Manages travel expenses and company resources in a prudent manner.
• Manages multiple retail accounts and adjusts sales tactics and procedures as appropriate for each customer

• Monitors market trends, identifies competitive activity and develops action plans accordingly.

Skills and Competencies

• Highly collaborative, able to establish and maintain relationships with all levels of personnel (including management) and displays strong leadership abilities to influence and work cross-functionally.
• Excellent time management, multi-task oriented, organized and keen sense of personal accountability. Is highly motivated with strong work ethics and demonstrated flexibility to meet tight deadlines

• Is Organized, with the ability to manage multiple projects by prioritizing, communicating with team members and using time management skills.

• Excellent communicator (visual, written and verbal) and a creative thinker with the ability to use data to inform decisions
• Effectively sets priorities and manages timelines in order to get work done through others.
• Effectively communicates vision and strategy.
• Maintains a high level of awareness and understanding of the marketplace, industry trends and competition.
• Provides exceptional service and responds to customer needs with urgency, thoughtfulness and attention to detail.
• Accurate sales forecasting, demand planning and inventory management. Maintains awareness of all cost centers, including factory, royalty, commission, inventory and operational cost-to-serve
• Intermediate level computer experience in Microsoft Office products

Education and Qualifications

• Bachelor’s degree from an accredited university or institution in Business, Marketing or related field, or combination of relevant education and experience.

• 8+ years retail sales / merchandising, headwear or apparel background a plus.

Physical/Mental Requirements

• Must be able to remain in a stationary position (seated) 80% of the day and occasionally reach, bend and move inside the office to access files and product.
• Domestic travel up to 30%
• Required to have close visual acuity to perform computer tasks and operate other office machinery.
• The person in this position frequently communicates with internal and external customers and must be able to exchange accurate information in a clear manner.
• Ability to move 10-20 lbs occasionally throughout day.
• Able to hear a telephone ring.

Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time.