Senior Social Media Manager

The Company:

Pangaea is on a mission to connect consumers around the world with brands they love. We believe that what you buy is an expression of who you are. By empowering brands to reach a global scale, we're building a smaller, more expressive world.

We collect and analyze consumer purchase and behavioral data to create premium, international-first brands for the world's fastest growing e-commerce markets. Our brands are built on a proprietary internationalization platform with competencies across warehousing/logistics, globally distributed performance creative, compliance and payments.

Since our launch in 2018, we've sold our products in 100 different countries. We have grown to over 100 employees and contractors across several locations in the world. Backed by Google's AI Gradient Ventures, we're a rapidly growing startup poised to become a leader in the Direct to Consumer industry. We secured Series B funding in the summer of 2021 and are poised to continue rapid growth.

The Role:

Pangaea is looking for a Senior Social Media Manager who will be responsible for the execution and reporting across all organic Social Media Channels (FB, IG, TikTok, Twitter, YouTube) for emerging brands under the Pangaea umbrella. This person will also manage Influencer channels and optimize their performance across our brand portfolio. This position will be fully remote but we are looking for someone located in Los Angeles, CA area.

Responsibilities:

Social Media Management:

• Help brainstorm, develop, and execute engaging social media campaigns across all social media platforms.
• Schedule, write, and publish all social media posts across multiple platforms.
• Work in partnership with the Creative team to develop engaging, interactive, and informative social media content.
• Track performance and metrics across social media platforms to be able to inform various internal teams of content performance.
• Conduct regular outbounding to help increase awareness of Pangaea brands.
• Keep up to speed on all social trends, including new channels, updates to existing channels, creative trends, etc. Stay informed of platform updates.

Influencer Management:

• Work in partnership with the broader Marketing team to create and execute comprehensive influencer marketing strategies on an ongoing basis.
• Identify, track, and analyze key performance metrics through Planoly and Sprout Social.
• Lead the talent sourcing, outreach, negotiation, and onboarding of Pangaea's influencers and brand ambassadors. Establish and maintain long-term relationships with key influencers and serve as the point of contact.
• Grow Pangaea's brand awareness by leading giveaways with partner brands.

Requirements:

• Minimum of 5-7 years of experience in social media management
• Minimum of 5 years leading a small but mighty Social team
• Expert knowledge of the social media industry and trends across all major networks: Facebook, Instagram, Twitter, Pinterest, TikTok, YouTube, LinkedIn, etc.
• Experience managing Influencer partnerships within an e-commerce environment
• Understanding of social media technology, channels, best practices, and strategy
• Proficient knowledge of Adobe Creative Suite and ability to edit videos on Instagram and TikTok
• Strong attention to detail, ability to prioritize tasks, and work across multiple projects simultaneously
• Excellent verbal and written communication skills

Benefits:

Our goal is to provide Pangaeans with an excellent benefits experience that enhances their physical, mental and financial health and well being. These benefits are thoughtfully designed and curated to ensure that our employees are fully equipped to help us build. Some benefits include:

• Health insurance: Pangaea offers medical, dental, and vision insurance plans. Out of three amazing medical plans, we cover 100% for the first plan for employees and 90% of the monthly premium for two higher coverage plans. We also provide 75% of the monthly premium for family coverage.
• Wellness: We provide free membership to health and wellness apps such as Aaptiv (virtual fitness classes), Ginger (behavioral health coaching, therapy and psychiatry) and Carrot (fertility, family planning and pregnancy support).
• A LOT of time off: Pangaea recognizes up to 13 paid holidays per year (exact number varies by country). We also have 6 additional "Pangaea Fridays" throughout the year where employees can get a head start on their weekend and take the whole day off. Lastly, we have a flexible time off policy and trust our employees to take vacation when they need it!
• Staff discount: All staff members are given $200 of credit per month to use on Pangaea products so that they can try, own (and love!) all the products we sell.

Please note that some benefits vary by country.

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