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Social Media Strategy Jobs (NOW HIRING)

Tuskegee University

The Director of Social Media Strategy will develop and execute a comprehensive social media strategy that aligns with the university's strategic goals, objectives and overall messaging. This role ...

Connecticut College

Social Media Strategist

New London, CT · On-site

$58K - $61K/yr

Develop engaging content based on the social media strategy and the College brand. Increase engagement across all social channels. 4. Work closely with the Social Media Content Creator (Video) to ...

Blaze Media

Social Media Strategist

DUTIES & RESPONSIBILITIES Social Media Strategy & Growth * Develop and execute a unified social media strategy emphasizing audience growth, especially on Instagram and YouTube. * Identify trends ...

GH Advertising

Social Media Strategist

Pittsburgh, PA · On-site

This role blends content strategy, influencer and community engagement, reputation management ... Social Strategy & Planning * Develop comprehensive social media strategies aligned with client ...

Brunner

Social Media Strategy Intern

Pittsburgh, PA · On-site

$14.50 - $18.75/hr

Step into the strategic side of social media marketing and gain hands-on experience helping brands connect with audiences in meaningful ways. This internship is ideal for someone who is analytical ...

Careers at KKR

VP - Social Media Strategist

Boston, MA · On-site

This individual will play a critical role in shaping and executing KKR's social media strategy, driving engagement with key audiences, and amplifying the firm's brand, insights, and impact stories.

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$21.5K

$77K

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How much do social media strategy jobs pay per year?

As of Jul 27, 2026, the average yearly pay for social media strategy in the United States is $76,970.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,000.00 and $92,500.00 per year, depending on experience, location, and employer.

What does a social media strategist make?

A social media strategist typically earns between $50,000 and $85,000 annually, depending on experience, location, and company size. Salaries can vary widely, with senior roles or those in larger organizations often earning higher compensation, and the role often requires skills in content creation, analytics, and platform management.

What are the key skills and qualifications needed to thrive as a Social Media Strategist, and why are they important?

To thrive as a Social Media Strategist, you need expertise in content creation, digital marketing, analytics, and a strong understanding of social platforms, often backed by a degree in marketing or communications. Familiarity with tools like Hootsuite, Sprout Social, Google Analytics, and Facebook Business Manager is typically required. Creativity, adaptability, and strong communication skills help you craft engaging campaigns and respond effectively to trends and audience feedback. These abilities are crucial for building brand presence, driving engagement, and achieving organizational marketing goals in a dynamic digital landscape.

What is the highest paying social media job?

The highest paying social media job is often a Social Media Director or Chief Marketing Officer, with salaries exceeding $100,000 to $200,000 annually depending on experience and company size. These roles require strategic planning, leadership skills, and proficiency with analytics tools and advertising platforms.

What does a social media strategist do?

A social media strategist develops and implements plans to increase a company's online presence across platforms like Facebook, Instagram, and Twitter. They analyze engagement data, create content strategies, and stay updated on social media trends to achieve marketing goals. Strong communication skills and familiarity with social media tools are essential for this role.

What is social media strategy?

A social media strategy is a comprehensive plan that outlines how a business or individual will use social media platforms to achieve specific marketing and communication goals. It involves identifying target audiences, selecting the right platforms, creating engaging content, and determining the best times and methods for posting. A strong social media strategy also includes setting measurable objectives, monitoring performance, and adjusting tactics to improve results over time.

What is the difference between Social Media Strategy vs Social Media Manager?

AspectSocial Media StrategySocial Media Manager
Primary FocusDeveloping overall social media plans and goalsExecuting daily social media activities and managing content
Skills & CertificationsStrategic planning, analytics, content creationContent creation, community management, platform-specific skills
Work EnvironmentCollaborates with marketing teams, focuses on planningManages social media accounts, interacts with followers
Common UsageInvolved in campaign planning and strategy developmentHandles posting, engagement, and monitoring

While both roles are essential in social media marketing, Social Media Strategy focuses on planning and setting goals, whereas Social Media Managers handle the day-to-day execution and engagement. Understanding these differences helps organizations assign the right responsibilities to each role for effective social media presence.

What is the 5 5 5 rule on social media?

The 5 5 5 rule in social media strategy suggests posting five times a day, engaging with five followers or comments, and sharing five relevant pieces of content daily. For social media strategists, applying this rule can help maintain consistent activity and foster audience engagement across platforms.

How does a Social Media Strategist typically collaborate with other departments within an organization?

A Social Media Strategist often works closely with marketing, public relations, customer service, and content creation teams to ensure consistency in messaging and alignment with overall business goals. They may participate in cross-departmental meetings to coordinate campaigns, gather insights on product launches, and address customer feedback. Strong collaboration skills are essential, as strategists frequently translate brand objectives into engaging social content and work with designers and copywriters to produce compelling posts. This collaborative environment helps ensure that social media efforts support larger organizational initiatives and deliver measurable results.
More about Social Media Strategy jobs
What cities are hiring for Social Media Strategy jobs? Cities with the most Social Media Strategy job openings:
What are the most commonly searched types of Social Media Strategy jobs? The most popular types of Social Media Strategy jobs are:
What states have the most Social Media Strategy jobs? States with the most job openings for Social Media Strategy jobs include:
Social Media Strategy jobs near you
Infographic showing various Social Media Strategy job openings in the United States as of July 2026, with employment types broken down into 75% Full Time, 20% Part Time, 1% Temporary, and 4% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $76,970 per year, or $37 per hour.

Social Media Strategy & Account Manager

Align Social Impact

Manhattan, NY • On-site

$2.5K/mo

Contractor

Posted 19 days ago

Job description

Overview
Align Social Impact is seeking a part-time Social Media Strategist and Account Manager to support mission-driven clients across culture, philanthropy, advocacy, and impact. The Social Media Strategist will translate ideas and issue areas into social content and digital strategies that engage audiences, elevate storytelling, and advance impact narratives. The role focuses on strategy, narrative, cultural fluency, and light execution, with opportunities for collaboration across PR, research, and creative workstreams.
Key Responsibilities:
  • Strategy & Narrative:
    • Develop platform-appropriate social media strategies aligned to client goals and impact narratives as well as the firm's.
    • Define content pillars, audience maps, platform roles, and messaging frameworks.
    • Identify cultural and digital trends, conversation moments, and narrative opportunities relevant to impact work.
  • Content + Light Execution:
    • Draft captions, posts, and short-form social copy.
    • Build and maintain content calendars.
    • Develop graphical content using platforms like Canva.
    • Schedule/publish content across platforms.
    • Conduct social listening and audience research.
    • Support event or moment-based social activations.
    • Implement and manage paid spend and monitor over time.
  • Reporting + Insights:
    • Track social performance and synthesize insights into monthly reports for Align and its clients.
    • Monitor public conversation and narrative context surrounding client topics.
    • Surface recommendations to optimize reach, engagement, and narrative alignment.
  • Collaboration + Communication:
    • Participate in internal and client check-ins and strategy reviews.
    • Coordinate with PR, research, and creative teams to ensure integrated storytelling.
    • Manage timelines and workflows associated with social deliverables.
Required Qualifications:
  • 4–5+ years of experience in social media strategy, digital communications, or related roles.
  • Strong writing and storytelling skills with fluency across platforms.
  • Experience working with nonprofits, foundations, social enterprises, impact leaders, cultural institutions, advocacy groups, or mission-driven brands.
  • Demonstrated competency in identifying cultural and digital trends, social moments, and narrative opportunities relevant to impact communications.
  • Experience with scheduling and analytics tools (e.g., Later, Sprout, Creator Studio).
  • Interest in social impact, culture, and narrative change.
  • Ability to manage timelines with minimal supervision.
  • Available to work EST hours as needed.
Preferred Qualifications (Not Required):
  • Multilingual or bilingual proficiency.
  • Basic visual or media literacy (e.g., photography, video capture/editing, Canva, CapCut, or Adobe tools).
  • Experience supporting event-based social content capture.
  • Knowledge of platform-specific creative best practices.

Engagement Details:
  • Contract Type: 1099 Independent Contractor.
  • Hours: ~15 hours/week (EST hours).
  • Compensation: $2,400/month.
  • Location: Hybrid (NYC + Remote).
  • Term: 6 months with potential extension.
Align Social Impact is an Align Communications & Creative LLC Company and an Equal Employment Opportunity employer. We are committed to diversity, equity and inclusion and building a team that represents a variety of backgrounds, perspectives and skills. We do not discriminate, and all decisions are based on qualifications, merit, and business needs. Align will not tolerate discrimination in employment, employment-related decisions, or business dealings on the basis of race, color, ancestry, age, sex, sexual orientation, religion, disability, ethnicity, national origin, veteran status, marital status, pregnancy, or any other legally protected status. Learn more at www.alignsocialimpact.com.
Our team looks forward to reviewing your application. Please note that due to the high volume of applications, we do not provide status updates to all who submit. To that end, should your application be chosen for the first round of interviews, you will be contacted by a member of the Align team. Thank you for your interest in Align Social Impact!