The Social Media Manager will be responsible for creating and executing platform-specific strategies, collaborating with hosts and production teams, monitoring engagement, analyzing performance data ...
The Social Media Manager will be responsible for creating and executing platform-specific strategies, collaborating with hosts and production teams, monitoring engagement, analyzing performance data ...
Social Media Manager
Irving, TX · On-site
The Social Media Manager will be responsible for creating and executing platform-specific strategies, collaborating with hosts and production teams, monitoring engagement, analyzing performance data ...
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Social Media Manager
Irving, TX · On-site
The Social Media Manager will be responsible for creating and executing platform-specific strategies, collaborating with hosts and production teams, monitoring engagement, analyzing performance data ...
Social Media Manager
$80K - $100K/yr
Manage and grow all official social media accounts across major platforms, including X, LinkedIn, Facebook, Instagram, YouTube, TikTok, and emerging channels. Develop and maintain a robust content ...
Social Media Manager
$80K - $100K/yr
Manage and grow all official social media accounts across major platforms, including X, LinkedIn, Facebook, Instagram, YouTube, TikTok, and emerging channels. Develop and maintain a robust content ...
Social Media Manager
Washington, DC · On-site
$80K - $100K/yr
Key Responsibilities Strategy & Management • Develop, implement, and maintain a comprehensive, cohesive social media strategy aligned with both Sightline Media Group's and Sunset Publishing ...
Social Media Manager
Washington, DC · On-site
$80K - $100K/yr
Key Responsibilities Strategy & Management • Develop, implement, and maintain a comprehensive, cohesive social media strategy aligned with both Sightline Media Group's and Sunset Publishing ...
Social Media Manager
Pawtucket, RI · Remote
$70K - $100K/yr
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
Quick apply
Social Media Manager
Pawtucket, RI · Remote
$70K - $100K/yr
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
Social Media Manager
Providence, RI · Remote
$70K - $100K/yr
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
Quick apply
Social Media Manager
Providence, RI · Remote
$70K - $100K/yr
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
About the Social Media Manager Position Our organization is in need of a talented Social Media Manager to manage our accounts. The Social Media Manager is responsible for generating unique and ...
About the Social Media Manager Position Our organization is in need of a talented Social Media Manager to manage our accounts. The Social Media Manager is responsible for generating unique and ...
Social Media Manager
Newport, RI · Remote
$70K - $100K/yr
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
Quick apply
Social Media Manager
Newport, RI · Remote
$70K - $100K/yr
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
Social Media Manager
Fall River, MA · Remote
$70K - $100K/yr
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
Quick apply
Social Media Manager
Fall River, MA · Remote
$70K - $100K/yr
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
Social Media Manager
Manhattan, NY · On-site
Social Media Manager Responsibilities include: * Performing research on current benchmark trends and audience preferences * Designing and implementing social media strategy to align with business ...
Social Media Manager
Manhattan, NY · On-site
Social Media Manager Responsibilities include: * Performing research on current benchmark trends and audience preferences * Designing and implementing social media strategy to align with business ...
Social Media Manager
Sunnyvale, CA · On-site
Social Media Manager Location:Remote Duration: Long Term Responsibilities We are looking for a talented Brand and Social media manager to lead strategy and tactical execution for our BILL social ...
Social Media Manager
Sunnyvale, CA · On-site
Social Media Manager Location:Remote Duration: Long Term Responsibilities We are looking for a talented Brand and Social media manager to lead strategy and tactical execution for our BILL social ...
Social Media Manager
Newport, RI · Remote
$70K - $100K/yr
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
Quick apply
Social Media Manager
Newport, RI · Remote
$70K - $100K/yr
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
Social Media Manager
Newport, RI · Remote
$70K - $100K/wk
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
Quick apply
Social Media Manager
Newport, RI · Remote
$70K - $100K/wk
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
Social Media Manager
East Greenwich, RI · Remote
$70K - $100K/yr
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
Quick apply
Social Media Manager
East Greenwich, RI · Remote
$70K - $100K/yr
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
Social Media Manager
New York, NY · On-site
The Social Media Manager will be responsible for the creation of social media content, including imagery, videos and editorial. The Social Media Manager will also oversee daily tasks, including ...
Social Media Manager
New York, NY · On-site
The Social Media Manager will be responsible for the creation of social media content, including imagery, videos and editorial. The Social Media Manager will also oversee daily tasks, including ...
The Social Media Manager will be responsible for the creation of social media content, including imagery, videos and editorial. The Social Media Manager will also oversee daily tasks, including ...
The Social Media Manager will be responsible for the creation of social media content, including imagery, videos and editorial. The Social Media Manager will also oversee daily tasks, including ...
Social Media Manager
Boston, MA · Remote
$70K - $100K/yr
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
Quick apply
Social Media Manager
Boston, MA · Remote
$70K - $100K/yr
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
Social Media Manager
Fall River, MA · Remote
$70K - $100K/yr
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
Quick apply
Social Media Manager
Fall River, MA · Remote
$70K - $100K/yr
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
Social Media Manager
Newport, RI · Remote
$70K - $100K/yr
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
Quick apply
Social Media Manager
Newport, RI · Remote
$70K - $100K/yr
As a Social Media Manager, you will play a crucial role in developing and implementing our social media strategies to enhance brand awareness, drive engagement, and increase conversions. You will be ...
Social Media Manager
Brooklyn, NY · On-site +1
$44K - $65K/yr
Social Media Manager Job Summary We are seeking a social media manager to maintain and grow our company's social networks. As a social media manager, you will update social networks and curate ...
Social Media Manager
Brooklyn, NY · On-site +1
$44K - $65K/yr
Social Media Manager Job Summary We are seeking a social media manager to maintain and grow our company's social networks. As a social media manager, you will update social networks and curate ...
Social Media Manager information
See salary details
$24.5K - $32.2K
4% of jobs
$32.2K - $40K
10% of jobs
$46.7K is the 25th percentile. Wages below this are outliers.
$40K - $47.7K
13% of jobs
$47.7K - $55.4K
16% of jobs
The median wage is $59.6K / yr.
$55.4K - $63.1K
14% of jobs
$63.1K - $70.9K
14% of jobs
$73.8K is the 75th percentile. Wages above this are outliers.
$70.9K - $78.6K
13% of jobs
$78.6K - $86.3K
6% of jobs
$86.3K - $94K
5% of jobs
$94K - $101.8K
3% of jobs
$101.8K - $109.5K
2% of jobs
$24.5K
$64.8K
$109.5K
How much do social media manager jobs pay per year?
As of Jun 12, 2026, the average yearly pay for social media manager in the United States is $64,845.00, according to ZipRecruiter salary data. Most workers in this role earn between $47,500.00 and $76,500.00 per year, depending on experience, location, and employer.
What are the key skills and qualifications needed to thrive as a Social Media Manager, and why are they important?
To thrive as a Social Media Manager, you need expertise in digital marketing, content creation, brand strategy, and analytics, often supported by a degree in marketing, communications, or a related field. Familiarity with social media platforms, scheduling tools like Hootsuite or Buffer, and analytics systems such as Google Analytics or native platform insights is crucial. Creativity, adaptability, strong written communication, and the ability to engage audiences are standout soft skills in this role. These skills are vital for building brand presence, fostering community engagement, and driving measurable business results through social platforms.
How does a Social Media Manager typically collaborate with other departments within a company?
A Social Media Manager frequently works alongside marketing, public relations, customer service, and product teams to ensure a unified brand message across all platforms. They coordinate campaigns, share feedback from online audiences, and align content strategies with broader business goals. Regular communication and cross-departmental meetings are common, allowing the Social Media Manager to gather insights, address customer concerns, and support product launches or events. This collaborative approach ensures that social media efforts are integrated and impactful.
What Does a Social Media Manager Do?
A social media manager oversees the creation and posting of content for their clients or employer on social media accounts. In this career, your responsibilities involve working on social media marketing campaigns and developing promotions for a product, brand, or service. You may create strategies to encourage user interactions on social media platforms and develop methods for measuring the success of social media efforts based on user data. As a manager, your duties may also include managing other social media department staff.
What does a Social Media Manager do?
A Social Media Manager is responsible for creating, curating, and managing content across an organization's social media platforms. They develop strategies to increase brand awareness, engage with followers, and drive traffic to the company's website or other online presences. In addition, they monitor social media trends, analyze performance metrics, and adjust campaigns to optimize results. Social Media Managers often collaborate with marketing, PR, and creative teams to ensure consistent brand messaging. Their role is crucial in shaping a brand's online reputation and fostering community engagement.
How much money do social media managers make a year?
Social media managers typically earn an average annual salary ranging from $50,000 to $80,000, depending on experience, location, and the size of the company. Those with specialized skills in analytics, content creation, or advertising may earn higher salaries or bonuses. Entry-level positions generally start lower, while senior roles or those in larger organizations can exceed $100,000 annually.
What is the 5 3 2 rule for social media?
The 5-3-2 rule for social media is a content strategy often used by social media managers, recommending that 50% of posts share helpful or educational content, 30% promote engagement or community building, and 20% showcase personal or brand-related updates. This approach helps maintain a balanced and engaging social media presence while building trust with the audience.
What are the qualifications to be a social media manager?
A social media manager typically needs a bachelor's degree in marketing, communications, or a related field. Relevant skills include proficiency with social media platforms, content creation, analytics tools, and strong communication abilities. Experience with digital marketing strategies and certifications such as Hootsuite or HubSpot can also be beneficial.
What is the difference between Social Media Manager vs Content Strategist?
| Aspect | Social Media Manager | Content Strategist |
|---|---|---|
| Primary Focus | Managing social media platforms, posting content, engaging audiences | Planning, developing, and overseeing content strategies across channels |
| Skills & Certifications | Social media tools, analytics, communication skills | Content creation, SEO, storytelling, analytics |
| Work Environment | Marketing teams, digital agencies, in-house marketing | Content teams, marketing departments, agencies |
| Industry Usage | Widely used in marketing, advertising, PR | Used in marketing, branding, media |
While both roles involve content, the Social Media Manager primarily handles social platforms and audience engagement, whereas the Content Strategist focuses on developing comprehensive content plans across multiple channels. Both roles require strong communication and analytical skills, but their day-to-day tasks and focus areas differ.
What do you do as a social media manager?
A social media manager is responsible for creating, curating, and managing content across social media platforms to engage audiences and promote a brand or organization. They analyze performance metrics, develop strategies, and stay updated on platform algorithms and trends. Strong communication skills and familiarity with social media tools like Hootsuite or Buffer are essential for the role.
More about Social Media Manager jobs
What cities are hiring for Social Media Manager jobs? Cities with the most Social Media Manager job openings:
What are the most commonly searched types of Social Media jobs? The most popular types of Social Media jobs are:
Who are the top companies hiring for Social Media Manager jobs? The top employers for Social Media Manager jobs are:
What states have the most Social Media Manager jobs? States with the most job openings for Social Media Manager jobs include:
What job categories do people searching Social Media Manager jobs look for? The top searched job categories for Social Media Manager jobs are:
- Full Time Church Social Media Manager
- Part Time Contract Social Media
- Seasonal Disney Social Media Customer Support
- Manager Nike Social Media
- Full Time Media
- Afternoon Social Media Data Entry
- Social Media Remote Work From Home
- Full Time Remote Social Media Management
- Food Social Media
- Seasonal Social Media Intelligence Analyst
Full-time
Posted 18 days ago
Job description
Blaze Media is one of the nation's largest independent media companies. Products and programming span subscription video, radio, on-demand podcasts, digital print, and other distributed publishing. Blaze Media is a pro-America, pro-free speech media company. We strive to empower content creators to be who they are, without filters. We're looking for smart and creative people with an entrepreneurial drive to help us continue to innovate entertainment media and speak truth. If that sounds like you, join us!
The Social Media Manager will be responsible for creating and executing platform-specific strategies, collaborating with hosts and production teams, monitoring engagement, analyzing performance data, and optimizing resources to drive audience growth, engagement, and subscription conversions.
Responsibilities
Develop and execute tailored social media strategies for each talent/show and for the company as a whole across all major platforms.
Coordinate with internal teams to create, schedule, and publish daily content (posts, Stories, Reels, Shorts, etc.), ensuring each piece aligns with brand guidelines and platform best practices.
Work closely with hosts and show teams to amplify their personal brands and ensure authentic representation across channels.
Community Engagement: Monitor audience interactions, respond appropriately, and foster a vibrant, positive community.
Track key performance indicators, generate regular reports, analyze trends, and make data-driven recommendations for optimizations.
Stay on top of platform updates, algorithm changes, and emerging digital trends to keep strategies fresh and innovative.
Support marketing and subscription growth initiatives with social media campaigns, launches, and promotional pushes.
Manage sensitive communications quickly and effectively to protect talent and brand reputation when necessary
Requirements
Bachelor's degree in Marketing, Communications, or related field.
3-5+ years of professional social media management experience, preferably in a subscriber-based media setting.
At least 2 years of experience managing a cohesive social team.
Understanding of emotional storytelling, hooks, and what makes content go viral.
Exceptional understanding of social media platform algorithms (Instagram, TikTok, YouTube, Facebook, X, and Threads, with an eye toward new/emerging platforms).
Highly organized, detail-oriented, and able to manage multiple content calendars and priorities simultaneously.
The ability to edit video and graphics for consumable social media.
Employment Type: FULL_TIME