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Social Media Director Jobs (NOW HIRING)

Areya Media

Social Media Director

Brooklyn, NY · On-site

$7.5K/mo

The Social Media Director is responsible for leading the social media vision and execution across Okayplayer's platforms, with a strong emphasis on video-first storytelling, live cultural coverage ...

New

TCS Education System

Social Media Director

Chicago, IL · On-site +1

  • Medical

  • Dental

  • Life

  • Retirement

  • PTO

Social Media Director Department: Marketing Job Purpose: The Social Media Director is a strategic leader responsible for elevating, expanding, and optimizing the social media presence across The ...

Word On Fire

Social Media Director

Rochester, MN · On-site

$100K - $145K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Social Media Director Reports to Executive Director of Brand & Mission Word on Fire Catholic Ministries is a nonprofit global media apostolate that supports the work of Bishop Robert Barron and ...

Word On Fire

Social Media Director

Rochester, MN · Hybrid

$100K - $145K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Social Media DirectorReports to Executive Director of Brand & Mission Word on Fire Catholic Ministries is a nonprofit global media apostolate that supports the work of Bishop Robert Barron and ...

Shopdoen

Social Media Director

California, MO · On-site

$140 - $150/hr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Social Media Director Classification: Exempt Salary Range*: $140k - $150k Working Hours*: Monday through Friday, 9:00am - 6:00pm Schedule*: Hybrid (Monday, Tuesday, Thursday in-office) Location: HQ ...

Doen

Social Media Director

Los Angeles, CA · On-site

$140K - $150K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Social Media Director Classification: Exempt Salary Range*: $140k - $150k Working Hours*: Monday through Friday, 9:00am - 6:00pm Schedule*: Hybrid (Monday, Tuesday, Thursday in-office) Location: HQ ...

DÔEN

Social Media Director

Los Angeles, CA · On-site

$140 - $150/hr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Social Media Director Classification: Exempt Salary Range*: $140k - $150k Working Hours*: Monday through Friday, 9:00am - 6:00pm Schedule*: Hybrid (Monday, Tuesday, Thursday in-office) Location: HQ ...

New

RedChip Companies

Social Media Director

Maitland, FL · On-site

RedChip is seeking a Social Media Director to lead and execute our social media strategy across multiple platforms, with a focus on audience growth, thought leadership, and measurable business impact.

RedChip Companies

Social Media Director

Maitland, FL · On-site

RedChip is seeking a Social Media Director to lead and execute our social media strategy across multiple platforms, with a focus on audience growth, thought leadership, and measurable business impact.

FIS

Social Media Director

Jacksonville, FL · On-site +1

$187K - $318K/yr

We're looking for a Director of Social Media to build a bold new voice for FIS and prove that B2B financial technology can produce world-class social media engagement. You'll set the vision and get ...

FIS, Inc.

Social Media Director

New York, NY · On-site

$187K - $318K/yr

We're looking for a Director of Social Media to build a bold new voice for FIS and prove that B2B financial technology can produce world-class social media engagement. You'll set the vision and get ...

Worldpay, Inc.

Social Media Director

New York, NY · On-site +1

$187K - $318K/yr

We're looking for a Director of Social Media to build a bold new voice for FIS and prove that B2B financial technology can produce world-class social media engagement. You'll set the vision and get ...

FIS

Social Media Director

New York, NY · On-site +1

$187K - $318K/yr

We're looking for a Director of Social Media to build a bold new voice for FIS and prove that B2B financial technology can produce world-class social media engagement. You'll set the vision and get ...

Worldpay, Inc.

Social Media Director

Jacksonville, FL · On-site +1

$187K - $318K/yr

We're looking for a Director of Social Media to build a bold new voice for FIS and prove that B2B financial technology can produce world-class social media engagement. You'll set the vision and get ...

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Social Media Director information

See salary details

$29.5K

$94.5K

$150.5K

How much do social media director jobs pay per year?

As of Aug 13, 2026, the average yearly pay for social media director in the United States is $94,507.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,000.00 and $118,000.00 per year, depending on experience, location, and employer.

What is the difference between Social Media Director vs Social Media Manager?

AspectSocial Media DirectorSocial Media Manager
ResponsibilitiesOversees overall social media strategy, brand positioning, and team leadershipExecutes daily content creation, posting, and engagement activities
Required SkillsStrategic planning, leadership, analytics, and cross-department coordinationContent creation, community management, analytics, and platform-specific skills
Work EnvironmentSenior-level, often in marketing or communications departmentsOperational role, often reporting to the director or marketing manager
Common UsageUsed in larger organizations with dedicated teamsFound in small to medium businesses and agencies

The main difference between a Social Media Director and a Social Media Manager lies in scope and seniority. The director focuses on strategic planning and leadership, while the manager handles daily content execution. Both roles require strong social media skills, but the director's role is more about guiding overall brand presence.

How much money do social media directors make?

Social media directors typically earn a median annual salary of around $70,000 to $120,000, depending on experience, industry, and location. Senior roles or those in large companies can earn higher, often exceeding $150,000, especially with expertise in analytics and content strategy.

What are the key skills and qualifications needed to thrive as a social media director?

To thrive as a Social Media Director, you need expertise in digital marketing strategy, content creation, analytics, and a deep understanding of various social media platforms, often supported by a degree in marketing, communications, or a related field. Familiarity with tools like Hootsuite, Sprout Social, Google Analytics, and advertising platforms such as Facebook Ads Manager is essential. Strong leadership, creativity, and excellent communication skills set top candidates apart in this role. These skills and qualities are crucial for driving brand engagement, managing teams, and achieving measurable business growth through social media channels.

What does a social media director do?

A Social Media Director is responsible for overseeing an organization's overall social media strategy and presence across multiple platforms. They lead social media teams, plan campaigns, analyze engagement data, and ensure the brand's voice is consistent and effective online. Their role includes collaborating with marketing, PR, and creative departments to create compelling content that aligns with business goals. Additionally, they monitor trends, manage budgets, and often handle crisis communication on social channels.

How does a social media director typically collaborate with other departments within a company?

A Social Media Director works closely with various departments, such as marketing, public relations, and customer service, to ensure that brand messaging is consistent across all platforms. They often coordinate with creative teams to develop engaging content and partner with analytics teams to measure campaign performance. Regular cross-departmental meetings and collaborative planning sessions are common to align on business objectives, product launches, and promotional events. This collaborative approach helps maximize the impact of social media strategies and ensures that organizational goals are met.
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What are the most commonly searched types of Social Media jobs?

The most popular types of Social Media jobs are:

Who are the top companies hiring for Social Media Director jobs?

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What states have the most Social Media Director jobs?

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Social Media Director jobs near you
Infographic showing various Social Media Director job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 1% As Needed, 73% Full Time, 21% Part Time, 1% Temporary, and 3% Contract. Highlights an 93% Physical, 2% Hybrid, and 5% Remote job distribution, with an average salary of $94,507 per year, or $45.4 per hour.

Social Media Director

Areya Media

Brooklyn, NY • On-site

$7.5K/mo

Contractor

Posted 3 days ago

New

Job description

The Social Media Director is responsible for leading the social media vision and execution across Okayplayer’s platforms, with a strong emphasis on video-first storytelling, live cultural coverage, and monetization. This leader will oversee a team of coordinators, strategists, creators, and performers, ensuring strategy, logistics, and production workflows are executed at the highest level.


Key responsibilities include:

  • Lead, mentor, and manage a cross-functional social team (coordinators, strategists, creators, and performers) to deliver best-in-class social storytelling.
  • Develop and execute the social media brand strategy with a video-first focus, driving follower growth, reach, and engagement across Instagram, Facebook, TikTok, Twitter & YouTube.
  • Manage real-time social coverage at live events, overseeing on-site teams, content capture, rapid publishing, and performance tracking to maximize engagement.
  • Oversee social video production workflows — including editing, formatting, and optimizing for each platform — while training and supporting team members to execute at scale.
  • Collaborate with sales to translate campaign briefs into impactful branded and paid social activations.
  • Establish and track qualitative and quantitative content performance goals, leveraging analytics to drive strategy.
  • Identify and optimize monetization opportunities across all platforms (e.g., YouTube Partner Program, Meta In-Stream Ads, branded content, affiliate links, and social commerce).
  • Manage the annual content calendar, weaving in tentpole cultural moments, live coverage, and recurring campaigns to ensure brand consistency.
  • Enforce copyright, licensing, and fair use compliance in all content.
  • Conduct regular best-practice training, audits, and team feedback sessions to foster excellence and innovation.
  • Stay ahead of emerging trends, tools, and platform changes to keep Okayplayer at the forefront of digital culture.


The Social Media Director should be a dynamic, culturally fluent leader with a proven ability to manage both people and content systems. They should bring a video-first mindset, operational excellence, and a passion for music and culture.


Qualifications include:

  • 5+ years of experience in social media marketing, with at least 3 years managing a team of coordinators, strategists, creators, and performers.
  • Demonstrated success in building and leading video-first campaigns, including social video production and editing proficiency (short-form and long-form).
  • Hands-on experience creating and executing logistics and rollout strategies for live event coverage, cultural moments, and experiential activations.
  • Expertise in paid social campaign management on Meta, YouTube, TikTok, and other major platforms.
  • Strong knowledge of analytics tools (e.g., Parse.ly, Google Analytics, Sprout Social, etc.) with the ability to derive actionable insights.
  • Proven ability to drive revenue through platform-native monetization tools and branded content integrations.
  • Deep understanding of Black culture, music, art, and social trends, with the ability to authentically connect these to brand voice and audience growth.
  • Exceptional copywriting, creative thinking, and project management skills, with a results-driven, “roll-up-your-sleeves” mentality.


While performing the responsibilities of the job, the following are working conditions will be encountered. Reasonable accommodations may be made to enable people with disabilities to perform the essential functions of the job.

  • Hybrid work schedule; in-person & remote


Areya Media, Inc. offers the following monthly rate:

  • Rate: $7,500/month


Areya Media, LLC. is committed to defining and amplifying the voices of creators, contemporaries, and the people they inspire.


The creation of bold, original and compelling content to entertain, inform and inspire Okayplayer’s audience.