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Web Analyst Jobs (NOW HIRING)

Collabera

Web Analytics Manager

Foster City, CA

Web Analytics Manager Duration: 1 year with possible extensions Location: Foster City, CA The Web Analytics Manager reports the Director of Digital Marketing for Merchant Sales & Solutions, providing ...

Intellyk INC

Omniture - Elk Grove, CA

Elk Grove, CA · On-site

$86K - $87K/yr

Build, share, and maintain web analytics dashboards for key metrics monitoring Ad-hoc data consolidation and validation. Ensure the timely delivery of daily, weekly, monthly reports and insights.

Intellyk INC

Omniture - Elk Grove, CA

Elk Grove, CA

$86K - $87K/yr

Build, share, and maintain web analytics dashboards for key metrics monitoring Ad-hoc data consolidation and validation. Ensure the timely delivery of daily, weekly, monthly reports and insights.

Two95 International Inc.

Web Analytics

New York, NY · On-site

Job Title: Devops Engineer /Web Analytics. Location: NYC, NY OR Los Angeles Duration: 6+ Months contract Project Overview: Creating and developing different website experiences Job Summary: 7 years ...

Two95 International Inc.

Web Analytics

New York, NY

Job Title: Devops Engineer /Web Analytics. Location: NYC, NY OR Los Angeles Duration: 6+ Months contract Project Overview: Creating and developing different website experiences Job Summary: 7 years ...

Navtech, Inc.

Web Analytics Lead

Whitehouse Station, NJ · On-site

Web Analytics Lead Location : Whitehouse Station, NJ Duration : 6 months The Web Analytics Manager must be good at grasping business concepts, analytical and technically proficient in web analytics ...

Two95 International Inc.

Web Analytics

New York, NY · On-site

Job Title: Devops Engineer /Web Analytics. Location: NYC, NY OR Los Angeles Duration: 6+ Months contract Project Overview: Creating and developing different website experiences Job Summary: 7 years ...

Home Depot

Sr Analyst, Product Analytics

Atlanta, GA · On-site

In this position, you will analyze web analytics data as well as other offline data to evaluate site performance (capacity, customer experience, fall out points, etc.). You will collaborate with ...

USM

Tealeaf Analyst-----Need GC and USC

Wilmington, DE

$80K - $80K/yr

Proactively review planned web changes with web teams, to identify and mitigate Tealeaf impact ... Tealeaf analytics and replay configuration - Events, dimensions, privacy rules, replay rules ...

Home Depot

Senior Analyst, Marketing Analytics

Atlanta, GA · On-site

$97K - $120K/yr

The Senior Analyst, Marketing Analytics leads the strategy for quantifying the impact of paid ... In this role, you will go beyond basic web metrics to map the complex user journey from paid media ...

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Web Analyst information

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$64K

$84.3K

$94K

How much do web analyst jobs pay per year?

As of Jun 9, 2026, the average yearly pay for web analyst in the United States is $84,342.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,500.00 and $83,000.00 per year, depending on experience, location, and employer.

What Is a Web Analyst?

As a web analyst, you track website performance in terms of metric like unique visitors, click-though, and time spent on the site. Web analysts use a variety of tools to measure parameters like the average time of visit, the number of inbound vs. outbound links, and more. In this position, you most likely work as a part of a software development team, but you may also pursue freelance or independent consulting jobs.

How does a Web Analyst typically collaborate with marketing and development teams?

Web Analysts frequently work alongside marketing and development teams to translate data insights into actionable strategies. They provide marketing with performance reports on campaigns and user behavior, enabling data-driven decision-making. With development teams, they help implement tracking codes, troubleshoot analytics issues, and ensure accurate data collection. This cross-functional collaboration is essential for optimizing website performance and achieving business goals.

What are the key skills and qualifications needed to thrive as a Web Analyst, and why are they important?

To thrive as a Web Analyst, you need strong analytical skills, proficiency in data interpretation, and a background in marketing, statistics, or computer science. Familiarity with web analytics tools such as Google Analytics, Adobe Analytics, tag management systems, and relevant certifications is often required. Attention to detail, critical thinking, and clear communication help translate complex data into actionable business insights. These skills ensure effective measurement of web performance, enabling data-driven decisions that optimize user experience and achieve business goals.

What does a Web Analyst do?

A Web Analyst is responsible for collecting, analyzing, and interpreting data related to website performance and user behavior. They use tools like Google Analytics to track metrics such as traffic, conversion rates, and user engagement, providing actionable insights to help improve websites and achieve business goals. Web Analysts often create reports, identify trends, and recommend strategies to optimize website content, design, and functionality. Their work helps organizations make informed decisions to enhance the online user experience and drive growth.

What is the difference between Web Analyst vs Data Analyst?

AspectWeb AnalystData Analyst
Required CredentialsBachelor's in Marketing, IT, or related fields; familiarity with web analytics toolsBachelor's in Statistics, Mathematics, or related fields; proficiency in data analysis software
Work EnvironmentDigital marketing teams, e-commerce, media companiesVarious industries including finance, healthcare, retail
Employer & Industry UsagePrimarily in online-focused companies, marketing agenciesAcross multiple sectors analyzing large datasets
Common Search & Comparison IntentUnderstanding web traffic, user behavior, campaign performanceAnalyzing data trends, generating reports, supporting decision-making

Web Analysts focus on website performance, user behavior, and digital marketing metrics, often using web-specific tools. Data Analysts work with broader datasets across industries, providing insights for strategic decisions. While both roles require analytical skills, Web Analysts specialize in online data, whereas Data Analysts handle diverse data sources.

More about Web Analyst jobs
What cities are hiring for Web Analyst jobs? Cities with the most Web Analyst job openings:
What are the most commonly searched types of Web Analyst jobs? The most popular types of Web Analyst jobs are:
Who are the top companies hiring for Web Analyst jobs? The top employers for Web Analyst jobs are:
What states have the most Web Analyst jobs? States with the most job openings for Web Analyst jobs include:
What job categories do people searching Web Analyst jobs look for? The top searched job categories for Web Analyst jobs are:
What are popular job titles related to Web Analyst jobs? For Web Analyst jobs, the most frequently searched job titles are:
Web Analyst jobs near you
Infographic showing various Web Analyst job openings in the United States as of May 2026, with employment types broken down into 85% Full Time, and 15% Contract. Highlights an 90% In-person, and 10% Remote job distribution, with an average salary of $84,342 per year, or $40.5 per hour.
Website Performance Analyst (Hybrid)

Website Performance Analyst (Hybrid)

Enova International

Chicago, IL • On-site, Remote

$72K - $104K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 16 days ago

Enova International rating

6.8

Company rating: 6.8 out of 10

Based on 5 frontline employees who took The Breakroom Quiz

Job description

We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor visas or take over sponsorship at this time.
About the Role:
As a Website Performance Analyst, problem-solving, self-directing, and action-oriented thinkers are required. You will be responsible for owning the analytical performance of the website, with a primary focus on monitoring key conversion funnels, troubleshooting changes, and driving improvement. This includes managing our website analytics tracking and tag management, creating reports in Adobe Analytics and other tracking tools, and running conversion optimization tests. This role focuses heavily on the customer journey and using data to improve conversion. Experience with content maintenance and SEO/AEO tactics is preferred but not required. The role will support our CashNetUSA brand and does not include direct supervisory responsibilities.
If you're looking to join a leading Chicago fintech with a data-driven, test-and-learn culture, this could be the perfect role for you. We're looking for someone ready to turn insights into impact for the CashNetUSA brand.
Responsibilities:
  • Own and troubleshoot the analytical side of the website, including proactively diagnosing sudden changes in key conversion funnels.
  • Monitor, assess, and report on website and funnel performance, providing weekly reporting updates and data-driven recommendations to marketing leadership and other key executives.
  • Analyze visitor segments and traffic trends for conversion optimization opportunities.
  • Create and maintain Adobe Analytics reporting for the marketing team and help the marketing team investigate and troubleshoot conversion issues.
  • Partner with cross-functional teams to test UI and UX enhancements to improve the customer application flow.
  • Develop and optimize landing pages and conversion funnel A/B tests to increase conversion rates.
  • Preferred: Provide analytical support for content updates; experience with basic SEO/AEO strategies is a plus.

Requirements:
  • 5+ years of experience in marketing analytics, attribution modeling, conversion rate optimization, or related fields.
  • Strong web analytics skills with extensive experience using Google Analytics, Adobe Analytics, Hotjar, Ahrefs, Semrush or similar web analytics tools.
  • Experience managing implementation and administration of Google Analytics, Adobe Analytics or similar web analytics tools.
  • Strong analytical and technical skills with experience in data analysis and visualization tools; SQL preferred.
  • Experience designing and running A/B tests through tools such as Optimizely or Adobe Target.
  • Demonstrated ability to handle ambiguity, adapt quickly to changing business needs, and make sound decisions in a fast-paced environment.
  • Excellent project management, communication, and collaboration skills, with a creative and problem-solving mindset.
  • Knowledge of SEO strategy and basic content management is preferred but not required.

Compensation
This position includes various levels within our career ladder. The actual annual salary will be determined based on qualifications, skills, experience, and level assessed during the hiring process and may fall outside of the ranges shown. Budgeted annual salary ranges:
  • Marketing Associate: $72,000-$104,000
  • Senior Marketing Associate: $85,000-$123,000

Additional compensation for this role may include a bonus. All full-time employees are eligible to participate in Company benefits, described in more detail here.
Benefits & Perks:
  • Our hybrid roles require in-office work Tuesday through Thursday, with remote flexibility on Mondays and Fridays. This schedule fosters collaboration, team connection, and strategic planning, enhancing communication and effectiveness to drive results.
  • Health, dental, and vision insurance including mental health benefits
  • 401(k) matching plus a roth option (U.S. Based employees only)
  • PTO & paid holidays off
  • Sabbatical program (for eligible roles)
  • Summer hours (for eligible roles)
  • Paid parental leave
  • DEI groups (B.L.A.C.K. @ Enova, HOLA @ Enova, Women @ Enova, Pride @ Enova, South Asians @ Enova, APEX @ Enova, and Parents @ Enova)
  • Employee recognition and rewards program
  • Charitable matching and a paid volunteer day...Plus so much more!

About Enova
Enova International is a leading financial technology company that provides online financial services through our AI and machine learning-powered Colossus™platform. We serve non-prime consumers and businesses alike, while offering world-class technology and services to traditional banks-in order to create accessible credit for millions.
Being a values-driven organization is at the core of Enova's success. We live our values by listening to our customers, challenging assumptions, thinking big, setting high expectations, and hiring and developing the best. Through our values and our commitment to making Enova an awesome place to work, we maintain an environment of inclusion and culture where our employees can thrive. You can learn more about Enova's values and culture here.
It is our policy to provide equal employment opportunity for all persons and not discriminate in employment decisions by placing the most qualified person in each job, without regard to any other classification protected by federal, state, or local law. California Applicants: Click here to review our California Privacy Policy for Job Applicants.

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