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Senior Web Analyst Jobs (NOW HIRING)

The Role The Senior Web Analytics Developer is responsible for providing instrumenting web data collection, ensuring data quality, and then leveraging that data to develop insights that drive data ...

The Role The Senior Web Analytics Developer is responsible for providing instrumenting web data collection, ensuring data quality, and then leveraging that data to develop insights that drive data ...

The Role The Senior Web Analytics Developer is responsible for providing instrumenting web data collection, ensuring data quality, and then leveraging that data to develop insights that drive data ...

The Role The Senior Web Analytics Developer is responsible for providing instrumenting web data collection, ensuring data quality, and then leveraging that data to develop insights that drive data ...

Sr Web Optimization Analyst

Orlando, FL ยท Hybrid

$60 - $70/hr

JOB SUMMARY The Sr Web Analyst is responsible for leading the successful delivery of digital experimentation initiatives across our clients' web experiences. This role contributes to the end-to-end ...

Sr Web Optimization Analyst

Orlando, FL ยท Hybrid

$60 - $70/hr

JOB SUMMARY The Sr Web Analyst is responsible for leading the successful delivery of digital experimentation initiatives across our clients' web experiences. This role contributes to the end-to-end ...

Applications Development Analyst (Senior Web Developer) Location: Boca Raton, FL - Onsite Job Summary: We are seeking a Senior Web Developer to join our team as an Applications Development Analyst

The Senior Web Developer's role is to define, develop, test, analyze, and maintain new web applications for internal and external use in support of the achievement of business requirements. This ...

Senior Web Developer Req number: R8092 Employment type: Full time Worksite flexibility: Hybrid Who ... Analyze and assess vendor-released application upgrades and enhancements What You'll Need Required:

The Senior Web Analytics Developer will be responsible for instrumenting web data collection, ensuring data quality, and leveraging insights to drive data-informed decisions across AXS' web and ...

The Senior Web Analytics Developer will be responsible for instrumenting web data collection and leveraging that data to develop insights that drive decisions across AXS' platforms, collaborating ...

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Senior Web Analyst information

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$77.5K

$90K

$113K

How much do senior web analyst jobs pay per year?

As of Aug 12, 2026, the average yearly pay for senior web analyst in the United States is $90,031.00, according to ZipRecruiter salary data. Most workers in this role earn between $83,000.00 and $96,500.00 per year, depending on experience, location, and employer.

What does a senior web analyst do?

A Senior Web Analyst is responsible for collecting, analyzing, and interpreting data from websites and online campaigns to help organizations understand user behavior and optimize their digital presence. They use tools like Google Analytics, Adobe Analytics, and data visualization platforms to generate insights, create reports, and recommend strategies for improving website performance and achieving business goals. Senior Web Analysts also collaborate with marketing, IT, and product teams to implement tracking solutions and measure the effectiveness of digital initiatives.

What are the key skills and qualifications needed to thrive as a senior web analyst, and why are they important?

To thrive as a Senior Web Analyst, you need expertise in web analytics, data interpretation, and a strong background in statistics or marketing, often supported by a relevant degree. Proficiency with analytics tools such as Google Analytics, Adobe Analytics, and data visualization platforms like Tableau is typically required, along with certifications like Google Analytics Individual Qualification (GAIQ). Strong problem-solving abilities, attention to detail, and effective communication skills set top performers apart. These skills are crucial for providing actionable insights that drive business decisions and optimize digital performance.

How does a senior web analyst typically collaborate with marketing and product teams to drive business goals?

A Senior Web Analyst works closely with marketing and product teams by translating complex web data into actionable insights that inform campaign strategies and product enhancements. They often participate in cross-functional meetings, share regular reports, and provide recommendations based on user behavior analysis. This collaboration ensures that marketing efforts are data-driven and product improvements are aligned with user needs, ultimately helping the business achieve its growth objectives.
More about Senior Web Analyst jobs
What cities are hiring for Senior Web Analyst jobs? Cities with the most Senior Web Analyst job openings:
What are the most commonly searched types of Web Analyst jobs? The most popular types of Web Analyst jobs are:
What states have the most Senior Web Analyst jobs? States with the most job openings for Senior Web Analyst jobs include:
What are popular job titles related to Senior Web Analyst jobs? For Senior Web Analyst jobs, the most frequently searched job titles are:
Infographic showing various Senior Web Analyst job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 81% Full Time, 10% Part Time, 1% Temporary, and 7% Contract. Highlights an 82% Physical, 4% Hybrid, and 14% Remote job distribution, with an average salary of $90,031 per year, or $43.3 per hour.

Senior Web Analyst, Experience Analytics (Temp)

Horizon Media

New York, NY โ€ข On-site

$90K - $105K/yr

Part-time

Posted 2 days ago

New


Job description

Job Description
Who We Are
Horizon Commerce is a full-service Commerce agency that builds brands, performance programs, and shopping experiences to enable businesses in accelerating Commerce sales growth.
We opened our virtual doors in February of 2020, born in the midst of a transformation in Retail and eCommerce that has shaped and sharpened our capabilities and approach, and have been partnering with leading brands to fuel commerce ever since.
We were founded on the understanding that brands looking to succeed in today's rapidly evolving commerce landscape need a new breed of "digitally native" partner that truly understands how to win in the new digital aisle. Created with this focus and as an integral part of Horizon Media, the largest independent media agency in the U.S., we break down the silos between media and shopping experiences to help optimize the full modern consumer path to purchase, from discovery through conversion.
At Horizon Commerce, we understand the value that different experiences, skills and perspectives can bring to both our team and our clients, so we strive for an environment where our employees feel welcomed, supported and empowered. Our simple recipe for team success is to hire talented people (thinkers, doers, dreamers, makers) challenge them and give them every opportunity to grow.
Job Summary
The Senior Web Analyst reports into the VP, Experience Analytics, and will empower our clients to achieve their business objectives by analyzing data on their digital experiences - whether a website, app, or other commerce property.
You will be responsible for the day-to-day delivery of website experience analytics work for our clients. Your expertise will extend to both Adobe and Google with a focus on web analytics products suite. You will have knowledge of related analytics enablement including SQL, tag management, and data visualization or BI tools. Your contribution will be instrumental in shaping our capabilities and client delivery towards digital excellence and customer-centricity.
This role will include thought leadership in client meetings and coordination with internal stakeholders, and as such, requires strong communication skills.
You will enjoy this role if you are passionate about helping businesses plan, build and sustain engaging digital experiences through website analytics programs on behalf of clients.
What You'll Do
Experience Analytics
  • Conducts comprehensive analysis for clients and other internal Horizon Commerce teams, regarding performance and trends of marketing initiatives, as well as their impact on the client business
  • Serves as an individual contributor in completing analytics work on behalf of clients
  • Leads the development of a client-specific measurement strategy, including a measurement framework (e.g. model) for assessing experience performance as well as a measurement plan for enablement against with new or optimized existing key performance indicators in support of strategic business objectives
  • Collaborates closely with senior members of the Experience Analytics team, as well as the Commerce Consulting team, in development of measurement strategy aligned to business or marketing objectives, and an analytics roadmap to mature the client's analytics program
  • Delivers actionable insights and consistent root-cause analysis for rapid decision-making across clients
  • Analyzes website data for discovery of user pain points, feature usage patterns, and user conversion drivers
  • Executes a variety of analysis techniques such as funnel, clickstream, heatmap and segmentation, along with the ability to communicate insights with clarity and meaning for the business.
  • Creates and maintains dashboards and data transformations from multiple sources, with experience in data visualization platforms and BI tools such as Datorama, Tableau, Looker, or DataStudio
  • Ensures necessary website analytics tracking / tag management is in place and accurately reporting using tools like Adobe Launch, Google Tag Manager, or Tealium
  • Assesses gaps in tracking and sets requirements for new tracking implementations
  • Partners with internal Horizon Commerce teams, such as Customer Experience (CX) or Experience Optimization (incl. CRO), to deliver insights and develop measures/reports specific to the team's needs
  • Partners with non-Marketing clients, such as Merchandising, and broader Horizon teams, such as Media, to deliver insights and develop measures/reports specific to the team's need

Preferred Skills & Experience
  • Bachelor's degree in a related field (e.g. marketing, statistics, etc)
  • 4+ years of experience in a web analytics role, with a focus on Google Analytics / GA4, ideally within an agency
  • Strong understanding of web analytics tools, such as Adobe Analytics or Google Analytics
  • Experience with tag management tools, such as Google Tag Manager or Adobe Launch
  • Experience with A/B testing, data visualization and analysis tools, such as Excel and Tableau
  • Good understanding of descriptive statistics
  • Experience working in an agency setting
  • SQL knowledge is a plus
  • Desire to learn web development or data science is a plus
  • Excellent communication and presentation skills
  • Collaborative, team-oriented, and focused on building and sustaining team member engagement
  • Comfortable in a startup environment: hard working, resourceful, flexible, resilient, positive, able to handle imperfect information, real-time problem solving and rapid change

Certificates, Licenses and Registrations
  • Training and certification in GA4 as mentioned above preferred
  • Willingness and desire to get trained and certified on additional platforms is required

Salary Range: $46.00 to $55.00 an hour. A successful applicant's actual weekly or hourly rate may vary based upon, but not limited to, skill sets, experience and training, licensure/certifications, and equity.
Physical Activity and Work Environment
No requirements for physical activity and work environment.
Base Pay
The statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.
Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.