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Web Analytics Analyst Jobs (NOW HIRING)

SansuTek Inc.

Web Analytics Analyst

Fort Worth, TX · On-site

$79K - $79K/yr

Position Summary We are seeking a highly motivated Web Analytics Analyst with experience in digital analytics, web tracking implementation, and analytics requirements management. The ideal candidate ...

New

Akraya Inc.

Web Analytics

San Jose, CA

Web Analytics Location: San Jose, CA, 95131 Duration: 6 - 12 Months plus * The role is "Instrumentation Manager" -- need someone with an Analytical back ground. * Need someone who is very proactive ...

Two95 International Inc.

Web Analytics

New York, NY · On-site

Job Title: Devops Engineer /Web Analytics. Location: NYC, NY OR Los Angeles Duration: 6+ Months contract Project Overview: Creating and developing different website experiences Job Summary: 7 years ...

Two95 International Inc.

Web Analytics

New York, NY · On-site

Job Title: Devops Engineer /Web Analytics. Location: NYC, NY OR Los Angeles Duration: 6+ Months contract Project Overview: Creating and developing different website experiences Job Summary: 7 years ...

Navtech, Inc.

Web Analytics Lead

Whitehouse Station, NJ · On-site

Web Analytics Lead Location : Whitehouse Station, NJ Duration : 6 months The Web Analytics Manager must be good at grasping business concepts, analytical and technically proficient in web analytics ...

Collabera

Web Analytics Manager

Foster City, CA

Web Analytics Manager Duration: 1 year with possible extensions Location: Foster City, CA The Web Analytics Manager reports the Director of Digital Marketing for Merchant Sales & Solutions, providing ...

SquareDomain

Web Analyst

Dallas, TX · On-site

$81K - $82K/yr

Previous experience with web analytics administration, solution implementations, metrics analysis and an understanding of web marketing and analytics best practices. * Deep analytics tool knowledge ...

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All JobsWeb Analytics Analyst Jobs

Web Analytics Analyst information

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$64K

$84.3K

$94K

How much do web analytics analyst jobs pay per year?

As of Jul 22, 2026, the average yearly pay for web analytics analyst in the United States is $84,342.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,500.00 and $83,000.00 per year, depending on experience, location, and employer.

What are some common challenges faced by Web Analytics Analysts when interpreting website data?

Web Analytics Analysts frequently encounter challenges such as data inconsistency across platforms, correctly attributing conversions to marketing channels, and ensuring data privacy compliance. Interpreting large volumes of data to extract actionable insights requires balancing detail with clarity, especially when communicating findings to non-technical stakeholders. Collaborating closely with marketing, UX, and development teams is essential to ensure tracking is set up correctly and business goals are aligned with analytics reporting.

What is the difference between Web Analytics Analyst vs Data Analyst?

AspectWeb Analytics AnalystData Analyst
Required CredentialsBachelor's in Marketing, Business, or related field; familiarity with analytics toolsBachelor's in Statistics, Mathematics, or related field; proficiency in data analysis tools
Work EnvironmentDigital marketing teams, e-commerce, online platformsVarious industries including finance, healthcare, retail, and more
Employer & Industry UsagePrimarily in marketing, advertising, and online business sectorsAcross multiple sectors including finance, tech, healthcare, and retail

While both roles analyze data to inform business decisions, a Web Analytics Analyst focuses specifically on website and online marketing data, whereas a Data Analyst works with broader datasets across various departments. The roles often overlap in skills and tools but differ in scope and industry focus.

What are the key skills and qualifications needed to thrive as a Web Analytics Analyst, and why are they important?

To thrive as a Web Analytics Analyst, you need strong analytical skills, proficiency in statistics, and a background in marketing or data science, often supported by a relevant degree. Familiarity with tools such as Google Analytics, Adobe Analytics, Tag Manager, and data visualization platforms like Tableau is essential, along with certifications in these tools being highly valued. Strong communication, problem-solving, and attention to detail help analysts translate complex data into actionable business insights. These skills are crucial for optimizing digital strategies, driving informed decision-making, and demonstrating ROI in a data-driven environment.

What does a Web Analytics Analyst do?

A Web Analytics Analyst is responsible for collecting, analyzing, and interpreting data from websites to help organizations understand user behavior and improve website performance. They use various analytics tools to track metrics such as traffic, conversion rates, and user engagement. By providing actionable insights, Web Analytics Analysts help drive data-informed decisions for marketing strategies, website design, and content optimization.
More about Web Analytics Analyst jobs
What cities are hiring for Web Analytics Analyst jobs? Cities with the most Web Analytics Analyst job openings:
What are the most commonly searched types of Web Analytics Analyst jobs? The most popular types of Web Analytics Analyst jobs are:
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What job categories do people searching Web Analytics Analyst jobs look for? The top searched job categories for Web Analytics Analyst jobs are:
What are popular job titles related to Web Analytics Analyst jobs? For Web Analytics Analyst jobs, the most frequently searched job titles are:
Web Analytics Analyst jobs near you
Infographic showing various Web Analytics Analyst job openings in the United States as of July 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $84,342 per year, or $40.5 per hour.

Web Analytics Analyst

SansuTek Inc.

Fort Worth, TX • On-site

$79K - $79K/yr

Other

Posted 2 days ago

New

Job description

Position Summary

We are seeking a highly motivated Web Analytics Analyst with experience in digital analytics, web tracking implementation, and analytics requirements management. The ideal candidate will serve as a bridge between Business, Product, UX, Marketing, and Engineering teams to ensure accurate measurement of digital customer experiences. This role requires expertise in drafting analytics requirements, developing tracking specifications, coordinating analytics implementations through tools such as Tealium, Adobe Analytics, and delivering actionable insights through data analysis.

Airline industry experience is highly preferred.

Key Skills

  • Advanced SQL
  • Web Analytics
  • Tealium Tag Management
  • Analytics Requirements & Documentation
  • Requirements Gathering & User Story Development
  • Customer Journey Analytics
  • Data Layer & Event Tracking Design
  • Stakeholder Coordination
  • Advanced Analytical & Problem-Solving Skills
  • Excellent Written & Verbal Communication
  • Agile Methodologies

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