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Web Analytics Analyst Jobs (NOW HIRING)

Akraya Inc.

Web Analytics

San Jose, CA · On-site

Web Analytics Location: San Jose, CA, 95131 Duration: 6 - 12 Months plus * The role is "Instrumentation Manager" -- need someone with an Analytical back ground. * Need someone who is very proactive ...

Two95 International Inc.

Web Analytics

New York, NY · On-site

Job Title: Devops Engineer /Web Analytics. Location: NYC, NY OR Los Angeles Duration: 6+ Months contract Project Overview: Creating and developing different website experiences Job Summary: 7 years ...

Two95 International Inc.

Web Analytics

New York, NY

Job Title: Devops Engineer /Web Analytics. Location: NYC, NY OR Los Angeles Duration: 6+ Months contract Project Overview: Creating and developing different website experiences Job Summary: 7 years ...

Two95 International Inc.

Web Analytics

New York, NY · On-site

Job Title: Devops Engineer /Web Analytics. Location: NYC, NY OR Los Angeles Duration: 6+ Months contract Project Overview: Creating and developing different website experiences Job Summary: 7 years ...

Navtech, Inc.

Web Analytics Lead

Whitehouse Station, NJ · On-site

Web Analytics Lead Location : Whitehouse Station, NJ Duration : 6 months The Web Analytics Manager must be good at grasping business concepts, analytical and technically proficient in web analytics ...

Collabera

Web Analytics Manager

Foster City, CA

Web Analytics Manager Duration: 1 year with possible extensions Location: Foster City, CA The Web Analytics Manager reports the Director of Digital Marketing for Merchant Sales & Solutions, providing ...

Operation IT

WEB ANALYTICS SPECIALIST

Philadelphia, PA · On-site

Company Description Our client in Philadelphia has an urgent need for Web Analytics expert. Contract to hire. * A degree in Computer Science or Information Technology with at least five years of ...

SquareDomain

Web Analyst

Dallas, TX · On-site

$81K - $82K/yr

Previous experience with web analytics administration, solution implementations, metrics analysis and an understanding of web marketing and analytics best practices. * Deep analytics tool knowledge ...

SquareDomain

Web Analyst

Dallas, TX

$81K - $82K/yr

Previous experience with web analytics administration, solution implementations, metrics analysis and an understanding of web marketing and analytics best practices. * Deep analytics tool knowledge ...

Deegit Inc

Technical system analyst

Monroeville, PA · On-site

Company Description The Web Analytics Analyst will provide the following key skill to the projects: Adobe Analytics (Omniture) SME, DTM, Tagging, and Reporting Qualifications Additional Information ...

SquareDomain

Web Analyst

Dallas, TX

$81K - $82K/yr

Previous experience with web analytics administration, solution implementations, metrics analysis and an understanding of web marketing and analytics best practices. * Deep analytics tool knowledge ...

SquareDomain

Web Analyst

Dallas, TX · On-site

$81K - $82K/yr

Previous experience with web analytics administration, solution implementations, metrics analysis and an understanding of web marketing and analytics best practices. * Deep analytics tool knowledge ...

Best Egg

Web Analyst - Web Data and Analytics

OR · Remote

$84K - $85K/yr

The Web Analyst will be an integral part of the Web Data and Analytics team. Directly supporting the Director of Web Data and Analytics, they will be responsible for building and maintaining the ...

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All JobsWeb Analytics Analyst Jobs

Web Analytics Analyst information

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$64K

$84.3K

$94K

How much do web analytics analyst jobs pay per year?

As of Jun 8, 2026, the average yearly pay for web analytics analyst in the United States is $84,342.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,500.00 and $83,000.00 per year, depending on experience, location, and employer.

What are some common challenges faced by Web Analytics Analysts when interpreting website data?

Web Analytics Analysts frequently encounter challenges such as data inconsistency across platforms, correctly attributing conversions to marketing channels, and ensuring data privacy compliance. Interpreting large volumes of data to extract actionable insights requires balancing detail with clarity, especially when communicating findings to non-technical stakeholders. Collaborating closely with marketing, UX, and development teams is essential to ensure tracking is set up correctly and business goals are aligned with analytics reporting.

What is the difference between Web Analytics Analyst vs Data Analyst?

AspectWeb Analytics AnalystData Analyst
Required CredentialsBachelor's in Marketing, Business, or related field; familiarity with analytics toolsBachelor's in Statistics, Mathematics, or related field; proficiency in data analysis tools
Work EnvironmentDigital marketing teams, e-commerce, online platformsVarious industries including finance, healthcare, retail, and more
Employer & Industry UsagePrimarily in marketing, advertising, and online business sectorsAcross multiple sectors including finance, tech, healthcare, and retail

While both roles analyze data to inform business decisions, a Web Analytics Analyst focuses specifically on website and online marketing data, whereas a Data Analyst works with broader datasets across various departments. The roles often overlap in skills and tools but differ in scope and industry focus.

What are the key skills and qualifications needed to thrive as a Web Analytics Analyst, and why are they important?

To thrive as a Web Analytics Analyst, you need strong analytical skills, proficiency in statistics, and a background in marketing or data science, often supported by a relevant degree. Familiarity with tools such as Google Analytics, Adobe Analytics, Tag Manager, and data visualization platforms like Tableau is essential, along with certifications in these tools being highly valued. Strong communication, problem-solving, and attention to detail help analysts translate complex data into actionable business insights. These skills are crucial for optimizing digital strategies, driving informed decision-making, and demonstrating ROI in a data-driven environment.

What does a Web Analytics Analyst do?

A Web Analytics Analyst is responsible for collecting, analyzing, and interpreting data from websites to help organizations understand user behavior and improve website performance. They use various analytics tools to track metrics such as traffic, conversion rates, and user engagement. By providing actionable insights, Web Analytics Analysts help drive data-informed decisions for marketing strategies, website design, and content optimization.
More about Web Analytics Analyst jobs
What cities are hiring for Web Analytics Analyst jobs? Cities with the most Web Analytics Analyst job openings:
What are the most commonly searched types of Web Analytics Analyst jobs? The most popular types of Web Analytics Analyst jobs are:
What states have the most Web Analytics Analyst jobs? States with the most job openings for Web Analytics Analyst jobs include:
What are popular job titles related to Web Analytics Analyst jobs? For Web Analytics Analyst jobs, the most frequently searched job titles are:
Web Analytics Analyst jobs near you
Infographic showing various Web Analytics Analyst job openings in the United States as of May 2026, with employment types broken down into 94% Full Time, 4% Part Time, and 2% Contract. Highlights an 79% Physical, 6% Hybrid, and 15% Remote job distribution, with an average salary of $84,342 per year, or $40.5 per hour.
Web Analytics

Web Analytics

Akraya Inc.

San Jose, CA • On-site

Contractor

Posted 29 days ago

Job description

Job Description

Web Analytics

Location: San Jose, CA, 95131

Duration: 6 - 12 Months plus

  • The role is "Instrumentation Manager" -- need someone with an Analytical back ground.
  • Need someone who is very proactive, takes initiative and resourceful and can work cross functionally.
  • This resource would be working on one key project and be the centre point of contact for all behavioral tracking (web analytics) - working with analytics to understand the type of reports/data they need and translating that into what events (clicks, impressions, form abandonment) & variables (customer Id, device type, location) on web pages need to be tracked
  • Some exp with Web Analytics tools such as Omniture Site Catalyst or Google Analytics or Web Trends or any other analytics tools
  • Good in SQL for data validation purpose ---
  • Ability to converse with the product managers, technology and QA teams
  • Reporting piece is not mandatory (exposure to Tableau or Microstrategy is fine)
Qualifications

TOP 3 skills ---

  • ---- Web Analytics experience
  • ---- Technical background
  • ---- Communication skills with Product Managers
Additional Information
All your information will be kept confidential according to EEO guidelines.
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About Akraya

Sourced by ZipRecruiter

Akraya is an award-winning IT staffing firm and the staffing partner of choice for many leading companies across the US. Akraya was recently voted as a 2021 Best Staffing Firm to Temp for by Staffing Industry Analysts and voted by our employees and consultants as a 2022 Glassdoor Best Places to Work.

Industry

Recruiting and staffing services

Company size

11 - 50 Employees

Headquarters location

Santa Clara, CA, US

Year founded

2001

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