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Web Analyst Jobs in West Virginia (NOW HIRING)

Canaan Valley Resort

Marketing Cooridinator

Davis, WV · On-site

Compile metrics from web analytics to build performance reports. Event Coordination: Help plan trade shows, webinars, corporate meetings, and promotional presentations. Education: Bachelor's degree ...

Canaan Valley Resort

Marketing Cooridinator

Davis, WV · On-site

Compile metrics from web analytics to build performance reports. Event Coordination: Help plan trade shows, webinars, corporate meetings, and promotional presentations. Education: Bachelor's degree ...

Experian

$92K - $119K/yr

... Prevention, Web Application Firewalls, etc.) * Ability to review and interpret device and ... malware analysis, and scripting/automation. * One or more professional, currently-held ...

West Virginia University Health System

EXPERIENCE: 1. Experience in applicable business, clinical, imaging, or web application systems ... Apply user security settings under the guidance of senior analysts to uphold data integrity and ...

Hancock Whitney Bank

... Web Development (ASP.net, SharePoint, etc.) tools: testing, roll-out, and production support of ... Performs Process Discovery Analysis * Performs Business Process Management Automation design ...

Govcio LLC

Senior Cybersecurity Analyst

Kearneysville, WV · On-site

$112K - $142K/yr

GovCIO is seeking a Senior Cybersecurity Analyst to support a critical government computer system ... Familiarity with hybrid-cloud architecture (AWS, Azure) and securing web applications against OWASP ...

Harris

$55K - $65K/yr

Primary Functions Reporting to the Mobile Team Lead, the Quality Assurance Analyst's key ... Experience with client/server, web, and mobile applications, including iOS and Android platforms.

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Web Analyst information

See West Virginia salary details

$49.5K

$65.3K

$72.8K

How much do web analyst jobs pay per year?

As of Aug 31, 2026, the average yearly pay for web analyst in West Virginia is $65,295.00, according to ZipRecruiter salary data. Most workers in this role earn between $63,900.00 and $64,300.00 per year, depending on experience, location, and employer.

What is a web analyst?

As a web analyst, you track website performance in terms of metric like unique visitors, click-though, and time spent on the site. Web analysts use a variety of tools to measure parameters like the average time of visit, the number of inbound vs. outbound links, and more. In this position, you most likely work as a part of a software development team, but you may also pursue freelance or independent consulting jobs.

What does a web analyst do?

A Web Analyst is responsible for collecting, analyzing, and interpreting data related to website performance and user behavior. They use tools like Google Analytics to track metrics such as traffic, conversion rates, and user engagement, providing actionable insights to help improve websites and achieve business goals. Web Analysts often create reports, identify trends, and recommend strategies to optimize website content, design, and functionality. Their work helps organizations make informed decisions to enhance the online user experience and drive growth.

What are the key skills and qualifications needed to thrive as a web analyst, and why are they important?

To thrive as a Web Analyst, you need strong analytical skills, proficiency in data interpretation, and a background in marketing, statistics, or computer science. Familiarity with web analytics tools such as Google Analytics, Adobe Analytics, tag management systems, and relevant certifications is often required. Attention to detail, critical thinking, and clear communication help translate complex data into actionable business insights. These skills ensure effective measurement of web performance, enabling data-driven decisions that optimize user experience and achieve business goals.

How does a web analyst typically collaborate with marketing and development teams?

Web Analysts frequently work alongside marketing and development teams to translate data insights into actionable strategies. They provide marketing with performance reports on campaigns and user behavior, enabling data-driven decision-making. With development teams, they help implement tracking codes, troubleshoot analytics issues, and ensure accurate data collection. This cross-functional collaboration is essential for optimizing website performance and achieving business goals.

What is the difference between Web Analyst vs Data Analyst?

AspectWeb AnalystData Analyst
Required CredentialsBachelor's in Marketing, IT, or related fields; familiarity with web analytics toolsBachelor's in Statistics, Mathematics, or related fields; proficiency in data analysis software
Work EnvironmentDigital marketing teams, e-commerce, media companiesVarious industries including finance, healthcare, retail
Employer & Industry UsagePrimarily in online-focused companies, marketing agenciesAcross multiple sectors analyzing large datasets
Common Search & Comparison IntentUnderstanding web traffic, user behavior, campaign performanceAnalyzing data trends, generating reports, supporting decision-making

Web Analysts focus on website performance, user behavior, and digital marketing metrics, often using web-specific tools. Data Analysts work with broader datasets across industries, providing insights for strategic decisions. While both roles require analytical skills, Web Analysts specialize in online data, whereas Data Analysts handle diverse data sources.

How much do web analysts make?

Web analysts typically earn a median annual salary ranging from $60,000 to $80,000, depending on experience, location, and industry. Entry-level positions may start around $50,000, while experienced analysts with advanced skills in analytics tools like Google Analytics or SQL can earn over $100,000 annually.
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Web Analyst jobs near you
Infographic showing various Web Analyst job openings in West Virginia as of August 2026, with employment types broken down into 1% Internship, 80% Full Time, 13% Part Time, 1% Temporary, and 5% Contract. Highlights an 81% Physical, 4% Hybrid, and 15% Remote job distribution, with an average salary of $65,295 per year, or $31.4 per hour.

Marketing Cooridinator

Canaan Valley Resort

Davis, WV

Full-time

Re-posted 14 days ago

Job description

Responsible for developing a marketing strategy that will promote and publicize Canaan Valley Resort and the Blackwater Smokehouse and events. 

Essential Functions: Plans, executes and supports daily marketing operations. Will assist marketing by organizing campaigns, scheduling content, analyzing consumer data, and coordinating events to help build brand awareness and drive sales. 

One or more years of marketing experience preferred.

Reports to Director of Sales and Marketing

Streamline marketing projects and ensures cross-functional communication between sales, creative, and external vendors.

Campaign Support: Help design, launch and track digital, social media and email marketing campaigns.

Assist in creating basic and copy, social posts, newsletters and promotional print items.

Market Research: Gather consumer behavior data, track, competitor pricing and monitor industry trends.

Data & Reporting: Compile metrics from web analytics to build performance reports.

Event Coordination: Help plan trade shows, webinars, corporate meetings, and promotional presentations.

Education: Bachelor's degree in Marketing Business, communications or a related field.

Pay based on experience.

Communication: Strong written and verbal skills for copy-writing and cross-team coordination.

Project Management: Exceptional organization skills to manage multiple deadlines simultaneously.

Familiarity with social media management dashboards, basic graphic design tools, Content Management Systems and analytics platforms. 

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