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Web Analyst Jobs (NOW HIRING)

Quantam

Web Accessibility Analyst

Lansing, MI · On-site

$83K - $84K/yr

We are currently seeking a Web Accessibility Analyst . Candidates must be located within 90 miles of Lansing, MI. The work schedule is hybrid with two days onsite and three days remote. Overview: Our ...

Della Infotech

Web Accessibility Analyst

Lansing, MI · On-site

$83K - $84K/yr

Web Accessibility Analyst Location:Lansing,MI : The State of Michigan (SOM) Department of Technology, Management & Budget (DTMB) Agency Services MDOT team is seeking to hire a Web Accessibility ...

Hathiant

Web Developer / Business Analyst

Herndon, VA · Remote

$84K - $85K/yr

Web Developer / Business Analyst Schedule:Full-time Shift: Day Job Description AcisTek is seeking qualified professionals to support the Grants.gov Information Technology Services program for the U.S.

Federal Reserve System

Web Content Analyst

Cleveland, OH · On-site

$73K - $91K/yr

Collaborate directly with business teams or stakeholders to gather requirements, analyze customer business needs and bring concepts to life. * Apply web content and user experience best practices.

Collabera

Web Accessibility Analyst

Austin, TX · On-site

$81K - $82K/yr

Project: We are looking for an accessibility analyst, someone who can find and then solve the ... Web accessibility testing on both desktop and mobile platforms is critical (but mobile should be ...

OP Consulting Group LLC

Web Accessibility Analyst

Lansing, MI · On-site

$83K - $84K/yr

Advanced knowledge of Web Content Accessibility Guidelines (WCAG) 2.1 Level AA. * Advanced skills using assistive technologies like JAWS, NVDA, VoiceOver, TalkBack. Preferred Skills * 3 years of ...

IO Datasphere

Web Content Accessibility Analyst

Lansing, MI · On-site

$83K - $84K/yr

Our client is seeking to hire a Web Accessibility Analyst to conduct reviews for adherence with the client's Digital Standards for Websites and Applications, which include standards for branding and ...

VDart Inc

Web Methods Support Analyst

Phoenix, AZ

$81K - $82K/yr

... Planning (Oracle/SAP), SMAC (Social, Mobile, Cloud, Analytics), Business Intelligence ... Strong experience in Production Support Experience, Web Methods, Incident Management, Change ...

IDEALFORCE LLC

Web Content Analyst (39477)

Phoenix, AZ · On-site

$81K - $82K/yr

Company Description IDEALFORCE has a CONTRACT position available immediately for a Web Content Analyst to join our customer in Phoenix AZ . This is an ONSITE position. Please find below additional ...

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Web Analyst information

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$64K

$84.3K

$94K

How much do web analyst jobs pay per year?

As of Jul 1, 2026, the average yearly pay for web analyst in the United States is $84,342.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,500.00 and $83,000.00 per year, depending on experience, location, and employer.

What Is a Web Analyst?

As a web analyst, you track website performance in terms of metric like unique visitors, click-though, and time spent on the site. Web analysts use a variety of tools to measure parameters like the average time of visit, the number of inbound vs. outbound links, and more. In this position, you most likely work as a part of a software development team, but you may also pursue freelance or independent consulting jobs.

How does a Web Analyst typically collaborate with marketing and development teams?

Web Analysts frequently work alongside marketing and development teams to translate data insights into actionable strategies. They provide marketing with performance reports on campaigns and user behavior, enabling data-driven decision-making. With development teams, they help implement tracking codes, troubleshoot analytics issues, and ensure accurate data collection. This cross-functional collaboration is essential for optimizing website performance and achieving business goals.

What are the key skills and qualifications needed to thrive as a Web Analyst, and why are they important?

To thrive as a Web Analyst, you need strong analytical skills, proficiency in data interpretation, and a background in marketing, statistics, or computer science. Familiarity with web analytics tools such as Google Analytics, Adobe Analytics, tag management systems, and relevant certifications is often required. Attention to detail, critical thinking, and clear communication help translate complex data into actionable business insights. These skills ensure effective measurement of web performance, enabling data-driven decisions that optimize user experience and achieve business goals.

What does a Web Analyst do?

A Web Analyst is responsible for collecting, analyzing, and interpreting data related to website performance and user behavior. They use tools like Google Analytics to track metrics such as traffic, conversion rates, and user engagement, providing actionable insights to help improve websites and achieve business goals. Web Analysts often create reports, identify trends, and recommend strategies to optimize website content, design, and functionality. Their work helps organizations make informed decisions to enhance the online user experience and drive growth.

What is the difference between Web Analyst vs Data Analyst?

AspectWeb AnalystData Analyst
Required CredentialsBachelor's in Marketing, IT, or related fields; familiarity with web analytics toolsBachelor's in Statistics, Mathematics, or related fields; proficiency in data analysis software
Work EnvironmentDigital marketing teams, e-commerce, media companiesVarious industries including finance, healthcare, retail
Employer & Industry UsagePrimarily in online-focused companies, marketing agenciesAcross multiple sectors analyzing large datasets
Common Search & Comparison IntentUnderstanding web traffic, user behavior, campaign performanceAnalyzing data trends, generating reports, supporting decision-making

Web Analysts focus on website performance, user behavior, and digital marketing metrics, often using web-specific tools. Data Analysts work with broader datasets across industries, providing insights for strategic decisions. While both roles require analytical skills, Web Analysts specialize in online data, whereas Data Analysts handle diverse data sources.

More about Web Analyst jobs
What cities are hiring for Web Analyst jobs? Cities with the most Web Analyst job openings:
What are the most commonly searched types of Web Analyst jobs? The most popular types of Web Analyst jobs are:
Who are the top companies hiring for Web Analyst jobs? The top employers for Web Analyst jobs are:
What states have the most Web Analyst jobs? States with the most job openings for Web Analyst jobs include:
What job categories do people searching Web Analyst jobs look for? The top searched job categories for Web Analyst jobs are:
What are popular job titles related to Web Analyst jobs? For Web Analyst jobs, the most frequently searched job titles are:
Web Analyst jobs near you
Infographic showing various Web Analyst job openings in the United States as of June 2026, with employment types broken down into 84% Full Time, 12% Part Time, and 4% Contract. Highlights an 81% Physical, 7% Hybrid, and 12% Remote job distribution, with an average salary of $84,342 per year, or $40.5 per hour.

Web Data Analyst (MidSenior Level)

Rysun Labs Inc

Houston, TX • On-site, Remote

$60K/yr

Full-time

Medical, Dental, Vision, PTO

Posted 14 days ago

Job description

Benefits:
  • Dental insurance
  • Health insurance
  • Paid time off
  • Training & development
  • Vision insurance

Rysun Labs (formerly KCS Krish Compusoft Services) is an AI, Data & Digital innovation partner of choice for enterprises, globally. Rysun guides and accelerates the Data & AI strategy and Digital Transformation programs for Fortune 2000 enterprises and product startups to shape remarkable customer experiences and intelligent operations. The team delivers innovative, specialized solutions that help High-tech, Retail & Ecommerce to outperform competition and lead the change in their industry. Rysun partners with Microsoft, Google and AWS to bring the best of enterprise technology to its customers. Rysun believes in quality-first and is CMMI Level 5, ISO 9001 & 27001 certified. The team has a growth mindset fueled by a strong culture of collaboration that unifies its global teams across India, USA, South Africa (a proud Level 2 B-BBEE Contributor), and UK.
We are seeking a highly analytical and business-focused Web Data Analyst to drive insights across our digital ecosystem. In this role, you will serve as the subject matter expert on customer behavior analyzing how users discover, engage with, and purchase across our digital platforms. You will translate complex behavioral and transactional data into actionable insights that enhance user experience and optimize performance for a sophisticated customer base that includes designers, trade professionals, and end consumers.
This is a high-impact, cross-functional role partnering closely with E-Commerce, Marketing, Product, and Technology teams, operating within a modern digital stack including Bloomreach Discovery, Adobe Commerce, GA4, and enterprise BI platforms.
Job Title: Web Data Analyst (MidSenior Level)
Location- Houston, TX ( Hybrid )
Key Responsibilities:
  • Web Analytics & Performance Ownership
  • Own end-to-end web analytics governance, tracking accuracy, and KPI reporting.
  • Monitor and analyze key metrics including Conversion Rate (CVR), Average Order Value (AOV), revenue performance, funnel drop-offs, and session quality.
  • Identify trends, diagnose performance shifts, and deliver executive-ready insights with clear business narratives.
  • Partner with Product and E-Commerce teams to design, measure, and interpret A/B tests and personalization initiatives.
  • Quantify impact of digital enhancements and recommend data-driven optimizations.
  • Manage GA4 implementation, governance, and event tracking strategy.
  • Oversee Google Tag Manager (GTM) operations including:
    • Updating triggers and variables
    • Publishing across environments
    • Deploying and editing marketing pixels
    • Implementing analytics and marketing tracking solutions
    • Ensure tracking accuracy across marketing and product initiatives.
    • Data Engineering & Platform Support
  • Support GA4 to BigQuery exports including monitoring data transfers and basic SQL troubleshooting.
  • Maintain clean dataset organization and assist in resolving data discrepancies.
  • Configure and maintain analytics and marketing tools including:
  • Customer & Segment Analysis
  • Develop deep insights into distinct customer segments (trade professionals, designers, homeowners).
  • Analyze site search behavior, personalization performance, and campaign effectiveness.
  • Create and upload customer audience lists to paid media platforms.
Required Qualifications
  • 46 years of experience in web or digital analytics, preferably in premium e-commerce or multi-channel retail.
  • Strong proficiency in SQL.
  • Hands-on expertise with GA4 and Google Tag Manager.
  • Experience with BI tools such as Looker or Power BI.
  • Working knowledge of A/B testing platforms.
  • Experience managing GA4BigQuery integrations.
  • Strong understanding of tag governance and marketing pixel deployment

Flexible work from home options available.