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Visual Brand Manager Jobs (NOW HIRING)

Brand Manager

Glendale, CA · On-site

$110K - $120K/yr

Help ensure all creative work is aligned with Tacori's brand identity, tone of voice, visual ... Manage the day-to-day relationship with Tacori's social agency, including briefing, feedback ...

Brand Manager Location: Racine, WI (5 Days Onsite Critical, occasional commuting to Chicago for ... on brand messaging and visual identity. 2. Media-to-Cart & Omnichannel Planning ● Leverage ...

Job Id: 53493 Brand Manager - Boursin At Bel, we are not just a company-we are a company on a ... visual PowerPoint) strategic thinking. Must have experience managing multiple projects at once in a ...

Job Id: 53493 Brand Manager - Boursin At Bel, we are not just a company-we are a company on a ... and visual PowerPoint) strategic thinking. * Must have experience managing multiple projects at ...

Serves as the internal brand liaison and authority for Planet's newly launched visual identity ... Proven track record managing campaigns across B2B and B2C channels with measurable results

Coordinate with the Enterprise Brand team to help implement enterprise visual identity updates and ... Proven experience managing intake and review systems (Airtable or comparable tools) and handling ...

Coordinate with the Enterprise Brand team to help implement enterprise visual identity updates and ... Proven experience managing intake and review systems (Airtable or comparable tools) and handling ...

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Visual Brand Manager information

See salary details

$42.5K

$103.4K

$155.5K

How much do visual brand manager jobs pay per year?

As of Jul 23, 2026, the average yearly pay for visual brand manager in the United States is $103,353.00, according to ZipRecruiter salary data. Most workers in this role earn between $67,500.00 and $133,000.00 per year, depending on experience, location, and employer.

How does a Visual Brand Manager typically collaborate with creative and marketing teams to ensure cohesive brand representation?

Visual Brand Managers work closely with both creative and marketing teams to develop and maintain a consistent visual identity across all channels. They often lead brainstorming sessions, provide clear brand guidelines, and review creative assets to ensure alignment with the brand’s vision. Effective collaboration involves regular meetings, feedback loops, and cross-functional coordination to launch campaigns or refresh brand visuals. This role requires balancing creative input with strategic brand objectives, ensuring every visual element supports the overall brand message.

What are the key skills and qualifications needed to thrive as a Visual Brand Manager, and why are they important?

To thrive as a Visual Brand Manager, you need expertise in brand strategy, graphic design, visual storytelling, and a relevant degree such as marketing, design, or communications. Familiarity with design software (like Adobe Creative Suite), brand management platforms, and digital asset management systems is essential. Strong creative vision, collaboration skills, and attention to detail help individuals excel in shaping consistent brand visuals. These skills ensure cohesive brand representation and drive audience engagement across multiple channels.

What is a Visual Brand Manager?

A Visual Brand Manager is a professional responsible for shaping and maintaining the visual identity of a brand across all platforms and communications. They oversee the creation and consistency of visual elements such as logos, color schemes, typography, and imagery to ensure they align with the brand’s values and message. This role often involves collaborating with designers, marketing teams, and other stakeholders to develop cohesive visual strategies that enhance brand recognition and appeal. Visual Brand Managers play a key role in differentiating a brand in the marketplace and ensuring a positive visual experience for customers.

What is the difference between Visual Brand Manager vs Graphic Designer?

AspectVisual Brand ManagerGraphic Designer
Primary FocusDeveloping and maintaining brand visual identity across platformsCreating visual content and designs for specific projects
Required SkillsBrand strategy, visual storytelling, project managementDesign software proficiency, creativity, technical skills
Work EnvironmentCollaborative, strategic, cross-departmentalDesign studios, marketing teams, freelance
Common CertificationsBrand management, marketing certificationsAdobe Certified Expert, design certifications

While both roles involve visual work, a Visual Brand Manager oversees the overall brand visual identity and strategy, ensuring consistency across channels. A Graphic Designer focuses on creating specific visual content and designs. The roles complement each other but differ in scope and responsibilities.

More about Visual Brand Manager jobs
What cities are hiring for Visual Brand Manager jobs? Cities with the most Visual Brand Manager job openings:
What states have the most Visual Brand Manager jobs? States with the most job openings for Visual Brand Manager jobs include:
Infographic showing various Visual Brand Manager job openings in the United States as of July 2026, with employment types broken down into 71% Full Time, 27% Part Time, 1% Temporary, and 1% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $103,353 per year, or $49.7 per hour.
Brand Manager

Brand Manager

House of Cheatham LLC

Stone Mountain, GA • On-site

Full-time

This job post has expired today. Applications are no longer accepted.


Job description

House of Cheatham is a company known for its commitment to excellence and innovation. We pride ourselves on creating a dynamic and inclusive workplace that fosters growth and collaboration. Join House of Cheatham, the creator and manufacturer of beauty brands in the multi-cultural hair category, committed to delighting people across the globe. Our famous brands include Aunt Jackie's Curls and Coils, Africa's Best/Originals, Hollywood Beauty, Kuza brands and more.
Our brand is more than a product - it's an experience. We are looking for a Brand Manager who can champion our story, strengthen our market presence and create meaningful connections with our customers.
Responsibilities
Brand Strategy
• Brand position development and stewardship
• Brand visual identity development and stewardship
• Brand awareness tracking
• Brand Ambassador strategy and relationship management
Business Management
• Global brand performance analysis and KPI reporting
• Participate in annual global brand strategic planning and budget process
• Budget management
• Responsible for Trademark management, including trademark registration for new products and ongoing trademark renewals
Product Strategy & Management
• Responsible for developing 3-year product roadmap: collaborate with Innovation team to plan introduction of new innovation products, plan timing of label design / packaging updates, new size introductions, packets, ingredient updates, display development, bonus sizes
• SKU management / rationalization
• Responsible for global pricing strategy
• NPD Program Management
Non-Innovation NPD
Drive new product through the development process, ensuring all key milestones are achieved
Monthly tracking and reporting of NPD sales performance
Drive Innovation Launch
On time delivery of the GTM Package
Claims / USP identification
Monthly tracking and reporting of NPD sales performance
• Manage free goods
• Manage sample program
Determine which products will have samples created and quantities
Own the sample process, seeing it through from planning/forecasting to production completion
Own approval of sample usage and responsible for tracking sample inventory
Brand Marketing
• Sponsorships and Donations
Determine what sponsorship and donation opportunities the brand will participate in
Manage budget
Manage sponsorship and donation partner relationships
Communicate sponsorship and donation activity via content calendar and drive comms opportunities with channel owners (make sure we talk about it to get the brand equity)
Retail / OTC Marketing
• Develop and project manage execution of global retail marketing programs
• Line review pitch deck development and presentation and drive mockup creation
• Global retailer events: investment strategy, footprint strategy
• Regular in-store visits to understand brand and product sets
• Drive development of OTC marketing materials to ensure brand alignment
• Trade publication advertising
Requirements
Qualifications
• 5-10 years Marketing experience
• Bachelor's degree in marketing, Business Administration, or related field
• Former CPG experience preferred
• Beauty/ Multicultural experience preferred
• Ability to work in an ambiguous and dynamic work environment
• Able to roll up their sleeves and get the job done while processes are not clear or being revamped
• Demonstrates excellence in communication, analytical and project management
• Excellent presentation skills and proficiency in PowerPoint/ Office Suite
• Can effectively build relationships and influence senior levels in the organization across regions and functions
• Drive for results, able to influence and accomplish tasks through formal and informal channels