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Programmatic Digital Jobs (NOW HIRING)

Omnicom Media US

Digital Analytics Manager

New York, NY · On-site

Provide oversight of digital media buys and data flows, ensuring processes are followed and all activities meet organizational and industry standards across programmatic, digital, search, social, and ...

Digital Matter

Manager, Programmatic

New York, NY · On-site

$100K - $120K/yr

Who We Are At Digital Matter, we are a next-generation growth and transformation partner built for ... About the Role As a Programmatic Manager, you will support end-to-end campaign management ...

Digital Matter

Manager, Programmatic

New York, NY

$100K - $120K/yr

Who We Are At Digital Matter, we are a next-generation growth and transformation partner built for ... About the Role As a Programmatic Manager, you will support end-to-end campaign management ...

TripleLift

Director, Product Management

New York, NY · On-site

$200K - $250K/yr

Strong experience managing products in the Programmatic Digital Video and CTV market, as well as strong knowledge of the underlying technical infrastructure that powers programmatic digital video ...

CLICK HERE DIGITAL

Senior Programmatic Analyst

Baton Rouge, LA · Remote

$111.40K - $111.90K/yr

Manage digital audio campaigns through StackAdapt, Spotify, and additional streaming channels. * Join client calls as needed to clearly and effectively communicate programmatic strategies, campaign ...

Roku

Account Executive

Austin, TX · On-site +1

$110K - $115K/yr

Experience in programmatic, digital video, or advertising sales * Strong understanding of the TV, digital, and/or ad tech ecosystem * Proven ability to prospect, build relationships, and close deals

Roku

Account Executive

Chicago, IL · On-site +1

$115K - $120K/yr

Experience in programmatic, digital video, or advertising sales * Strong understanding of the TV, digital, and/or ad tech ecosystem * Proven ability to prospect, build relationships, and close deals

Perion Network Ltd

Team Lead, Sales DOOH

New York, NY · On-site

The ideal candidate should possess a robust understanding of digital media and programmatic advertising, combined with exceptional sales acumen and a track record of achieving sales targets. Your ...

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Programmatic Digital information

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$33K

$76.6K

$130K

How much do programmatic digital jobs pay per year?

As of May 30, 2026, the average yearly pay for programmatic digital in the United States is $76,639.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,500.00 and $130,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Programmatic Digital Specialist, and why are they important?

To thrive as a Programmatic Digital Specialist, you need expertise in digital advertising, data analysis, and campaign management, typically backed by a degree in marketing or a related field. Familiarity with demand-side platforms (DSPs) like The Trade Desk, Google DV360, and knowledge of ad verification tools and analytics platforms are crucial. Strong problem-solving, communication, and adaptability are standout soft skills in this role. These skills ensure effective, data-driven campaign execution and optimization in the rapidly evolving digital advertising landscape.

What are some common challenges faced by professionals working in Programmatic Digital roles, and how can I prepare for them?

Professionals in Programmatic Digital often encounter challenges such as staying updated with rapidly evolving ad technologies, managing complex campaigns across multiple platforms, and ensuring brand safety and data privacy. To prepare, it's helpful to develop strong analytical skills, cultivate adaptability, and engage in continuous learning through industry certifications and webinars. Effective collaboration with sales, creative, and analytics teams is also key to overcoming these challenges and achieving campaign objectives.

What is a Programmatic Digital Specialist?

A Programmatic Digital Specialist is a marketing professional who manages and optimizes digital advertising campaigns using automated, data-driven technology. They leverage programmatic platforms to buy and place ads in real-time, targeting specific audiences across various channels like display, video, mobile, and social media. Their work involves analyzing campaign performance, optimizing bids, and ensuring ads reach the right people at the right time for maximum effectiveness. Programmatic Digital Specialists often collaborate with media planners, data analysts, and creative teams to achieve client objectives.

What is the difference between Programmatic Digital vs Programmatic Media Buyer?

AspectProgrammatic DigitalProgrammatic Media Buyer
CredentialsTypically requires knowledge of digital marketing, data analysis, and ad tech platformsRequires experience with media buying, negotiation skills, and familiarity with ad platforms
Work EnvironmentWorks within digital marketing teams, using programmatic platforms to optimize campaignsOperates in media agencies or in-house marketing teams, focusing on buying ad space programmatically
Industry UsageCommonly used across digital advertising, marketing, and ad tech companiesPrimarily used in advertising agencies and brands' marketing departments

Programmatic Digital professionals focus on managing and optimizing digital ad campaigns using programmatic technology, often involving data analysis and platform management. Programmatic Media Buyers concentrate on purchasing ad space through programmatic channels, emphasizing negotiation and media planning. While both roles work within digital advertising, Programmatic Digital has a broader scope involving campaign management, whereas Programmatic Media Buyers specialize in media procurement.

More about Programmatic Digital jobs
What cities are hiring for Programmatic Digital jobs? Cities with the most Programmatic Digital job openings:
What states have the most Programmatic Digital jobs? States with the most job openings for Programmatic Digital jobs include:
What job categories do people searching Programmatic Digital jobs look for? The top searched job categories for Programmatic Digital jobs are:
Programmatic Digital jobs near you
Infographic showing various Programmatic Digital job openings in the United States as of May 2026, with employment types broken down into 87% Full Time, and 13% Part Time. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $76,639 per year, or $36.8 per hour.

Director, Programmatic

Digital Matter

New York, NY

Other

Posted 11 days ago

Job description

Who We Are:

At Digital Matter, we are a next-generation growth and transformation partner built for the realities of today's market.  

We combine the pace and precision of a startup with the discipline and rigor of a global advisory firm. 

Our team brings deep operating experience across media, retail, and technology. We have built, scaled, and transformed organizations. 

We help consumer brands unlock growth and navigate transformation by managing media as a strategic asset class, connecting data, technology, and creativity to deliver measurable business impact. 

Our mission is clear: to transform media into a lever for enterprise-level value creation, powered by intelligence, automation, and future-ready technology. 

Over the past seven years, we've guided organizations through IPOs, digital turnarounds, and successful exits, proving that when media is managed as capital, it becomes a catalyst for growth and transformation at scale.

About the Role

As a Director, Programmatic you will lead the strategy, operating model, and financial performance of the organization's programmatic media investment portfolio. This role is responsible for translating business objectives into disciplined media allocation decisions, ensuring that every dollar of programmatic spend is underwritten, measured, optimized, and governed with institutional rigor.

The successful candidate will oversee bidding strategy, inventory quality, supply-path optimization, measurement frameworks, risk controls, and team performance across major programmatic platforms and partners.

What You'll Do
  • Serve as the programmatic lead, helping define the team's mandate, operating model, and standards of excellence
  • Build, hire, and develop a high-performing team across programmatic trading, ad operations, analytics, and client strategy
  • Establish scalable processes, documentation, workflows, and decision rights to support a growing portfolio of retail clients
  • Set the cultural and operational foundation for a disciplined, accountable, and analytically rigorous media investment team
  • Lead programmatic strategy across a robust portfolio of retail clients, aligning media investment decisions to each client's commercial objectives
  • Develop client-specific investment theses across display, video, CTV, audio, DOOH, and emerging channels
  • Establish allocation frameworks that balance performance, growth, efficiency, and risk across multiple client portfolios
  • Identify opportunities to expand client relationships through stronger performance, improved measurement, and new media investment opportunities
  • Own the design and optimization of bidding strategies across DV360, The Trade Desk, Amazon DSP, and other relevant platforms
  • Partner with product, data science, and engineering teams to help shape the AI trading platform roadmap, ensuring it reflects trader workflows, client needs, and real-world market dynamics
  • Build supply-path optimization frameworks, including curated marketplaces, direct publisher access, fee transparency, and inventory governance
  • Define standards for campaign execution, pacing, optimization, brand safety, viewability, invalid traffic prevention, and MFA exclusion
  • Ensure consistent execution quality across clients while tailoring strategies to category dynamics, margin profiles, and business goals
  • Partner with analytics, data science, and finance teams to build measurement frameworks across incrementality testing, attribution, MMM, and business outcome reporting
  • Establish portfolio-level governance, including budget guardrails, concentration thresholds, performance benchmarks, and escalation protocols
  • Deliver executive-ready reporting on client performance, variance drivers, investment rationale, and forward-looking recommendations
  • Create a repeatable operating system for assessing what is working, what is underperforming, and where capital should be reallocated across the portfolio
What You'll Bring
  • 8+ years of experience in programmatic media, digital investment, or performance marketing, including leadership experience within a trading desk, in-house programmatic function, or media investment organization
  • Proven track record building and scaling programmatic capabilities within a fast-growing, client-facing environment
  • Deep hands-on expertise across major DSPs, including DV360, The Trade Desk, Amazon DSP, and retail media ecosystems
  • Strong understanding of the broader programmatic supply chain, including SSPs, exchanges, identity frameworks, curated marketplaces, and supply-path optimization
  • Demonstrated ability to develop, optimize, or operationalize bidding strategies, custom algorithms, log-level optimization, and AI-driven decisioning frameworks
  • Experience leveraging data, automation, and AI platforms to improve media performance, operational efficiency, and portfolio-level outcomes
  • Strong analytical and measurement capabilities, including incrementality testing, attribution, MMM, and interpreting model outputs to drive business decisions
  • Financial and commercial acumen, including experience managing media budgets, analyzing unit economics, evaluating ROI, and owning portfolio performance outcomes
  • Comfortable working cross-functionally with data science, engineering, analytics, finance, strategy, and client leadership teams
  • Experience building processes, operating models, and governance structures within high-growth or evolving organizations
  • Proficiency in SQL and familiarity with Python, R, clean rooms, or advanced analytics environments preferred
  • Background in quantitative finance, trading, retail media, curated marketplaces, or internal media technology/platform development is a strong plus
$165,000 - $210,000 a year

The salary range posted is reflective of base salary, which will be determined based on skills, experience, and qualifications. You will also be eligible for equity and benefits. 

What We Value:
One Team. 
We're all in. When we win, we win together. When we miss, we learn together.
Collaboration isn't optional; it's how we operate. Everyone plays a part, everyone has a stake, and
every result belongs to all of us.  
Maximum Transparency.   
We are transparent, both internally and externally. The value we deliver comes from leveraging those
truths to drive actionable solutions that move the business forward. 
Ownership Culture.  
We believe in moving with purpose. We don't wait for perfect conditions - we identify opportunities,
make informed decisions and execute with speed and accountability. Success is measured by what
we accomplish, not just what we plan. 
Digital Matter is an Equal Opportunity Employer and is committed to fair and equitable hiring practices.
All hiring decisions at Digital Matter are based on strategic business needs, job requirements, and individual qualifications. All candidates are considered without regard to race, color, religion, gender, sexuality, national origin, age, disability, genetics, or any other protected status. 

** Note to Recruiters and Placement Agencies: We do not accept unsolicited agency resumes. ** 

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