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Programmatic Digital Jobs in Utah (NOW HIRING)

... digital media portfolio.You are a data-driven marketer who thrives on the challenge of scaling ... Programmatic channels. * Budget Allocation: Dynamically shift budgets between channels and ...

Senior Designer, Digital Advertising Job Overview We're seeking a Senior Designer, a performance ... and programmatic ads. This individual will translate brand and product marketing strategy and ...

Senior Designer, Digital Advertising Job Overview We're seeking a Senior Designer, a performance ... and programmatic ads. This individual will translate brand and product marketing strategy and ...

Own, scale, and optimize performance campaigns across the entire digital ecosystem, including Paid Social (Meta, TikTok, Snap, Reddit), Paid Search (Google, Bing), Programmatic/DSPs (The Trade Desk ...

Own, scale, and optimize performance campaigns across the entire digital ecosystem, including Paid Social (Meta, TikTok, Snap, Reddit), Paid Search (Google, Bing), Programmatic/DSPs (The Trade Desk ...

Own, scale, and optimize performance campaigns across the entire digital ecosystem, including Paid Social (Meta, TikTok, Snap, Reddit), Paid Search (Google, Bing), Programmatic/DSPs (The Trade Desk ...

... digital tools. Innovation at Your Fingertips Work with the latest advertising technologies including programmatic advertising, advanced audience segmentation, cross-platform attribution, and real ...

... digital tools. Innovation at Your Fingertips Work with the latest advertising technologies including programmatic advertising, advanced audience segmentation, cross-platform attribution, and real ...

Stay current on industry trends in digital and TV advertising, audience measurement, programmatic buying, and emerging media. * Collaborate cross-functionally to build strategic, data-driven ...

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Programmatic Digital information

What are the key skills and qualifications needed to thrive as a Programmatic Digital Specialist, and why are they important?

To thrive as a Programmatic Digital Specialist, you need expertise in digital advertising, data analysis, and campaign management, typically backed by a degree in marketing or a related field. Familiarity with demand-side platforms (DSPs) like The Trade Desk, Google DV360, and knowledge of ad verification tools and analytics platforms are crucial. Strong problem-solving, communication, and adaptability are standout soft skills in this role. These skills ensure effective, data-driven campaign execution and optimization in the rapidly evolving digital advertising landscape.

What are some common challenges faced by professionals working in Programmatic Digital roles, and how can I prepare for them?

Professionals in Programmatic Digital often encounter challenges such as staying updated with rapidly evolving ad technologies, managing complex campaigns across multiple platforms, and ensuring brand safety and data privacy. To prepare, it's helpful to develop strong analytical skills, cultivate adaptability, and engage in continuous learning through industry certifications and webinars. Effective collaboration with sales, creative, and analytics teams is also key to overcoming these challenges and achieving campaign objectives.

What is a Programmatic Digital Specialist?

A Programmatic Digital Specialist is a marketing professional who manages and optimizes digital advertising campaigns using automated, data-driven technology. They leverage programmatic platforms to buy and place ads in real-time, targeting specific audiences across various channels like display, video, mobile, and social media. Their work involves analyzing campaign performance, optimizing bids, and ensuring ads reach the right people at the right time for maximum effectiveness. Programmatic Digital Specialists often collaborate with media planners, data analysts, and creative teams to achieve client objectives.

What is the difference between Programmatic Digital vs Programmatic Media Buyer?

AspectProgrammatic DigitalProgrammatic Media Buyer
CredentialsTypically requires knowledge of digital marketing, data analysis, and ad tech platformsRequires experience with media buying, negotiation skills, and familiarity with ad platforms
Work EnvironmentWorks within digital marketing teams, using programmatic platforms to optimize campaignsOperates in media agencies or in-house marketing teams, focusing on buying ad space programmatically
Industry UsageCommonly used across digital advertising, marketing, and ad tech companiesPrimarily used in advertising agencies and brands' marketing departments

Programmatic Digital professionals focus on managing and optimizing digital ad campaigns using programmatic technology, often involving data analysis and platform management. Programmatic Media Buyers concentrate on purchasing ad space through programmatic channels, emphasizing negotiation and media planning. While both roles work within digital advertising, Programmatic Digital has a broader scope involving campaign management, whereas Programmatic Media Buyers specialize in media procurement.

What are popular job titles related to Programmatic Digital jobs in Utah? For Programmatic Digital jobs in Utah, the most frequently searched job titles are:
What cities in Utah are hiring for Programmatic Digital jobs? Cities in Utah with the most Programmatic Digital job openings:

Account Executive Digital Sales (West Coast or Midwest)

RR Donnelley

Salt Lake City, UT • On-site

$50K - $150K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 23 days ago


Job description

Company Description

RRD is a leading global provider of marketing, packaging, print, and supply chain solutions that elevate engagement across the complete customer journey. The company offers the industry's most trusted portfolio of creative execution and world-wide business process consulting, with services designed to lower environmental impact. With 22,000 clients, including 93% of the Fortune 100, and 32,000 employees across 28 countries, RRD brings the expertise, execution, and scale designed to transform customer touchpoints into meaningful moments of impact.

Job Description

The Account Executive Digital Sales is the principal representative of RRD responsible for understanding and representing the Digital marketing products, services, and solutions it provides to clients. The Account Executive recognizes revenue opportunities and develops leads into long-lasting partnerships. An Account Executive is responsible for promoting sales in creative and effective ways through a sophisticated consultative process with clients. The position requires product knowledge, an understanding of industry trends, and ability to develop strategic plans with a high level of planning and foresight to maximize sales and revenue from existing clients as well as new clients and prospects.

Responsibilities:

  • Establish a strategic and sophisticated consultative process which engages new and existing clients regarding the promotion and marketing of Company products, services and solutions and capturing all revenue opportunities, expanding knowledge base of client business/objectives and requirements, building meaningful value-added relationships by building strong partnerships and sales strategies with existing and new clients through developing a deep understanding of their businesses and marketing/advertising initiatives; Thorough understanding of all Print products and solutions and how they can provide value to a client's operations. Engage other RRD product sales experts to propose optimum customer solutions. Effectively communicate how best to promote Company products and services to best fit a client or prospective client's needs (Travel may be necessary) 5%
  • Maintain and grow customer accounts by: Providing valued, comprehensive and strategic account management; Ensuring tactical and flawless implementation of products, services, and solutions; Researching, tailoring, and teaching commercial insights to clients; and Remaining point of contact to ensure client's concerns are addressed 5%
  • Provide accurate and timely reports and forecasting as required by Company 10%
Qualifications

High School Diploma or GED (Required)

  • Bachelor's Degree (Required)
  • In lieu of the above education requirements, a combination of experience and education will be considered.
  • 2- 4+years of experience selling digital media client solutions (IAB or any others) in the Programmatic Digital Media space of Selling programmatic vs. platforms for specific publishers
  • 5- 7years sales experience.
  • 5+ years in a quota carrying sales role; demonstrated consistent success over performance.
  • (Will consider applicable RRD Account Management experience)
  • Ability to determine and resolve issues and implications
  • Ability to educate and influence stakeholders/audiences resulting in closed/won business.
  • Ability to manage multiple clients while seeking new opportunities.
  • Excellent written and oral communication skills Exercises independent judgment in methods, techniques and evaluation criteria for obtaining results.
  • Proficiency in Microsoft Office and CRM software, with aptitude to learn systems.
  • Understanding of the Digital MarTech Ecosystem
  • Use of data and insights as a solution selling tool
  • Microsoft Office: Word, Excel, Powerpoint.
  • Videoconferencing.
  • Internal systems: sales forecasting, contracts, etc
  • Communication with clients and internal co-workers- all levels of management, business leadership, customers, suppliers and other internal/external entities as required.
  • Ability to make recommendations and bring out-of-box recommendations to clients and areas that support sales (ie: targeting, marketing and pricing)
  • Requires broad conceptual judgment and ability to deal with complex factors
Additional Information

This is a salary plus commission program eligible role and the current RRD salary range is $50,000 to $150,000 per year with unlimited commission potential. The salary range may be adjusted based on the applicable geographic location of the hired employee, and the range, as well as the commission program, may change in the future. At RRD, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions may vary based upon, but not limited to education, skills, experience, proficiency, performance, shift and location. RRD's benefit offerings include medical, dental, and vision coverage, paid time off, disability insurance, 401(k) with company match, life insurance and other voluntary supplemental insurance coverages, plus parental leave, adoption assistance, tuition assistance and employer/partner discounts.

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All your information will be kept confidential according to EEO guidelines.

All employment offers are contingent upon the successful completion of both a pre-employment background and drug screen.

RRD is an Equal Opportunity Employer, including disability/veterans