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Programmatic Digital Jobs in Florida (NOW HIRING)

WMX

Programmatic Media Specialist

Miami, FL · Hybrid

Programmatic Specialist What's The Deal? A fast-paced boutique advertising agency located in the ... of digital media plans * Extract and deliver insightful findings for client reports while ...

WMX

Programmatic Media Specialist

Miami, FL · On-site

Programmatic Specialist What's The Deal? A fast-paced boutique advertising agency located in the ... of digital media plans * Extract and deliver insightful findings for client reports while ...

Houston Methodist

Digital Campaign Strategist

Miami, FL · On-site

$75K - $86K/yr

The Digital Campaign Strategist will focus on building and executing paid digital media campaigns within programmatic display, video, and social media channels. FLSA STATUS Exempt QUALIFICATIONS ...

WMX

Programmatic Media Specialist

Miami, FL · On-site

Programmatic Specialist What's The Deal? A fast-paced boutique advertising agency located in the ... of digital media plans * Extract and deliver insightful findings for client reports while ...

WMX

Programmatic Media Specialist

Miami, FL · Hybrid

Programmatic Specialist What's The Deal? A fast-paced boutique advertising agency located in the ... of digital media plans * Extract and deliver insightful findings for client reports while ...

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Programmatic Digital information

What is a Programmatic Digital Specialist?

A Programmatic Digital Specialist is a marketing professional who manages and optimizes digital advertising campaigns using automated, data-driven technology. They leverage programmatic platforms to buy and place ads in real-time, targeting specific audiences across various channels like display, video, mobile, and social media. Their work involves analyzing campaign performance, optimizing bids, and ensuring ads reach the right people at the right time for maximum effectiveness. Programmatic Digital Specialists often collaborate with media planners, data analysts, and creative teams to achieve client objectives.

What is the difference between Programmatic Digital vs Programmatic Media Buyer?

AspectProgrammatic DigitalProgrammatic Media Buyer
CredentialsTypically requires knowledge of digital marketing, data analysis, and ad tech platformsRequires experience with media buying, negotiation skills, and familiarity with ad platforms
Work EnvironmentWorks within digital marketing teams, using programmatic platforms to optimize campaignsOperates in media agencies or in-house marketing teams, focusing on buying ad space programmatically
Industry UsageCommonly used across digital advertising, marketing, and ad tech companiesPrimarily used in advertising agencies and brands' marketing departments

Programmatic Digital professionals focus on managing and optimizing digital ad campaigns using programmatic technology, often involving data analysis and platform management. Programmatic Media Buyers concentrate on purchasing ad space through programmatic channels, emphasizing negotiation and media planning. While both roles work within digital advertising, Programmatic Digital has a broader scope involving campaign management, whereas Programmatic Media Buyers specialize in media procurement.

What are the key skills and qualifications needed to thrive as a Programmatic Digital Specialist, and why are they important?

To thrive as a Programmatic Digital Specialist, you need expertise in digital advertising, data analysis, and campaign management, typically backed by a degree in marketing or a related field. Familiarity with demand-side platforms (DSPs) like The Trade Desk, Google DV360, and knowledge of ad verification tools and analytics platforms are crucial. Strong problem-solving, communication, and adaptability are standout soft skills in this role. These skills ensure effective, data-driven campaign execution and optimization in the rapidly evolving digital advertising landscape.

What are some common challenges faced by professionals working in Programmatic Digital roles, and how can I prepare for them?

Professionals in Programmatic Digital often encounter challenges such as staying updated with rapidly evolving ad technologies, managing complex campaigns across multiple platforms, and ensuring brand safety and data privacy. To prepare, it's helpful to develop strong analytical skills, cultivate adaptability, and engage in continuous learning through industry certifications and webinars. Effective collaboration with sales, creative, and analytics teams is also key to overcoming these challenges and achieving campaign objectives.
What are popular job titles related to Programmatic Digital jobs in Florida? For Programmatic Digital jobs in Florida, the most frequently searched job titles are:
What job categories do people searching Programmatic Digital jobs in Florida look for? The top searched job categories for Programmatic Digital jobs in Florida are:
What cities in Florida are hiring for Programmatic Digital jobs? Cities in Florida with the most Programmatic Digital job openings:
Programmatic Digital jobs near you
Analyst, Programmatic Media

Analyst, Programmatic Media

Net Conversion LLC

Orlando, FL

Other

Vision, Life, Retirement

Posted 15 days ago

Job description

Description

About Net Conversion:

We're a data-obsessed marketing and analytics agency in downtown Orlando, driven by a relentless pursuit of 'more'-for our clients and ourselves. Our people are our differentiator, fostering a unique, award-winning culture (10+ times 'Best Place to Work') that champions disruptive thinking and work-life balance. We're not corporate-we're better, and hopefully, you'll learn why!

JOB TITLE: Analyst, Programmatic Media

DATE: 2026

DEPARTMENT: Media Investment

REPORTS TO: Director, Media Investment

MAJOR PURPOSE

The Analyst, Programmatic Buying & Trading is responsible for the execution, optimization, and performance monitoring of programmatic media campaigns across DSPs. This role focuses on hands-on trading, campaign setup, and in-platform optimization, while supporting senior team members with insights and performance analysis.

This is a detail-oriented, execution-focused role ideal for someone early in their programmatic career looking to deepen platform expertise and analytical skills.

MAJOR RESPONSIBILITIESCampaign Execution & Trading
  • Execute programmatic campaigns across DSPs (e.g.,Viant,  DV360, The Trade Desk, StackAdapt)
  • Build and traffic campaigns including audience targeting, creative setup, and budget allocation
  • Help build proposals and plans based on client goals and needs
  • Monitor pacing, delivery, and performance daily to ensure campaigns meet KPIs
  • Troubleshoot delivery issues, discrepancies, and platform errors in real time
Optimization & Performance Management
  • Analyze campaign performance and make in-platform optimizations (bids, budgets, targeting, frequency, creative rotation)
  • Support A/B testing and audience segmentation strategies
  • Identify trends and provide recommendations to improve performance and efficiency
  • Ensure campaigns are delivering against KPIs such as CPA, ROAS, CTR, and completion rates
Data & Reporting
  • Pull and validate campaign data across platforms and reporting tools
  • Assist in building performance reports and dashboards
  • Ensure accuracy of tagging, tracking, and attribution setup
  • Partner with Analytics teams to align on measurement and insights
Operational Excellence
  • Maintain clean and organized campaign structure within DSPs
  • Ensure adherence to naming conventions, documentation standards, and QA processes
  • Support billing, reconciliation, and campaign documentation as needed
  • Contribute to workflow improvements and process efficiencies
Collaboration
  • Work closely with Managers and Senior team members to plan and execute media plans
  • Partner with Analytics, Strategy, and Client Services teams to support campaign goals
  • Communicate campaign updates, risks, and performance insights internally

Requirements

CANDIDATE SHOULD HAVE
  • 1-3 years of experience in programmatic buying, digital media, or ad operations
  • Hands-on experience with at least one DSP, preferably Viant (DV360, The Trade Desk, Viant, StackAdapt, etc.)
  • Familiarity with programmatic concepts: RTB, PMP, PG, audience targeting, and bidding strategies
  • Experience with ad trafficking, tagging (VAST), and campaign setup
  • Strong analytical skills with proficiency in Excel or Google Sheets
  • High attention to detail and ability to manage multiple campaigns simultaneously
  • Strong problem-solving mindset and ability to troubleshoot independently
  • Clear communication skills and ability to collaborate across teams
EDUCATION & EXPERIENCE
  • Bachelor's degree in Marketing, Advertising, Business, or related field (or equivalent experience)
  • 1-3 years of relevant experience in programmatic, digital media, or ad tech


What does Net Conversion have to offer?!Competitive Salary4% 401k MatchMedical / Employer covered at the base tier for the employee onlyDental,  & Vision optionsUnlimited PTO60% Employer Covered STD  Paid Parental leave after 1 years of serviceCritical illness, Cancer, Hospital, Life, Accident CoverageFlexible work schedule in our Orlando or Charlotte officeWellness InitiativesSummer Fridays (office closes at 2pm)Pet Benefits3, 5 & 10 year anniversary milestone gifts 


Net Conversion does not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Net Conversion is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at jobs@net-conversion.com.

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