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Programmatic Digital Jobs in Florida (NOW HIRING)

Salem Surround

Account Executive Sales

Tampa, FL · On-site

Strong digital knowledge : SEM, SEO, programmatic, OTT/CTV, social media, email marketing * Consultative selling approach with exceptional communication skills * CRM proficiency and data analysis ...

Naylor LLC

Director of Sales Performance

Gainesville, FL · On-site +1

Lead and manage 15 sales professionals across print, digital, and programmatic channels -- earning trust through consistency, credibility, and results. * Navigate a tenured team culture with empathy ...

Salem Media Group

Account Executive Sales

Tampa, FL

Strong digital knowledge : SEM, SEO, programmatic, OTT/CTV, social media, email marketing * Consultative selling approach with exceptional communication skills * CRM proficiency and data analysis ...

Publicis Groupe Holdings B.V

Media Supervisor

Miami, FL

$117K - $122K/yr

Overview The Media Supervisor (Programmatic) is the day-to-day lead for end-to-end communications planning. They are responsible for translating digital media objectives into communication plan ...

Publicis Groupe Holdings B.V

Media Supervisor

Miami, FL · On-site

$117K - $122K/yr

Overview The Media Supervisor (Programmatic) is the day-to-day lead for end-to-end communications planning. They are responsible for translating digital media objectives into communication plan ...

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All JobsProgrammatic Digital JobsProgrammatic Digital Jobs in Florida

Programmatic Digital information

What is a Programmatic Digital Specialist?

A Programmatic Digital Specialist is a marketing professional who manages and optimizes digital advertising campaigns using automated, data-driven technology. They leverage programmatic platforms to buy and place ads in real-time, targeting specific audiences across various channels like display, video, mobile, and social media. Their work involves analyzing campaign performance, optimizing bids, and ensuring ads reach the right people at the right time for maximum effectiveness. Programmatic Digital Specialists often collaborate with media planners, data analysts, and creative teams to achieve client objectives.

What is the difference between Programmatic Digital vs Programmatic Media Buyer?

AspectProgrammatic DigitalProgrammatic Media Buyer
CredentialsTypically requires knowledge of digital marketing, data analysis, and ad tech platformsRequires experience with media buying, negotiation skills, and familiarity with ad platforms
Work EnvironmentWorks within digital marketing teams, using programmatic platforms to optimize campaignsOperates in media agencies or in-house marketing teams, focusing on buying ad space programmatically
Industry UsageCommonly used across digital advertising, marketing, and ad tech companiesPrimarily used in advertising agencies and brands' marketing departments

Programmatic Digital professionals focus on managing and optimizing digital ad campaigns using programmatic technology, often involving data analysis and platform management. Programmatic Media Buyers concentrate on purchasing ad space through programmatic channels, emphasizing negotiation and media planning. While both roles work within digital advertising, Programmatic Digital has a broader scope involving campaign management, whereas Programmatic Media Buyers specialize in media procurement.

What are the key skills and qualifications needed to thrive as a Programmatic Digital Specialist, and why are they important?

To thrive as a Programmatic Digital Specialist, you need expertise in digital advertising, data analysis, and campaign management, typically backed by a degree in marketing or a related field. Familiarity with demand-side platforms (DSPs) like The Trade Desk, Google DV360, and knowledge of ad verification tools and analytics platforms are crucial. Strong problem-solving, communication, and adaptability are standout soft skills in this role. These skills ensure effective, data-driven campaign execution and optimization in the rapidly evolving digital advertising landscape.

What are some common challenges faced by professionals working in Programmatic Digital roles, and how can I prepare for them?

Professionals in Programmatic Digital often encounter challenges such as staying updated with rapidly evolving ad technologies, managing complex campaigns across multiple platforms, and ensuring brand safety and data privacy. To prepare, it's helpful to develop strong analytical skills, cultivate adaptability, and engage in continuous learning through industry certifications and webinars. Effective collaboration with sales, creative, and analytics teams is also key to overcoming these challenges and achieving campaign objectives.
What are popular job titles related to Programmatic Digital jobs in Florida? For Programmatic Digital jobs in Florida, the most frequently searched job titles are:
What job categories do people searching Programmatic Digital jobs in Florida look for? The top searched job categories for Programmatic Digital jobs in Florida are:
What cities in Florida are hiring for Programmatic Digital jobs? Cities in Florida with the most Programmatic Digital job openings:
Programmatic Digital jobs near you

Account Executive Sales

Salem Surround

Altamonte Springs, FL

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 5 days ago

Job description

Overview

Salem Media Orlando seeks a high-energy sales hunter / account executive, to drive new business growth across our complete advertising portfolio including digital (SEM, SEO, programmatic, OTT/CTV, social media), podcasts, radio and events. Combine aggressive prospecting with digital marketing expertise to deliver consultative, ROI-focused solutions for local and regional businesses.

Responsibilities

Key Responsibilities

  • Aggressively prospect and close new accounts through cold calling, networking, and strategic outreach
  • Design customized, integrated marketing strategies across traditional and digital platforms
  • Present compelling, data-driven proposals demonstrating clear ROI
  • Meet and exceed monthly, quarterly, and annual revenue targets
  • Build strong client relationships and identify growth opportunities
  • Maintain accurate CRM records and forecast pipeline
  • Stay current on trends and competitive landscape
Qualifications

Required Qualifications

  • 3+ years in business development, B2B sales, or media/digital advertising sales
  • Proven track record consistently exceeding new business goals
  • Strong digital knowledge: SEM, SEO, programmatic, OTT/CTV, social media, email marketing
  • Consultative selling approach with exceptional communication skills
  • CRM proficiency and data analysis capabilities
  • Bachelor's degree in sales, marketing, business, or equivalent professional experience preferred

 

What Sets You Apart

You're a relentless prospector who combines hunter mentality with consultant-level expertise. You thrive on turning cold prospects into long-term partners through strategic problem-solving. Resilient, goal-driven, and genuinely invested in client success.

Benefits

Why Salem?

  • Comprehensive multi-platform solutions portfolio
  • Uncapped earning potential: competitive base + commission
  • Research and pre-sales support team
  • Career advancement opportunities
  • Award-winning "Great Place to Work" culture
  • Full benefits: health, dental, vision, 401(k), PTO
EEO Statement

Come see how Salem is DIFFERENT and why we've been certified as a "Great Place To Work" and as a "Best and Brightest" equal opportunity employer. 

#job #media #radio #sales #digital #broadcast #hiring  #advertising

Employment Type: FULL_TIME

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