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Marketing Systems Analyst Jobs (NOW HIRING)

IO Datasphere

Systems Analyst

Lansing, MI · On-site

$70 - $100/hr

Our client seeks a System Analyst to be responsible for gathering and documenting clear ... Ensures SEM (system engineering methodology) deliverables for the project that are a responsibility ...

IO Datasphere

Systems Analyst

Lansing, MI · On-site

Our client seeks a System Analyst to be responsible for gathering and documenting clear ... Ensures SEM (system engineering methodology) deliverables for the project that are a responsibility ...

Asure Software, Inc.

Marketing Systems Architect

Austin, TX · On-site

$115K - $125K/yr

The Marketing Systems Architect is the engine under Asure's marketing hood - reporting directly to ... Serve as the primary marketing stakeholder for integrations across CRM, sales engagement, analytics ...

Asure Software Inc.

Marketing Systems Architect

Austin, TX · On-site

$115 - $125/hr

The Marketing Systems Architect is the engine under Asure's marketing hood -- reporting directly to ... Serve as the primary marketing stakeholder for integrations across CRM, sales engagement, analytics ...

Asure Software

Marketing Systems Architect

Austin, TX · On-site

The Marketing Systems Architect is the engine under Asure's marketing hood -- reporting directly to ... Serve as the primary marketing stakeholder for integrations across CRM, sales engagement, analytics ...

OpenLoop Health, Inc.

$90 - $130/hr

At OpenLoop, we're looking for a Revenue Systems Analyst who owns the day-to-day administration of ... You'll be the person sales reps, marketers, and CS teams turn to when something isn't working--and ...

Vitekinc

Systems Analyst

Atlanta, GA · On-site

$70 - $90/hr

General Description We are seeking a Systems Analyst to join our growing team. Responsible for the ... marketing, financial and distribution systems. Required Education Bachelor's Degree in Computer ...

OpenLoop Health, Inc

Revenue Systems Analyst

At OpenLoop, we're looking for a Revenue Systems Analyst who owns the day-to-day administration of ... You'll be the person sales reps, marketers, and CS teams turn to when something isn't working-and ...

Richwood Bank

Systems Analyst

Richwood, OH · On-site

Systems Analyst At Richwood Bank, our purpose is to inspire, protect, and celebrate anything that ... Today, we are still a community bank - as well as a payroll processing team, a marketing agency, a ...

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Marketing Systems Analyst information

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How much do marketing systems analyst jobs pay per year?

As of Sep 4, 2026, the average yearly pay for marketing systems analyst in the United States is $80,000.00, according to ZipRecruiter salary data. Most workers in this role earn between $77,500.00 and $82,500.00 per year, depending on experience, location, and employer.

What is a marketing systems analyst?

A Marketing Systems Analyst is a professional who evaluates, implements, and manages technology solutions used in marketing operations. They bridge the gap between marketing and IT by analyzing marketing data, optimizing marketing platforms, and ensuring that systems align with business goals. Their responsibilities often include improving campaign tracking, integrating software, supporting automation, and providing actionable insights to enhance marketing effectiveness. Marketing Systems Analysts play a key role in helping organizations leverage technology for better decision-making and customer engagement.

What are the key skills and qualifications needed to thrive as a marketing systems analyst?

To thrive as a Marketing Systems Analyst, you need strong analytical skills, a background in marketing or information systems, and experience with data analysis, often supported by a relevant degree. Familiarity with marketing automation platforms (like HubSpot, Marketo), CRM systems (such as Salesforce), and data visualization tools (like Tableau or Power BI) is typically required. Excellent problem-solving abilities, attention to detail, and effective communication skills help set candidates apart. These skills are crucial for optimizing marketing operations, generating actionable insights, and ensuring seamless integration between marketing technology and business strategy.

How does a marketing systems analyst typically collaborate with other teams within an organization?

A Marketing Systems Analyst often works closely with marketing, IT, and sales teams to ensure that marketing technologies are effectively integrated and aligned with business goals. They act as a bridge between technical and non-technical stakeholders, translating marketing needs into system requirements and troubleshooting any issues that arise. Regular collaboration involves gathering input from users, supporting campaign execution, and providing training on new tools or processes. This role requires strong communication skills and the ability to manage multiple projects across departments, making teamwork a central and rewarding aspect of the job.

What is the difference between Marketing Systems Analyst vs Data Analyst?

AspectMarketing Systems AnalystData Analyst
Required CredentialsBachelor's in Marketing, Business, or IT; certifications in marketing analytics or systemsBachelor's in Statistics, Mathematics, or related field; certifications in data analysis or SQL
Work EnvironmentMarketing departments, tech firms, agenciesData teams, research firms, corporate analytics departments
Employer & Industry UsageMarketing and advertising industries, tech companiesFinance, healthcare, retail, and other data-driven sectors

The Marketing Systems Analyst focuses on optimizing marketing platforms and integrating systems to improve campaign performance, while the Data Analyst interprets data to support business decisions across various departments. Both roles require analytical skills and familiarity with data tools, but their primary focus and industry applications differ.

Do marketing systems analysts make a lot of money?

Marketing systems analysts typically earn a competitive salary that varies based on experience, location, and industry. According to industry data, the median annual wage is around $70,000 to $90,000, with higher earnings possible for those with specialized skills in data analysis, marketing automation tools, and certifications. Salary growth is often linked to expertise in marketing technology platforms and analytical skills.
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Marketing Systems Analyst jobs near you
Infographic showing various Marketing Systems Analyst job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 85% Full Time, 9% Part Time, 4% Contract, and 1% Nights. Highlights an 90% Physical, 2% Hybrid, and 8% Remote job distribution, with an average salary of $80,000 per year, or $38.5 per hour.

Marketing Systems Coordinator

Sound Income Group

Westbrook, CT • On-site

$65 - $90/hr

Other

Medical, Dental, Vision, Retirement, PTO

Posted 3 days ago

New

Job description

Marketing Systems Coordinator

Sound Income Group Westbrook, Connecticut, United States

About this position

Description:

POSITION: Marketing Systems Coordinator

Location & Hours: Westbrook, CT | Full-time On-site

FLSA Classification: Non-Exempt

Who We Are

At Retirement Income Source SFG, we empower clients through education-driven financial planning. Our seven-step process helps avoid common retirement pitfalls while aligning strategies with long-term goals. We believe peace of mind comes from understanding your options and making informed decisions with a trusted advisor.

We foster a collaborative, performance-driven culture rooted in integrity, innovation, and service. If you’re enthusiastic about making a measurable impact in the financial services space, we invite you to grow with us.

Position Summary

We are seeking a detail-oriented Marketing Systems Coordinator to maintain the integrity of Metrics360, our proprietary sales and marketing reporting platform, along with related CRM and reporting systems. This role partners with Marketing, Sales, and Programming to ensure accurate data, support reporting processes, troubleshoot system issues, and maintain reliable business information across multiple platforms.

The ideal candidate enjoys working with systems, maintaining accurate data, solving technical issues, and supporting the operational success of the Marketing and Sales teams.

Key Responsibilities Systems & Data Management
  • Manage the day-to-day integrity of our proprietary Metrics360 dashboard data and supporting CRM and reporting systems.
  • Monitor, validate, and maintain accurate sales and marketing data across multiple platforms.
  • Ensure CRM records remain organized, complete, and compliant with company standards.
  • Audit data to identify missing, duplicate, or inaccurate information and maintain overall data integrity.
  • Support established data governance standards, SOPs, and reporting procedures.
Reporting & Process Support
  • Develop, maintain, and distribute recurring reports and dashboards.
  • Review reports for accuracy and resolve data discrepancies before distribution.
  • Track sales and marketing metrics, including campaign ROI, seminar performance, pipeline activity, and marketing spend.
  • Identify reporting inconsistencies and support reporting automation initiatives.
  • Monitor compliance with data entry standards and assist users with reporting best practices.
Systems Support & Collaboration
  • Investigate reporting issues to determine whether they stem from user error, process gaps, or system functionality.
  • Document software issues and collaborate with Programming to troubleshoot and test enhancements.
  • Support CRM optimization, system integrations, and User Acceptance Testing (UAT).
  • Communicate reporting issues and system observations to stakeholders while supporting accurate operational reporting.
Requirements Required Qualifications
  • 3+ years of experience in Marketing Operations, Sales Operations, CRM Administration, Data Management, Reporting, or a related operations role.
  • Advanced proficiency in Microsoft Excel, data validation, and reporting.
  • Experience working with CRM platforms, reporting systems, and dashboard maintenance.
  • Strong analytical and problem-solving skills with exceptional attention to detail and commitment to data accuracy.
  • Strong written and verbal communication skills with the ability to communicate reporting issues and system findings effectively.
  • Proven ability to manage multiple priorities while maintaining a high degree of accuracy, organization, and accountability.
Preferred Qualifications
  • Bachelor’s degree in Marketing, Finance, Information Systems, Business Administration, or a related field (or equivalent professional experience).
  • Experience with Google Analytics, CRM optimization, marketing automation platforms, or business reporting tools.
  • Experience supporting data governance, process improvement, and system implementations.
  • Experience supporting sales, marketing, or revenue operations within financial services or another regulated industry.
Physical & Work Environment Requirements
  • Ability to work for extended periods at a desk using a computer.
  • Ability to lift up to 10 pounds if/when necessary.
  • Routine use of telephone and email.
  • Office-based role with potential travel to conferences, events, and satellite offices as needed.
Benefits

We’re proud to offer a comprehensive benefits package that supports your professional and personal well-being, including:

  • 100% employer-covered medical benefits and HRA account
  • Dental & vision plans
  • Short and long-term disability insurance
  • PTO + 10 NYSE company holidays per year
  • 401K with 4% company match program
  • Free onsite parking
  • Company-provided laptop and required technology

Retirement Income Source SFG is an E-Verify employer.

Retirement Income Source SFG is an equal opportunity employer that complies with all applicable federal, state, and local laws, rules and regulations. It is our policy to employ and promote qualified candidates without discrimination on the basis of race, color, sex, age, origin, sexual orientation, marital status, disability, or any other characteristic protected by law. Our hiring decisions are based solely on merit, qualifications and business needs.

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