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Marketing Technologist Jobs (NOW HIRING)

Highmark Health

Marketing Technologist

JOB SUMMARY This role within the marketing & experience department will be at the forefront of blending technology, process, and people to scale our marketing efforts and foster a collaborative and ...

Highmark Health

Marketing Technologist

New York, NY

JOB SUMMARY This role within the marketing & experience department will be at the forefront of blending technology, process, and people to scale our marketing efforts and foster a collaborative and ...

Hyper Careers Page

Marketing Technologist

Henrico, VA · On-site

The Marketing Technologist at Hyper Solutions plays a key role in building, optimizing, and scaling the company's digital marketing infrastructure. This position sits at the intersection of marketing ...

Acara Solutions

Marketing Technologist

Buffalo, NY · Hybrid

$75K - $80K/yr

Flexible work options available Job Summary: We're looking for a Marketing Technologist with 7-10 years of experience who knows the technical side of marketing inside and out. You should be ...

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Kohl's

Experience with marketing technology platforms or related enterprise tools, such as CRM, customer data platforms, marketing automation or multi-channel marketing hubs, decisioning engines, CMS, DAM ...

BECU

Sr Marketing Technologist - Automation

OR · Remote

$82K - $154K/yr

As a Sr Marketing Technologist - Automation, you'll play a key role in delivering highly personalized, data-driven experiences that bring BECU's member journeys to life. You'll partner with digital ...

Plaid Inc

AI Marketing Technologist Lead

New York, NY · On-site

$170K - $223K/yr

We focus on people, technology and process to drive operational excellence and optimize marketing performance. Our team is focused on creating and executing impactful marketing strategies that ...

Imprint

Marketing Design Technologist

New York, NY · On-site +1

$150K - $200K/yr

Role Summary As Design Technologist on Imprint's Marketing Design team, you will sit at the intersection of design and front end development, building and maintaining the creative systems behind a ...

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How much do marketing technologist jobs pay per hour?

As of Aug 22, 2026, the average hourly pay for marketing technologist in the United States is $42.85, according to ZipRecruiter salary data. Most workers in this role earn between $26.92 and $58.65 per hour, depending on experience, location, and employer.

What is a marketing technologist?

A Marketing Technologist is a professional who bridges the gap between marketing and technology within an organization. They are responsible for selecting, implementing, and managing marketing technologies such as automation platforms, analytics tools, and customer relationship management systems. Their goal is to optimize marketing strategies using data-driven insights and ensure that technology supports business objectives. Marketing Technologists often collaborate closely with both marketing and IT teams to drive digital innovation and improve campaign effectiveness.

What is a marketing technologist?

A marketing technologist helps mold a company’s advertising and marketing strategies with a unique approach that combines creativity and technology. As a marketing technologist, your job duties include devising digital marketing strategies that align with business objectives, collaborating with information technology (IT) staff to carry out projects and to select tech vendors, providing reports and information to management to inform their decisions, and making sure all systems and products in use comply with safety and regulatory standards. Web content management and marketing on social media platforms also fall under your purview.

How does a marketing technologist typically collaborate with both IT and marketing teams on projects?

A Marketing Technologist acts as a bridge between IT and marketing departments, ensuring that technology solutions align with marketing goals. They often translate marketing needs into technical requirements and work closely with IT to implement and maintain marketing platforms such as CRM or automation tools. Regular collaboration includes joint meetings, workflow mapping, and troubleshooting sessions to optimize campaign performance. This collaborative environment fosters innovation and helps both teams quickly adapt to new digital marketing trends.

What are the key skills and qualifications needed to thrive as a marketing technologist, and why are they important?

To thrive as a Marketing Technologist, you need a blend of marketing strategy expertise, data analysis skills, and technical proficiency, often supported by a degree in marketing, computer science, or a related field. Familiarity with marketing automation platforms (e.g., HubSpot, Marketo), analytics tools (e.g., Google Analytics), and basic coding or CRM systems is typically required. Strong problem-solving, cross-functional collaboration, and effective communication skills help bridge the gap between marketing and IT teams. These skills are crucial for delivering data-driven marketing solutions and ensuring seamless integration of technology with business objectives.

What is the difference between Marketing Technologist vs Digital Marketing Specialist?

AspectMarketing TechnologistDigital Marketing Specialist
CredentialsBachelor's in Marketing, IT, or related fields; certifications in marketing tools or analyticsBachelor's in Marketing, Communications, or related fields; certifications in digital advertising or analytics
Work EnvironmentCollaborates with marketing and IT teams, often in tech-driven environmentsWorks primarily in marketing teams, focusing on digital campaigns and content
Employer & Industry UsageUsed in tech-savvy marketing departments across various industriesCommon in advertising agencies, brands, and digital agencies

The main difference is that Marketing Technologists bridge marketing and technology, focusing on integrating tools and data, while Digital Marketing Specialists concentrate on executing digital campaigns and content. Both roles require digital skills but serve different strategic functions within marketing teams.

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Marketing Technologist jobs near you
Infographic showing various Marketing Technologist job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 88% Full Time, 10% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $89,125 per year, or $42.8 per hour.

Marketing Technologist

Strategic Employment

Irvine, CA • Hybrid

Full-time

Posted 29 days ago

Job description

We are working with a well-established, privately held data and software company in Irvine that is looking to add a Marketing Technologist to bridge their Marketing and Development teams on all public website initiatives. This is a brand-new role created specifically to give marketing a technical advocate who can translate business needs into development action without over-indexing on lockdown at the expense of marketing performance.

Desired Skills

  • 3+ years of experience in marketing technology, technical SEO, digital marketing operations, or a comparable marketing/IT liaison capacity, with working SQL knowledge and enough C# fluency to troubleshoot and communicate effectively with developers
  • Hands-on technical SEO experience including site audits, crawl and indexability issues, Core Web Vitals, and schema markup using tools such as Screaming Frog, SEMrush, and Google Analytics
  • Demonstrated experience bridging marketing or business stakeholders with a development or IT team, translating requirements in both directions and owning outcomes
  • Experience coordinating projects in an Agile environment including backlog grooming, sprint planning, and release coordination using Azure DevOps or a comparable platform

This is a hybrid role (2 days a week)

The right candidate will be energized by coordination and translation work rather than looking for a path into a hands-on development seat. This is an opportunity to shape a brand-new role from day one at a company that has been profitable for decades.

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About Strategic Employment Partners

Sourced by ZipRecruiter

Strategic Employment Partners (SEP) was founded in 2007, serving companies in the Greater Los Angeles area by providing Technology Recruiting and Placement Services. With the combined experience of our seasoned professionals, SEP quickly began to build strong partnerships and provide curated talent for some of the largest and fastest growing companies in Los Angeles. Since then, SEP has expanded its operations and currently has eight divisions nationwide.

Industry

Recruiting and staffing services

Company size

51 - 200 Employees

Headquarters location

Los Angeles, CA, US

Year founded

2006

Social media

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