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Market Development Jobs (NOW HIRING)

Bentley Systems

Market Development Manager

Arvada, CO · Remote

Reporting to the Vice President of Market Development, you will shape the future of key infrastructure sectors-includingTransportation, Cities, Water and Energy-by identifying and leading deep ...

Sazerac Company

Market Development Manager -

Phoenix, AZ · On-site

$78K - $117K/yr

As a Market Development Manager, you and your team will play a pivotal role in our success story. You'll supervise a team of Market Development Representatives to build brands, maximize distribution ...

Sazerac Company

Market Development Manager -

Phoenix, AZ · On-site

$78K - $117K/yr

As a Market Development Manager, you and your team will play a pivotal role in our success story. You'll supervise a team of Market Development Representatives to build brands, maximize distribution ...

swirecc

Market Development Manager

Draper, UT · On-site

What does a Market Development Manager do at Swire Coca-Cola? Provide excellent customer service and relationship management to existing Food Service on Premise customers to grow volume and meet ...

swirecc

Market Development Manager

Draper, UT · On-site

What does a Market Development Manager do at Swire Coca-Cola? Provide excellent customer service and relationship management to existing Food Service on Premise customers to grow volume and meet ...

swirecc

Market Development Manager

Draper, UT

What does a Market Development Manager do at Swire Coca-Cola? Provide excellent customer service and relationship management to existing Food Service on Premise customers to grow volume and meet ...

Sanofi EU

Director Market Development

Brockton, MA · On-site +1

Director, Respiratory Market Development, US HCP Engagement * Location: Cambridge, MA About the Job We are an innovative global healthcare company, committed to transforming the lives of people with ...

Sanofi EU

Director Market Development

Lynn, MA · On-site +1

Director, Respiratory Market Development, US HCP Engagement * Location: Cambridge, MA About the Job We are an innovative global healthcare company, committed to transforming the lives of people with ...

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Market Development information

See salary details

$37K

$94K

$158.5K

How much do market development jobs pay per year?

As of Sep 14, 2026, the average yearly pay for market development in the United States is $94,036.00, according to ZipRecruiter salary data. Most workers in this role earn between $75,000.00 and $111,500.00 per year, depending on experience, location, and employer.

What is market development?

Market development is a business growth strategy that focuses on introducing existing products or services to new markets or customer segments. This can involve expanding geographically, targeting different demographic groups, or finding new uses for a product. The goal is to increase sales and revenue by identifying and cultivating untapped market opportunities. Market development professionals analyze market trends, assess customer needs, and create strategies to reach potential buyers. They often work closely with sales, marketing, and product teams to implement these initiatives.

How does a market development professional typically collaborate with sales and product teams to drive business growth?

Market Development professionals play a crucial role in bridging the gap between sales and product teams. They often collaborate with sales to identify emerging customer needs and work closely with product teams to align offerings with market demand. This involves regular meetings, joint strategy sessions, and sharing market insights to ensure a unified approach. Such collaboration helps in refining go-to-market strategies, optimizing product positioning, and ultimately accelerating revenue growth.

What are the key skills and qualifications needed to thrive in market development, and why are they important?

To thrive in Market Development, you need strong analytical skills, business acumen, and experience in market research or sales, often backed by a degree in business, marketing, or a related field. Familiarity with CRM platforms, data analytics tools, and market intelligence systems is typically required. Excellent communication, strategic thinking, and relationship-building abilities are crucial soft skills for influencing stakeholders and identifying growth opportunities. These competencies are important because they enable professionals to identify new markets, drive business expansion, and build lasting client relationships.

What is the difference between Market Development vs Sales Representative?

AspectMarket DevelopmentSales Representative
Primary FocusIdentifying new markets and opportunities for growthClosing sales and maintaining client relationships
Work EnvironmentStrategic planning, market research, and outreachCustomer interaction, presentations, and negotiations
Required SkillsMarket analysis, communication, strategic thinkingSales techniques, product knowledge, persuasion

Market Development focuses on exploring and establishing new markets and growth opportunities, while Sales Representatives concentrate on selling products or services directly to customers. Both roles are essential in business expansion but differ in scope and daily activities.

What do market development professionals do?

Market development professionals identify and pursue new market opportunities to expand a company's customer base and revenue. They analyze market trends, develop strategies for entering new markets, and build relationships with potential clients or partners, often using tools like market research and CRM systems. Their work supports business growth through strategic planning and outreach efforts.
More about Market Development jobs

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Cities with the most Market Development job openings:

What are the most commonly searched types of Market Development jobs?

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What states have the most Market Development jobs?

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Popular job titles for Market Development:

Market Development jobs near you
Infographic showing various Market Development job openings in the United States as of September 2026, with employment types broken down into 1% Internship, 1% As Needed, 81% Full Time, 15% Part Time, and 2% Contract. Highlights an 85% Physical, 3% Hybrid, and 12% Remote job distribution, with an average salary of $94,036 per year, or $45.2 per hour.

Market Development Manager

Arvada, CO • Remote

Bentley Systems
Software Development • 1 - 5K employees
Learn more about Bentley Systemsexternal

Full-time

Re-posted 19 days ago

Key responsibilities

  • Establish and maintain relationships with C-level executives and key stakeholders to influence digital strategy and shape project requirements.

  • Build and qualify a pipeline of long-term mega-projects and market opportunities, and lead the development of growth strategies and pursuit plans.

  • Lead cross-functional teams to secure lighthouse wins by orchestrating strategic initiatives with clients and ensuring project success.

Job description

Location: Home-based, United States

Position Summary:

 

This is a transformational, senior-level individual contributor role for a Market Development Manager instrumental in elevating Bentley to the premier infrastructure technology platform across theAmericas. Reporting to the Vice President of Market Development, you will shape the future of key infrastructure sectors-includingTransportation, Cities, Water and Energy-by identifying and leading deep, strategic engagements on high-impact "lighthouse" programs, "mega projects," and new market-entry initiatives. The successful candidate will orchestrate a cross-functional team to influence C-level executives, shape project requirements long before procurement, and embed Bentley's solutions across the entire asset lifecycle. This is a home-based position focused on driving the next phase of Bentley's growth in North America. 

Responsibilities:

 

  • Your responsibilities will be structured around a portfolio of strategic outcomes designed to build market influence, generate a qualified pipeline of future business, and secure referenceable lighthouse wins. 

    Influence: 

    • Establish "Trusted Advisor" status with C-level executives at infrastructure owner-operators, engineering firms, and government agencies to shape their digital strategy. 

    • Shape market perception by representing Bentley at targeted industry events and through strategic thought leadership initiatives, establishing key influencer relationships. 

    • Identify and cultivate strategic partnerships with key stakeholders (e.g., technology firms, systems integrators) to amplify market expansion efforts. 

    Pipeline: 

    • Build and qualify a robust pipeline of long-horizon (18-36 month) mega-projects and new market opportunities. 

    • Lead the development of market-segment growth strategies and "project pursuit" plans, leveraging deep industry expertise and real-time market intelligence. 

    • Orchestrate and lead a virtual, cross-functional team (Sales, Solution Engineering, Advisory) to successfully transition qualified programs to the Sales organization.

     

    Lighthouse Wins: 

    • Lead joint strategic initiatives with key clients, establishing Bentley as an indispensable partner early in the project lifecycle to secure referenceable "lighthouse" wins. 

    • Ensure project success and client value on engaged programs, creating success stories that can be replicated. 

    • Champion and refine repeatable business practices that create a scalable, global Market Development process. 

  • Minimum 50% travel
  • Requires sitting or standing at will while performing work on a computer (or any other physical requirements).

 

 

Qualifications:

 

  • A strong, verifiable track record of success in a senior-level business development, strategic sales, or market creation role within the infrastructure, engineering, or technology sectors. 

  • Proven success in a role focused on strategic pursuits with long (18+ month) sales cycles, where success was measured by influence and pipeline origination, not just near-term revenue. 

  • Demonstrated experience leading complex, multi-year engagements and coordinating matrixed, cross-functional teams. 

  • Exceptional executive presence, with the ability to build C-level relationships and act as a credible, strategic advisor. 

  • Bachelor's degree in Business, Engineering, or a related field; MBA is a plus. 

  • Experience with CRM software (e.g., Salesforce) for pipeline tracking and reporting. 

  • A collaborative team player with a demonstrated ability to share insights and best practices. 

  • Extensive (8+ years) experience across multiple infrastructure sectors,including deep domain expertise in at least two of the following: Transportation, Cities, Water or Power. 

  • Demonstrated experience as a "market-maker,"with a proven ability to establish new, sector-specific offerings and build strategic partner ecosystems from the ground up. 

  • Expert knowledge across the infrastructure life cycle (design, construction, operations, and maintenance) including Asset Lifecycle Management principles and solutions(e.g., EAM/APM systems) and the ability to architect complex capital and operational solutions. 

  • Deep understanding of the North American infrastructure landscape,including industry culture, change management challenges, and the intricacies of funding, governance, and procurement. 

  • Recognized industry thought leaderwith an established network and a history of active leadership in major industry forums (e.g., APTA, Cities Today Institute). 

What We Offer:

 

  • A great Team and culture - please see our colleague video. 
  • An exciting career as an integral part of a world-leading software company providing solutions for architecture, engineering, and construction - watch this short documentary about how we got our start. 
  • An attractive salary and benefits package. 
  • A commitment to inclusion, belonging and colleague wellbeing through global initiatives and resource groups. 
  • A company committed to making a real difference by advancing the world's infrastructure for better quality of life, where your contributions help build a more sustainable, connected, and resilient world. Discover our latest user success stories for an insight into our global impact. 

#LI-CS1

#LI-REMOTE

About Bentley Systems

Around the world, infrastructure professionals rely on software from Bentley Systems to help them design, build, and operate better and more resilient infrastructure for transportation, water, energy, cities, and more. Founded in 1984 by engineers for engineers, Bentley is the partner of choice for engineering firms and owner-operators worldwide, with software that spans engineering disciplines, industry sectors, and all phases of the infrastructure lifecycle. Through our digital twin solutions, we help infrastructure professionals unlock the value of their data to transform project delivery and asset performance. www.bentley.com

Equal Opportunity Employer:

Bentley is an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, sex, sexual orientation, gender identity, disability, pregnancy, protected veteran status, religion, national origin, age, genetic information or any other protected characteristic.  This commitment extends to all aspects of employment, including, but not limited to, hiring, placement, promotion, compensation, and training. Know Your Rights as an applicant under the law.

Bentley Policy on EEO, Affirmative Action and Pay Transparency Non-Discrimination

Bentley participates in e-Verify / Bentley participate in e-Verify / Right to Work Notice

Request an Accommodation:

As an Equal Opportunity Employer, Bentley is committed to providing reasonable accommodations to applicants with disabilities. We encourage you to request a reasonable accommodation if you are not able to fully use or access our online application system.   You can make an accommodation request by calling 610-458-5000 or sending us an email at disabilityrequest@bentley.com

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