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Market Development Jobs in Virginia (NOW HIRING)

Market Development Lead

Lorton, VA · On-site

$67K - $92K/yr

The Market Development Lead (MDL) drives market growth and execution by partnering with Independent Distributor Partners (IDPs) and retail outlets. This role builds strong relationships with IDPs ...

The Market Development Lead (MDL) drives market growth and execution by partnering with Independent Distributor Partners (IDPs) and retail outlets. This role builds strong relationships with IDPs ...

Market Development Lead

Lorton, VA · On-site

$67K - $92K/yr

How You Will Make History Here The Market Development Lead (MDL) drives market growth and execution by partnering with Independent Distributor Partners (IDPs) and retail outlets. This role builds ...

Take the lead and coordinate market business development opportunities. * Provide strategic and tactical direction to market business development staff. * Provide strategic direction to assigned ...

Market Leader

Williamsburg, VA · On-site

$170K/yr

Take the lead and coordinate market business development opportunities. * Provide strategic and tactical direction to market business development staff. * Provide strategic direction to assigned ...

Account development and relationship building. * Technical training and presentation delivery. * Local market analysis and adaptability. * Entrepreneurial mindset with self-motivation. We are the ...

Account development and relationship building. * Technical training and presentation delivery. * Local market analysis and adaptability. * Entrepreneurial mindset with self-motivation. We are the ...

Off Premise Specialist

Fairfax, VA · On-site

$72K - $106K/yr

Identify market specific business development opportunities. Execution inspection * Visit and review accounts for compliance with CBBD's retail execution standards. * Identify and communicate ...

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Market Development information

See Virginia salary details

$36.7K

$93.2K

$157.1K

How much do market development jobs pay per year?

As of Aug 4, 2026, the average yearly pay for market development in Virginia is $93,230.00, according to ZipRecruiter salary data. Most workers in this role earn between $74,400.00 and $110,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in market development, and why are they important?

To thrive in Market Development, you need strong analytical skills, business acumen, and experience in market research or sales, often backed by a degree in business, marketing, or a related field. Familiarity with CRM platforms, data analytics tools, and market intelligence systems is typically required. Excellent communication, strategic thinking, and relationship-building abilities are crucial soft skills for influencing stakeholders and identifying growth opportunities. These competencies are important because they enable professionals to identify new markets, drive business expansion, and build lasting client relationships.

What is market development?

Market development is a business growth strategy that focuses on introducing existing products or services to new markets or customer segments. This can involve expanding geographically, targeting different demographic groups, or finding new uses for a product. The goal is to increase sales and revenue by identifying and cultivating untapped market opportunities. Market development professionals analyze market trends, assess customer needs, and create strategies to reach potential buyers. They often work closely with sales, marketing, and product teams to implement these initiatives.

How does a market development professional typically collaborate with sales and product teams to drive business growth?

Market Development professionals play a crucial role in bridging the gap between sales and product teams. They often collaborate with sales to identify emerging customer needs and work closely with product teams to align offerings with market demand. This involves regular meetings, joint strategy sessions, and sharing market insights to ensure a unified approach. Such collaboration helps in refining go-to-market strategies, optimizing product positioning, and ultimately accelerating revenue growth.

What do market development professionals do?

Market development professionals identify and pursue new market opportunities to expand a company's customer base and revenue. They analyze market trends, build relationships with potential clients, and develop strategies to enter or grow in target markets, often using tools like market research and CRM systems.

What is the difference between Market Development vs Sales Representative?

AspectMarket DevelopmentSales Representative
Primary FocusIdentifying new markets and opportunities for growthClosing sales and maintaining client relationships
Work EnvironmentStrategic planning, market research, and outreachCustomer interaction, presentations, and negotiations
Required SkillsMarket analysis, communication, strategic thinkingSales techniques, product knowledge, persuasion

Market Development focuses on exploring and establishing new markets and growth opportunities, while Sales Representatives concentrate on selling products or services directly to customers. Both roles are essential in business expansion but differ in scope and daily activities.

What are the most commonly searched types of Market Development jobs in Virginia? The most popular types of Market Development jobs in Virginia are:
What are popular job titles related to Market Development jobs in Virginia? For Market Development jobs in Virginia, the most frequently searched job titles are:
Infographic showing various Market Development job openings in Virginia as of July 2026, with employment types broken down into 1% As Needed, 80% Full Time, 16% Part Time, and 3% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $93,230 per year, or $44.8 per hour.

Market Development Director

Behavioral Health Group

Virginia Beach, VA

Full-time

Re-posted 2 days ago


Job description

Compensation: $90,000 - 120,000 + Bonus structure

Travel Requirements: 50% remote, 50% travel within the greater DMV area.

Job Summary

The Manager of Partnerships serves as a pivotal liaison, fostering and strengthening relationships between a healthcare system, a hospital and its physicians, criminal justice and other community partners. This role is vital for enhancing communication, collaboration, and referral networks, ultimately contributing to the organization's growth and improved patient care.

Relationships

Reports directly to the SVP of Sales & Marketing and indirectly to the Area Vice President and Regional Director of operations. Has a referral development network across the region. Other relationships include physicians, key accounts, criminal justice, community outreach partners, associations, field, and home office personnel.

Summary of Essential Job Functions

The key responsibilities of the Regional Sales Representative include but not limited to:

  • Professional Development
  • Demonstrates the belief that addiction is a brain disease, not a moral failing.
  • Demonstrates hope, respect, and caring in all interactions with patients and fellow team Members

    Duties and Responsibilities

    • Develop new referral relationships and nurture existing referral relationships by establishing high clinical credibility, articulating BHG value proposition and presenting solutions.
      • Track and analyze referral data to identify trends, measure performance, and optimize referral strategies.
      • Work closely with the regional operations leaders to ensure alignment of priorities and strong synchronization for success between sales and operations.
      • Grow referrals and admissions within a given territory by effectively presenting key service lines, activating referral pathways and achieving minimum KPIs.
      • Work with internal teams such as intake coordinators, clinical staff and operations to ensure a seamless referral process that aligns with business goals.
      • Identify, report and resolve issues related to referrals and the referral process.
        • Create, manage and execute territory plans.
        • Meet minimum critical call activity KPIs through in person and virtual meetings, group in-services, and impactful trade show attendance where applicable.
        • Submit timely documentation (within 24-48 hours) in the CRM and maintain accurate records on prospective or active customer accounts.
        • Prepare and present quarterly strategic plans on top A and B accounts which will have the biggest impact on growth.
        • Ability to complete [or oversee the completion of] assigned tasks/projects in a timely manner.

    Regulatory

      • Complies with all federal, state, and local regulatory agency requirements.
      • Complies with all accrediting agencies.
      • Complies with HIPAA, STARK, and other laws governing healthcare referral relationships.

    Minimum Requirements

    The Manager of Partnerships must hold a bachelor’s degree; a Marketing or Business degree is preferred. In addition to meeting the qualifications outlined above, the ideal candidate will embody the following characteristics and possess the knowledge, skills and abilities listed below:

    • Five (5) combined years of healthcare, business sales and/or clinical experience in a private, public, government, or military environment.
    • Demonstrated ability to serve as a healthcare referral development professional who is engaging, focused, and credible, with sensitivity to the unique requirements of working within an organization committed to excellence in patient care.
    • Strong interpersonal skills, ability to collaborate, communicate and manage well at all levels of the organization.
    • Strong organizational skills and a high degree of engagement.
    • High tolerance for ambiguity and ability to build and develop something from scratch – entrepreneurial
    • Strong problem solving and creative skills and the ability to exercise sound
    • Make decisions based on accurate and timely analyses.
    • Experience calling on complex health systems desired.
    • CRM experience preferred.
    • Substance Use or Opioid Use Disorder a plus.
    • Experience interfacing with criminal justice a plus.

    Why Join BHG?

    • Work-Life Balance: Enjoy generous paid time off, holidays, and personal needs. Benefit from flexible schedules with early in/early out hours, no nights, and no Sundays.
    • Investment in Your Growth: Prioritize your development with role-based training and advancement opportunities.
    • Comprehensive Benefits: Choose from three benefits programs, including health, life, vision, and dental insurance. Enjoy tuition reimbursement and 401K plan with discretionary match.
    • Recognition and Rewards: Experience competitive pay, quarterly bonuses, and incentives for certifications or licenses.
    • Employee Perks: Access exclusive discounts on various services and entertainment options, and benefit from our Employee Assistance Program and self-care series.

    At BHG, we thrive on the greatness of our people. Join us and become part of a community that values excellence, integrity, and making a real difference in the lives of others.

    BHG is an equal opportunity, affirmative action employer providing equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, national origin, protected veteran status, disability status, or any other legally protected basis, in accordance with applicable law.