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Insurance Marketing Manager Jobs (NOW HIRING)

Towne Insurance is seeking a seasoned Commercial Lines Marketing Manager to join our team in Norfolk, Virginia. This position may also be performed out of our Richmond office with frequent travel to ...

Marketing Internship

Henderson, NV · On-site

$15 - $18/hr

Vision insurance Marketing Internship Opportunity -- Titan Brands Hospitality Group Location: Las Vegas, NV (on-site, with travel between venues) Reports To: Marketing Manager Compensation: Hourly ...

Marketing Internship

Las Vegas, NV · On-site

$15 - $18/hr

Vision insurance Marketing Internship Opportunity -- Titan Brands Hospitality Group Location: Las Vegas, NV (on-site, with travel between venues) Reports To: Marketing Manager Compensation: Hourly ...

Showing results 21-40

Insurance Marketing Manager information

See salary details

$33K

$83.5K

$145.5K

How much do insurance marketing manager jobs pay per year?

As of Sep 5, 2026, the average yearly pay for insurance marketing manager in the United States is $83,488.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $98,000.00 per year, depending on experience, location, and employer.

What is an insurance marketing manager?

An Insurance Marketing Manager is a professional responsible for developing and implementing marketing strategies to promote insurance products and services. They analyze market trends, identify target audiences, and collaborate with sales teams to increase brand awareness and drive policy sales. Their duties also include managing advertising campaigns, organizing promotional events, and monitoring the effectiveness of marketing efforts. Insurance Marketing Managers play a critical role in helping insurance companies grow their customer base and remain competitive in the market.

What are the key skills and qualifications needed to thrive as an insurance marketing manager?

To thrive as an Insurance Marketing Manager, you need expertise in marketing strategy, insurance industry knowledge, and typically a bachelor’s degree in marketing or a related field. Familiarity with CRM software, digital marketing platforms, and analytics tools is commonly required. Strong leadership, communication, and analytical thinking are standout soft skills in this role. These skills ensure effective campaign execution, team coordination, and the ability to adapt to changing market trends to drive business growth.

What are some common challenges faced by insurance marketing managers when developing campaigns?

Insurance Marketing Managers often encounter challenges such as navigating strict regulatory requirements, differentiating products in a highly competitive market, and effectively targeting diverse customer segments. Building trust and simplifying complex insurance products for potential clients is also a frequent hurdle. Successful managers collaborate closely with compliance, sales, and product teams to ensure marketing materials are accurate, engaging, and legally compliant.

What is the difference between Insurance Marketing Manager vs Insurance Agent?

AspectInsurance Marketing ManagerInsurance Agent
CredentialsBachelor's degree in marketing, business, or related field; industry certificationsLicensing as required by state; sometimes industry certifications
Work EnvironmentCorporate offices, marketing departments, strategic planningFieldwork, client meetings, sales environments
Employer & Industry UsageInsurance companies, agencies, brokeragesIndependent agents, agency offices, insurance carriers
Primary FocusDeveloping marketing strategies, brand promotion, lead generationSelling insurance policies, client acquisition, customer service

While both roles are integral to the insurance industry, the Insurance Marketing Manager focuses on strategic marketing and brand development within organizations, whereas the Insurance Agent primarily engages in direct sales and client interactions. Understanding these differences helps job seekers and employers align expectations and responsibilities effectively.

More about Insurance Marketing Manager jobs

What cities are hiring for Insurance Marketing Manager jobs?

Cities with the most Insurance Marketing Manager job openings:

What are the most commonly searched types of Insurance Marketing jobs?

The most popular types of Insurance Marketing jobs are:

Who are the top companies hiring for Insurance Marketing Manager jobs?

The top employers for Insurance Marketing Manager jobs are:

What states have the most Insurance Marketing Manager jobs?

States with the most job openings for Insurance Marketing Manager jobs include:

Infographic showing various Insurance Marketing Manager job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 72% Full Time, 22% Part Time, and 5% Contract. Highlights an 91% Physical, 1% Hybrid, and 8% Remote job distribution, with an average salary of $83,488 per year, or $40.1 per hour.

Commercial Insurance Marketing Specialist

APR Careers, Inc.

Marcellus, NY • On-site

$67K - $87K/yr

Full-time

Re-posted 13 hours ago


Job description

Commercial Lines Insurance |Placement Specialist |Marketing Representative

Syracuse, NY Areas

Salary: $67,000-87,500




Key Relationships: Risk Consultants, Commercial Marketing Associates, Commercial Marketing Technicians, Commercial Client Specialists, Agency Clients, Insurance Carriers             

 


Job Duties

Client Account Management:

o   Handle renewal marketing, comparisons, proposals, and binding on a timely basis for a book of business of commercial accounts.

o   Conduct new business marketing identifying competitive companies with quality coverage options.

o   Maintain strong working relationships with underwriters at multiple highly rated insurance carriers.

o   Be a point of contact and resource for Risk Consultants and Client Specialists for any marketing or coverage needs.

·        Supporting the Marketing Team:

o   Be proactive in bringing forward suggestions for changes in procedure, process or planning to improve the client experience.

o   Provide desk coverage for other Marketing Reps.

o   Perform other duties and assist with various projects to support the department.

·        Workflow Management:

o   Manage the ELANY filings process.



Other duties as assigned by management



Behavioral Competencies

 

Accountability

·        Integral part of high performing team

  • Accepts responsibility for delivering assigned goals and deliverables
  • Has ability to multi-task and prioritize workload

 

Growth & Improvement

  • Actively seeks opportunities to increase industry knowledge

·        Earns the trust and confidence of coworkers and carriers through honest communication, ethical behavior and professionalism in all interactions

 

Basic Qualifications

  • Bachelor’s Degree preferred
  • Intermediate to advanced skills in navigating the Microsoft Office suite, especially Word and Excel.
  • 3+ years experience in the insurance industry specifically in marketing required.

·        NYS P&C License

·        Insurance Industry designation or advanced training preferred


Knowledge, Skills, and Abilities

·        Excellent verbal and written communication skills

·        Proactive nature with problem solving

·        Detail Oriented

·        Positive approach to all aspects of the job, department, and Agency

·        Experience with Applied EPIC preferred

·        Strong Relationship Building Skills

·        Strong Multi-tasker