... Direct-to-Consumer (DTC) business in the U.S. The Senior Director, Head of eCommerce, Direct to ... Manage new product onboarding workflows and seasonal refreshes to ensure speed to market and ...
... Direct-to-Consumer (DTC) business in the U.S. The Senior Director, Head of eCommerce, Direct to ... Manage new product onboarding workflows and seasonal refreshes to ensure speed to market and ...
Direct-to-Consumer (DTC): * Own the end-to-end pet food subscription funnel (trial/recurring ... Partner closely with the CRM & Retention Manager on email and SMS strategy (Klaviyo/Attentive ...
Direct-to-Consumer (DTC): * Own the end-to-end pet food subscription funnel (trial/recurring ... Partner closely with the CRM & Retention Manager on email and SMS strategy (Klaviyo/Attentive ...
We are seeking a Senior Manager, DTC to help lead our Conair beauty brands through best-in-class ... Experience in consumer, beauty, lifestyle, or retail brands preferred Environmental Factors:
Quick apply
We are seeking a Senior Manager, DTC to help lead our Conair beauty brands through best-in-class ... Experience in consumer, beauty, lifestyle, or retail brands preferred Environmental Factors:
Shipping Manager (DTC)
Perris, CA · On-site
Shipping Manager, Direct-to-Consumer (DTC) Division:AELogistix/Shiplogiq Location:375 E Markham St, Perris, CA 92571 (onsite 5 days) Reports to: VP of Warehousing, West Coast Job Type:Full-Time Job ...
Quick apply
Shipping Manager (DTC)
Perris, CA · On-site
Shipping Manager, Direct-to-Consumer (DTC) Division:AELogistix/Shiplogiq Location:375 E Markham St, Perris, CA 92571 (onsite 5 days) Reports to: VP of Warehousing, West Coast Job Type:Full-Time Job ...
Sr. Program Manager, DTC Platform Performance
$142K - $187K/yr
Hasbro's Direct-to-Consumer (DTC) platform connects fans to our brands through Hasbro Pulse, Dungeons & Dragons Beyond, and future storefronts. We are hiring a Sr. Program Manager, DTC Platform ...
Sr. Program Manager, DTC Platform Performance
$142K - $187K/yr
Hasbro's Direct-to-Consumer (DTC) platform connects fans to our brands through Hasbro Pulse, Dungeons & Dragons Beyond, and future storefronts. We are hiring a Sr. Program Manager, DTC Platform ...
Brand Director
NY · On-site +1
$160K - $210K/yr
... focused, direct-to-consumer (DTC) brand. Ideal Candidate Profile: We are only considering ... Brand Management Tactics Knowledge: Demonstrated expertise in creating and executing brand ...
Brand Director
NY · On-site +1
$160K - $210K/yr
... focused, direct-to-consumer (DTC) brand. Ideal Candidate Profile: We are only considering ... Brand Management Tactics Knowledge: Demonstrated expertise in creating and executing brand ...
... our direct-to-consumer (DTC) digital business. This role sits at the intersection of business ... Lead and manage the DTC website roadmap, including cross-channel and platform enhancements
... our direct-to-consumer (DTC) digital business. This role sits at the intersection of business ... Lead and manage the DTC website roadmap, including cross-channel and platform enhancements
... our direct-to-consumer (DTC) digital business. This role sits at the intersection of business ... Lead and manage the DTC website roadmap, including cross-channel and platform enhancements
... our direct-to-consumer (DTC) digital business. This role sits at the intersection of business ... Lead and manage the DTC website roadmap, including cross-channel and platform enhancements
Manager, News Finance, Direct-to-Consumer
Englewood Cliffs, NJ · On-site
$107K - $141K/yr
... Direct-to-Consumer (DTC) businesses. These are high-profile, growth businesses that are ... The role is critical to enabling data-driven decision-making and optimizing growth across the DTC ...
Quick apply
Manager, News Finance, Direct-to-Consumer
Englewood Cliffs, NJ · On-site
$107K - $141K/yr
... Direct-to-Consumer (DTC) businesses. These are high-profile, growth businesses that are ... The role is critical to enabling data-driven decision-making and optimizing growth across the DTC ...
Hasbro's Direct-to-Consumer (DTC) platform connects fans to our brands through Hasbro Pulse, Dungeons & Dragons Beyond, and future storefronts. We are hiring a Sr. Program Manager, DTC Platform ...
Hasbro's Direct-to-Consumer (DTC) platform connects fans to our brands through Hasbro Pulse, Dungeons & Dragons Beyond, and future storefronts. We are hiring a Sr. Program Manager, DTC Platform ...
Associate Marketing Manager, Consumer Paid Media (Hybrid - Acton, MA or San Diego, CA)
Acton, MA · On-site
$36.25 - $49.75/hr
Job Summary Insulet is seeking a highly motivated Associate Marketing Manager to join its Direct-to-Consumer (DTC) Marketing team for the Omnipod brand. This role involves supporting the planning ...
Associate Marketing Manager, Consumer Paid Media (Hybrid - Acton, MA or San Diego, CA)
Acton, MA · On-site
$36.25 - $49.75/hr
Job Summary Insulet is seeking a highly motivated Associate Marketing Manager to join its Direct-to-Consumer (DTC) Marketing team for the Omnipod brand. This role involves supporting the planning ...
Develop and scale the Direct-to-Consumer Ecommerce business to an industry leading level and help ... Provide DTC P&L leadership to maximize profitability, including budget management, allocation, and ...
Develop and scale the Direct-to-Consumer Ecommerce business to an industry leading level and help ... Provide DTC P&L leadership to maximize profitability, including budget management, allocation, and ...
... to-consumer (DTC) sales. As a key member of our sales team, you will connect directly with ... Maintain detailed and accurate records of customer interactions and sales activities in * CRM ...
Quick apply
... to-consumer (DTC) sales. As a key member of our sales team, you will connect directly with ... Maintain detailed and accurate records of customer interactions and sales activities in * CRM ...
Senior Account Director, Patient (DTC)
Chicago, IL · On-site +1
$160K - $190K/yr
... direct-to-consumer (DTC) pharmaceutical marketing initiatives for our clients. You are a ... Oversee end-to-end account management, including scope development, financial stewardship ...
Senior Account Director, Patient (DTC)
Chicago, IL · On-site +1
$160K - $190K/yr
... direct-to-consumer (DTC) pharmaceutical marketing initiatives for our clients. You are a ... Oversee end-to-end account management, including scope development, financial stewardship ...
Senior Account Director, Patient (DTC)
Philadelphia, PA · On-site +1
$160K - $190K/yr
... direct-to-consumer (DTC) pharmaceutical marketing initiatives for our clients. You are a ... Oversee end-to-end account management, including scope development, financial stewardship ...
Senior Account Director, Patient (DTC)
Philadelphia, PA · On-site +1
$160K - $190K/yr
... direct-to-consumer (DTC) pharmaceutical marketing initiatives for our clients. You are a ... Oversee end-to-end account management, including scope development, financial stewardship ...
Senior Account Director, Patient (DTC)
New York, NY · Remote
$160K - $190K/yr
... direct-to-consumer (DTC) pharmaceutical marketing initiatives for our clients. You are a ... Oversee end-to-end account management, including scope development, financial stewardship ...
Quick apply
Senior Account Director, Patient (DTC)
New York, NY · Remote
$160K - $190K/yr
... direct-to-consumer (DTC) pharmaceutical marketing initiatives for our clients. You are a ... Oversee end-to-end account management, including scope development, financial stewardship ...
Recruiter, Merchandising
Palo Alto, CA · On-site
... management, pricing strategy, and the ability to launch and scale product categories in a fast ... My client is direct-to-consumer (DTC) e-commerce retailer that sells premium-quality apparel, home ...
Recruiter, Merchandising
Palo Alto, CA · On-site
... management, pricing strategy, and the ability to launch and scale product categories in a fast ... My client is direct-to-consumer (DTC) e-commerce retailer that sells premium-quality apparel, home ...
Manager, DTC Subscriber Growth & Monetization
Santa Monica, CA · On-site
$135K - $186K/yr
Manager, DTC Subscriber Growth & Monetization Req ID: 10147434 The Walt Disney Company's Disney ... Disney is seeking an accomplished Manager to play a key role in supporting the direct-to-consumer ...
Manager, DTC Subscriber Growth & Monetization
Santa Monica, CA · On-site
$135K - $186K/yr
Manager, DTC Subscriber Growth & Monetization Req ID: 10147434 The Walt Disney Company's Disney ... Disney is seeking an accomplished Manager to play a key role in supporting the direct-to-consumer ...
... across channels, including direct-to-consumer (DTC) television advertising and educational ... Manages within the established the US promotions budget for assigned products. * Represents the ...
... across channels, including direct-to-consumer (DTC) television advertising and educational ... Manages within the established the US promotions budget for assigned products. * Represents the ...
Order Management Technical Architect, Blue Yonder
Seattle, WA · On-site
$75.50 - $91/hr
Serve as the intake lead for all Direct-to-Consumer (DTC) initiatives * Support and evaluate new Shopify initiatives, ensuring alignment with order management workflows and downstream systems
Order Management Technical Architect, Blue Yonder
Seattle, WA · On-site
$75.50 - $91/hr
Serve as the intake lead for all Direct-to-Consumer (DTC) initiatives * Support and evaluate new Shopify initiatives, ensuring alignment with order management workflows and downstream systems
Direct To Consumer Dtc Manager information
See salary details
$53K - $60.3K
1% of jobs
$60.3K - $67.6K
3% of jobs
$67.6K - $75K
11% of jobs
$79.3K is the 25th percentile. Wages below this are outliers.
$75K - $82.3K
16% of jobs
$82.3K - $89.6K
16% of jobs
The median wage is $91.2K / yr.
$89.6K - $96.9K
15% of jobs
$96.9K - $104.2K
13% of jobs
$104.9K is the 75th percentile. Wages above this are outliers.
$104.2K - $111.5K
11% of jobs
$111.5K - $118.9K
4% of jobs
$118.9K - $126.2K
8% of jobs
$126.2K - $133.5K
2% of jobs
$53K
$97.1K
$133.5K
How much do direct to consumer dtc manager jobs pay per year?
What are the typical day-to-day responsibilities of a Direct To Consumer DTC Manager?
As a Direct To Consumer DTC Manager, your day-to-day responsibilities include developing and executing digital marketing campaigns, managing ecommerce platforms, analyzing sales and customer data, and optimizing the online customer experience. You’ll often collaborate with marketing, creative, product, and logistics teams to ensure seamless operations and consistent brand messaging. Additionally, you’ll monitor key performance metrics, identify growth opportunities, and implement strategies to improve conversion rates and customer retention. The role demands a balance of hands-on execution and strategic planning to drive revenue and build lasting customer relationships.
What is a Direct To Consumer DTC Manager job?
A Direct To Consumer (DTC) Manager oversees a brand’s direct sales channels, such as e-commerce websites, marketplaces, and subscription services. They develop and implement strategies to drive online sales, enhance customer experience, and optimize digital marketing efforts. This role involves analyzing data, managing inventory, and collaborating with teams like marketing and logistics to ensure a seamless shopping experience. The goal is to maximize revenue, improve customer retention, and strengthen the brand’s online presence.
What are the key skills and qualifications needed to thrive in the Direct To Consumer Dtc Manager position, and why are they important?
To thrive as a Direct To Consumer (DTC) Manager, you need a strong background in ecommerce, digital marketing, and data analysis, often supported by a relevant bachelor’s degree. Familiarity with ecommerce platforms like Shopify or Magento, CRM systems, analytics tools such as Google Analytics, and experience with digital advertising are commonly required. Strong leadership, strategic thinking, and excellent communication skills help you excel in cross-functional environments and drive customer engagement. These competencies are crucial for executing campaigns, optimizing the online customer journey, and achieving sales growth in a highly competitive market.

Full-time
Medical, Dental, Vision, Life, Retirement, PTO
Re-posted 6 days ago
Job description
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world.
AI at SharkNinja
At SharkNinja, we're building an AI-native culture. We're not waiting for the future; we're creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what's possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn't been invented yet, you'll fit right in.
SharkNinja is seeking a strategic, growth-oriented Senior Director, Head of eCommerce to lead and scale our Direct-to-Consumer (DTC) business in the U.S. The Senior Director, Head of eCommerce, Direct to Consumer is a pivotal executive role responsible for owning the end-to-end DTC P&L, digital strategy, and customer experience across our owned eCommerce site. As the Senior Director, Head of eCommerce, Direct to Consumer, you will drive performance across merchandising, digital marketing, site experience, and operations-building a best-in-class eCommerce business that reflects the strength and innovation of SharkNinja's 5-star product portfolio.
Key Responsibilities:
Commercial Strategy, P&L Ownership
- Own and execute the US DTC growth strategy, translating brand strategy into a high-performing digital commerce experience
- Lead all aspects of the DTC P&L: pricing strategy, promotional calendar, merchandising mix, and profitability levers
- Align closely with finance and analytics teams to forecast sales, measure performance, and optimize ROI
- Monitor daily/weekly/monthly business performance and act swiftly to address challenges or capitalize on opportunities
- Work closely with product marketing and demand planning to ensure inventory depth and pricing alignment across campaigns, seasons, and promotional events
- Define short- and long-term roadmap for scaling eCommerce across categories and customer segments
- Lead digital merchandising strategy to optimize product assortment, categorization, and discoverability across the site
- Use data and customer behavior insights to drive cross-sell, up-sell, and bundling strategies that enhance average order value (AOV) and customer satisfaction
- Define the commercial calendar in partnership with marketing to support product launches, brand storytelling, and performance goals
- Own the content-to-commerce experience-ensuring that rich product detail pages (PDPs), comparison tools, and buying guides are optimized for conversion
- Manage new product onboarding workflows and seasonal refreshes to ensure speed to market and content consistency
- Drive personalization, A/B testing, CRO, and responsive design improvements
- Optimize the end-to-end customer journey from landing page to checkout to post-purchase experience
Performance Marketing & Retention
- Partner with growth marketing to align digital spend (paid search, social, affiliates, email, etc.) with business goals
- Leverage CRM and retention marketing to increase repeat purchase rates and loyalty
- Implement data-driven strategies to improve ROAS and reduce CAC
Operations & Fulfillment Leadership
- Partner with supply chain, customer experience, and IT to ensure efficient order fulfillment, inventory management, and post-purchase support
- Identify opportunities to reduce costs and improve delivery speed, accuracy, and satisfaction
- Own relationships with 3PLs, payment processors, and logistics providers (if applicable)
Team & Cross-Functional Leadership
- Build and lead a multidisciplinary eCommerce team (digital merch, digital experience, site ops, marketing, analytics, etc.)
- Serve as the DTC thought leader across the organization-collaborating with product, brand, sales, finance, and customer service
- Represent the voice of the US DTC consumer in product launches, brand campaigns, and strategic planning
Qualifications:
- 8-12+ years of experience in eCommerce, digital marketing, or DTC leadership roles, preferably in consumer goods or durable products
- Proven track record of growing a DTC business and owning a revenue-driving P&L
- Expertise in digital platforms (e.g., Shopify Plus, Salesforce Commerce Cloud), analytics tools (e.g., GA4, BI), and marketing tech stacks
- Commercial acumen combined with deep digital channel fluency
- Strong leadership and team development capabilities
- Strong understanding of digital merchandising principles, consumer shopping behavior, and conversion optimization.
- Experience with eCommerce merchandising tools (e.g. Bloomreach, or native SFCC/Shopify capabilities)
- Proven ability to collaborate with product teams to position items effectively for launches, promotions, and evergreen sales
Salary and Other Compensation: The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.
The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more.
Pay Range
$195,000-$270,000 USD
Our Culture
At SharkNinja, we don't just raise the bar-we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you'll be right at home.
What We Offer
We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what's possible. When you join, you're not just part of a company-you're part of an outrageously extraordinary community. Together, we won't just launch products-we'll disrupt entire markets.
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja's innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
SharkNinja Candidate Privacy Notice
- For candidates based in all regions, please refer to this Candidate Privacy Notice.
- For candidates based in China, please refer to this Candidate Privacy Notice.
- For candidates based in Vietnam, please refer to this Candidate Privacy Notice.
We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com
About SharkNinja
Sourced by ZipRecruiter
Industry
Electrical equipment, appliance, and component manufacturing
Company size
1,001 - 5,000 Employees
Headquarters location
Needham, MA, US
Year founded
1994