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Consumer Insight Manager Jobs in Washington (NOW HIRING)

While this leader will oversee the overall research portfolio and manage a team of 4-6 researchers ... Insight Activation & Strategic Influence * Ensure research insights are translated into clear ...

While this leader will oversee the overall research portfolio and manage a team of 4-6 researchers ... Insight Activation & Strategic Influence * Ensure research insights are translated into clear ...

While this leader will oversee the overall research portfolio and manage a team of 4-6 researchers ... Insight Activation & Strategic Influence * Ensure research insights are translated into clear ...

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

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Consumer Insight Manager information

See Washington salary details

$60K

$110K

$151.2K

How much do consumer insight manager jobs pay per year?

As of Jul 2, 2026, the average yearly pay for consumer insight manager in Washington is $110,016.00, according to ZipRecruiter salary data. Most workers in this role earn between $90,600.00 and $122,900.00 per year, depending on experience, location, and employer.

What is the difference between Consumer Insight Manager vs Market Research Analyst?

AspectConsumer Insight ManagerMarket Research Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often prefers experience in consumer behaviorBachelor's degree in marketing, statistics, or related field; often requires proficiency in data analysis
Work EnvironmentCorporate marketing teams, consumer goods companies, retailResearch firms, consulting agencies, corporate marketing departments
Employer & Industry UsageUsed in consumer-focused industries to guide marketing strategiesUsed across industries for data collection and market trend analysis

The Consumer Insight Manager focuses on understanding consumer behaviors to inform marketing strategies, often leading teams and developing insights. In contrast, the Market Research Analyst primarily collects and analyzes data to identify market trends. Both roles require analytical skills and industry knowledge but differ in scope and responsibilities.

What are the key skills and qualifications needed to thrive as a Consumer Insight Manager, and why are they important?

To thrive as a Consumer Insight Manager, you need strong analytical abilities, market research expertise, and a background in business, marketing, or social sciences, often supported by a relevant degree. Proficiency with data analysis tools like SPSS, Tableau, or Qualtrics, and experience in quantitative and qualitative research methodologies are typically required. Exceptional communication, critical thinking, and stakeholder management skills help translate data into actionable business strategies. These skills are essential to accurately interpret consumer behavior, inform decision-making, and drive competitive advantage for organizations.

What does a Consumer Insight Manager do?

A Consumer Insight Manager is responsible for gathering, analyzing, and interpreting data about consumer behaviors, preferences, and trends. They use this information to help companies understand their target audience and make informed decisions about marketing strategies, product development, and customer experiences. The role often involves conducting market research, analyzing survey results, and presenting actionable insights to stakeholders. By understanding consumers’ motivations and needs, they help businesses stay competitive and better meet customer expectations.

How does a Consumer Insight Manager typically collaborate with marketing and product teams to drive business decisions?

A Consumer Insight Manager frequently works cross-functionally, partnering closely with marketing and product teams to translate research findings into actionable strategies. They present insights from qualitative and quantitative research, helping team members understand customer needs, preferences, and pain points. By participating in strategy meetings and brainstorming sessions, they ensure that consumer perspectives are embedded in campaign development, product design, and overall business planning. This collaborative approach not only enhances the relevance of marketing efforts and product offerings but also supports data-driven decision making throughout the organization.
What are popular job titles related to Consumer Insight Manager jobs in Washington? For Consumer Insight Manager jobs in Washington, the most frequently searched job titles are:
What cities in Washington are hiring for Consumer Insight Manager jobs? Cities in Washington with the most Consumer Insight Manager job openings:
Infographic showing various Consumer Insight Manager job openings in Washington as of June 2026, with employment types broken down into 86% Full Time, 13% Part Time, and 1% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $110,016 per year, or $52.9 per hour.

Manager, Consumer Services (Utilities)

DC Government Careers

Washington, DC • On-site

$114K - $160K/yr

Full-time

Posted 13 days ago


Job description

The Office of the People's Counsel is an independent agency of the District of Columbia government. By law, it is the advocate for consumers of natural gas, electric, water, and telephone services in the District. District of Columbia law designates the Office as a party to all utility-related proceedings before the Public Service Commission. The Office also represents the interests of District ratepayers before federal regulatory agencies. The Office is authorized to investigate the operation and valuation of utility companies independently of any pending proceeding.
This position is located in the Office of the People's Counsel (OPC or the Office), Consumer Services Division (CSD). The incumbent works under the direct supervision of the Associate Director of Consumer & Water Services. Incumbent initiates, develops, plans, organizes, supervises, and completes duties and assignments in conjunction with other CSD staff. In consultation with the Associate Director and the People's Counsel and in furtherance of the People's Counsel's goals, objectives, and policies, the incumbent manages, initiates, develops, plans, organizes, and supervises the implementation of the duties and assignments of CSD. CSD is the means by which the People's Counsel fulfills the education and outreach objectives and goals of the Office's mission and exercises the Office's statutory authority to represent individual consumers in complaint matters.
Duties and Responsibilities
Supervision : Supervises the day-to-day activities of the Consumer Outreach Specialists, the Program Analysts, the Consumer Complaints Specialist, and Intake Specialists.' Assist with respect to community education and outreach tasks, activities, and functions. Responsible for the professional development and training of CSD staff.
Consumer Liaison/Outreach Information : Organizes, directs, and supervises the preparation for education and outreach meetings, seminars, and workshops, and the assembly and duplication of documents to be distributed at such functions. Assign and make presentations to community groups, consumers, and District Council staff. Prepares various documents for public dissemination. Identifies, initiates, and maintains close relationships with community leaders.
External Communication : Disseminates utility regulatory information to community and civic associations, consumers, citizens' associations, ANCs, Council staff, District agency staff, utility companies, and Public Service Commission staff. Solicits the input and participation of consumers, interest groups, and other organizations interested in consumer issues. Develops and recommends to the People's Counsel the strategies and plans to maximize OPC's outreach and exposure in the community. Contributes to OPC publications. Attends various community hearings and legislative forums throughout the District of Columbia, including evening events as needed. In furtherance of the Office's mission and function, it maintains high, positive visibility. Processes and oversees the mailings of OPC outreach and education material, as needed and requested, and drives agency vehicles for official government business.
Reporting : Keeps informed and reports to the Associate Director of Consumer & Water Services any pertinent issues regarding or affecting consumers on legislative issues.
Inter-Division Communication : Initiates, coordinates, and participates in substantive briefing sessions with other divisions and staff for the benefit of CSD staff.
The Manager of Consumer Services is accountable to the Associate Director for maintaining a discrimination-free workplace; changing workplace culture; ensuring timely and appropriate training for employees and supervisors on cultural diversity; establishing an effective alternative dispute resolution program; and demonstrating the highest level of leadership and integrity.
Qualifications and Education
This position requires one (1) year of specialized experience equivalent to the next lowest grade level MS-13 in the District of Columbia government. Specialized experience is experience that is directly related to the line of work of the position, including the particular knowledge, skills, and abilities required to successfully perform the duties of the position.
Degree from an accredited four-year college or university in Business Administration, Public Administration, Communications, Social Services, or related disciplines appropriate to the position, and a minimum of five (5) years of work-related experience, or significant work-related experience, skills, and knowledge.
Licenses and Certifications
None
Working Conditions/Environment
Work is performed in a typical office environment. The work requires interaction with numerous individuals face-to-face and by telephone but is mostly sedentary.
Promotion Potential :
No known promotion potential.
RESIDENCY REQUIREMENT:
If the position you are applying for is in the Career, Management Supervisory, or Educational Service at an annual salary of one hundred fifty thousand dollars ($150,000) or more, you must establish residency in the District of Columbia within one hundred eighty (180) days of the effective date of the appointment and continue to maintain residency within the District of Columbia throughout the duration of the appointment.
Duration of Appointment: This is a Management Supervisory Service (MSS) position: At-will employment applies to MSS positions. All positions and appointments in the MSS classification serve at the pleasure of the appointing authority and may be terminated at any time with or without cause.
EEO STATEMENT
The District of Columbia Government does not discriminate or retaliate in employment on the basis of race, color, religion, sex, pregnancy, gender identity and expression, national origin, family responsibilities, political affiliation, sexual orientation, marital status, homeless status, disability, genetic information, age, membership in an employee organization, participation in a legally protected activity, parental status, matriculation, personal appearance, credit information, status as a victim or family member of a victim of domestic violence, sexual offense, or stalking, military service, or other non-merit factor.
OTHER SIGNIFICANT FACTS
The incumbents of this position will be subject to enhanced suitability screening pursuant to Chapter 4 of DC Personnel Regulations, Suitability.