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Consumer Insight Manager Jobs in Texas (NOW HIRING)

Community Coffee

Brand Portfolio Manager

Frisco, TX · On-site

Leverage market research, consumer insights, category performance, and industry trends to identify ... Product Management & Commercialization * Own assigned products or platforms from concept through ...

Everyday Dose Inc.

Brand Manager

Austin, TX · Hybrid

As the Brand Manager, you will be the day-to-day steward of how our brand shows up in the world ... Translate consumer insights into a clear understanding of who our consumer is, and turn that ...

Everyday Dose Inc.

Brand Manager

Austin, TX · On-site

As the Brand Manager, you will be the day-to-day steward of how our brand shows up in the world ... Translate consumer insights into a clear understanding of who our consumer is, and turn that ...

Everyday Dose Inc.

Brand Manager

Austin, TX · On-site

As the Brand Manager, you will be the day-to-day steward of how our brand shows up in the world ... Translate consumer insights into a clear understanding of who our consumer is, and turn that ...

PepsiCo

Manager, Innovation and Indicate

Plano, TX

$110K - $185K/yr

The Pepsi Frito US Portfolio of the Future Consumer Insights team is the growth engine for human ... Effectively manage agency partners and internal stakeholders to deliver high quality, timely, and ...

PepsiCo

Manager, Innovation and Indicate

Plano, TX

$110K - $185K/yr

The Pepsi Frito US Portfolio of the Future Consumer Insights team is the growth engine for human ... Effectively manage agency partners and internal stakeholders to deliver high quality, timely, and ...

PepsiCo

Manager, Innovation and Indicate

Plano, TX · On-site

$110K - $185K/yr

The Pepsi Frito US Portfolio of the Future Consumer Insights team is the growth engine for human ... Effectively manage agency partners and internal stakeholders to deliver high quality, timely, and ...

CONSUELA LLC

Manager, Growth Marketing

Austin, TX · On-site +1

Description Manager, Growth Marketing Location: Austin, Texas (Hybrid) Reports To: Marketing VP ... Build audience-first marketing strategies rooted in consumer insights, behavioral trends, and brand ...

Consuela LLC

Manager, Growth Marketing

Austin, TX · On-site

Build audience-first marketing strategies rooted in consumer insights, behavioral trends, and brand ... Partner with analytics and CRM teams to better understand customer journeys and lifecycle ...

Bimbo Bakeries USA

Brand Manager

Irving, TX

$102K - $142K/yr

We are seeking an experienced CPG Brand Manager who is passionate about strategically driving brand growth, uncovering consumer insights and delivering innovative products and marketing campaigns to ...

Bimbo Bakeries USA

Brand Manager

Irving, TX · On-site

$102K - $142K/yr

We are seeking an experienced CPG Brand Manager who is passionate about strategically driving brand growth, uncovering consumer insights and delivering innovative products and marketing campaigns to ...

Bimbo Bakeries USA

Brand Manager

Irving, TX

$102K - $142K/yr

We are seeking an experienced CPG Brand Manager who is passionate about strategically driving brand growth, uncovering consumer insights and delivering innovative products and marketing campaigns to ...

Grupo Bimbo

Brand Manager

Irving, TX · On-site

$102K - $142K/yr

We are seeking an experienced CPG Brand Manager who is passionate about strategically driving brand growth, uncovering consumer insights and delivering innovative products and marketing campaigns to ...

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All JobsConsumer Insight JobsConsumer Insight Manager JobsConsumer Insight Manager Jobs in Texas

Consumer Insight Manager information

See Texas salary details

$49.4K

$90.5K

$124.4K

How much do consumer insight manager jobs pay per year?

As of Jul 13, 2026, the average yearly pay for consumer insight manager in Texas is $90,497.00, according to ZipRecruiter salary data. Most workers in this role earn between $74,500.00 and $101,100.00 per year, depending on experience, location, and employer.

What is the difference between Consumer Insight Manager vs Market Research Analyst?

AspectConsumer Insight ManagerMarket Research Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often prefers experience in consumer behaviorBachelor's degree in marketing, statistics, or related field; often requires proficiency in data analysis
Work EnvironmentCorporate marketing teams, consumer goods companies, retailResearch firms, consulting agencies, corporate marketing departments
Employer & Industry UsageUsed in consumer-focused industries to guide marketing strategiesUsed across industries for data collection and market trend analysis

The Consumer Insight Manager focuses on understanding consumer behaviors to inform marketing strategies, often leading teams and developing insights. In contrast, the Market Research Analyst primarily collects and analyzes data to identify market trends. Both roles require analytical skills and industry knowledge but differ in scope and responsibilities.

What are the key skills and qualifications needed to thrive as a Consumer Insight Manager, and why are they important?

To thrive as a Consumer Insight Manager, you need strong analytical abilities, market research expertise, and a background in business, marketing, or social sciences, often supported by a relevant degree. Proficiency with data analysis tools like SPSS, Tableau, or Qualtrics, and experience in quantitative and qualitative research methodologies are typically required. Exceptional communication, critical thinking, and stakeholder management skills help translate data into actionable business strategies. These skills are essential to accurately interpret consumer behavior, inform decision-making, and drive competitive advantage for organizations.

What does a Consumer Insight Manager do?

A Consumer Insight Manager is responsible for gathering, analyzing, and interpreting data about consumer behaviors, preferences, and trends. They use this information to help companies understand their target audience and make informed decisions about marketing strategies, product development, and customer experiences. The role often involves conducting market research, analyzing survey results, and presenting actionable insights to stakeholders. By understanding consumers’ motivations and needs, they help businesses stay competitive and better meet customer expectations.

How does a Consumer Insight Manager typically collaborate with marketing and product teams to drive business decisions?

A Consumer Insight Manager frequently works cross-functionally, partnering closely with marketing and product teams to translate research findings into actionable strategies. They present insights from qualitative and quantitative research, helping team members understand customer needs, preferences, and pain points. By participating in strategy meetings and brainstorming sessions, they ensure that consumer perspectives are embedded in campaign development, product design, and overall business planning. This collaborative approach not only enhances the relevance of marketing efforts and product offerings but also supports data-driven decision making throughout the organization.
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Consumer Insight Manager jobs near you
Sr. Manager, Brand Marketing, E&E (Match)

Sr. Manager, Brand Marketing, E&E (Match)

Match Group

Dallas, TX • On-site

$125K - $135K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 4 days ago

Job description

Match Group is seeking a Sr. Manager, Brand Marketing to help lead brand strategy and execution for Match. Sitting within Everywhere & Everyone, this role is focused on Match while remaining flexible to support broader portfolio needs over time.
Match is a priority brand at an important point in its journey - ripe for revival, with an opportunity to sharpen its emotional differentiation, modernize how it shows up in market, and strengthen its relevance with adults 45+.
This person will partner closely across product, growth, media, creative, insights, PR, and social to help shape strategy, steward the brand day to day, and connect brand work to business results.
As a full-time employee, you'll enjoy:
  • Unlimited PTO (with no waiting period), 10 annual Wellness Days
  • Time off to volunteer and charitable donations matching
  • Comprehensive health, vision, and dental coverage
  • 100% 401(k) employer match up to 10%, Employee Stock Purchase Plan (ESPP)
  • 100% paid parental leave (including for non-birthing parents), family forming benefits, and Milk Stork, which provides access to breast milk shipping for business travel, surrogacy, and employee relocation
  • Investment in your development: mentorship through our MentorMatch program, access to 6,000+ online courses through Udemy, and an annual stipend for your professional development
  • Investment in your wellness: access to mental health support via Modern Health, and Insight Timer; paid concierge medical membership, pet insurance, fitness membership subsidy, and commuter subsidy

What you'll do:
Brand strategy & stewardship
  • Drive development of Match's brand strategy, positioning, and annual narrative across campaigns, launches, and key member touchpoints.
  • Define the consumer truth for Match, with particular focus on the needs, motivations, and emotional drivers of adults 45+.
  • Write clear, insight-driven briefs that align teams around the audience, problem to solve, and story to tell.
  • Serve as a strong day-to-day brand steward, ensuring Match shows up with clarity, relevance, and consistency across channels and experiences.
  • Close partnership with Research & Insights on understanding core user segments and translating those insights into actionable brand & product strategies.
Integrated marketing & product
  • Lead integrated marketing programs across brand campaigns, product launches & PR moments
  • Partner with creative, social, PR, and external agencies to brief the work, steward execution, and ensure output ladders back to the brand strategy.
  • Work closely with the product team to help shape the product roadmap and storytelling, ensuring features are inherently connected to the brand strategy and are launched as meaningful brand moments
  • Translate brand strategy into product and feature messaging that is clear, motivating, and rooted in member value.
Business, data & measurement
  • Manage the brand with a general-manager mindset - tracking business performance, KPIs, and brand health alongside campaign execution.
  • Partner with media and growth teams to connect brand and performance efforts to the same core brief and business objective.
  • Define success metrics, measure performance across brand activity, and use results and learnings to improve future strategy.
  • Bring analytical rigor to decision-making, using qualitative and quantitative inputs to refine investment, improve acquisition efficiency, and drive long-term growth.

what we're looking for:
  • 6+ years of experience in brand marketing, strategy, integrated marketing, or product marketing, ideally within consumer apps, digital platforms, or high-growth consumer brands.
  • Strong experience leading IATs and large scale campaigns from strategy through execution, with strong judgment across creative, channel, and audience decisions.
  • Strong cross-functional leadership skills and experience partnering across product, creative, insights, media, PR, and growth.
  • A balance of strategic thinking, creative storytelling, and analytical rigor.
  • Experience translating consumer insight into strong briefs, differentiated brand strategy, and integrated marketing plans.
  • Strong understanding of how brand and performance work together to drive both immediate impact and long-term growth.
  • Strong organizational skills, comfort managing multiple workstreams, and the ability to operate with ownership in a dynamic environment.

$125,000 - $135,000 a year
The salary range for this position is $125,000 to $135,000. Factors such as scope and responsibilities of the position, candidate's work experience, education/training, job-related skills, internal peer equity, as well as market and business considerations may influence base pay offered. This salary range is reflective of a position based in Dallas, TX. This salary will be subject to a geographic adjustment (according to a specific city and state), if an authorization is granted to work outside of the location listed in this posting.
Why Match Group?
Our mission is simple - to help people find love and happiness! We love our employees too and understand the importance of all life's milestones. Here are some of the benefits we are proud to offer:
Mind & Body- Medical, mental health, and wellness benefits to support your overall health and well-being
Financial Wellness- Competitive compensation, 100% employer match on 401k contributions up to 10% (cap at $10,000), as well as an employee stock purchase program to help you feel supported in your financial security
Unplug - Generous PTO and 14 paid holidays so you can unplug
Career - Annual training allowance for professional development and ERG membership opportunities and events so you feel connected and empowered in your work
Family - Families come in all shapes and sizes so we offer 20 weeks of 100% paid parental leave, fertility, adoption, and child care resources, as well as pet insurance and discounts
Company Gatherings - We host company events where our employees get to know each other and build a sense of connection and belonging!
We are proud to be an equal opportunity employer and we value the rich dynamics that diversity brings to our company. We do not discriminate on the basis of race, religion, color, creed, national origin, ancestry, disability, marital status, age, sexual orientation, sex (including pregnancy and sexual harassment), gender identity or expression, uniformed service or veteran status, genetic information, or any other legally protected characteristic. Period.
If you require a reasonable accommodation to participate in the hiring process - such as during pre-employment testing or interviews - please indicate this by selecting "Yes" in the accommodation request field. We'll reach out to discuss your needs if you're selected for the interview stage.
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