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Marketing Analytics Jobs in Texas (NOW HIRING)

CYNET SYSTEMS

Marketing Analytics

Dallas, TX · On-site

$35 - $40/hr

Bachelor's degree in Marketing, Economics, Data Analytics, Management Science, Engineering Management, Industrial Engineering, Mathematics, or Finance. * 4+ years of experience in an analytics ...

Collabera

Marketing Analytics

Plano, TX · On-site

Collaborate with Marketing to identify, prioritize and execute analytical work that enables a deep understanding of customer behavior. * Develop customer insights through leveraging customer database ...

U.S. LawShield

Marketing Analytics Lead

Houston, TX · On-site

$110 - $170/hr

Marketing Analytics Lead U.S. LawShield Houston, Texas, United States About this position About U.S. LawShield At U.S. LawShield our focus is on encouraging people to take proactive measures to ...

Ra

Marketing Analytics Manager

Dallas, TX · On-site

Marketing Analytics Manager Job Level: Mid - Senior Level This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be ...

Ra

Marketing Analytics Manager

Houston, TX

Marketing Analytics Manager Job Level: Mid - Senior Level This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be ...

Ra

Marketing Analytics Manager

Irving, TX · On-site

Marketing Analytics Manager Job Level: Mid - Senior Level This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be ...

LawShield

Marketing Analytics Lead

Houston, TX · On-site

$120 - $180/hr

US LawShield is hiring our first dedicated Marketing Analytics Lead to help build and shape how we measure, understand, and optimize marketing performance. This role sits at the intersection of ...

Jobless

Marketing Analytics Lead

Houston, TX · On-site

$120 - $170/hr

US LawShield is hiring our first dedicated Marketing Analytics Lead to help build and shape how we measure, understand, and optimize marketing performance. This role sits at the intersection of ...

US LawShield

Marketing Analytics Lead

Houston, TX · On-site

US LawShield is hiring our first dedicated Marketing Analytics Lead to help build and shape how we measure, understand, and optimize marketing performance. This role sits at the intersection of ...

Right Side Up

Marketing Analytics Consultant

Austin, TX · On-site

About the Role We're seeking freelance Marketing Analytics Consultants to join our talent collective and support a range of clients across industries. This role is ideal for data-driven marketers who ...

Right Side Up

Marketing Analytics Consultant

Austin, TX · On-site

About the Role We're seeking freelance Marketing Analytics Consultants to join our talent collective and support a range of clients across industries. This role is ideal for data-driven marketers who ...

CYNET SYSTEMS

Marketing Analytics Manager

Dallas, TX · On-site

$40/hr

Bachelor's degree in Marketing, Economics, Data Analytics, Management Science, Engineering Management, Industrial Engineering, Mathematics, or Finance. * 4+ years of experience in an analytics ...

Manychat

Marketing Analytics Lead

Austin, TX · On-site

And you don't see marketing analytics in isolation: you keep it tied to the bigger picture of the business, working across teams to keep that view connected. You bring 8+ years in Data Analytics or ...

Manychat

Marketing Analytics Lead

Austin, TX · On-site

$150 - $210/hr

And you don't see marketing analytics in isolation: you keep it tied to the bigger picture of the business, working across teams to keep that view connected. You bring 8+ years in Data Analytics or ...

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All JobsMarketing Analytics JobsMarketing Analytics Jobs in Texas

Marketing Analytics information

See Texas salary details

$34K

$88.3K

$133.7K

How much do marketing analytics jobs pay per year?

As of Sep 2, 2026, the average yearly pay for marketing analytics in Texas is $88,328.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,800.00 and $103,400.00 per year, depending on experience, location, and employer.

What is marketing analytics?

A Marketing Analytics job involves collecting, analyzing, and interpreting data to measure the effectiveness of marketing campaigns and strategies. Professionals in this role use tools like Google Analytics, SQL, and data visualization platforms to track key performance metrics. Their insights help businesses optimize marketing efforts, improve customer targeting, and increase ROI. They often collaborate with marketing, sales, and product teams to drive data-driven decision-making. Skills in data analysis, statistics, and predictive modeling are highly valuable in this role.

What does a marketing analytics professional do?

In a Marketing Analytics role, your daily responsibilities may include collecting and analyzing marketing data, tracking campaign performance, building and updating dashboards, and generating reports to support decision-making. You’ll regularly collaborate with marketing, sales, and product teams to interpret results and provide actionable recommendations. Additionally, you may be involved in A/B testing, customer segmentation, and identifying market trends to help optimize marketing strategies. The role often requires balancing both short-term campaign analysis and long-term strategic reporting.

What are the key skills and qualifications needed for marketing analytics?

To thrive in Marketing Analytics, you need a strong analytical mindset, expertise in statistical methods, and a relevant degree such as marketing, statistics, or business. Proficiency in data analysis tools like Google Analytics, Tableau, SQL, and knowledge of marketing automation platforms is highly valued, and certifications in analytics or digital marketing can be advantageous. Strong communication, teamwork, and the ability to translate complex data into actionable insights are important soft skills for this role. These skills enable you to drive data-informed marketing strategies that improve campaign effectiveness and business outcomes.

Is marketing analytics a good job?

Marketing analytics is a growing field that involves analyzing data to improve marketing strategies and decision-making. It typically requires skills in data analysis, statistics, and tools like Excel, SQL, or Tableau. The role offers opportunities for advancement and often involves a collaborative work environment, making it a valuable career choice for those interested in data-driven marketing.

What can you do with a marketing analytics degree?

A marketing analytics degree prepares individuals for roles such as marketing analyst, data analyst, or digital marketing specialist. Graduates can analyze consumer data, measure campaign performance, and use tools like Excel, SQL, and marketing platforms to inform strategic decisions. These roles often require strong analytical skills and knowledge of data visualization and reporting.

What are the most commonly searched types of Marketing Analytics jobs in Texas?

The most popular types of Marketing Analytics jobs in Texas are:

What are popular job titles related to Marketing Analytics jobs in Texas?

For Marketing Analytics jobs in Texas, the most frequently searched job titles are:

What job categories do people searching Marketing Analytics jobs in Texas look for?

The top searched job categories for Marketing Analytics jobs in Texas are:

What cities in Texas are hiring for Marketing Analytics jobs?

Cities in Texas with the most Marketing Analytics job openings:

Marketing Analytics jobs near you
Infographic showing various Marketing Analytics job openings in Texas as of August 2026, with employment types broken down into 2% Internship, 88% Full Time, 8% Part Time, and 2% Contract. Highlights an 95% In-person, 2% Hybrid, and 3% Remote job distribution, with an average salary of $88,328 per year, or $42.5 per hour.

Marketing Analytics

CYNET SYSTEMS

Dallas, TX • On-site

$35 - $40/hr

Contractor

Medical, Dental, Vision, Life, Retirement

Posted 21 days ago

Job description

Job Overview:

Pay Range: $35.80hr - $40.80hr

Requirement/Must Have:

  • Bachelor’s degree in Marketing, Economics, Data Analytics, Management Science, Engineering Management, Industrial Engineering, Mathematics, or Finance.
  • 4+ years of experience in an analytics position.
  • Demonstrated ability to develop and maintain professional relationships with key business partners positively impacting business growth.
  • Intellectual curiosity to proactively explore data, solve problems, challenge existing way of doing things, formulate new hypotheses, and to rigorously analyze them.
  • Proficiency in Microsoft Excel and the full Microsoft Suite.
  • Proficiency in data manipulation and visualization tools, with experience in either Tableau, SQL, Business Objects or similar BI tool.
  • Effective immediately, OIG/GSA/OFAC Exclusion Screenings are now a mandatory requirement for all contractors.

Responsibilities:

  • Drives the business intelligence of eyewear brands, frames and lenses, ideating and maintaining dashboards to support Marketing activities, and to conduct deep-dive diagnoses providing insights behind performance.
  • Acts as a strategic partner to brand managers and directors in building the monthly business reviews for executive management, identifying opportunities for improvement and recommending corrective action plans.
  • Manages data analytics of the budget planning and optimization, inclusive of forecasting marketing initiatives’ outcomes and ROIs.
  • Leads data harmonization processes as needed, partnering closely with Finance, Sales Operation, Business Planning, Business Analytics and IT, to ensure data accuracy.
  • Manages the optimization of marketing campaigns and product launches, co-designing customer targeting segmentations with sales and marketing managers, and measuring their effectiveness.

Skills:

  • Business Intelligence Dashboards.
  • Data Analytics.
  • Microsoft Excel.
  • Tableau.
  • SQL.
  • Business Objects.
  • Data Visualization.
  • Data Harmonization.
  • ROI Analysis.
  • Excellent communication and presentation skills.

Qualification And Education:

  • Bachelor’s degree in Marketing, Economics, Data Analytics, Management Science, Engineering Management, Industrial Engineering, Mathematics, or Finance.

Benefits
 
Our Benefits Include:
  • Medical, Dental, and Vision Insurance
  • 401(k) Retirement Plan
  • Health Savings Account (HSA)
  • Disability Insurance (Short-Term and Long-Term)
  • Life and AD&D Insurance
  • Paid Sick Leave (where required by applicable state or local law)
  • Supplemental Insurance Plans
  • Identity Theft Protection
  • Pet Insurance
  • Employee Wellness Programs
  • Employee Assistance Program (EAP)
  • Career Growth and Professional Development Opportunities
Disclaimer: Benefits eligibility, accrual rates, and usage limits may vary based on employment status, length of service, and work location. Paid Sick Leave is provided in strict accordance with applicable state and municipal mandates. Cynet Systems Inc. reserves the right to modify, amend, or terminate any benefit plans at any time in accordance with applicable laws.

About Cynet Systems

Founded in 2010 and headquartered in the Washington, DC metro area, Cynet Systems Inc. is a leading technology staffing and workforce solutions company serving Fortune 500 companies, government agencies, and enterprise organizations across the United States and Canada. We deliver agile, scalable talent solutions across IT, engineering, life sciences, clinical, and professional staffing, powered by a high-performing recruitment engine operating across North America and Asia.
As a nationally and locally certified Minority Business Enterprise (MBE), Cynet Systems is committed to helping organizations build high-performing teams while empowering professionals to grow rewarding careers. Our organization is certified to ISO 9001, ISO 14001, ISO 27001, and SOC 2 Type II standards, reflecting our commitment to quality, security, operational excellence, and customer success.
Cynet Systems logo

About Cynet Systems

Sourced by ZipRecruiter

Cynet Systems Inc is a staffing and recruiting corporation nestled in Ashburn, VA, USA. Established in 2010, the company operates within the Information Technology and Services sector, specializing in providing effective workforce solutions to different business needs, including IT consulting, direct hire, and contract staffing services. Through the years, Cynet Systems has built an impressive portfolio, going beyond borders and expanding its operations internationally in Canada and India. Rooted in its core values of teamwork, leadership, and commitment, Cynet Systems helps businesses unlock their full potential by providing versatile and competent professionals that perfectly align with their needs. Fueled by their unwavering mission to deliver top-tier talent to businesses worldwide, Cynet Systems garnered various recognitions including SIA's fastest-growing staffing firms and Best Place to Work in Virginia for 2019.

Industry

It services

Company size

501 - 1,000 Employees

Headquarters location

Sterling, VA, US

Year founded

2010

Social media

Twitter

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