ZipRecruiter

Log In

1

Marketing Analytics Manager Jobs in Texas (NOW HIRING)

Ra

Marketing Analytics Manager

Dallas, TX · On-site

Marketing Analytics Manager Job Level: Mid - Senior Level This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be ...

Ra

Marketing Analytics Manager

Houston, TX

Marketing Analytics Manager Job Level: Mid - Senior Level This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be ...

Ra

Marketing Analytics Manager

Irving, TX · On-site

Marketing Analytics Manager Job Level: Mid - Senior Level This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be ...

CYNET SYSTEMS

Marketing Analytics Manager

Dallas, TX · On-site

$40/hr

Bachelor's degree in Marketing, Economics, Data Analytics, Management Science, Engineering Management, Industrial Engineering, Mathematics, or Finance. * 4+ years of experience in an analytics ...

CYNET SYSTEMS

Marketing Analytics

Dallas, TX · On-site

$35 - $40/hr

Bachelor's degree in Marketing, Economics, Data Analytics, Management Science, Engineering Management, Industrial Engineering, Mathematics, or Finance. * 4+ years of experience in an analytics ...

Collabera

Marketing Analytics

Plano, TX · On-site

... Talent Management, Value Added Services through CLASS (Competency Leveraged Advanced Staffing ... Collaborate with Marketing to identify, prioritize and execute analytical work that enables a deep ...

Neighborly

Digital Analytics Manager

Irving, TX · On-site

Experience: * 4+ years of experience in Digital Analytics, Marketing Analytics, Analytics ... Ability to manage multiple projects simultaneously and work autonomously with minimal supervision.

US LawShield

Marketing Analytics Lead

Houston, TX · On-site

... M-driven reporting from lead through membership • Analyze digital, email, affiliate, referral, event, partnership, and other marketing channels • Identify growth opportunities through funnel ...

Right Side Up

Marketing Analytics Consultant

Austin, TX · On-site

Set up and manage tracking systems (e.g., GA4, AppsFlyer, Segment, Mixpanel) * Build and maintain ... Strong foundation in marketing analytics and performance measurement * Experience with analytics ...

next page

Showing results 1-20

All JobsMarketing Analytics JobsMarketing Analytics Manager JobsMarketing Analytics Manager Jobs in Texas

Marketing Analytics Manager information

See Texas salary details

$34K

$88.3K

$133.7K

How much do marketing analytics manager jobs pay per year?

As of Sep 3, 2026, the average yearly pay for marketing analytics manager in Texas is $88,328.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,800.00 and $103,400.00 per year, depending on experience, location, and employer.

What does a marketing analytics manager do?

A Marketing Analytics Manager analyzes marketing data to measure performance, identify trends, and optimize strategies. They use tools like Google Analytics, SQL, and BI platforms to track key metrics such as customer acquisition, conversion rates, and ROI. Their role involves collaborating with marketing teams to provide data-driven insights that improve campaign effectiveness and business growth.

What does a typical day look like for a marketing analytics manager?

A typical day for a Marketing Analytics Manager involves gathering and analyzing marketing data, preparing reports that summarize performance metrics, and providing actionable insights to inform strategy. You may collaborate closely with marketing, sales, and product teams to identify key opportunities for growth and help optimize campaigns in real-time. Regular tasks also include presenting data-driven recommendations to leadership, managing dashboards, and staying updated on the latest analytics tools and trends. The environment is dynamic, with a mix of independent analysis and cross-functional teamwork. This role challenges you to blend technical expertise with business acumen, making each day varied and impactful.

What are the key skills and qualifications needed to thrive as a marketing analytics manager?

To thrive as a Marketing Analytics Manager, you need expertise in data analysis, marketing strategy, and statistical modeling, often supported by a bachelor’s or master’s degree in marketing, statistics, or a related field. Familiarity with tools like Google Analytics, Tableau, SQL, and marketing automation platforms—as well as certifications such as Google Analytics or Digital Marketing Analytics—are highly valued. Strong communication, leadership, and problem-solving skills are essential soft skills for effectively translating data insights to both technical and non-technical stakeholders. These competencies enable managers to drive informed marketing decisions, optimize campaigns, and demonstrate the value of marketing initiatives to their organization.

What are the most commonly searched types of Marketing Analytics jobs in Texas?

The most popular types of Marketing Analytics jobs in Texas are:

What are popular job titles related to Marketing Analytics Manager jobs in Texas?

For Marketing Analytics Manager jobs in Texas, the most frequently searched job titles are:

What job categories do people searching Marketing Analytics Manager jobs in Texas look for?

The top searched job categories for Marketing Analytics Manager jobs in Texas are:

What cities in Texas are hiring for Marketing Analytics Manager jobs?

Cities in Texas with the most Marketing Analytics Manager job openings:

Marketing Analytics Manager jobs near you
Infographic showing various Marketing Analytics Manager job openings in Texas as of August 2026, with employment types broken down into 89% Full Time, 10% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $88,328 per year, or $42.5 per hour.

Marketing Analytics Manager

Oldcastle BuildingEnvelope

Dallas, TX • On-site

Full-time

This job post has expired 1 day ago. Applications are no longer accepted.

Oldcastle BuildingEnvelope rating

7.2

Company rating: 7.2 out of 10

Based on 60 frontline employees who took The Breakroom Quiz

350th of 545 rated manufacturers

Job description

About the Role

Oldcastle BuildingEnvelope (OBE) is seeking a Marketing Analytics Manager to lead the development of a modern, data-driven analytics function supporting CRL's digital commerce business.

This is a high-impact, highly visible role sitting at the intersection of marketing strategy, data engineering, and digital commerce performance. You will own the end-to-end analytics framework across key ecommerce properties (CRL.com, Online Programs/CPQ, USH, and OBE.com), transforming data from a complex marketing technology stack into actionable insights that drive business decisions.

This role manages one Marketing Analytics Analyst and partners closely with data engineering to centralize and scale data in Snowflake.

Key ResponsibilitiesStrategy & Leadership
  • Own and evolve the marketing and ecommerce analytics framework-defining KPIs, measurement strategy, and prioritization
  • Act as the primary analytics partner to Marketing, Digital Product, eCommerce, and Finance leadership
  • Partner with stakeholders to align analytics with business objectives and growth initiatives
Reporting & Insights
  • Own and deliver the end-to-end Marketing reporting package for executive stakeholders (VP and C-level)
  • Translate complex, multi-source data into clear, actionable insights and narratives
  • Build and maintain executive dashboards across:
    • Commercial performance
    • Channel effectiveness
    • Site engagement
    • Customer behavior and attribution
Data Infrastructure & Automation
  • Lead the roadmap to centralize marketing data into Snowflake, defining requirements and data specifications
  • Partner with data engineering to build, QA, and scale data pipelines
  • Prioritize and automate manual reporting processes based on business impact
  • Govern the marketing analytics data layer, including definitions, rules, cadence, and documentation
Channel & Customer Performance
  • Drive attribution modeling (first-touch, last-touch, multi-touch) and inform budget allocation
  • Identify conversion friction across digital funnels (CRL.com, CPQ, USH) and recommend improvements
  • Monitor and analyze customer lifecycle metrics, including churn, CAC, LTV, and retention
Required Tools & Experience

Candidates must have hands-on experience with the following tools:

  • Google Analytics 4 (GA4)
  • Google Tag Manager
  • Marketing automation platform (e.g., Braze)
  • Personalization tools (e.g., Dynamic Yield)
  • Google Ads & Microsoft Ads
  • Voice of customer / NPS tools (e.g., Qualtrics)
  • Snowflake or similar cloud data warehouse
  • SQL
QualificationsExperience
  • 5-8+ years in marketing analytics, digital analytics, or a related field
  • Experience managing or mentoring analysts
  • Background in B2B, ecommerce, or product-driven environments preferred
  • Proven ability to build executive-level reporting and present to senior stakeholders
  • Experience collaborating with data engineering teams to develop data pipelines
Skills & Competencies
  • Strong strategic mindset with the ability to connect analytics to business outcomes
  • Advanced SQL skills and experience working within Snowflake or similar environments
  • Excellent communication skills; able to translate technical insights for non-technical audiences
  • Strong prioritization and stakeholder management skills
  • Familiarity with attribution modeling methodologies

What Oldcastle BuildingEnvelope employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Apply