ZipRecruiter

Log In

1

Consumer Behavior Jobs (NOW HIRING)

Conair LLC

Manager, Consumer Insights

Stamford, CT

Proactively surface opportunities and risks based on consumer behavior * Help shape the broader insights roadmap in alignment with business priorities Qualifications: * Bachelor's degree in Marketing ...

Gracepoint

Behavioral Health Tech - Adult CSU PRN

Tampa, FL

$14.75 - $18.25/hr

Provides direct care to mental health consumers such as observing/monitoring consumer behavior; assisting consumers with activities of daily living; assisting staff to see that consumers participate ...

Gracepoint

Behavioral Health Tech - Child CSU PRN

Tampa, FL

$14.75 - $18.25/hr

Provides direct care to mental health consumers such as observing/monitoring consumer behavior; assisting consumers with activities of daily living; assisting staff to see that consumers participate ...

next page

Showing results 1-20

All JobsConsumer Behavior Jobs

Consumer Behavior information

See salary details

$47.5K

$89.1K

$149K

How much do consumer behavior jobs pay per year?

As of Jul 3, 2026, the average yearly pay for consumer behavior in the United States is $89,075.00, according to ZipRecruiter salary data. Most workers in this role earn between $74,000.00 and $90,500.00 per year, depending on experience, location, and employer.

What are the four career fields in consumer services?

Consumer behavior professionals can work in four main career fields: marketing and advertising, market research, sales and retail management, and customer service. These fields involve analyzing consumer preferences, developing marketing strategies, managing client relationships, and improving customer experience. Skills in data analysis, communication, and understanding consumer psychology are essential across these areas.

What types of projects or tasks does a Consumer Behavior Specialist typically work on within a marketing team?

As a Consumer Behavior Specialist, you’ll often be involved in projects such as analyzing customer data, conducting market research, and developing insights to inform marketing strategies. You may collaborate closely with data analysts, product managers, and creative teams to interpret purchasing patterns and design campaigns that resonate with target audiences. Your daily tasks could include running surveys, interpreting focus group feedback, and preparing reports that guide product development or advertising decisions. The role offers exposure to multiple departments and the opportunity to directly influence how a brand connects with consumers.

What jobs can you get with a consumer behavior degree?

A consumer behavior degree prepares individuals for roles such as market researcher, consumer insights analyst, marketing coordinator, or brand manager. These jobs involve analyzing customer preferences, conducting market research, and developing marketing strategies, often requiring skills in data analysis and understanding consumer psychology.

What are the 4 types of consumer behavior?

Consumer behavior professionals analyze four main types: complex buying behavior, where consumers are highly involved; dissonance-reducing behavior, involving significant post-purchase doubt; habitual buying behavior, characterized by routine purchases; and variety-seeking behavior, where consumers seek new options. Understanding these types helps in developing targeted marketing strategies and consumer insights.

How to work in consumer behaviour?

To work in consumer behavior, typically a bachelor's degree in marketing, psychology, or related fields is required, along with strong analytical skills and understanding of market research methods. Gaining experience through internships or entry-level roles in market research or data analysis can be beneficial. Familiarity with tools like SPSS or Excel and developing skills in consumer insights and data interpretation are also important for success in this field.

What is consumer behavior?

Consumer behavior is the study of how individuals, groups, or organizations select, purchase, use, and dispose of goods, services, ideas, or experiences. It examines the processes and motivations behind consumers’ decisions and actions, including psychological, social, and cultural influences. Understanding consumer behavior helps businesses tailor their products and marketing strategies to better meet customer needs and preferences.

What is the difference between Consumer Behavior vs Market Research Analyst?

AspectConsumer BehaviorMarket Research Analyst
Primary FocusUnderstanding how consumers make purchasing decisionsAnalyzing market data to identify trends and opportunities
Required SkillsPsychology, data analysis, consumer insightsData collection, statistical analysis, reporting
Work EnvironmentMarketing departments, research firms, retailConsulting firms, corporations, market research agencies
Common CertificationsNone specific, psychology or marketing degrees helpfulMarket research certifications (e.g., CMRS)

Consumer Behavior focuses on understanding the psychological and decision-making processes of consumers, while Market Research Analysts analyze data to identify market trends and inform business strategies. Both roles require analytical skills but differ in their primary objectives and methods.

What are the key skills and qualifications needed to thrive as a Consumer Behavior Analyst, and why are they important?

To thrive as a Consumer Behavior Analyst, you need a strong background in market research, psychology, and data analysis, often supported by a degree in marketing, business, or behavioral science. Familiarity with statistical software (such as SPSS or R), data visualization tools, and survey platforms is typically required. Excellent critical thinking, communication, and interpersonal skills help in interpreting data and presenting actionable insights to stakeholders. These skills are crucial for accurately understanding consumer motivations and guiding effective marketing strategies.
More about Consumer Behavior jobs
What cities are hiring for Consumer Behavior jobs? Cities with the most Consumer Behavior job openings:
What are the most commonly searched types of Consumer Behavior jobs? The most popular types of Consumer Behavior jobs are:
What states have the most Consumer Behavior jobs? States with the most job openings for Consumer Behavior jobs include:
Consumer Behavior jobs near you
Infographic showing various Consumer Behavior job openings in the United States as of June 2026, with employment types broken down into 1% As Needed, 63% Full Time, 33% Part Time, 1% Temporary, and 2% Contract. Highlights an 94% Physical, 1% Hybrid, and 5% Remote job distribution, with an average salary of $89,075 per year, or $42.8 per hour.
Behavioral Health Tech - Adult CSU [352]

Behavioral Health Tech - Adult CSU [352]

Gracepoint

Tampa, FL

$14.75 - $18.25/hr

Full-time

Posted 26 days ago

Job description

Provides direct care to mental health consumers such as observing/monitoring consumer behavior; assisting consumers with activities of daily living; assisting staff to see that consumers participate in prescribed treatment and activities; leading activity groups and community meetings; admitting and orientating consumers. Educational Requirements: HS or Equivalent. Mental Health exp.

preferred.

Apply