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Consumer Behavior Analyst Jobs (NOW HIRING)

Jobtailor

Principal Data Analyst

Bentonville, AR · On-site

$90 - $140/hr

Strong business acumen with curiosity about Members, merchandising, and consumer behavior ... Data Analysis * Statistics * Qualitative Research * Quantitative Research * Research Design

New

Columbia

Sr. Consumer Research Analyst

Portland, OR · Hybrid

$123K - $123K/yr

YOU ARE * Naturally curious and passionate about understanding consumer behavior. * A strong ... An analytical problem-solver who approaches challenges with both rigor and creativity. * A ...

Mattel

Consumer Data Analyst

El Segundo, CA

Knowledge of consumer analyses (e.g. new vs returning consumer behavior, consumer cohorts, consumer journeys) * Propose quantitative approaches and conduct analyses * Awareness of modeling, ready to ...

Mattel

Consumer Data Analyst

El Segundo, CA · On-site

$85 - $120/hr

Knowledge of consumer analyses (e.g. new vs returning consumer behavior, consumer cohorts, consumer journeys) * Propose quantitative approaches and conduct analyses * Awareness of modeling, ready to ...

Mattel

Consumer Data Analyst

El Segundo, CA · On-site

Knowledge of consumer analyses (e.g. new vs returning consumer behavior, consumer cohorts, consumer journeys) * Propose quantitative approaches and conduct analyses * Awareness of modeling, ready to ...

Mattel

Consumer Data Analyst

El Segundo, CA

Knowledge of consumer analyses (e.g. new vs returning consumer behavior, consumer cohorts, consumer journeys) * Propose quantitative approaches and conduct analyses * Awareness of modeling, ready to ...

Mattel

Consumer Data Analyst

El Segundo, CA · On-site

Knowledge of consumer analyses (e.g. new vs returning consumer behavior, consumer cohorts, consumer journeys) * Propose quantitative approaches and conduct analyses * Awareness of modeling, ready to ...

Circana

Growth Consulting Analyst

Our predictive analytics and Liquid Data ® platform help clients measure market share, uncover consumer behavior, and drive growth-powered by six decades of expertise and an expansive, high-quality ...

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Consumer Behavior Analyst information

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$38K

$73.5K

$117.5K

How much do consumer behavior analyst jobs pay per year?

As of Aug 19, 2026, the average yearly pay for consumer behavior analyst in the United States is $73,532.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,000.00 and $79,500.00 per year, depending on experience, location, and employer.

What is a consumer behavior analyst?

A Consumer Behavior Analyst studies how consumers make purchasing decisions by examining psychological, social, and economic factors. They collect and analyze data on customer preferences, buying habits, and trends to help businesses improve marketing strategies and product offerings. Their insights guide companies in creating more effective advertising, pricing, and product development strategies. This role typically involves working with large data sets, conducting surveys, and interpreting consumer behavior patterns.

What are the typical day-to-day responsibilities of a consumer behavior analyst?

Consumer Behavior Analysts routinely design and conduct market research surveys, analyze purchasing patterns, and interpret data to understand consumer motivations. They collaborate closely with marketing teams, product managers, and stakeholders to share data-driven insights and recommend strategies for optimizing outreach or product offerings. Daily tasks often include preparing reports, presenting findings, and staying current with industry trends. This role offers the opportunity to influence key business decisions and requires a balance of independent analysis and teamwork in a fast-paced, results-driven environment.

What are the key skills and qualifications needed to thrive as a consumer behavior analyst?

To thrive as a Consumer Behavior Analyst, you need expertise in data analysis, market research, psychology, and statistics, typically supported by a bachelor's or master's degree in marketing, business, or a related field. Familiarity with tools such as SPSS, SAS, Excel, and survey platforms, as well as certifications in market research or analytics, is highly valuable. Strong analytical thinking, curiosity, and effective communication skills set top performers apart in this role. These abilities enable Consumer Behavior Analysts to derive meaningful insights from complex data and effectively inform business strategy.

What does a consumer behavior analyst do?

A consumer behavior analyst studies how consumers make purchasing decisions and what influences their preferences. They analyze data from surveys, sales, and market research to identify trends and insights, often using tools like statistical software. Their work helps companies develop marketing strategies and improve product offerings.
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Consumer Behavior Analyst jobs near you
Infographic showing various Consumer Behavior Analyst job openings in the United States as of August 2026, with employment types broken down into 77% Full Time, 15% Part Time, and 8% Temporary. Highlights an 92% In-person, and 8% Remote job distribution, with an average salary of $73,532 per year, or $35.4 per hour.

Consumer Insights Specialist

INTERNATIONAL HIGHLIGHT LLC

Dorchester, MA • Remote

$25/hr

Full-time

Retirement

Re-posted 8 days ago

Job description

Benefits:
  • 401(k)
  • Bonus based on performance
  • Employee discounts

Role Overview
Turn customer data, sign-up activity, and engagement trends into actionable insights that help drive brand growth, customer satisfaction, and innovation.
Key Responsibilities

  •  Collect, organize, and analyze customer and campaign performance data. 
  •  Monitor sign-up trends, engagement metrics, and customer behavior patterns. 
  •  Identify opportunities, challenges, and emerging trends alongside the Data Manager. 
  •  Maintain accurate dashboards, reports, and data records. 
  •  Present findings and recommendations that support business strategy and decision-making. 
  •  Assist in developing data-driven solutions to improve customer experiences and brand performance. 
  •  Support research initiatives, surveys, and customer feedback analysis. 
What You'll Love

  •  Competitive team pay and flexible scheduling. 
  •  Collaborative, insight-driven environment. 
  •  Opportunity to help build and improve data systems from the ground up. 
  •  Direct impact on business growth, customer experiences, and brand innovation. 
  •  Professional development opportunities in research, analytics, and strategic planning. 
Preferred Skills

  •  Strong attention to detail and analytical thinking. 
  •  Comfortable working with spreadsheets, reports, and data-tracking tools. 
  •  Excellent written and verbal communication skills. 
  •  Ability to identify patterns and translate data into meaningful recommendations. 
  •  Interest in consumer behavior, market trends, and business growth.

This is a remote position.