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This position involves frequent travel within the community to manage in-person events and represent the company at home care network meetings. Reporting directly to the Marketing Manager, the ...

The V1 Community Marketing Manager will be responsible for the development, execution and evolution of the program with a strong focus on program management, community engagement initiatives, V1 ...

The V1 Community Marketing Manager will be responsible for the development, execution and evolution of the program with a strong focus on program management, community engagement initiatives, V1 ...

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Community Marketing Manager information

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$33K

$63.9K

$113K

How much do community marketing manager jobs pay per year?

As of Jul 29, 2026, the average yearly pay for community marketing manager in the United States is $63,910.00, according to ZipRecruiter salary data. Most workers in this role earn between $46,500.00 and $75,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Community Marketing Manager, and why are they important?

To thrive as a Community Marketing Manager, you need expertise in community engagement, marketing strategy, and content creation, often supported by a degree in marketing, communications, or a related field. Familiarity with social media management tools, analytics platforms, and customer relationship management (CRM) systems is essential. Outstanding interpersonal skills, creativity, and the ability to foster relationships help you connect authentically with audiences and stakeholders. These skills are crucial for building vibrant communities, driving brand loyalty, and achieving marketing objectives.

How does a Community Marketing Manager typically collaborate with product and customer support teams?

Community Marketing Managers often act as a bridge between the community and internal teams, such as product and customer support. They gather feedback from users, relay it to product teams to help shape future updates, and work closely with customer support to address recurring issues or concerns within the community. This collaboration ensures that the community’s voice directly influences product improvements and customer experiences, while also helping to create content or campaigns that address common questions and pain points. Building strong relationships with these teams is essential for driving engagement and fostering brand loyalty.

What is the difference between Community Marketing Manager vs Content Marketing Specialist?

AspectCommunity Marketing ManagerContent Marketing Specialist
Required CredentialsBachelor's degree in marketing, communications, or related field; experience in community engagementBachelor's degree in marketing, journalism, or related field; strong writing skills
Work EnvironmentEngages with online communities, social media platforms, and eventsCreates and manages content across blogs, social media, and email campaigns
Employer & Industry UsageUsed in tech, non-profits, and consumer brands focusing on community buildingCommon in marketing agencies, media, and brands emphasizing content strategy
Search & Comparison IntentPeople comparing roles related to community engagement and marketingIndividuals looking into content creation and marketing roles

The Community Marketing Manager focuses on building and nurturing online communities and engaging audiences directly, while the Content Marketing Specialist concentrates on creating compelling content to attract and retain customers. Both roles require marketing knowledge but differ in daily tasks and focus areas.

What does a Community Marketing Manager do?

A Community Marketing Manager is responsible for building, engaging, and nurturing a brand's online and offline communities. They create and implement strategies to foster strong relationships with customers, encourage brand advocacy, and increase engagement through events, social media, and content. Their goal is to turn community members into loyal customers and brand ambassadors by facilitating conversations, responding to feedback, and organizing community-driven initiatives. This role often collaborates with marketing, PR, and product teams to ensure messaging is consistent and community needs are addressed.
More about Community Marketing Manager jobs
What cities are hiring for Community Marketing Manager jobs? Cities with the most Community Marketing Manager job openings:
What are the most commonly searched types of Community Marketing jobs? The most popular types of Community Marketing jobs are:
What states have the most Community Marketing Manager jobs? States with the most job openings for Community Marketing Manager jobs include:
What job categories do people searching Community Marketing Manager jobs look for? The top searched job categories for Community Marketing Manager jobs are:
Infographic showing various Community Marketing Manager job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 79% Full Time, 17% Part Time, and 3% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $63,910 per year, or $30.7 per hour.

Other

Medical, Dental, PTO

Posted 14 days ago


Job description

Job Title: Community Marketing Manager (Non-Medical Home Care)

Hours: Full-Time 9am-5pm (nights/weekends as needed)

Position Summary
The Community Marketing Manager is responsible for driving client growth through strategic relationship development, community outreach, and brand visibility. This role focuses on building strong referral partnerships with healthcare professionals, senior living communities, and local organizations to increase awareness and generate consistent, qualified leads for non-medical home care services.

Key Responsibilities

Business Development & Referral Growth

  • B
  • uild and maintain strong relationships with referral sources including:
  • H
  • ospitals, discharge planners, and case managers
  • A
  • ssisted living and independent living communities
  • S
  • killed nursing facilities, rehab centers, hospice agencies
  • P
  • hysicians, geriatric care managers, and senior service providers
  • C
  • onduct regular in-person visits, presentations, and follow-ups
  • D
  • evelop and execute a territory growth plan

    Community Outreach & Brand Awareness

  • R
  • epresent the agency at networking events, health fairs, and community functions
  • P
  • lan and host educational events for professionals and families
  • I
  • dentify opportunities for partnerships and sponsorships within the senior care community
  • S
  • erve as a brand ambassador in the local market

    Sales Pipeline Management

  • T
  • rack all referral activity and lead sources in CRM
  • M
  • anage and nurture prospects from initial contact to conversion
  • C
  • ollaborate with intake and operations teams to ensure smooth onboarding
  • M
  • onitor conversion rates and identify opportunities for improvement

    Marketing Strategy Execution

  • S
  • upport implementation of local marketing campaigns
  • C
  • oordinate collateral distribution and promotional materials
  • P
  • rovide feedback on market trends, competitor activity, and growth opportunities
  • C
  • ollaborate with leadership on strategic growth initiatives

    Key Performance Indicators (KPIs)

  • N
  • umber of new referral sources established
  • G
  • rowth in active referral partners
  • W
  • eekly in-person visits/contacts
  • Q
  • ualified leads generated
  • C
  • onversion rate from referral to client
  • M
  • onthly/quarterly revenue growth tied to marketing efforts

    Qualifications

  • 2
  • + years of experience in healthcare marketing, home care, or senior services

    -Degree in related field, preferred

    -Must have your own vehicle (Valid Driver's License and Auto Insurance) & willing to travel throughout Milwaukee and Waukesha County areas

  • P
  • roven track record in relationship-based sales or business development
  • S
  • trong communication and presentation skills
  • H
  • ighly organized with the ability to manage a territory independently
  • C
  • omfortable working in the field (this is not a desk role)

    Core Competencies

  • R
  • elationship building and trust development
  • I
  • nitiative and self-motivation
  • P
  • rofessional presence and empathy
  • S
  • trategic thinking with execution focus
  • R
  • esilience and consistency in follow-up

    Why This Role Matters
    This position is critical to the growth and sustainability of the agency. By building trusted relationships and increasing community awareness, the Community Marketing Manager directly impacts our ability to serve more seniors and families with compassionate, high-quality care.

    Job Type: Full-time

    Benefits:

    • Dental insurance
    • Health insurance
    • Paid time off

    License/Certification:

    • Driver's License & Auto Insurance (Required)

    Willingness to travel:

    • 50% (Required)