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Social Marketing Manager Jobs (NOW HIRING)

DNAM Brands

Social Marketing Manager

Beverly Hills, CA · On-site

$80 - $100/hr

We are looking to hire a full-time Social Marketing Manager for DNAM Brands. We are seeking a strategic, creative, and culturally connected Social Marketing Manager to lead Von Dutch's social ...

Bombas

Social Marketing Manager

New York, NY · On-site

Social Marketing Manager About Bombas: Bombas is a comfort focused premium basics brand with a mission to help those in need. The company launched in 2013, after the founders learned that socks are ...

Bombas

Social Marketing Manager

New York, NY · On-site

Social Marketing Manager About Bombas: Bombas is a comfort focused premium basics brand with a mission to help those in need. The company launched in 2013, after the founders learned that socks are ...

Bombas

Social Marketing Manager

Manhattan, NY · On-site

$100 - $125/hr

About the Job: We're looking for a strategic, performance-driven Marketing Manager to lead day-to-day management across our Social platforms. Reporting directly into the Director of Acquisition, this ...

2K

Manager, Social Marketing

Novato, CA · On-site

Manager, Global Social Marketing Novato, California, United States Founded in 2005, 2K Games is a global video game company, publishing titles developed by some of the most influential game ...

2K

Global Social Marketing Manager - Gaming

Novato, CA · On-site

2K is seeking a Manager, Global Social Marketing to join the Digital Community Marketing team and drive best-in-class social campaigns across the Gearbox portfolio, including Borderlands. You will ...

2K

Global Social Marketing Manager - Gaming

Novato, CA · On-site

2K is seeking a Manager, Global Social Marketing to join the Digital Community Marketing team and drive best-in-class social campaigns across the Gearbox portfolio, including Borderlands. You will ...

2K

Manager, Social Marketing

Novato, CA · On-site

Reporting to the Sr. Manager, Global Social Marketing, support the development of the social marketing vision and strategy for the portfolio, and drive the execution of the social campaigns ...

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How much do social marketing manager jobs pay per year?

As of Sep 7, 2026, the average yearly pay for social marketing manager in the United States is $64,845.00, according to ZipRecruiter salary data. Most workers in this role earn between $47,500.00 and $76,500.00 per year, depending on experience, location, and employer.

What does a social marketing manager do?

A Social Marketing Manager is responsible for developing, implementing, and managing a company's social media strategy to increase brand awareness, improve marketing efforts, and drive engagement. They create and curate content, analyze performance metrics, and coordinate campaigns across platforms such as Facebook, Instagram, Twitter, and LinkedIn. Social Marketing Managers also work closely with other marketing and creative teams to ensure messaging is consistent and aligns with business goals.

What are the key skills and qualifications needed to thrive as a social marketing manager?

To thrive as a Social Marketing Manager, you need expertise in digital marketing strategies, content creation, analytics, and a relevant degree in marketing or communications. Familiarity with social media management tools (like Hootsuite or Sprout Social), advertising platforms, and certifications such as Meta Blueprint or Google Analytics are often important. Creativity, adaptability, and excellent communication skills help you engage audiences and respond to rapidly changing trends. These skills are vital for building brand presence, driving engagement, and achieving measurable business outcomes through social channels.

How does a social marketing manager typically collaborate with other departments within an organization?

As a Social Marketing Manager, you’ll regularly collaborate with teams such as content, design, product, customer service, and analytics. This cross-functional work ensures that social campaigns align with broader marketing goals, reflect the brand's voice, and effectively address customer needs. You’ll often participate in strategy sessions, coordinate campaign launches, and relay social feedback to other departments. Effective communication and project management skills are crucial to keep everyone aligned and campaigns on schedule.

What is the difference between Social Marketing Manager vs Social Media Coordinator?

AspectSocial Marketing ManagerSocial Media Coordinator
ResponsibilitiesDevelops social marketing strategies, manages campaigns, analyzes performanceCreates and schedules social media posts, monitors engagement
Required SkillsMarketing knowledge, strategic planning, analyticsContent creation, platform-specific skills, community engagement
Work EnvironmentMarketing teams, agency settings, corporate departmentsSocial media teams, marketing departments, digital agencies
Common CertificationsSocial media marketing certifications, digital marketing credentialsSocial media platform certifications, content creation courses

The Social Marketing Manager focuses on strategic planning, campaign management, and analytics to drive social marketing efforts. In contrast, the Social Media Coordinator handles day-to-day content creation and engagement. Both roles often work within marketing teams and require familiarity with social media platforms, but the manager role emphasizes strategy and analysis, while the coordinator role emphasizes execution and community interaction.

Is a social marketing manager a high paying job?

A social marketing manager typically earns a competitive salary that varies by industry, location, and experience level. According to industry data, the median annual salary ranges from $60,000 to $100,000, with higher earnings possible for those with advanced skills, certifications, and extensive experience in digital marketing tools and analytics.

Is social media marketing a stressful job?

Social Marketing Managers often face stress due to tight deadlines, the need to manage multiple platforms, and the fast-paced nature of digital trends. The role requires strong organizational skills and the ability to handle public feedback and crises, which can contribute to job-related stress.

What is the role of a social marketing manager?

A social marketing manager develops and implements strategies to promote a company's products or services through social media platforms. They create content, analyze engagement metrics, and manage advertising campaigns to increase brand awareness and customer engagement. Strong communication skills and familiarity with social media tools are essential for this role.
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Cities with the most Social Marketing Manager job openings:

What are the most commonly searched types of Social Marketing jobs?

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What states have the most Social Marketing Manager jobs?

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Social Marketing Manager jobs near you
Infographic showing various Social Marketing Manager job openings in the United States as of August 2026, with employment types broken down into 87% Full Time, 12% Part Time, and 1% Contract. Highlights an 87% Physical, 2% Hybrid, and 11% Remote job distribution, with an average salary of $64,845 per year, or $31.2 per hour.

Social Marketing Manager

DNAM Brands

Beverly Hills, CA • On-site

$80 - $100/hr

Other

Posted 6 days ago

Key responsibilities

  • Develop and execute Von Dutch's social media strategy across TikTok, Instagram, and emerging platforms

  • Own social rollout strategies for product launches, seasonal campaigns, collaborations, and events

  • Develop and manage Von Dutch's influencer and creator marketing strategy

Job description

We are looking to hire a full-time Social Marketing Manager for DNAM Brands.

We are seeking a strategic, creative, and culturally connected Social Marketing Manager to lead Von Dutch’s social presence and creator marketing efforts across TikTok, Instagram, and emerging platforms.

This role is responsible for translating brand campaigns, product drops, events, and cultural moments into compelling social experiences that grow awareness, engagement, and brand relevance.

Working closely with the Marketing, Events, and E-commerce teams, you will own Von Dutch’s social strategy from planning through execution—developing campaign rollouts, managing influencer relationships, overseeing content calendars, and measuring performance across platforms.

This role is ideal for someone who understands fashion culture, internet trends, creator marketing, and how to build a brand that feels authentic within today’s social landscape.

Responsibilities

Social Strategy

  • Develop and execute Von Dutch’s social media strategy across TikTok, Instagram, and emerging platforms
  • Translate product launches, campaigns, collaborations, and events into platform‑specific social marketing plans
  • Identify cultural moments, platform trends, and creative opportunities that keep Von Dutch relevant and engaging
  • Develop both long‑term platform growth strategies and short‑term reactive content opportunities

Campaign Planning & Execution

  • Own social rollout strategies for product launches, seasonal campaigns, collaborations, and events
  • Build and maintain structured social content calendars aligned with the overall marketing calendar
  • Create campaign briefs outlining content needs, posting cadence, creator strategy, and launch timelines
  • Partner with Creative, Marketing, and E-commerce teams to ensure social initiatives support broader business objectives

Influencer & Creator Marketing

  • Develop and manage Von Dutch’s influencer and creator marketing strategy
  • Identify, recruit, and build long‑term relationships with creators aligned with the brand
  • Manage product seeding, gifting, paid partnerships, and creator communications
  • Develop creator briefs and oversee campaign execution
  • Track creator performance and identify opportunities to improve ROI and engagement

Content Direction

  • Partner with the Content Creator to develop content concepts, shot lists, and creative priorities
  • Ensure all content reflects Von Dutch’s brand identity while remaining platform‑native and culturally relevant
  • Guide content production around launches, events, and seasonal initiatives
  • Identify opportunities for user‑generated content, community storytelling, and trend participation

Analytics & Growth

  • Monitor platform performance including engagement, reach, impressions, audience growth, and conversion metrics
  • Analyze campaign performance and provide actionable recommendations to improve future initiatives
  • Stay current on platform algorithm changes, emerging trends, and competitive activity
  • Present recurring social performance reports and strategic recommendations to leadership

Community Management

  • Oversee Von Dutch’s community engagement strategy across all social platforms and maintain a consistent and authentic brand voice
  • Foster meaningful interactions with customers, creators, and the broader Von Dutch community
Qualifications
  • 3–5 years of experience managing social media and creator marketing for a fashion, lifestyle, streetwear, or consumer brand
  • Demonstrated success growing social platforms through strategic planning and creative execution
  • Strong understanding of TikTok, Instagram, and emerging social platforms
  • Experience managing influencer campaigns, product seeding, and creator partnerships
  • Strong knowledge of content strategy, platform analytics, and social performance metrics
  • Excellent project management and organizational skills with the ability to manage multiple campaigns simultaneously
  • Strong communication and collaboration skills across creative and cross‑functional teams
  • Deep understanding of fashion, youth culture, internet culture, and social trends
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