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Social Marketing Manager Jobs (NOW HIRING)

2K

Manager, Social Marketing

Novato, CA · On-site

Reporting to the Sr. Manager, Global Social Marketing, support the development of the social marketing vision and strategy for the portfolio, and drive the execution of the social campaigns ...

2K

Manager, Social Marketing

Novato, CA · On-site

Reporting to the Sr. Manager, Global Social Marketing, support the development of the social marketing vision and strategy for the portfolio, and drive the execution of the social campaigns ...

Fortive

Digital Content Social Marketing Manager

Digital Content & Social Marketing Manager Position Overview We are seeking a strategic and execution-focused Digital Content & Social Marketing Manager to own our content engine and social media ...

2K

Manager, Social Marketing

Novato, CA

Reporting to the Sr. Manager, Global Social Marketing, support the development of the social marketing vision and strategy for the portfolio, and drive the execution of the social campaigns ...

2K

Manager, Global Social Marketing

Novato, CA

$100K - $135K/yr

Reporting to the Sr. Manager, Global Social Marketing, support the development of the social marketing vision and strategy for the portfolio, and drive the execution of the social campaigns ...

2K

Manager, Global Social Marketing

Novato, CA

$100K - $135K/yr

Reporting to the Sr. Manager, Global Social Marketing, support the development of the social marketing vision and strategy for the portfolio, and drive the execution of the social campaigns ...

2K

Manager, Global Social Marketing

Novato, CA · On-site

Reporting to the Sr. Manager, Global Social Marketing, support the development of the social marketing vision and strategy for the portfolio, and drive the execution of the social campaigns ...

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Social Marketing Manager information

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$24.5K

$64.8K

$109.5K

How much do social marketing manager jobs pay per year?

As of Jul 26, 2026, the average yearly pay for social marketing manager in the United States is $64,845.00, according to ZipRecruiter salary data. Most workers in this role earn between $47,500.00 and $76,500.00 per year, depending on experience, location, and employer.

What is the difference between Social Marketing Manager vs Social Media Coordinator?

AspectSocial Marketing ManagerSocial Media Coordinator
ResponsibilitiesDevelops social marketing strategies, manages campaigns, analyzes performanceCreates and schedules social media posts, monitors engagement
Required SkillsMarketing knowledge, strategic planning, analyticsContent creation, platform-specific skills, community engagement
Work EnvironmentMarketing teams, agency settings, corporate departmentsSocial media teams, marketing departments, digital agencies
Common CertificationsSocial media marketing certifications, digital marketing credentialsSocial media platform certifications, content creation courses

The Social Marketing Manager focuses on strategic planning, campaign management, and analytics to drive social marketing efforts. In contrast, the Social Media Coordinator handles day-to-day content creation and engagement. Both roles often work within marketing teams and require familiarity with social media platforms, but the manager role emphasizes strategy and analysis, while the coordinator role emphasizes execution and community interaction.

How does a Social Marketing Manager typically collaborate with other departments within an organization?

As a Social Marketing Manager, you’ll regularly collaborate with teams such as content, design, product, customer service, and analytics. This cross-functional work ensures that social campaigns align with broader marketing goals, reflect the brand's voice, and effectively address customer needs. You’ll often participate in strategy sessions, coordinate campaign launches, and relay social feedback to other departments. Effective communication and project management skills are crucial to keep everyone aligned and campaigns on schedule.

What are the key skills and qualifications needed to thrive as a Social Marketing Manager, and why are they important?

To thrive as a Social Marketing Manager, you need expertise in digital marketing strategies, content creation, analytics, and a relevant degree in marketing or communications. Familiarity with social media management tools (like Hootsuite or Sprout Social), advertising platforms, and certifications such as Meta Blueprint or Google Analytics are often important. Creativity, adaptability, and excellent communication skills help you engage audiences and respond to rapidly changing trends. These skills are vital for building brand presence, driving engagement, and achieving measurable business outcomes through social channels.

What is the role of a social marketing manager?

A social marketing manager develops and implements strategies to promote a brand, product, or service across social media platforms. They analyze audience engagement, create content, manage advertising campaigns, and use tools like analytics software to measure effectiveness. Strong communication skills and knowledge of digital marketing are essential for success in this role.

Do you need a degree to be a social media marketing manager?

A degree is not strictly required to become a social media marketing manager, but many employers prefer candidates with a bachelor's degree in marketing, communications, or related fields. Relevant skills such as content creation, analytics, and familiarity with social media tools are often more important than formal education. Certifications in digital marketing can also enhance job prospects.

What is a typical salary for a social media manager?

The average salary for a social media manager typically ranges from $50,000 to $75,000 annually, depending on experience, location, and company size. Entry-level roles may start around $40,000, while experienced managers or those in larger markets can earn over $90,000. Skills in analytics, content creation, and platform management are often required for higher-paying positions.

What kind of jobs in media bring in $150,000 a year?

In media, roles such as senior social marketing managers, media directors, and digital marketing directors often earn $150,000 or more annually. These positions typically require extensive experience, strategic skills, and proficiency with analytics tools and advertising platforms.

What does a Social Marketing Manager do?

A Social Marketing Manager is responsible for developing, implementing, and managing a company's social media strategy to increase brand awareness, improve marketing efforts, and drive engagement. They create and curate content, analyze performance metrics, and coordinate campaigns across platforms such as Facebook, Instagram, Twitter, and LinkedIn. Social Marketing Managers also work closely with other marketing and creative teams to ensure messaging is consistent and aligns with business goals.
More about Social Marketing Manager jobs
What cities are hiring for Social Marketing Manager jobs? Cities with the most Social Marketing Manager job openings:
What are the most commonly searched types of Social Marketing jobs? The most popular types of Social Marketing jobs are:
What states have the most Social Marketing Manager jobs? States with the most job openings for Social Marketing Manager jobs include:
What job categories do people searching Social Marketing Manager jobs look for? The top searched job categories for Social Marketing Manager jobs are:
Social Marketing Manager jobs near you
Infographic showing various Social Marketing Manager job openings in the United States as of July 2026, with employment types broken down into 86% Full Time, 13% Part Time, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $64,845 per year, or $31.2 per hour.
Social Marketing Manager , Prime Video

Social Marketing Manager , Prime Video

Amazon

Culver City, CA

Full-time

Posted 9 days ago

Amazon rating

7.4

Company rating: 7.4 out of 10

Based on 7,012 frontline employees who took The Breakroom Quiz

6th of 39 rated national retailers

Job description

The Social Marketing Manager sits within a global social marketing team for Amazon Studios. They are responsible for developing and executing smart, inventive and highly creative social marketing campaigns for their assigned titles. They develop the social marketing strategies globally, setting a high-bar for innovation, passion and operational excellence.

They are responsible for social strategy, social creative development, social listening analytics, community management and social innovation including AR/VR and paid media social products for their assigned titles.
The Social Marketing Manager proactively contributes to the cross-functional marketing team for a subset of Amazon Studios' slate. Reporting directly into a Head of Social Marketing / Social Lead (title TBD) for Amazon Studios, they collaborate across marketing globally, ensuring the highest standards for consistency and quality are maintained to drive viewership and attract new customers to Prime Video.


The optimal candidate for this role will have experience in owning social marketing campaigns as well as building deep partnerships with global platform partnerships, thus are able to fluidly shift from analytical discussions to strategy to operational to creative. They serve as one of the key points of contact for the social marketing leader globally, so their strategic judgment, creative acumen, awareness of industry trends and ability to think big and innovate must be strong.
Finally, the ideal candidate must thrive operating in a startup environment, where leaders are owners, wear multiple hats, and effortlessly think and act both strategically and tactically - from the development of strategic ideas to execution.


Key job responsibilities
Social Vision & Leadership
Oversee the social marketing campaigns for all assigned titles.
Guide the creation of break-through social marketing strategies that support and reinforces Amazon Studios and Prime Video's position in the streaming marketplace, in keeping with the business and marketing strategy for the brand.
Develop creative, inventive campaigns that inspire our customers while driving awareness and viewership.
Contribute strong strategic thinking to ideate and develop innovative, effective, and award-winning social marketing experiences that drive customers to Amazon Prime Video


Raise the bar on social marketing strategies and tactics globally.
Embrace performance data, and refine future social marketing strategies based on these insights.
Contribute to campaign reviews and presentations, while successfully presenting social marketing concepts to senior leadership.


Think big. Drive new ideas that lead to innovative social marketing programs/events to support launches.
Proactively contribute to operational excellence, including policies, procedures and best practices.


Business Acumen
Proactively contribute to the social campaign management, producing work cost effectively and on schedule.
Communicate with key stakeholders internally, including but not limited to - PR, Media, Brand, Department Heads, Strategy Heads, Creative, INTL Partners, Cross-Functional Marketing Teams, Studios Leadership and the Prime Video group as well as externally, including filmmakers, show runners, executive producers and partner agencies, in a spirit of collaboration, building strong relationships and earning trust.
Work with key stakeholders to drive a schedule for projects while prioritizing and using resources effectively, communicating needs and trade-offs if schedule is at risk.
Optimize budgets, campaign calendars and resource allocations for social marketing major campaign beats and assignments.
Proactively work to solve problems and communicate to senior management, and making a high-quality judgment call when there is ambiguity.

What Amazon employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

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About Amazon

Sourced by ZipRecruiter

Amazon.com, Inc., commonly known as Amazon, is an American multinational technology company. It was founded by Jeff Bezos in 1994 and initially started as an online marketplace for books. Since then, Amazon has expanded its operations and become one of the largest e-commerce companies in the world. Amazon's primary business is its online retail platform, where customers can purchase a vast array of products, including electronics, clothing, books, home goods, and much more. The company offers a convenient and user-friendly shopping experience, with features such as fast shipping, customer reviews, and personalized recommendations. In addition to its e-commerce platform, Amazon has diversified its business into various other areas. One of its notable ventures is Amazon Web Services (AWS), a comprehensive cloud computing platform that provides services such as storage, compute power, and database management to individuals and businesses. AWS has become a leader in the cloud computing industry, powering many websites and applications worldwide. Amazon has also developed its own consumer electronics, including the popular Amazon Kindle e-reader, Fire tablets, Fire TV streaming devices, and the Alexa-powered Echo smart speakers. The Alexa voice assistant, integrated into these devices, allows users to interact with their devices using voice commands, perform tasks, and access information. Furthermore, Amazon has expanded into media and entertainment. It operates Prime Video, a streaming service that offers a wide range of movies, TV shows, and original content. Amazon Music provides a platform for streaming and purchasing digital music, while Audible offers audiobooks and other audio content. The company's commitment to customer satisfaction and convenience is demonstrated by its membership program, Amazon Prime. Prime members receive various benefits, including free two-day shipping, access to streaming services, exclusive deals, and more.

Industry

It services, book publishers, retail, real estate and computer and electronic product manufacturing

Company size

10,000+ Employees

Headquarters location

Seattle, WA, US

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