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Social Marketing Manager Jobs (NOW HIRING)

2K

Manager, Global Social Marketing

Novato, CA

$100K - $135K/yr

Reporting to the Sr. Manager, Global Social Marketing, support the development of the social marketing vision and strategy for the portfolio, and drive the execution of the social campaigns ...

2K

Manager, Global Social Marketing

Novato, CA · On-site

Reporting to the Sr. Manager, Global Social Marketing, support the development of the social marketing vision and strategy for the portfolio, and drive the execution of the social campaigns ...

Netflix

Social Manager, Ads Marketing

Los Angeles, CA · On-site

As the Ads Social Marketing Manager, you will play a pivotal role in how Netflix tells its advertising story across social platforms - reaching advertisers, agencies, and industry partners with the ...

Socket.dev

Social Manager, Ads Marketing

Los Angeles, CA · On-site

$200 - $250/hr

As the Ads Social Marketing Manager, you will play a pivotal role in how Netflix tells its advertising story across social platforms - reaching advertisers, agencies, and industry partners with the ...

Netflix

Social Manager, Ads Marketing

Los Angeles, CA · On-site

As the Ads Social Marketing Manager, you will play a pivotal role in how Netflix tells its advertising story across social platforms - reaching advertisers, agencies, and industry partners with the ...

Netflix

Social Manager, Ads Marketing

Los Angeles, CA · On-site

As the Ads Social Marketing Manager, you will play a pivotal role in how Netflix tells its advertising story across social platforms - reaching advertisers, agencies, and industry partners with the ...

Tilray

Marketing Manager, Tap Rooms

Atlanta, GA · On-site

$100 - $125/hr

Partner with the Digital & Social Marketing team on local content, paid media, email/CRM, and online reputation management (Google, Yelp, social sentiment) for each tap room.Build scalable ...

Tilray

Marketing Manager, Tap Rooms

Columbus, OH

The role partners closely with the Digital & Social, Creative, Brand, and Customer Marketing teams, as well as individual tap room managers, to plan, launch, and measure programs that make our tap ...

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How much do social marketing manager jobs pay per year?

As of Sep 8, 2026, the average yearly pay for social marketing manager in the United States is $64,845.00, according to ZipRecruiter salary data. Most workers in this role earn between $47,500.00 and $76,500.00 per year, depending on experience, location, and employer.

What does a social marketing manager do?

A Social Marketing Manager is responsible for developing, implementing, and managing a company's social media strategy to increase brand awareness, improve marketing efforts, and drive engagement. They create and curate content, analyze performance metrics, and coordinate campaigns across platforms such as Facebook, Instagram, Twitter, and LinkedIn. Social Marketing Managers also work closely with other marketing and creative teams to ensure messaging is consistent and aligns with business goals.

What are the key skills and qualifications needed to thrive as a social marketing manager?

To thrive as a Social Marketing Manager, you need expertise in digital marketing strategies, content creation, analytics, and a relevant degree in marketing or communications. Familiarity with social media management tools (like Hootsuite or Sprout Social), advertising platforms, and certifications such as Meta Blueprint or Google Analytics are often important. Creativity, adaptability, and excellent communication skills help you engage audiences and respond to rapidly changing trends. These skills are vital for building brand presence, driving engagement, and achieving measurable business outcomes through social channels.

How does a social marketing manager typically collaborate with other departments within an organization?

As a Social Marketing Manager, you’ll regularly collaborate with teams such as content, design, product, customer service, and analytics. This cross-functional work ensures that social campaigns align with broader marketing goals, reflect the brand's voice, and effectively address customer needs. You’ll often participate in strategy sessions, coordinate campaign launches, and relay social feedback to other departments. Effective communication and project management skills are crucial to keep everyone aligned and campaigns on schedule.

What is the difference between Social Marketing Manager vs Social Media Coordinator?

AspectSocial Marketing ManagerSocial Media Coordinator
ResponsibilitiesDevelops social marketing strategies, manages campaigns, analyzes performanceCreates and schedules social media posts, monitors engagement
Required SkillsMarketing knowledge, strategic planning, analyticsContent creation, platform-specific skills, community engagement
Work EnvironmentMarketing teams, agency settings, corporate departmentsSocial media teams, marketing departments, digital agencies
Common CertificationsSocial media marketing certifications, digital marketing credentialsSocial media platform certifications, content creation courses

The Social Marketing Manager focuses on strategic planning, campaign management, and analytics to drive social marketing efforts. In contrast, the Social Media Coordinator handles day-to-day content creation and engagement. Both roles often work within marketing teams and require familiarity with social media platforms, but the manager role emphasizes strategy and analysis, while the coordinator role emphasizes execution and community interaction.

Is a social marketing manager a high paying job?

A social marketing manager typically earns a competitive salary that varies by industry, location, and experience level. According to industry data, the median annual salary ranges from $60,000 to $100,000, with higher earnings possible for those with advanced skills, certifications, and extensive experience in digital marketing tools and analytics.

Is social media marketing a stressful job?

Social Marketing Managers often face stress due to tight deadlines, the need to manage multiple platforms, and the fast-paced nature of digital trends. The role requires strong organizational skills and the ability to handle public feedback and crises, which can contribute to job-related stress.

What is the role of a social marketing manager?

A social marketing manager develops and implements strategies to promote a company's products or services through social media platforms. They create content, analyze engagement metrics, and manage advertising campaigns to increase brand awareness and customer engagement. Strong communication skills and familiarity with social media tools are essential for this role.
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Social Marketing Manager jobs near you
Infographic showing various Social Marketing Manager job openings in the United States as of September 2026, with employment types broken down into 87% Full Time, 12% Part Time, and 1% Contract. Highlights an 86% Physical, 2% Hybrid, and 12% Remote job distribution, with an average salary of $64,845 per year, or $31.2 per hour.

Digital & Social Marketing Manager

Vintners Distributors Inc

Union City, CA

$110K - $130K/yr

Full-time

Re-posted 27 days ago

Job description

Description


Job Location: In-Office - Union City, CA
FLSA (Fair Labor Standards Act): Exempt
Reporting Structure: President of Retail
Starting Pay: $110,000.00-$130,000.00


Join Our Growing Team!
Vintners Distributors is the corporate arm that oversees West Coast Convenience, Eaton Foods, Eatswell, and Prohas Enterprises. Its portfolio includes Loop Neighborhood Market, Poppy Market, select Chevron locations, Krispy Krunchy Chicken, and other quick-service restaurant brands. Headquartered in Union City, CA, the company operates a growing network of convenience stores, fuel stations, and car washes across California. Founded in 1978, it also develops real estate and owns and operates its locations.


Vintners Distributors continues to expand and seeks customer-focused individuals who want to make an impact. We are committed to delivering high-quality, better-for-you products and an exceptional store experience, guided by our core values: People, Teamwork, Communication, Training, Results Matter, Fun, Customer-Centered, and Safety.


If you thrive in a fast-paced environment and are driven by service, innovation, and teamwork, we invite you to join us in redefining convenience for our customers every day.


Position Summary

Vintner's Distributors is seeking a dynamic, data-driven Senior Manager / Director of Digital Marketing to serve as the internal subject matter expert for all digital marketing initiatives across Loop Neighborhood and Poppy Markets. This role is ideal for a strategic leader who thrives in a hands-on environment, bridging high-level brand strategy with technical execution across programmatic, social, retail media, and in-store digital platforms.


The successful candidate will bring deep experience within the CPG and/or retail industries, leveraging data to drive foot traffic, increase basket size, and strengthen brand equity. This role will partner closely with cross-functional teams including operations, merchandising, business development, and technology to deliver measurable marketing impact across both digital and physical customer touchpoints.


Objectives

  • Lead the development and execution of integrated, omnichannel digital marketing strategies that enhance the end-to-end customer journey.
  • Drive customer acquisition, engagement, loyalty, and revenue growth through performance-driven media and content strategies.
  • Leverage data, analytics, and market insights to continuously optimize marketing effectiveness and ROI.
  • Strengthen brand awareness and positioning across digital platforms and in-store experiences.
  • Build scalable marketing frameworks, processes, and measurement models to support continued company growth.


Key Responsibilities

Strategic Leadership & Execution

  • Lead omnichannel digital marketing strategy across social, programmatic, retail media, and in-store channels.
  • Develop content strategy and campaign roadmaps aligned to business, merchandising, and brand objectives.
  • Drive cross-functional alignment and adoption of integrated digital strategies.


Media, Analytics & Optimization

  • Oversee full-funnel digital advertising, retail media, and agency partnerships to maximize performance and ROI.
  • Monitor campaign performance using GA4 and analytics tools, providing insights and optimization recommendations.
  • Lead testing, attribution, and benchmarking efforts to continuously improve marketing effectiveness.


Social, In-Store & Online Experience

  • Direct social media strategy, content execution, and community engagement.
  • Manage in-store digital advertising, signage, and promotional displays.
  • Oversee digital merchandising and promotions across online ordering platforms.


Customer Engagement & Marketing Support

  • Own digital customer engagement, feedback management, and sentiment monitoring.
  • Support cross-functional marketing initiatives, campaigns, and special projects.

Requirements

Qualifications

  • Bachelor's degree in Marketing, Communications, or a related field
  • Senior Manager: 5-8 years of experience
  • Director: 8-12+ years of experience
  • Strong expertise in programmatic platforms, paid social tools (Meta, LinkedIn), and GA4 analytics
  • Demonstrated success driving customer acquisition, engagement, and revenue through digital strategies
  • Excellent analytical, communication, and stakeholder management skills
  • Ability to operate strategically while remaining hands-on in execution


Preferred Qualifications

  • Experience in convenience retail, fuel, or QSR industries
  • Experience working with retail media networks and co-op marketing programs
  • Strong creative storytelling and brand development capabilities
  • Proven success scaling digital marketing programs in high-growth environments


Additional Info

Disclaimer

The list of responsibilities outlined above is a general summary of the position. Management reserves the right to revise or adjust the job description at any time based on business needs.


Background Check

The company reserves the right to conduct background checks as a condition of employment.

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