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Audience Development Jobs (NOW HIRING)

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Manager, Marketing - Audience Development

Plano, TX · On-site

$110.50K - $120K/yr

This role is crucial in ensuring accurate and scalable audiences, driving personalized and lifecycle marketing initiatives. The ideal candidate will have a strong background in data analytics, CRM ...

Hearst Newspapers

Manager, Audience Growth

New York, NY · Hybrid

$88K - $106K/yr

... in audience development, growth marketing, CRM, or digital marketing * Demonstrated success growing first-party data through registration and email acquisition * Skilled in analytics tools and ...

Hearst

Manager, Audience Growth

New York, NY · Hybrid

$88K - $106K/yr

... in audience development, growth marketing, CRM, or digital marketing * Demonstrated success growing first-party data through registration and email acquisition * Skilled in analytics tools and ...

Hearst Television

Manager, Audience Growth

Manhattan, NY · Hybrid

$88K - $106K/yr

... in audience development, growth marketing, CRM, or digital marketing * Demonstrated success growing first-party data through registration and email acquisition * Skilled in analytics tools and ...

Hearst

Manager, Audience Growth

Manhattan, NY · On-site

$88K - $106K/yr

... in audience development, growth marketing, CRM, or digital marketing * Demonstrated success growing first-party data through registration and email acquisition * Skilled in analytics tools and ...

Hearst

Manager, Audience Growth

New York, NY · Hybrid

$88K - $106K/yr

... in audience development, growth marketing, CRM, or digital marketing * Demonstrated success growing first-party data through registration and email acquisition * Skilled in analytics tools and ...

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$11K

$71.5K

$106.5K

How much do audience development jobs pay per year?

As of May 30, 2026, the average yearly pay for audience development in the United States is $71,527.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,500.00 and $93,500.00 per year, depending on experience, location, and employer.

What does an Audience Development job involve?

An Audience Development job focuses on growing and engaging an organization's target audience across various platforms. This can include increasing website traffic, social media followers, newsletter subscribers, or event attendees through strategic marketing, content optimization, and data analysis. Professionals in this role often collaborate with content creators, marketing teams, and data analysts to refine audience strategies. The goal is to attract, retain, and deepen audience relationships to drive business growth and engagement.

What are the key skills and qualifications needed to thrive in the Audience Development position, and why are they important?

To thrive in Audience Development, you need a strong grasp of digital marketing, content strategy, analytics, and audience segmentation, often supported by a bachelor's degree in marketing, communications, or a related field. Familiarity with tools like Google Analytics, social media management platforms, email marketing software, and CRM systems is typically required. Strong communication, creativity, and collaboration skills are vital for engaging diverse audiences and working with cross-functional teams. These abilities help drive audience growth, optimize content reach, and support organizational goals in a competitive media landscape.

What are some common challenges faced in an Audience Development role?

Audience Development professionals often face the challenge of keeping up with constantly changing digital platforms and shifting audience behaviors. Balancing the creation of engaging content with the need to meet growth targets and measure ROI can also be demanding. Additionally, working with teams across marketing, editorial, and data analytics requires strong project management and communication skills to ensure cohesive strategies. Overcoming these challenges is key to expanding an organization's reach and deepening audience engagement.
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Audience Development jobs near you

Assistant, Audience Development - AWAL

Sony Music Global Job Board

Los Angeles, CA • On-site

$19.75 - $27/hr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 4 days ago

Job description

About Sony Music Entertainment
At Sony Music Entertainment, we fuel the creative journey. We've played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We've nurtured some of music's most iconic artists and produced some of the most influential recordings of all time.
Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we're committed to artistic integrity, transparency, and entrepreneurship.
Sony Music Entertainment is a member of the Sony family of global companies.
At AWAL, we work with an epic roster of emerging talent and more established artists & labels from all over the world. We aim to remove all barriers between artists and the A&R teams or store editors that help them take their business to the next level within the AWAL ecosystem.
What you'll do:
  • Schedule meetings and provide administrative support for the US Audience Development team.
  • Manage end-to-end process for new vendor set up and processing of invoices / POs
  • Responsible for weekly Audience Development reports including audience growth, digital KPIs, social content highlights, top UGC and sound/trend tracking.
  • Assist the AD team on research, ideation and set up across core digital campaigns (influencer campaigns, digital content distribution, social content shoots and fan activations).
  • Responsible for weekly digital partner pitching, asset coordination and tracking across priority frontline releases. Assist with digital platform support requests, verifications, troubleshooting & account issues
  • Assist with onboarding of new artists and provide social audits and digital optimization recommendations.
  • Manage AD team internal resources & documentation (best practice docs, agency database & digital tracking docs.
  • Maintain super fan & creator directories for priority artist campaigns; assist with community management, fan outreach and coordination of fan-focused UGC initiatives.
Who you are:
  • Ideally has previous administrative experience, Music industry experience with knowledge of the recorded music business preferred
  • Must have a passion for music
  • Must be a team player
  • Proficient in Google Workspace (Gmail, Meet, Calendar, Drive) & Microsoft Office (Word, Excel); Photoshop also preferred
  • Proactive and collaborative nature with the ability to demonstrate strong judgment, critical thinking skills and resourcefulness
  • Strong verbal, written and interpersonal communication skills
  • Highly organized and detail-oriented
  • Must maintain the highest level of confidentiality and professionalism
  • Comfortable working in a fast paced, high volume & evolving environment
  • Ability to work overtime when necessary
What we give you:
  • You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day
  • A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best
  • An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching
  • Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans
  • Investment in your professional growth and development enabling you to thrive in our vibrant community.
  • The space to accelerate progress, positively disrupt, and create what happens next
  • Time off for a winter recess

What we give you:
  • You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day
  • A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best
  • An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching
  • Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans
  • Investment in your professional growth and development enabling you to thrive in our vibrant community.
  • The space to accelerate progress, positively disrupt, and create what happens next
  • Time off for a winter recess

Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.
California based applicants have certain rights under California law. Please see our California Recruitment Privacy Policy for more details.
The anticipated annual base salary does not include any other compensation components or other benefits that an individual may be eligible for. The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.
California Pay Range
$41,000-$45,000 USD

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