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Audience Development Jobs in Alabama (NOW HIRING)

... audiences. Preferred Qualifications: Internal Ballistics Tools : Experience with industry-standard ... developed ballistic performance codes. Trajectory Analysis: Experience developing or analyzing ...

... variety of audiences. * Experience with management of projects and progression of ideas to ... learning & development programs and more! Compensation * The salary range for this position ...

... variety of audiences. * Experience with management of projects and progression of ideas to ... learning & development programs and more! Compensation * The salary range for this position ...

... variety of audiences. * Experience with management of projects and progression of ideas to ... learning & development programs and more! Compensation * The salary range for this position ...

... variety of audiences. * Experience with management of projects and progression of ideas to ... learning & development programs and more! Compensation * The salary range for this position ...

... variety of audiences. * Experience with management of projects and progression of ideas to ... learning & development programs and more! Compensation * The salary range for this position ...

... variety of audiences. * Experience with management of projects and progression of ideas to ... learning & development programs and more! Compensation * The salary range for this position ...

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Audience Development information

See Alabama salary details

$10K

$64.8K

$96.5K

How much do audience development jobs pay per year?

As of Aug 28, 2026, the average yearly pay for audience development in Alabama is $64,831.00, according to ZipRecruiter salary data. Most workers in this role earn between $50,300.00 and $84,700.00 per year, depending on experience, location, and employer.

What does an audience development job involve?

An Audience Development job focuses on growing and engaging an organization's target audience across various platforms. This can include increasing website traffic, social media followers, newsletter subscribers, or event attendees through strategic marketing, content optimization, and data analysis. Professionals in this role often collaborate with content creators, marketing teams, and data analysts to refine audience strategies. The goal is to attract, retain, and deepen audience relationships to drive business growth and engagement.

What are the key skills and qualifications needed to thrive in an audience development role?

To thrive in Audience Development, you need a strong grasp of digital marketing, content strategy, analytics, and audience segmentation, often supported by a bachelor's degree in marketing, communications, or a related field. Familiarity with tools like Google Analytics, social media management platforms, email marketing software, and CRM systems is typically required. Strong communication, creativity, and collaboration skills are vital for engaging diverse audiences and working with cross-functional teams. These abilities help drive audience growth, optimize content reach, and support organizational goals in a competitive media landscape.

What are some common challenges faced in an audience development role?

Audience Development professionals often face the challenge of keeping up with constantly changing digital platforms and shifting audience behaviors. Balancing the creation of engaging content with the need to meet growth targets and measure ROI can also be demanding. Additionally, working with teams across marketing, editorial, and data analytics requires strong project management and communication skills to ensure cohesive strategies. Overcoming these challenges is key to expanding an organization's reach and deepening audience engagement.

What is the job description of audience development?

Audience development is a role focused on growing and engaging a target audience for media, entertainment, or marketing organizations. It involves analyzing audience data, creating strategies to increase reach, and utilizing tools like social media and analytics platforms to optimize engagement and retention.

What are the most commonly searched types of Audience Development jobs in Alabama?

The most popular types of Audience Development jobs in Alabama are:

What are popular job titles related to Audience Development jobs in Alabama?

For Audience Development jobs in Alabama, the most frequently searched job titles are:

Infographic showing various Audience Development job openings in Alabama as of August 2026, with employment types broken down into 1% As Needed, 85% Full Time, 11% Part Time, 1% Temporary, and 2% Contract. Highlights an 86% Physical, 3% Hybrid, and 11% Remote job distribution, with an average salary of $64,831 per year, or $31.2 per hour.

Freelance YouTube Director/Producer

People Inc.

Birmingham, AL

Full-time

Re-posted 16 days ago


Job description

This assignment posting is for an Agency Worker opportunity with People Inc.  The Agency Worker is paid by a staffing agency employer. Agency Workers will receive a W2 from the staffing agency reporting their earnings for tax purposes.
We are seeking a Birmingham, Alabama, Freelance Producer/Director for a weekly YouTube cooking show — someone who lives and breathes YouTube. The ideal candidate is a YouTube expert with a track record of success on the platform, from growing channels to crafting high-performing content. You know YouTube inside and out — the trends, the algorithms, the audience — and you have the wins to prove it.
 
Assignment Details: 
40 hours per week
Start date: Jan 5, 2026
End date (with potential for extension): Mar 31, 2026
Hourly Rate: $65
Location: Birmingham DDM Office

 

Key Responsibilities:
  • Produce and direct two YouTube episodes per week, typically filmed in one day (occasionally spanning two).
  • Ensure timely release of two high-quality episodes each week, along with engaging social media cutdowns.
  • Contribute to episodic ideation and development, dedicating at least two days per week to creative planning with an algorithm-savvy mindset.
  • Lead 1–2 days of in-studio production weekly.
  • Oversee post-production workflows, approvals, and final delivery, ensuring each episode is fully optimized for YouTube.
  • This is an in-studio position on-site in Birmingham, Alabama, including time for pre-production, filming, and post-production.

 

Skills & Experience:
  • 3+ years of experience as a YouTube Director/Producer, ideally in the food or lifestyle space.
  • A deep understanding of the YouTube platform, including algorithm behavior, SEO, metadata, publishing strategies, and audience development.
  • Proven track record of growing YouTube channels and creating high-performing video content.
  • Strong background in social video and food media; familiarity with culinary language and on-camera food styling.
  • Ability to translate performance insights into actionable content decisions.
  • Passion for food, storytelling, and building community through compelling video.
People Inc. is the largest print and digital publisher in America. Nearly 200 million people trust us each month to help them make decisions, take action, and find inspiration. People Inc.'s over 40 iconic brands include PEOPLE, Better Homes & Gardens, Verywell, Food & Wine, Travel + Leisure, Allrecipes, REAL SIMPLE, Investopedia, and Southern Living.
Please be aware of fraudulent recruiters offering opportunities at People Inc. If you are in conversations about a job opportunity and wish to confirm its validity, please reach out directly to hrconcerns@people.inc.