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Audience Development Jobs in Alabama (NOW HIRING)

Generac

Market Development Manager

Mobile, AL · On-site

Generac Power Systems, is seeking a Mobile Independent Market Development Manager to join our ... Excellent written and verbal communication skills across multiple audiences. * Effective ...

Generac

Market Development Manager

Birmingham, AL · On-site

Generac Power Systems, is seeking a Mobile Independent Market Development Manager to join our ... Excellent written and verbal communication skills across multiple audiences. * Effective ...

GVW Group, LLC

VP Business Development

Birmingham, AL · On-site

Coach team members in strategic selling, credibility-building, and audience-aware communication ... Minimum of 10 years' experience in business development, strategy, or commercial leadership roles ...

Tuskegee University

Conduct evaluations for multiple purposes and audiences on an ongoing basis. * Assist in developing and providing various professional development experiences in Rural Development and Prosperity as ...

YMCA

Area Youth Development Director

Birmingham, AL · On-site

Effectively tailors communications to the appropriate audience. * Project Management: Ensures ... Self-Development: Shares new insights. Fosters a learning environment embracing diverse abilities ...

YMCA

Area Youth Development Director

Birmingham, AL · On-site

$60 - $80/hr

Effectively tailors communications to the appropriate audience. * Project Management: Ensures ... Self-Development: Shares new insights. Fosters a learning environment embracing diverse abilities ...

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Audience Development information

See Alabama salary details

$10K

$64.8K

$96.5K

How much do audience development jobs pay per year?

As of Sep 8, 2026, the average yearly pay for audience development in Alabama is $64,831.00, according to ZipRecruiter salary data. Most workers in this role earn between $50,300.00 and $84,700.00 per year, depending on experience, location, and employer.

What does an audience development job involve?

An Audience Development job focuses on growing and engaging an organization's target audience across various platforms. This can include increasing website traffic, social media followers, newsletter subscribers, or event attendees through strategic marketing, content optimization, and data analysis. Professionals in this role often collaborate with content creators, marketing teams, and data analysts to refine audience strategies. The goal is to attract, retain, and deepen audience relationships to drive business growth and engagement.

What are the key skills and qualifications needed to thrive in an audience development role?

To thrive in Audience Development, you need a strong grasp of digital marketing, content strategy, analytics, and audience segmentation, often supported by a bachelor's degree in marketing, communications, or a related field. Familiarity with tools like Google Analytics, social media management platforms, email marketing software, and CRM systems is typically required. Strong communication, creativity, and collaboration skills are vital for engaging diverse audiences and working with cross-functional teams. These abilities help drive audience growth, optimize content reach, and support organizational goals in a competitive media landscape.

What are some common challenges faced in an audience development role?

Audience Development professionals often face the challenge of keeping up with constantly changing digital platforms and shifting audience behaviors. Balancing the creation of engaging content with the need to meet growth targets and measure ROI can also be demanding. Additionally, working with teams across marketing, editorial, and data analytics requires strong project management and communication skills to ensure cohesive strategies. Overcoming these challenges is key to expanding an organization's reach and deepening audience engagement.

What is the job description of audience development?

Audience development is a role focused on growing and engaging a target audience for media, entertainment, or marketing organizations. It involves analyzing audience data, creating strategies to increase reach, and utilizing tools like social media and analytics platforms to optimize engagement and retention.

What are the most commonly searched types of Audience Development jobs in Alabama?

The most popular types of Audience Development jobs in Alabama are:

What are popular job titles related to Audience Development jobs in Alabama?

For Audience Development jobs in Alabama, the most frequently searched job titles are:

What job categories do people searching Audience Development jobs in Alabama look for?

The top searched job categories for Audience Development jobs in Alabama are:

Audience Development jobs near you
Infographic showing various Audience Development job openings in Alabama as of August 2026, with employment types broken down into 1% As Needed, 85% Full Time, 11% Part Time, 1% Temporary, and 2% Contract. Highlights an 86% Physical, 3% Hybrid, and 11% Remote job distribution, with an average salary of $64,831 per year, or $31.2 per hour.

Market Development Manager

Generac

Mobile, AL • On-site

Full-time

Re-posted 3 days ago

Key responsibilities

  • Develop and manage strategic relationships with independent mobile dealers.

  • Analyze territory opportunities, create and execute market penetration plans, and prospect new business.

  • Provide customer support, conduct sales presentations, and develop business plans based on marketing programs.

Generac Power Systems rating

7.0

Company rating: 7.0 out of 10

Based on 66 frontline employees who took The Breakroom Quiz

357th of 499 rated machine equipment manufacturers

Job description

We believe power is a promise - a shared commitment to be there for others when it matters most.

For more than 65 years, we've turned big ideas into solutions that help protect homes, strengthen businesses and build a more resilient, efficient, sustainable energy future.


Ready to Power a Smarter World with us?


Generac Power Systems, is seeking a Mobile Independent Market Development Manager to join our commercial & mobile channel. In this high-impact position, you'll be responsible for developing and managing strategic relationships with independent mobile dealers, analyzing territory opportunities to create and execute market penetration plans, prospecting new business, achieving sales budgets and providing world-class customer support. The successful candidate must be comfortable presenting the benefits of a technical product and be willing to travel up to 70% of the time.

**This position will be based in Southeast (NC/SC/GA/AL/FL/TN) and report to the Director of Sales.**

Essential Duties and Responsibilities:

  • Identify and close sales opportunities in accordance with strategic plans and financial objectives

  • Analyze territory opportunities and customer needs

  • Build and manage strategic relationships with key decision makers

  • Support new promotional programs

  • Create and implement solution-based sales strategies

  • Provide world-class customer support

  • Conduct sales presentations and provide product training

  • Develop and execute business plans as defined by channel specific marketing programs

  • Fill Sales fundamental and channel specific training classes

  • Provide reconnaissance of competitors' influence and develop a plan to counter their influence within assigned territory

Minimum Qualifications:

  • Bachelor's Degree in Business, Marketing, Finance or related field or equivalent experience

  • 1 years related experience

Preferred Qualifications:

  • Working knowledge of OEM role in 2 step distribution model

  • Previous experience using SAP, Sales Force or equivalent CRM

  • Previous trade experience in one or more of the following industries: renewables, utility, battery, solar, power generation, or installed equipment.

Knowledge, Skills, and Abilities:

  • Analytical ability to understand key business metrics

  • Self- motivated with the ability to work independently in a field-based role

  • Ability to define complex problems, collect data, establish facts and draw valid conclusions

  • Proven ability to implement process improvements within a matrix organization

  • Ability to build strong interpersonal relationships

  • Effective negotiation skills with the ability to understand the complex sales process

  • Exceptional time-management and organizational skills

  • Excellent written and verbal communication skills across multiple audiences.

  • Effective presentation skills

  • Proficient in Microsoft Office Suite

Physical demands: While performing the duties of this job, the employee is regularly required to talk and hear; and use hands to manipulate objects or controls. The employee is regularly required to stand and walk. On occasion the incumbent may be required to stoop, bend or reach above the shoulders. The employee must occasionally lift up to 25 pounds.Specific conditions of this job are typical of frequent and continuous computer-based work requiring periods of sitting; close vision and ability to adjust focus. Up to 70% travel and valid Driver's License required.

"We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law."

What Generac Power Systems employees say

Pay

Benefits

Hours and flexibility

Workplace

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About Generac

Sourced by ZipRecruiter

Industry

Electrical equipment, appliance, and component manufacturing and engine, turbine, and power transmission equipment manufacturing

Company size

1 - 10 Employees

Headquarters location

Eagle, WI, US

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