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Advertising Operations Jobs (NOW HIRING)

The Email Advertising Operations Specialist sits within the Customer Delivery Audience Solutions function and reports to the Advertising Delivery Senior Manager. The role owns day-to-day delivery of ...

Company Description Appcast is the global leader in programmatic recruitment advertising technology and services. With advanced technology, unmatched market data and a team of the industry's best ...

Role Summary The Advertising Operations Intern will serve as the technical backbone of our campaign management team. Working closely with the Sr. Campaign Management, you will work directly within ...

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Advertising Operations information

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$51.5K

$83.6K

$142.5K

How much do advertising operations jobs pay per year?

As of Jul 23, 2026, the average yearly pay for advertising operations in the United States is $83,555.00, according to ZipRecruiter salary data. Most workers in this role earn between $73,000.00 and $83,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as an Advertising Operations professional, and why are they important?

To thrive in Advertising Operations, a solid understanding of digital advertising platforms, campaign management, and data analysis is essential, often supported by a degree in marketing or a related field. Familiarity with ad servers like Google Ad Manager, programmatic platforms, and analytics tools such as Google Analytics is typically required. Strong attention to detail, problem-solving abilities, and effective communication skills help professionals excel in fast-paced environments. These competencies ensure seamless campaign execution, accurate reporting, and optimal ad performance for clients and stakeholders.

What jobs pay $500,000 a year in the US?

In advertising operations, senior roles such as Director of Advertising or Vice President of Advertising can reach or exceed $500,000 annually, especially with bonuses and stock options. These positions typically require extensive experience, leadership skills, and a strong understanding of digital marketing tools and analytics. High compensation is often associated with large agencies or major corporations with substantial advertising budgets.

What does an advertising operations specialist do?

An advertising operations specialist manages the setup, execution, and optimization of digital advertising campaigns across various platforms. They handle tasks such as trafficking ads, monitoring performance metrics, troubleshooting technical issues, and ensuring campaigns meet client goals, often using tools like ad servers and analytics software.

What are Advertising Operations?

Advertising Operations, often called Ad Ops, refers to the processes and teams responsible for managing, delivering, and optimizing digital advertising campaigns. Ad Ops professionals ensure that ads are correctly set up, tracked, and perform as intended across various platforms. Their work involves campaign trafficking, troubleshooting technical issues, monitoring performance metrics, and collaborating with sales, marketing, and technical teams. The goal is to maximize ad effectiveness while maintaining a smooth workflow between advertisers, publishers, and technology providers.

What are some common challenges faced by professionals in Advertising Operations, and how can they be managed effectively?

Professionals in Advertising Operations often encounter challenges such as managing multiple campaigns with tight deadlines, troubleshooting ad delivery or reporting issues, and adapting to rapidly changing ad technologies and platforms. Effective time management, strong communication with sales, creative, and technical teams, and continuous learning about new ad tools and industry standards are key to overcoming these challenges. Building solid processes for campaign setup, monitoring, and optimization can also help ensure smooth operations and successful campaign performance.

What is the highest paying advertising job?

The highest paying advertising jobs are typically executive roles such as Chief Marketing Officer (CMO) or Vice President of Advertising, which can earn six-figure salaries or more depending on the company and industry. Senior roles often require extensive experience, strategic skills, and leadership capabilities, with compensation reflecting their level of responsibility and impact.

What is an ad operations job?

An advertising operations job involves managing the technical and logistical aspects of digital advertising campaigns, including ad trafficking, campaign setup, tracking, and optimization. Professionals in this role often use tools like ad servers and analytics platforms to ensure ads run correctly and meet performance goals.

What is the difference between Advertising Operations vs Digital Marketing?

AspectAdvertising OperationsDigital Marketing
Primary FocusManaging ad campaigns, ad trafficking, and campaign optimizationCreating and executing marketing strategies across digital channels
Skills & CertificationsAd tech tools, programmatic advertising, analyticsSEO, content marketing, social media, analytics
Work EnvironmentAdvertising agencies, media companies, ad tech firmsBrands, marketing agencies, digital consultancies

Advertising Operations primarily focuses on managing and optimizing ad campaigns using ad tech tools, while Digital Marketing encompasses a broader range of online marketing strategies. Both roles require analytical skills, but Advertising Operations is more technical and campaign-specific, whereas Digital Marketing involves strategic planning across multiple channels.

What kind of jobs in media bring in $150,000 a year?

In media, high-paying roles like Senior Advertising Operations Manager, Media Director, or Digital Media Strategist can earn $150,000 or more annually. These positions typically require extensive experience, strong analytical skills, and proficiency with ad management tools and data analysis platforms.
More about Advertising Operations jobs
What cities are hiring for Advertising Operations jobs? Cities with the most Advertising Operations job openings:
What are the most commonly searched types of Advertising Operations jobs? The most popular types of Advertising Operations jobs are:
What states have the most Advertising Operations jobs? States with the most job openings for Advertising Operations jobs include:
Infographic showing various Advertising Operations job openings in the United States as of July 2026, with employment types broken down into 87% Full Time, 10% Part Time, and 3% Contract. Highlights an 90% Physical, 3% Hybrid, and 7% Remote job distribution, with an average salary of $83,555 per year, or $40.2 per hour.
Director, Advertising Operations

Director, Advertising Operations

Targeted Victory

Arlington, VA • On-site

Full-time

Posted 23 days ago


Job description

Targeted Victory is a full-service marketing agency providing optimized outcomes in the digital age. We are made up of fresh thinking, curious minded, supportive, and team oriented individuals. Our clients, including national political and international decision makers, count on our team of top strategists to provide comprehensive solutions and strategic counsel on public affairs, advertising, media planning, fundraising and reputation management.

We have collectively raised our clients more than $1.95 billion in online fundraising, managed over $395 million in digital advertising, delivered over 24 billion emails and 7.5 billion text messages, and have sold and fulfilled over 3.5 million units of merchandise.

Targeted Victory is the proud recipient of the Washington Post Top Workplaces for 2025, 2023, and 2022, Reed Award for Best Employer in 2022, and the Campaign Tech Award for Best Employer in 2021.


Targeted Victory is seeking an Advertising Operations Director to join our Advertising team. This role is responsible for overseeing the successful execution of advertising campaigns across traditional and digital media channels, ensuring campaigns are launched accurately, delivered efficiently, and supported by strong quality assurance, reporting, media buying, and vendor management practices.

This individual will report directly to the Advertising Managing Director and will lead day-to-day campaign operations, workflow management, team coordination, and media activation while partnering closely with department leadership to execute strategic priorities and drive operational excellence across the department.

This is a hands-on leadership role requiring active involvement in campaign setup, trafficking, media buying, QA, troubleshooting, vendor management, and reporting. The ideal candidate will provide strong operational leadership that enables the Managing Director to focus on strategic initiatives, business development, and department growth. Applicants must be able to work in person at our Arlington, VA office.


Advertising Operations
  • Manage day-to-day advertising operations across active client campaigns, including campaign setup, trafficking, quality assurance, launch, pacing, optimization support, and reporting workflows
  • Ensure operational excellence, campaign delivery standards, and best practices across all media channels
  • Identify operational risks and proactively troubleshoot and resolve platform, tracking, pacing, reporting, and other campaign-related issues
  • Monitor campaign performance and execution to ensure accurate delivery, efficiency, and client success
Media Buying & Campaign Execution
  • Support media buying and execution efforts across traditional and digital channels, managing campaigns across multiple advertising platforms
  • Monitor budget pacing and delivery performance, inventory sourcing, and media activation efforts to ensure campaigns are executed efficiently and effectively from activation through delivery 
  • Assist with audience strategy implementation and campaign deployment
  • Support audience strategy implementation and execute Private Marketplace (PMP), Programmatic Guaranteed (PG), Preferred Deal, and direct publisher activations
Vendor Management
  • Maintain relationships with media vendors, publishers, platform partners, and data providers, coordinating communications and issue resolution as needed
  • Evaluate new media opportunities and inventory sources
  • Assist with pricing, inventory, media execution discussions, and the management of vendor agreements and partnerships
Quality Assurance & Reporting
  • Own campaign QA processes and launch readiness reviews, including pre-launch and post-launch quality assurance
  • Ensure tracking, attribution, reporting, and campaign settings are implemented accurately
  • Conduct pre-launch and post-launch quality assurance reviews
  • Monitor campaign delivery and performance trends, and support development of reporting frameworks and operational dashboards
Team Support & Workflow Management
  • Assist with workload management and project prioritization
  • Support onboarding and training initiatives
  • Promote adherence to operational standards and best practice while serving as an in-office resource for advertising team members
  • Partner with leadership to improve operational efficiency and scalability

Required Qualifications
  • 5+ years of experience in advertising operations, campaign management, media buying, or related advertising functions
  • Demonstrated experience executing campaigns across both traditional and digital advertising channels, including campaign trafficking, media buying, reporting, measurement, quality assurance, and optimization workflows
  • Hands-on experience managing campaigns directly within advertising platforms
  • Experience executing: Private Marketplace (PMP) Deals, Programmatic Guaranteed (PG) Deals, Preferred Deals, and Direct Publisher Activations
  • Experience working with media vendors, publishers, and platform partners
  • Strong organizational, analytical, problem-solving, communication and project management skills. with the ability to manage multiple campaigns and competing priorities simultaneously
  • Ability to work from the office on a regular basis and serve as an in-person operational resource for the advertising team
Required Platform & Media Experience

Candidates must demonstrate proficiency in campaign setup, trafficking, quality assurance, reporting, media activation, and troubleshooting across multiple advertising platforms and media channels.

  • Digital Advertising Platforms: Campaign Manager 360 (CM360), Google Ads and YouTube, Meta, LinkedIn, Reddit, Pinterest, TikTok, Nextdoor, Rumble, X, and other emerging advertising platforms, Multiple Demand Side Platforms (DSPs)
  • Programmatic & Digital Media: Display, Native, Video, Audio, Mobile, and Connected TV (CTV) buying environments, Programmatic Marketplace (PMP), Programmatic Guaranteed (PG), and Preferred Deals. 
  • Traditional & Offline Media: Broadcast and Cable Television, OTT, and Streaming Video, Terrestrial Radio and Streaming Audio Print, Out-of-Home (OOH), Digital Out-of-Home (DOOH), Billboard Advertising, Sponsorships and Custom Media Integrations
  • Media Buying & Vendor Management: Direct Publisher Relationships, Audience and Data Partnerships, Vendor Negotiations, and Rate Management

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