Web Analyst(Digital Markiting)

Title: Web Analyst(Digital Markiting)

Location: Redmond, WA(Onsite)

Experience: 8+ years

Requirement:

• Digital marketing experience required - experience with Adobe Analytics, Web domain, Web Analytics domain.
• Hands-on co-ordination and execution on Lifecycle marketing programs, this includes involving in Strategy, data and analysis.
• Coordinate with various teams including design, content and other channels to drive insights and execution as per timelines.
• Kick-off and drive strategic initiatives with cross functional teams and oversee business case prioritization, timelines, and execution.
• Provide best practice oversight and assist in insights and reporting throughout the customer life cycle using reporting platforms and improve processes across platforms.
• Collaborate with other teams (agencies & data) to maximize available resources for client support and successful outcomes.
• Track ongoing progress of projects and deliver timely updates to clients.
• Communicate issues and technical roadblocks effectively.
• Be knowledgeable on Digital Marketing best practices, technologies and trends.
• Monitor internal testing results and industry best practices.
• Integrate learning to ensure optimal results, improved deliverability, and compliance.
• Work with engineering partners to manage any new data requirements.
• Strong business acumen across data, platform and technology as well as cross-channel.
• Ability to multi-task and manage stakeholders within a dynamic business environment.
• Extremely detail-oriented approach with strong analytical skills.
• Knowledge of technologies including Web CMS platforms, Adobe Analytics, SQL, ADO, Excel, MSBI, Azure.