Communications & Marketing Assistant

Foundation Overview

HealthWell Foundation is a Forbes 100-rated, Maryland-based 501(c)(3) non-profit organization that provides financial assistance to underinsured Americans to help them afford life-changing medical treatments.  Our mission is to reduce financial barriers to care for underinsured patients living with chronic or life-altering diseases.

Job Purpose and Position Overview

All positions at HealthWell are designed to proactively further its efforts in meeting its mission. Specifically, people in this entry-level position assist with communications and digital marketing efforts in cooperation with HealthWell’s Communications & Marketing Department, thereby promoting a work culture that supports and promotes a dynamic and communicative environment.

Key Success Factors

All HealthWell employees are expected to be reliable, organized, and detail oriented.  Employees must work collaboratively with colleagues and external customers; handle sensitive/confidential information using discretion; possess project management skills and the ability to manage multiple priorities; and have strong professional verbal and written communication skills.  HealthWell expects its employees to embrace, reflect, and promote the corporate culture of equity, inclusivity, and diversity.

Areas of Responsibility

Work within the Communications & Marketing Department to strengthen strategic communications and digital marketing initiatives aligned with or complimentary to HealthWell’s mission, and assist with broad-based activities. 

Key responsibilities:

• Monitor social media activity. Respond to all reviews, messages, comments, and fundraisers in an appropriate manner and escalate to senior staff or Operations team as necessary.
• Monitor media feed vendor repository for social mentions and share relevant posts with team.
• Provide monthly, quarterly, and annual reports on social media metrics.
• Manage Google Ads and GA4 accounts. Regularly implement suggested updates and provide reports to staff. Work with Communications & Marketing, External Relations, and consultants to establish metrics of interest and proper reporting protocol.
• Create updated Fund Lists and promotional materials for conferences.
• Work with Director of Communications & Marketing to build patient story library.
• Provide other administrative support to the Communications & Marketing and Development teams on various projects and events.
• Other duties as requested.

Technical Qualifications & Education Requirements

• Minimum of a High School degree. Some college or Bachelor’s Degree preferred.
• Equivalent combination of education and work experience may be considered.
• Communications and Digital marketing, social media, and/or non-profit experience helpful.
• Ability to work and adapt in a fast-paced, dynamic environment and work independently while being a solid team player who will productively engage with others at varying levels of seniority within and outside HealthWell.
• Proficiency in Microsoft Office Suite products.

Preferred Competencies

• Knowledge of non-profit/health care industry or relevant experience and understanding.
• Knowledge of social media/digital marketing practices.
• Experience utilizing digital marketing tools such as Sprout Social, Hootsuite, or equivalent helpful.

EEO Employer

The HealthWell Foundation is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender, national origin, disability, or protected veteran status.