E-Commerce Digital Specialist

Vibram is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing change, diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Vibram it's about each person bringing skills and passion to a challenging and constantly evolving game.

The E-Commerce Digital Specialist oversees various responsibilities in both the operational backend of Vibram.com as well as filling the needs of some Digital Marketing support. You will work closely with global teams to ensure an optimal experience for our consumers and in promoting the Vibram brand.

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following:

E-commerce & Website:

• Management of the US catalog (stock and pricing) on Salesforce Commerce Cloud.
• Administration of promotions, campaigns, coupons, and gift cards in the US
• Visual merchandising according to Global guidelines and specific market needs: Product Listing Pages (PLPs)
• Creation of new Product Detail Pages (PDPs).
• Daily monitoring and management of the entire frontend and backend of US website, accessibility compliancy included.
• Preparation for GTM (Go to market) product launches on the web with global team.
• Assisting in managing Vibram Canada with Local Distributor, supporting requests related to merchandising, promotions, and development.
• Setting up all promotions/campaigns for the US.
• Monitoring and fixing all issues raised by Customer Service Representatives.
• Create tickets in JIRA and worked with the Global System Integrator to fix and test.
• Conduct User Acceptance Testing on new developments for Ecommerce Activities
• Working closely with the US sales team to update merchandising assortments and promotions throughout the year.
• Maintain Shoe Repair/Store Locator Database
• Updating ECommerce KPI reporting

Digital Marketing:

• Email & SMS creation and management using Klaviyo for the US.
• Manage Retargeting flows using Klaviyo for the US market.
• Management of subscriber databases for the US.
• Collaborating with global team for product launches, marketing campaigns roll out, brand pages, landing pages.
• Other duties may be assigned.

SUPERVISORY RESPONSIBILITIES

None