Marketing Analyst

Why Choose Us:

It’s an exciting time at Broughton Partners. We’re a company that cares, strives for better in all areas, and believes in doing the right thing all the time. As a technology firm, we work to match people with lawyers in various mass tort cases. We’ve been growing exponentially since our founding in Savannah, GA 2017. We’re working hard to help 500,000 claimants by 2025 and we are looking for some new teammates to join us and get there together!

The Role:

Broughton Partners needs an inquisitive and attention-to-detail Ad Ops Analyst. As a member of the marketing department, you will be in charge of data entry, tagging, basic reporting, go live Q/A, and be trained to use various marketing technology tools. This is an excellent opportunity to be exposed to both B2B and B2C types of marketing, grow your skills set in a new industry, and deliver rock star results that grow our business exponentially.

The ideal candidate takes responsibility for creative problem solving, enjoys working in Excel, and has a passion for digital marketing. Candidates should have the highest standards in flawless execution, be a natural analyst, and possess a knack for working across departments to explain complex ideas and solutions to any audience.

A Day in the Role Looks Like:

• Work with campaign stakeholders to understand campaign goals and supply reporting to answer questions

• Input data into various databases both manually and semi-automated

• Learn tagging and tracking practices of BP and work to implement and improve them

• Grow your digital knowledge across the supply chain to find areas of improvement both in performance and process

Qualifications:

• Bachelor’s degree or equivalent work experience

• Excellent problem-solving and communication skills, strong attention to detail, and resourcefulness with no reservations about tackling a tough problem.

• Must be strongly proficient in Microsoft Excel/Google sheets formulas such as VLOOKUP, QUERY, IF, COUNTIF, and TEXT.

Preferred Skills:

• Enterprise tool familiarity; IE: MondayBoard, Salesforce, Qlik

• HTML and Javascript experience

• Pixel implementation, optimization, troubleshooting, and management across tag management solutions

• Proficient in at least one of the following areas: Javascript, SQL, Google Analytics, and Google Tag Manager.