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Wine Tasting Associate Jobs (NOW HIRING)

LaBelle Winery

Wine Tasting Sales Associate

Bedford, NH · On-site

Excellent representation of the LaBelle Winery brand is imperative for success. Team mentality is a ... Tastings must be profitable. * Must be able to lift 45lbs regularly * Must have ability to tolerate ...

LaBelle Winery

Wine Tasting Sales Associate

Bedford, NH · On-site

Excellent representation of the LaBelle Winery brand is imperative for success. Team mentality is a ... Tastings must be profitable. * Must be able to lift 45lbs regularly * Must have ability to tolerate ...

Zaca Mesa Winery

Tasting Room Associate

Los Olivos, CA · On-site

$18 - $20/hr

Zaca Mesa Winery & Vineyards is a family-owned and operated business located in the heart of Santa ... The Tasting Room Associate is responsible for engaging the customer in a professional and gracious ...

NOIRE WINE LLC

Tasting Room Associate

Dallas, TX

$14 - $26/hr

Pur Noire Urban Wineries is a premium wine brand with a motto of delivering ultra-premium wine and ... We are currently looking to add to our great team of Tasting Room associates that will conduct wine ...

NOIRE WINE LLC

Tasting Room Associate

Dallas, TX · On-site

$14 - $26/hr

Flexible schedule Pur Noire Urban Wineries is a premium wine brand with a motto of delivering ultra ... We are currently looking to add to our great team of Tasting Room associates that will conduct wine ...

NOIRE WINE LLC

Tasting Room Associate

Dallas, TX

$14 - $26/hr

Pur Noire Urban Wineries is a premium wine brand with a motto of delivering ultra-premium wine and ... We are currently looking to add to our great team of Tasting Room associates that will conduct wine ...

First Batch

Wine Associate

Washington, DC · On-site

$10/hr

The Tasting Room Associate at First Batch plays a pivotal role in delivering a world-class guest experience. In this hourly position, you will engage with guests, showcasing our wines, small plates ...

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Wine Tasting Associate information

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$10

$16

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How much do wine tasting associate jobs pay per hour?

As of Jul 25, 2026, the average hourly pay for wine tasting associate in the United States is $16.49, according to ZipRecruiter salary data. Most workers in this role earn between $14.42 and $17.31 per hour, depending on experience, location, and employer.

What is the difference between Wine Tasting Associate vs Wine Sales Associate?

AspectWine Tasting AssociateWine Sales Associate
CredentialsKnowledge of wines, tasting skills, sometimes certificationsCustomer service skills, sales experience, wine knowledge often preferred
Work EnvironmentWine tastings, wineries, tasting roomsRetail stores, wine shops, liquor stores
Industry UsagePromoting and educating about wines through tastingsSelling wines directly to customers

While both roles involve wine knowledge, a Wine Tasting Associate focuses on educating and guiding customers during tastings, whereas a Wine Sales Associate emphasizes selling wines and providing customer service in retail settings. Understanding these differences helps job seekers target the right position based on their skills and career goals.

What are typical daily responsibilities for a Wine Tasting Associate at a winery or tasting room?

A Wine Tasting Associate typically greets guests, explains wine selections, pours samples, and provides information on the winery’s history, varietals, and tasting notes. They handle sales transactions, restock tasting areas, and may set up or clean the tasting room before and after service. Associates also answer questions, recommend bottles, and ensure guests have a memorable, educational experience. Collaboration with other team members is common, especially during events or busy weekends.

What are the key skills and qualifications needed to thrive as a Wine Tasting Associate, and why are they important?

To thrive as a Wine Tasting Associate, you need a solid understanding of wine varieties, tasting techniques, and customer service, often supported by basic wine education or certifications like WSET Level 1. Familiarity with point-of-sale (POS) systems and inventory management software is typically required. Exceptional interpersonal skills, active listening, and the ability to convey information enthusiastically help create memorable guest experiences. These skills are crucial for building customer loyalty, driving sales, and representing the winery or retailer professionally.

What are Wine Tasting Associates?

Wine Tasting Associates are professionals who guide guests through wine tasting experiences, often at wineries or tasting rooms. They educate visitors about different wines, explain tasting notes, and provide information on the winemaking process. Their role includes pouring samples, answering questions, and sometimes recommending wine pairings or facilitating sales. Excellent communication and customer service skills are essential for this position. Wine Tasting Associates help create a memorable and enjoyable experience for guests.
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Wine Tasting Associate jobs near you
Infographic showing various Wine Tasting Associate job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 69% Full Time, 28% Part Time, 1% Temporary, and 1% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $34,291 per year, or $16.5 per hour.
Wine Tasting Sales Associate

Wine Tasting Sales Associate

LaBelle Winery

Bedford, NH • On-site

Part-time

Posted yesterday

Job description

Schedule:Wednesday-Sunday, weekends/holidays necessary

Successful candidate will be personable, engaging, and highly energetic individual with a passion for customer service. Excellent representation of the LaBelle Winery brand is imperative for success. Team mentality is a must.

Responsibilities include:

  • Engage guests with our welcoming, educational winery with a huge emphasis on customer service; each customer’s experience must be exceptional, dazzling and and memorable.
  • Consistent delivery of outstanding customer service; LaBelle Winery believes it’s the small details that makes experiences memorable.
  • Responsible for providing the first line of information to the customer by greeting, directing and answering questions regarding our wines, food, merchandise, history, and facility.
  • Responsible for greeting guests
  • Responsible for answering phones
  • Responsible for acquiring a strong comprehension of our wines; descriptions, pairings, etc.
  • Serve samples of wine to customers in both small and large settings.
  • Conducting tours of LaBelle Winery
  • Provide travel and hotel information to guests
  • Stocking and pricing merchandise
  • Handling routine purchasing transactions including operating cash registers
  • Responsible for expanding wine education.
  • Wine and vineyard club promotion and sales- build strong customer relations for returns, and to develop community recognization.
  • Retaining/memorizing the menu, and provide recommendations for food, wine or beverages.
  • Collaborating with the kitchen and the staff for a prompt and above satisfactory experience.
  • Maintain dining ambiance with an enthusiastic manner.
  • Protects establishment and patrons by adhering to sanitation, safety and alcohol beverage control policies.
  • Strong sales- driven mentality is imperative. Tastings must be profitable.
  • Must be able to lift 45lbs regularly
  • Must have ability to tolerate physical activity including standing for long periods, bending, walking and other physical activity.
  • Other duties as assigned

Qualifications:

  • Excellent customer service skills and the ability to exceed customer expectations
  • Ability to work efficiently in a fast paced environment
  • Strong work ethic with the willingness to take initiative
  • Able to handle money accurately and operate a point of sale system
  • Team work

Experience:

  • High School Diploma
  • Bartending and/or server experience (2 + years)
  • Sales experience (2+)
  • Food service certificate preferred 
We are proud to be an equal opportunity employer. We are committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, age, gender, pregnancy, gender identity, disability, veteran status, sexual orientation, citizenship, national origin, or any other legally protected status. We encourage and welcome all applicants to apply.

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