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Search Engine Optimization Specialist Jobs (NOW HIRING)

Company Description Popplr and Co is looking for a hardworking, ambitious, and creative SEO Specialist with excellent analytical skills and experience in a wide range of marketing platforms. You must ...

SEO Specialist

Dedham, MA · On-site +1

$18 - $22/hr

Job Summary We are seeking an SEO Specialist to help improve our online visibility, increase organic traffic, and enhance search engine rankings. The ideal candidate combines analytical thinking with ...

Who We're Looking For We're looking for a highly capable SEO specialist who understands how search visibility now extends beyond rankings and into AI-driven discovery. You should have a strong ...

SEO Specialist

Dedham, MA · On-site

$18 - $22/hr

Job Summary We are seeking an SEO Specialist to help improve our online visibility, increase organic traffic, and enhance search engine rankings. The ideal candidate combines analytical thinking with ...

Remote SEO Specialist at EyeUniversal LLC EyeUniversal is a Digital Agency based out of Southern California. We're looking for an experienced, and Remote SEO Specialist to join our team. You will be ...

Company Description The SEO Specialist plays a pivotal role in propelling VersaChalk's online visibility to unprecedented heights. Their expertise will guide our organic search strategies, ensuring ...

Company Description The SEO Specialist plays a pivotal role in propelling VersaChalk's online visibility to unprecedented heights. Their expertise will guide our organic search strategies, ensuring ...

About Advision Development Advision Development is seeking an experienced SEO Specialist to join our team. This role is ideal for someone with several years of hands-on SEO experience, particularly ...

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SEO Specialist

Merchantville, NJ · On-site

$24 - $25/hr

Growing digital marketing firm is currently looking for an experienced and organized SEO Specialist to join our team. Within this role, you will assist in helping to improve our clients search ...

We're seeking a proactive SEO Specialist to join our team. In this role, you'll drive performance for our clients' organic search presence while also contributing in sales calls, building strong ...

SEO Specialist

Evanston, IL · On-site

$50K - $53K/yr

Job Summary The SEO Specialist is responsible for developing a localized SEO strategy and executing core SEO deliverables for their assigned automotive dealers on a monthly basis. The SEO Specialist ...

SEO Specialist

Evanston, IL · On-site

$50K - $53K/yr

Job Summary The SEO Specialist is responsible for developing a localized SEO strategy and executing core SEO deliverables for their assigned automotive dealers on a monthly basis. The SEO Specialist ...

OVERVIEW As part of the Client Services Department, the SEO Specialist plays a key role in the expansion and growth of the division. They work alongside Sales to pitch digital marketing services and ...

Popplr and Co is looking for a hardworking, ambitious, and creative SEO Specialist with excellent analytical skills and experience in a wide range of marketing platforms. You must be highly organized ...

The Associate SEO Specialist supports the SEO Specialist on their assigned accounts and is expected to support SEO tactics and opportunities. This person will execute strategic recommendations ...

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Search Engine Optimization Specialist information

See salary details

$34.5K

$67.4K

$103K

How much do search engine optimization specialist jobs pay per year?

As of Jun 9, 2026, the average yearly pay for search engine optimization specialist in the United States is $67,388.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,000.00 and $75,000.00 per year, depending on experience, location, and employer.

What Is a Search Engine Optimization Specialist?

A Search Engine Optimization (SEO) Specialist works to positively manipulate the way search engine web crawlers view a website. As an SEO specialist, your responsibilities include changing the layout, copy, and content of the site, and discovering new avenues through which to help your client rank. You determine the most profitable search keywords to target, organically weaving them into your client’s web content. You may also need search engine marketing (SEM) skills, as keywords are integral to this marketing avenue.

What is the difference between Search Engine Optimization Specialist vs Content Marketing Specialist?

AspectSearch Engine Optimization SpecialistContent Marketing Specialist
Primary FocusOptimizing website content for search engines to improve rankingsCreating and distributing valuable content to attract and engage audiences
Skills & CertificationsSEO tools, analytics, keyword research, certifications like Google AnalyticsContent creation, copywriting, social media, content management systems
Work EnvironmentDigital marketing teams, SEO agencies, in-house marketing departmentsMarketing teams, content agencies, in-house content departments
Industry UsageCommonly employed in digital marketing and SEO campaignsUsed across marketing, branding, and digital content strategies

The main difference is that Search Engine Optimization Specialists focus on improving website visibility through search engine rankings, while Content Marketing Specialists concentrate on creating engaging content to attract and retain audiences. Both roles often collaborate but serve distinct functions within digital marketing strategies.

What does a Search Engine Optimization (SEO) Specialist do?

A Search Engine Optimization (SEO) Specialist is responsible for improving a website's visibility in search engine results pages (SERPs) by optimizing content, technical site structure, and implementing strategies to increase organic traffic. They conduct keyword research, analyze competitors, perform site audits, and recommend on-page and off-page techniques to boost rankings. SEO Specialists also monitor performance using analytics tools and adapt strategies to align with search engine algorithm updates, helping businesses reach more potential customers online.

How does a Search Engine Optimization Specialist typically collaborate with content creators and web developers?

A Search Engine Optimization (SEO) Specialist frequently works alongside content creators to ensure that written material is optimized for target keywords, user intent, and search engine guidelines. They also collaborate closely with web developers to implement technical SEO recommendations, such as improving site speed, mobile responsiveness, and structured data markup. Effective communication and teamwork are crucial, as aligning SEO strategies with content and technical teams helps maximize organic traffic growth and overall website performance.

What are the key skills and qualifications needed to thrive as a Search Engine Optimization Specialist, and why are they important?

To thrive as a Search Engine Optimization Specialist, you need expertise in keyword research, content optimization, on-page and off-page SEO strategies, typically backed by a relevant degree or digital marketing certification. Familiarity with SEO tools such as Google Analytics, SEMrush, Moz, and content management systems like WordPress is essential. Strong analytical thinking, attention to detail, and effective communication make someone stand out in this position. These skills are crucial for improving website rankings, driving organic traffic, and achieving measurable business growth.
What cities are hiring for Search Engine Optimization Specialist jobs? Cities with the most Search Engine Optimization Specialist job openings:
What are the most commonly searched types of Search Engine Optimization Specialist jobs? The most popular types of Search Engine Optimization Specialist jobs are:
Who are the top companies hiring for Search Engine Optimization Specialist jobs? The top employers for Search Engine Optimization Specialist jobs are:
What states have the most Search Engine Optimization Specialist jobs? States with the most job openings for Search Engine Optimization Specialist jobs include:
Infographic showing various Search Engine Optimization Specialist job openings in the United States as of May 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $67,388 per year, or $32.4 per hour.

SEO Specialist

Popplr and Co

Atlanta, GA • On-site

Full-time

Posted 25 days ago


Job description

Company Description
Job Description
Popplr and Co is looking for a hardworking, ambitious, and creative SEO Specialist with excellent analytical skills and experience in a wide range of marketing platforms. You must be highly organized and motivated and have a deep interest in SEO, unique content, and the strategy that supports it.
Responsibilities:
  • Coordination and implementation of optimized meta titles, descriptions, headings, and strategic placement of keywords for content on the page.
  • Contribute to the content strategy for the website (including, among others, blog posts, landing pages, and attractions pages).
  • Plan and provide SEO analysis to the organic strategy and the general objectives of the company, following the instructions of the SEO Manager.
  • Works with the marketing team to provide recommendations for content development in coordination with our SEO and acquisition objectives.
  • Develop and improve custom reports; define KPIs, trends, and deviations for interested parties.
  • Manage search engine programs (XML site maps, shopping feeds, webmaster tools) to generate diagnostic reports on current projects.
  • Transmit relevant trends, ideas, data, and other knowledge of digital marketing to clients and internal teams.
  • Provide solutions to technical and performance-based problems.
  • Keep up with the trends and developments of the SEO industry, search engines, social networks, and Internet marketing.
  • Other assigned tasks.

Qualifications
  • 1-3 years of experience in digital marketing or a similar field
  • Experience with SEO tools such as Google Analytics and SEMrush
  • Proficient in basic HTML coding concerning SEO content on the page
  • WordPress competency
  • Experience with social networks and reputation tools, such as Google My Business
  • Experience with project management tools such as Asana
  • Highly motivated with the desire to succeed
  • Full-time availability

Additional Information
All your information will be kept confidential according to EEO guidelines.