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Material Handling Equipment Sales Representative Jobs

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SALES | MATERIAL HANDLING EQUIPMENT

Secaucus, NJ · On-site

$100K/yr

SALES | MATERIAL HANDLING EQUIPMENT * Earn $100,000 + * Healthy Base Salary * Extensive Training ... We represent two of the top six global manufacturers of equipment - Caterpillar and Jungheinrich.

elt

Equipment Sales Representative

Lebanon, PA · On-site

Equipment Sales Representative/Outside Sales Currently, we are seeking an Equipment Sales ... You will be responsible for the sale of new and used material handling equipment, as well as the ...

Buffalo Materials Handling

Sales

Depew, NY · On-site

$50 - $75/hr

The Material Handling Sales Representative is responsible for developing new business opportunities and maintaining strong customer relationships by providing material handling equipment, warehouse ...

Sysco

Material Handling Equipment Technician

Opa Locka, FL · On-site

$34 - $38/hr

Sysco is Now Hiring Material Handling Equipment Technicians Earn Up to $38.00 per Hour* - Annual Boot & Tool Allowance Comprehensive Benefits - Up To $2,500 Sign-On Bonus for New Hires* Sysco offers ...

Sysco

Material Handling Equipment Technician

Miami, FL · On-site

$34 - $38/hr

Sysco is Now Hiring Material Handling Equipment Technicians Earn Up to $38.00 per Hour* - Annual Boot & Tool Allowance Comprehensive Benefits - Up To $2,500 Sign-On Bonus for New Hires* Sysco offers ...

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Material Handling Equipment Sales Representative information

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How much do material handling equipment sales representative jobs pay per hour?

As of Sep 6, 2026, the average hourly pay for material handling equipment sales representative in the United States is $26.41, according to ZipRecruiter salary data. Most workers in this role earn between $17.79 and $30.53 per hour, depending on experience, location, and employer.

What does a material handling equipment sales representative do?

A Material Handling Equipment Sales Representative is responsible for selling equipment such as forklifts, conveyors, pallet jacks, and storage systems to businesses that need to move, store, or manage materials. They identify potential customers, understand their operational needs, and recommend appropriate equipment solutions. Their role involves preparing quotes, negotiating prices, and providing after-sales support to ensure customer satisfaction. They may also stay informed about industry trends and new technologies to better serve their clients.

What are the key skills and qualifications needed to thrive as a material handling equipment sales representative?

To thrive as a Material Handling Equipment Sales Representative, you need strong knowledge of industrial equipment, sales techniques, and a background in business or engineering, often supported by relevant work experience. Familiarity with CRM software, ERP systems, and technical product specifications is typically required. Exceptional communication, negotiation, and relationship-building skills help distinguish top performers in this role. These abilities ensure effective client engagement, accurate needs assessment, and achievement of sales targets in a competitive market.

How does a material handling equipment sales representative typically collaborate with clients and internal teams to close deals?

Material Handling Equipment Sales Representatives work closely with clients to understand their operational needs, conduct site visits, and recommend tailored equipment solutions. They often collaborate with internal teams such as engineering, logistics, and customer service to ensure the proposed solutions are technically feasible and delivered on time. Regular communication and coordination are essential, as representatives must balance client requirements with company capabilities to secure successful and lasting partnerships.

What is the difference between Material Handling Equipment Sales Representative vs Equipment Rental Sales Associate?

AspectMaterial Handling Equipment Sales RepresentativeEquipment Rental Sales Associate
CredentialsSales experience, industry knowledge, sometimes certifications in material handlingSales skills, customer service, knowledge of rental equipment
Work EnvironmentOffice, client sites, showroomsRental centers, client sites, showrooms
Industry UsageManufacturers, distributors, industrial facilitiesRental companies, construction, industrial sectors
Search/Comparison IntentUnderstanding sales roles in material handlingComparing sales roles in equipment rental

The main difference is that Material Handling Equipment Sales Representatives focus on selling new equipment to clients, while Equipment Rental Sales Associates specialize in renting equipment to customers. Both roles require sales skills and industry knowledge but serve different functions within the equipment industry.

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Material Handling Equipment Sales Representative jobs near you
Infographic showing various Material Handling Equipment Sales Representative job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 79% Full Time, 16% Part Time, 1% Temporary, 2% Contract, and 1% Nights. Highlights an 98% Physical, and 2% Remote job distribution, with an average salary of $54,933 per year, or $26.4 per hour.

Forklift/Material Handling Equipment Sales Representative

BMH EQUIPMENT

Commerce Township, MI • On-site

$45K - $50K/yr

Full-time

Re-posted 15 days ago

Key responsibilities

  • Identify and engage prospective customers through cold calling, networking, and industry events to generate new sales opportunities.

  • Conduct detailed needs assessments with clients to recommend appropriate forklifts and material handling equipment tailored to their operational requirements.

  • Prepare and deliver sales presentations and product demonstrations to showcase the features and benefits of the equipment.

Job description

  1. About the Role:

The Forklift/Material Handling Equipment Sales Representative plays a critical role in driving the growth and success of our material handling division by actively promoting and selling forklifts and related equipment to a diverse client base across the United States. This position requires a deep understanding of the products and the ability to assess customer needs to recommend the most suitable solutions that enhance operational efficiency. The representative will build and maintain strong relationships with new and existing customers, ensuring high levels of satisfaction and repeat business. They will collaborate closely with internal teams including service, parts, and finance to deliver comprehensive solutions and seamless customer experiences. Ultimately, this role is pivotal in expanding market share and achieving sales targets while upholding the company’s reputation for quality and reliability. Pay - Salary plus commission. 

Minimum Qualifications:

  • High school diploma or equivalent; a bachelor’s degree in business, marketing, or a related field is preferred but not required.
  • Proven experience in sales, preferably in industrial equipment, forklifts, or material handling sectors.
  • Strong understanding of forklift types, specifications, and applications.
  • Valid driver’s license and willingness to travel frequently within assigned territory.
  • Excellent communication, negotiation, and interpersonal skills.

Preferred Qualifications:

  • Experience with CRM software and sales analytics tools.
  • Technical knowledge of forklift specifications, maintenance and safety standards.
  • Established network within the warehousing, manufacturing, or logistics industries.
  • Demonstrated ability to meet or exceed sales targets consistently.
  • Additional certifications related to material handling equipment or sales.

Responsibilities:

  • Identify and engage prospective customers through cold calling, networking, and industry events to generate new sales opportunities.
  • Conduct detailed needs assessments with clients to recommend appropriate forklifts and material handling equipment tailored to their operational requirements.
  • Prepare and deliver compelling sales presentations and product demonstrations to showcase the features and benefits of our equipment.
  • Negotiate pricing, terms, and contracts to close sales while ensuring profitability and customer satisfaction.
  • Collaborate with service and parts departments to coordinate equipment delivery, installation, and after-sales support.
  • Maintain accurate records of sales activities, customer interactions, and pipeline status using CRM software.
  • Stay informed about industry trends, competitor products, and technological advancements to provide expert advice to customers.
  • Participate in ongoing training to enhance product knowledge and sales techniques.

Skills:

The required skills enable the sales representative to effectively communicate complex product information and tailor solutions to meet diverse customer needs, ensuring a consultative sales approach. Strong negotiation and interpersonal skills are essential for building trust and closing deals that benefit both the customer and the company. Proficiency with CRM software helps manage customer relationships and sales pipelines efficiently, allowing for strategic follow-ups and accurate forecasting. Preferred skills such as technical knowledge of equipment and industry-specific insights enhance the representative’s credibility and ability to provide value-added recommendations. Together, these skills support daily activities from prospecting and presenting to closing sales and coordinating post-sale support, driving overall business growth.