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Martech Jobs (NOW HIRING)

Baker Hughes

$59K - $81K/yr

Senior MarTech Specialist, Marketing Automation & MarTech Platforms Would you like to play a key role in our business? Join our Marketing Operations Team! Baker Hughes is the leading energy ...

Baker Hughes

$59K - $81K/yr

Senior MarTech Specialist, Marketing Automation & MarTech Platforms Would you like to play a key role in our business? Join our Marketing Operations Team! Baker Hughes is the leading energy ...

Baker Hughes

$61K - $83K/yr

Senior MarTech Specialist, Marketing Automation & MarTech Platforms Would you like to play a key role in our business? Join our Marketing Operations Team! Baker Hughes is the leading energy ...

Baker Hughes

$62K - $85K/yr

Senior MarTech Specialist, Marketing Automation & MarTech Platforms Would you like to play a key role in our business? Join our Marketing Operations Team! Baker Hughes is the leading energy ...

Infostride

MarTech Engineer

San Francisco, CA · On-site

Lead Full Stack Engineer (MarTech Engineering & Orchestration) Role Overview Lead Full Stack Engineer in the FOE POD is a senior technical leader responsible for architecting, building, and scaling ...

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$36.5K

$130.2K

$201.5K

How much do martech jobs pay per year?

As of Jul 23, 2026, the average yearly pay for martech in the United States is $130,242.00, according to ZipRecruiter salary data. Most workers in this role earn between $103,500.00 and $153,000.00 per year, depending on experience, location, and employer.

What skills are needed for a MarTech role?

A MarTech professional needs a combination of marketing knowledge and technical skills, including proficiency with marketing automation platforms, data analysis, and understanding of digital advertising. Familiarity with tools like CRM systems, analytics platforms, and basic coding or scripting can enhance effectiveness. Strong communication and project management skills are also important for coordinating between marketing and IT teams.

What is a Martech job?

A Martech job involves managing and optimizing marketing technology tools to enhance digital marketing efforts. Professionals in this role work with CRM systems, automation platforms, data analytics, and other marketing software to improve customer engagement and campaign performance. They collaborate with marketing and IT teams to integrate and streamline technology solutions. Martech roles require a mix of technical and marketing expertise to ensure tools are effectively utilized.

What is a MarTech job?

A MarTech job involves managing and implementing marketing technology tools and platforms, such as customer relationship management (CRM) systems, marketing automation, and analytics software. Professionals in this field often require skills in data analysis, digital marketing, and technical troubleshooting to optimize marketing strategies and campaigns.

What does a typical day look like for someone in a Martech role?

A typical day in a Martech position often involves collaborating with marketing and IT teams to oversee the setup, integration, and optimization of marketing platforms and systems. You might analyze campaign data, troubleshoot technical issues, manage data flows between tools, and ensure that digital marketing initiatives are effectively tracked and measured. There's usually a strong focus on both planning and execution—balancing strategic discussions with hands-on platform management. You’ll also spend time staying current on new technology trends and tools to continually improve marketing processes and results.

What are examples of MarTech companies?

MarTech companies develop software and platforms that support marketing technology, such as Salesforce, HubSpot, Adobe, Marketo, and Mailchimp. These companies provide tools for automation, customer relationship management, analytics, and content management, which are essential for marketing professionals and Martech specialists to implement and manage marketing strategies.

What kind of jobs in media bring in $150,000 a year?

In media-related roles, senior positions such as Media Director, Digital Marketing Director, or Senior Media Strategist often earn $150,000 or more annually. These roles typically require extensive experience, strong leadership skills, and proficiency with marketing tools and analytics platforms.

What are the key skills and qualifications needed to thrive in the Martech position, and why are they important?

To thrive in a Martech role, you need a strong mix of digital marketing expertise, data analytics skills, and a solid understanding of marketing technology platforms. Familiarity with tools like CRM systems (Salesforce, HubSpot), marketing automation platforms (Marketo, Eloqua), and certifications in Google Analytics or similar are highly valued. Excellent communication, project management, and problem-solving abilities set standout candidates apart. These competencies are important for effectively implementing, managing, and optimizing technology-driven marketing campaigns that drive business results.

More about Martech jobs
What cities are hiring for Martech jobs? Cities with the most Martech job openings:
What are the most commonly searched types of Martech jobs? The most popular types of Martech jobs are:
What states have the most Martech jobs? States with the most job openings for Martech jobs include:
What job categories do people searching Martech jobs look for? The top searched job categories for Martech jobs are:
Martech jobs near you
Infographic showing various Martech job openings in the United States as of July 2026, with employment types broken down into 97% Full Time, 1% Temporary, and 2% Contract. Highlights an 76% Physical, 4% Hybrid, and 20% Remote job distribution, with an average salary of $130,242 per year, or $62.6 per hour.
Senior MarTech Specialist, Marketing Automation & MarTech Platforms'

Senior MarTech Specialist, Marketing Automation & MarTech Platforms'

Baker Hughes Company

Houston, TX • On-site

$59K - $80K/yr

Full-time

Medical, Life, Retirement

Posted 13 days ago

Baker Hughes rating

7.5

Company rating: 7.5 out of 10

Based on 77 frontline employees who took The Breakroom Quiz

231st of 433 rated machine equipment manufacturers

Job description

Senior MarTech Specialist, Marketing Automation & MarTech Platforms
Would you like to play a key role in our business?
Join our Marketing Operations Team!
Baker Hughes is the leading energy technology company, who delivers across the energy value chain through our market-leading business segments. Built on a century of experience and conducting business in over 120 countries. Our innovative technologies and services are taking energy forward! Making it safer, cleaner and more efficient for people and the planet.
Partner with the Best
Senior MarTech Specialist, Marketing Automation & MarTech Platforms is responsible for optimizing and governing Marketo, while strengthening the broader MarTech ecosystem to enable scalable, data-driven, and high-quality campaign execution. This role serves as the strategic technical lead for the MarTech ecosystem, driving campaign orchestration, platform governance, integrations, and scalable automation across Marketo and connected technologies while ensuring data integrity, compliance, and alignment with global marketing objectives.
As a Senior MarTech Specialist, Marketing Automation & MarTech Platforms, you will be responsible for:
Owning and governing marketing automation platform (Marketo)
  • Own and support governance of the enterprise marketing automation platform (Marketo) as the core campaign execution engine
  • Monitor platform health, troubleshoot issues, and assist with configuration, audits, and enhancements
  • Define, document, and maintain enterprise standards for data structures, workflows, campaign setup, and system usage
  • Establish and maintain governance frameworks including templates, channels, tagging structures, and reusable assets
  • Drive advanced segmentation strategies to enable personalized, data-driven ABM (1:1, 1:Few, and 1:Many) programmes
  • Translate campaign strategies into structured workflows across marketing automation and project management platforms, supporting demand generation across acquisition, nurture, events, and digital engagement
  • Oversee campaign orchestration to ensure scalable, repeatable, and high-quality delivery
  • Ensure complete and accurate event data capture with no discrepancies or gaps, and deliver aggregated data in marketer-defined formats to enable downstream processing and leadership reporting

Owning and governing other key MarTech platforms
  • Support the ongoing optimization of our broader MarTech ecosystem (Cvent, Measure, Workfront, Drupal and integrations / flows with Salesforce, Website, Linkedin, Google Ads and 6Sense)
  • Ensure alignment and consistency across interconnected platforms within the MarTech stack
  • Diagnose and resolve data synchronization issues across our stack, primarily between Marketo and Salesforce, as well as other platforms
  • Collaborate with Brand, Marketing and External Communications (BMEC) teams to enable seamless use of marketing technology platforms
  • Identify opportunities to leverage AI across the Marketo environment and broader MarTech ecosystem to improve campaign execution, segmentation, analytics & reporting and operational efficiency, partnering with vendors to prioritize use cases

Managing offshore execution and delivery
  • Provide day-to-day direction and workflow oversight for an offshore campaign operations team
  • Ensure campaign requirements are translated into clear technical specifications and build instructions
  • Oversee intake, prioritization, and delivery tracking across campaign workflows
  • Oversee campaign outputs for accuracy, quality, and brand compliance
  • Identify and implement process improvements to increase efficiency and scalability

Ensuring quality, compliance, and data integrity
  • Design and execute QA and testing protocols across campaigns and platforms
  • Support global data privacy & compliance initiatives, including consent management and preference center operations
  • Maintain strong data quality and alignment across Marketo, CRM, and connected platforms, while managing end-to-end data flow and system handoffs for all events and campaigns (e.g. Annual Meeting, content syndication, etc.)

Collaborating across teams and functions
  • Act as a key partner to Marketing, Sales, Web, and DT teams to enable integrated campaign execution
  • Partner with Digital Technology and InfoSec teams to ensure marketing initiatives align with enterprise standards and security requirements
  • Assist in preparing business cases for optimization decisions, vendor evaluations, and potential migrations

Fuel your passion
To be successful in this role you will:
  • Have 5 to 7+ years of experience in marketing operations, marketing automation, or digital marketing
  • Bring strong hands-on experience with Marketo and familiarity with broader MarTech ecosystems
  • Have experience working with CRM platforms such as Salesforce and marketing project management tools (e.g., Workfront is a plus)
  • Have a strong understanding of campaign workflows, segmentation, and marketing data architecture
  • Have experience coordinating external/offshore campaign execution teams
  • Demonstrate strong attention to detail, quality control, and process discipline
  • Possess excellent organizational, communication, and stakeholder management skills
  • Be comfortable working across global, cross-functional teams in a fast-paced environment

Working with us
Our people are at the heart of what we do at Baker Hughes. We know we are better when all of our people are developed, engaged and able to bring their whole authentic selves to work. We invest in the health and well-being of our workforce, train and reward talent and develop leaders at all levels to bring out the best in each other.
Working for you
Our inventions have revolutionized energy for over a century. But to keep going forward tomorrow, we know we have to push the boundaries today. We prioritize rewarding those who embrace change with a package that reflects how much we value their input. Join us, and you can expect:
  • Contemporary work-life balance policies and wellbeing activities
  • Comprehensive private medical care options
  • Safety net of life insurance and disability programs
  • Tailored financial programs
  • Education Assistance
  • Generous Parental Leave
  • Mental Health resources
  • Dependent Care

You will be eligible to participate in Company-sponsored benefit programs, including health & welfare programs and the Thrift Plan (401k). You will have a choice of coverage options that best suit your needs. Coverage options and contribution amounts are related to your benefit elections, base salary level, and specific requirements of each of these plans.
This position is eligible for our comprehensive and competitive benefits package, which can be found here, and is further eligible for additional forms of compensation such as bonuses subject to the terms of the applicable benefit plans or policies.
The Baker Hughes internal title for this role is: Marketing Specialist - Marketing Operations

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