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Marketing Data Analyst Jobs (NOW HIRING)

Sr. Marketing Data Analyst

Lititz, PA · Remote

$80K - $99K/yr

Job Summary As a Senior Marketing Data Analyst at WebstaurantStore, you will play a critical role in shaping how data informs marketing strategy and accelerates business growth. This role sits at the ...

Analyze marketing, customer, and sales data to identify trends, anomalies, opportunities, and areas for optimization. * Conduct ad hoc analyses to answer business questions and support strategic ...

Marketing Data Analyst Business Unit: Marketing Reports to: Director of Marketing Analytics Position Overview: Working with Marketing teammates, line of business leadership, and third party vendors ...

... into broader marketing analytics. Responsibilities: * Data Sourcing & List Building * Own the end-to-end process of extracting and compiling member lists from multiple internal data sources ...

The Marketing Data Analyst will manage member data integrity, ensuring accurate and compliant communications while collaborating with various teams to maintain data quality standards.

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Junior Marketing Data Analyst Monday - Friday 7:30 AM - 4:00 PM Up to $3,000 incentive for joining our company! Overview: The objective of the Marketing Data Analytics (MDA) team is to provide ...

Marketing & Data Analyst II POSITION OBJECTIVE As part of the Polyolefins Staff Team, this role supports the Polyolefins Business Division by driving data-driven initiatives and strategic analysis.

We are looking for a Marketing Data Aanlyst. This is a 6-month, contract based position. This role will support the implementation of a Microsoft Dynamics 365 CRM integration with a future marketing ...

Sr Marketing Data Analyst

Atlanta, GA

$83K - $103K/yr

This role combines traditional marketing business analysis with a Marketing Data Analyst focus. You will: * Serve as the primary liaison between Marketing and ETS, translating business needs into ...

Sr Marketing Data Analyst

Atlanta, GA · On-site

$83K - $103K/yr

This role combines traditional marketing business analysis with a Marketing Data Analyst focus. You will: * Serve as the primary liaison between Marketing and ETS, translating business needs into ...

Marketing Data Analyst II

Leawood, KS · On-site

$75K - $80K/yr

Overview Marketing Data Analyst II Job Summary: SelectQuote is seeking an experienced and highly motivated Marketing Analytics Specialist to turn data into actionable insights for its Medicare Senior ...

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Marketing Data Analyst information

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How much do marketing data analyst jobs pay per hour?

As of Jun 9, 2026, the average hourly pay for marketing data analyst in the United States is $44.62, according to ZipRecruiter salary data. Most workers in this role earn between $34.62 and $53.85 per hour, depending on experience, location, and employer.

How does a Marketing Data Analyst typically collaborate with other departments within a company?

A Marketing Data Analyst regularly works with cross-functional teams, such as marketing, sales, product management, and IT. They collaborate to gather data requirements, interpret results, and translate analytical findings into actionable strategies. This collaborative environment helps ensure that marketing campaigns are data-driven and aligned with broader business objectives. Strong communication skills are essential, as analysts often present complex insights to non-technical stakeholders.

What is the difference between Marketing Data Analyst vs Data Scientist?

AspectMarketing Data AnalystData Scientist
Required CredentialsBachelor's in Marketing, Business, or Data Analysis; certifications like Google Data AnalyticsBachelor's or higher in Computer Science, Statistics, or related; advanced certifications often preferred
Work EnvironmentMarketing teams, advertising agencies, retail, e-commerceTech companies, finance, healthcare, research institutions
Employer & Industry UsageMarketing departments, advertising firms, retail companies

While both roles analyze data to inform decisions, Marketing Data Analysts focus on marketing metrics and consumer insights, whereas Data Scientists develop complex models and algorithms across various domains. The roles share similar educational backgrounds and tools but differ in scope and application.

What are Marketing Data Analysts?

Marketing Data Analysts are professionals who collect, analyze, and interpret data related to marketing campaigns and customer behavior. They use tools such as Excel, SQL, and statistical software to uncover trends, measure campaign effectiveness, and provide actionable insights that help businesses make informed marketing decisions. Their work supports strategy development, optimizes marketing spend, and helps organizations better understand their target audience. Marketing Data Analysts typically collaborate with marketing teams, management, and other stakeholders to translate complex data into clear, impactful recommendations.

What are the key skills and qualifications needed to thrive as a Marketing Data Analyst, and why are they important?

To thrive as a Marketing Data Analyst, you need strong analytical skills, proficiency in statistics, and a background in marketing, business, or a related field. Familiarity with data visualization tools (such as Tableau or Power BI), statistical software (like R or Python), and experience with CRM and marketing analytics platforms are typically required. Attention to detail, problem-solving, and clear communication are essential soft skills for translating complex data into actionable marketing insights. These abilities ensure accurate data interpretation, effective strategy development, and clear communication of insights that drive marketing success.
What cities are hiring for Marketing Data Analyst jobs? Cities with the most Marketing Data Analyst job openings:
What are the most commonly searched types of Marketing Data Analyst jobs? The most popular types of Marketing Data Analyst jobs are:
What states have the most Marketing Data Analyst jobs? States with the most job openings for Marketing Data Analyst jobs include:
Infographic showing various Marketing Data Analyst job openings in the United States as of May 2026, with employment types broken down into 73% Full Time, and 27% Part Time. Highlights an 83% Physical, 3% Hybrid, and 14% Remote job distribution, with an average salary of $92,811 per year, or $44.6 per hour.
Marketing Data Analyst

Contractor

Posted 3 days ago


Job description

Company Description

Integrated Resources, Inc is a premier staffing firm recognized as one of the tri-states most well-respected professional specialty firms. IRI has built its reputation on excellent service and integrity since its inception in 1996. Our mission centers on delivering only the best quality talent, the first time and every time. We provide quality resources in four specialty areas: Information Technology (IT), Clinical Research, Rehabilitation Therapy and Nursing.

Job Description

Job Responsibilities:
The position will be responsible for managing the metrics and data that provide better, more meaningful insights on sales pipeline and marketing channel effectiveness for company events.

The role will assist marketing and executives on analyzing campaign strategies and/or provide in-depth analysis of business results, trends and customer behavior to improve sales, profitability and customer value.

The candidate must have a nice blend of Strategy & Analytics within both the Digital and traditional CRM space (direct mail & email) and must be hands on with tools like SQL, R, SAS, Python for data mining and analysis.

Responsibilities
Analyze data and create reports, dashboards and visualizations using a wide variety of tools including Tableau, Eloqua, and Oracle OBIEE
Define and implement measurement techniques to assess marketing effectiveness across all channels - direct mail, email, webinars, web, SEM, etc.
Proactively pursue strategic analysis and provide insight and strategic guidance to business leaders.
Analyze database health and KPI's related to audience quality
Track behavioral and demographic trends across customer segments and manage analytic delivery tools (i.e. - dashboards, etc).
Effectively communicate analysis to internal business leaders

Required Experience:
Bachelor's Degree in Database Marketing, Marketing, Statistics, Applied Mathematics, Computer Science or other Quantitative discipline. Advanced degree or experience equivalence preferred
3-4+ years of enterprise level B2B marketing with proven success in managing multiple analysis and campaign/data-related initiatives, crafting the methodology, mining/analyzing data, and ultimately delivering final insightful recommendations
Strong experience with CRM systems and a solid understanding of data warehouse architecture.
SQL knowledge with proven utilization and application preferred.
Experience with Dashboards and data visualization tools is preferred such as Tableau and Oracle OBIEE
Expert with Microsoft Excel, Access and Powerpoint.
Expert with enterprise-level analytics tools such as Siebel, Hyperion, Epiphany.
Proficiency with Data Mining tools e.g SPSS Clementine, SAS, Spotfire Miner.
Broad and deep knowledge of business metrics/scorecards, campaign analysis, experimental design, segmentation solutions, modeling applications, media evaluation, forecasting & financial calculations (ROI customer valuation), , customer strategy development, etc.
Strong communication skills and demonstrated experience understanding and presenting complex quantitative analysis to business partners and senior management.
Proven ability to handle multiple tasks/initiatives simultaneously.
Evident and natural curiosity.
Fact driven and analytically minded.
Marketing automation experience, such as Eloqua, Marketo or Hubspot is a plus but not necessary

Additional Information

Feel free to forward my email to your friends/colleagues who might be available. We do have referral bonus, if you refer any of your friends or colleague who are looking out for the same job.

Thanks & Regards,


Sweta Verma

732-549-5907



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About Integrated Resources

Sourced by ZipRecruiter

Integrated Resources Inc (IRI), based in Edison, NJ, US, is an esteemed player in the staffing solutions industry with a credible presence on their official website irionline.com. Notably, IRI provides a range of professional staffing services including contract, contract-to-hire, and direct hire solutions to a wide spectrum of industries such as healthcare, life sciences, manufacturing, financial, insurance, and others. Since its inception, IRI has been committed to delivering top-talent and optimum solutions to meet its clients' diverse needs.

Industry

Recruiting and staffing services

Company size

51 - 200 Employees

Headquarters location

Edison, NJ, US

Year founded

1996