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Marketing Business Development Manager Jobs (NOW HIRING)

City of Plant City

NY · On-site

$65 - $90/hr

Recommend and manage sponsorships, memberships, and participation in industry and client events to ... Support a wide range of marketing and business development projects, including presentation ...

KAGOME, Inc.

Business Development Manager

Los Banos, CA · On-site

$77K - $127K/yr

Reporting directly to the Senior of Business Development, the Business Development Manager will work collaboratively with cross-functional teams including Marketing, Culinary, Business Development ...

A&O Shearman

Business development manager - ENRI

S. marketing & business development team (U.S. MKT Team) is a sophisticated group of experienced ... Role purpose The business development manager- Energy, Natural Resources, & Infrastructure (ENRI ...

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Marketing Business Development Manager information

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$26K

$87.3K

$144.5K

How much do marketing business development manager jobs pay per year?

As of Sep 7, 2026, the average yearly pay for marketing business development manager in the United States is $87,251.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $109,500.00 per year, depending on experience, location, and employer.

What is a marketing business development manager?

Marketing Business Development Managers are professionals who combine marketing strategies with business development to drive company growth. They identify new business opportunities, build and maintain relationships with clients or partners, and develop marketing plans to expand the company's market presence. Their role often includes market research, lead generation, partnership management, and collaborating with sales and marketing teams to achieve revenue goals. They play a key role in bridging the gap between marketing initiatives and business expansion.

How does a marketing business development manager typically collaborate with sales and product teams to drive business growth?

A Marketing Business Development Manager often acts as a bridge between marketing, sales, and product teams to create cohesive strategies for growth. They work closely with sales teams to align marketing campaigns with lead generation and revenue targets, ensuring messaging resonates with target customers. Additionally, they collaborate with product teams to understand features, benefits, and market fit, translating these insights into compelling marketing materials and go-to-market strategies. Effective communication and cross-functional teamwork are essential for success in this role.

What are the key skills and qualifications needed to thrive as a marketing business development manager, and why are they important?

To thrive as a Marketing Business Development Manager, you need a solid background in marketing strategy, sales, market analysis, and a relevant degree in business or marketing. Familiarity with CRM systems, digital marketing platforms, and data analytics tools like Salesforce, HubSpot, and Google Analytics is typically required. Excellent interpersonal skills, negotiation abilities, and strategic thinking help professionals excel in building relationships and identifying growth opportunities. These competencies are crucial for driving revenue growth, expanding client bases, and ensuring the long-term success of the business.

What is the difference between Marketing Business Development Manager vs Sales Manager?

AspectMarketing Business Development ManagerSales Manager
Primary FocusIdentifying new market opportunities and building strategic partnershipsClosing sales and managing client accounts
Required SkillsMarket research, strategic planning, communicationNegotiation, customer relationship management, persuasion
Work EnvironmentMarketing teams, strategic planning sessionsSales teams, client meetings
Common CertificationsMarketing certifications, business development coursesSales certifications, CRM training

While both roles aim to grow company revenue, the Marketing Business Development Manager focuses on exploring new markets and forming strategic alliances, whereas the Sales Manager concentrates on closing deals and maintaining customer relationships. Understanding these differences helps in selecting the right career path or hiring the appropriate professional.

How much do marketing business development managers get paid?

Marketing Business Development Managers typically earn a median annual salary ranging from $70,000 to $120,000, depending on experience, location, and industry. Higher salaries are common for those with advanced skills in digital marketing, sales strategies, and client relationship management, often supplemented by performance bonuses or commissions.
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Marketing Business Development Manager jobs near you
Infographic showing various Marketing Business Development Manager job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 83% Full Time, 14% Part Time, and 2% Contract. Highlights an 90% Physical, 3% Hybrid, and 7% Remote job distribution, with an average salary of $87,251 per year, or $41.9 per hour.

Marketing & Business Development Representative

Senior Helpers - Westminster

Westminster, MD • On-site

$50K - $55K/yr

Full-time

PTO

Posted 14 days ago

Key responsibilities

  • Develop and maintain referral relationships with healthcare and senior-care organizations.

  • Prospect for new business through cold calling, in-person outreach, networking, and community events.

  • Assist prospective clients and families through the intake and start-of-care process.

Job description

Marketing & Business Development Representative

Senior Helpers of Westminster | Full-Time

Senior Helpers of Westminster is seeking an energetic, relationship-driven Marketing & Business Development Representative to grow our presence throughout Carroll, Frederick, and Howard Counties.

Since 2002, Senior Helpers has been a national leader in professional in-home senior care. We help older adults remain safe, independent, and supported in the comfort of their own homes.

This position combines healthcare marketing, business development, community outreach, lead follow-up, and client intake/assessment responsibilities. The ideal candidate is a self-starter who is comfortable prospecting, cold calling, networking, walking into new referral sources, following up consistently, and turning relationships into referrals.

Responsibilities

  • Develop and maintain referral relationships with hospitals, rehabilitation centers, assisted living, memory care, skilled nursing, hospice, home health, physician practices, social workers, case managers, elder-law professionals, VA resources, and other senior-care organizations.
  • Prospect for new business through cold calling, in-person outreach, networking, community events, and direct relationship development.
  • Personally visit and walk into new referral sources throughout the assigned territory.
  • Maintain approximately 8–10 meaningful referral-source contacts or engagements per business day, based on territory needs.
  • Follow up consistently with referral sources and work to convert professional relationships into qualified referrals.
  • Generate and follow up on qualified prospective-client leads.
  • Gather information regarding client needs, routines, preferences, mobility, ADLs, safety concerns, schedules, and caregiver requirements.
  • Work closely with the operations team to ensure a smooth transition from consultation to care
  • Assist prospective clients and families through the intake and start-of-care process.
  • Develop new lead sources through face-to-face meetings, networking, presentations, community events, and strategic outreach.
  • Attend trade shows, networking events, healthcare events, and community programs.
  • Conduct presentations and educational meetings regarding Senior Helpers services.
  • Maintain the CRM and accurately document marketing activity, referral sources, leads, assessments, follow-up, and outcomes.
  • Maintain a monthly marketing calendar and territory plan.
  • Track KPIs including referrals, assessments, new clients, conversion rates, recurring service hours, and business generated.
  • Assist with social media, digital marketing, community campaigns, and other marketing initiatives in collaboration with leadership and the Senior Helpers marketing team.
  • Monitor local competitors, market trends, and new business opportunities.

Qualifications

  • Associate degree in marketing, business, healthcare, or related field or approximately three years of related sales, marketing, business development, home care, home health, or healthcare experience.
  • Healthcare, home care, senior living, hospice, home health, or medical sales experience preferred.
  • Existing healthcare or senior-care referral relationships are strongly preferred.
  • Must be comfortable prospecting, cold calling, networking, walking into unfamiliar referral sources, asking for business, and following up repeatedly and professionally.
  • Excellent communication, relationship-building, organization, and follow-up skills.
  • Ability to turn professional relationships into qualified referrals and measurable business growth.
  • Self-motivated, results-oriented, and able to work independently.
  • Comfortable meeting with seniors and families and conducting client intake/service assessments.
  • Ability to learn care needs, agency services, and when concerns must be escalated for nursing review.
  • Proficiency with Microsoft Office and ability to quickly learn CRM and healthcare software.
  • Valid driver's license, reliable transportation, and willingness to travel extensively throughout the territory.

Compensation & Benefits

  • $50,000–$55,000 annual base salary, depending on experience
  • Performance-based commission/incentive opportunity
  • Paid Time Off
  • Employee Referral Bonus
  • Professional development and growth opportunities
  • Support from the Senior Helpers local and national teams

What Success Looks Like

This is a results-driven position. Success is measured by more than the number of facilities visited.

Prospecting → Relationships → Qualified Referrals → Assessments → New Clients → Sustainable Growth

We are looking for someone who can confidently develop new business, build trusted community relationships, and help prospective clients and families successfully transition into Senior Helpers services.

Senior care, only better.

Senior Helpers of Westminster is an Equal Opportunity Employer. Duties and responsibilities may be modified as business needs evolve.