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Digital Channel Manager Jobs (NOW HIRING)

Channel Manager, Loyalty

Plano, TX

$145.50K - $146.40K/yr

The Loyalty Channel Manager will maximize the impact of KFC's loyalty platform across digital and on-premise channels-driving engagement, repeat visits, and profitable growth. The ideal candidate is ...

Channel Manager

Austin, TX · Remote

$150.70K - $151.70K/yr

Channel Manager About us We are a pre-IPO company backed by a distinguished group of strategic ... Ensure a seamless experience through digital platforms, portals, and self-service tools. * Provide ...

Channel Manager

Richmond, VA · Hybrid

$95K - $115K/yr

... digital tools, product updates, and partner enablement programs Support internal sales teams with ... channel management is preferred) Experience working with data, reporting tools, CRM systems, and ...

National Channel Manager

OR · On-site +1

$90K - $105K/yr

At the forefront of digital transformation, we continuously evolve our offerings to meet the ... The National Channel Manager is responsible for driving the channel partner strategy, optimizing ...

National Channel Manager

Leavenworth, WA · On-site +1

$90K - $105K/yr

At the forefront of digital transformation, we continuously evolve our offerings to meet the ... The National Channel Manager is responsible for driving the channel partner strategy, optimizing ...

Manages complex projects across multiple functions that have a significant impact on the company. Makes decisions that influence efficiencies and impact digital channel Profit and Loss. Additional ...

Manages complex projects across multiple functions that have a significant impact on the company. Makes decisions that influence efficiencies and impact digital channel Profit and Loss. Additional ...

Manages complex projects across multiple functions that have a significant impact on the company. Makes decisions that influence efficiencies and impact digital channel Profit and Loss. Additional ...

E-Commerce Channel Manager

Pelham, AL · On-site

$139.60K - $140.50K/yr

E-Commerce Channel Manager (On-site in Pelham, AL) Gabriella White is looking for a data-driven ... You'll own growth strategy, inventory productivity, digital merchandising excellence, and ...

E-Commerce Channel Manager

Pelham, AL · On-site

$139.60K - $140.50K/yr

E-Commerce Channel Manager (On-site in Pelham, AL) Gabriella White is looking for a data-driven ... You'll own growth strategy, inventory productivity, digital merchandising excellence, and ...

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Digital Channel Manager information

See salary details

$70.5K

$142.4K

$153.5K

How much do digital channel manager jobs pay per year?

As of May 31, 2026, the average yearly pay for digital channel manager in the United States is $142,448.00, according to ZipRecruiter salary data. Most workers in this role earn between $152,000.00 and $153,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Digital Channel Manager, and why are they important?

To thrive as a Digital Channel Manager, you need expertise in digital marketing, analytics, and channel strategy, typically supported by a degree in marketing, communications, or business. Familiarity with tools such as Google Analytics, content management systems (CMS), marketing automation platforms, and social media management tools is essential. Strong project management, communication, and problem-solving skills help you lead campaigns and collaborate across teams. These skills ensure effective digital presence, optimize customer engagement, and drive measurable business growth through digital channels.

What are some of the main challenges Digital Channel Managers face when coordinating across multiple platforms?

Digital Channel Managers often need to ensure consistent messaging, branding, and user experience across various digital platforms such as websites, social media, and mobile apps. One common challenge is balancing platform-specific strategies while maintaining overall brand coherence. Additionally, they must stay updated with rapidly changing digital trends and analytics tools, which can require continuous learning and adaptation. Effective collaboration with marketing, IT, content, and design teams is crucial to successfully execute integrated campaigns and respond to performance data in real time.

What does a Digital Channel Manager do?

A Digital Channel Manager is responsible for overseeing a company's online platforms, such as websites, social media, and mobile apps, to ensure effective digital marketing and customer engagement. They develop strategies to optimize digital channels, analyze performance data, and coordinate with marketing teams to deliver a seamless user experience. Their work helps to increase brand awareness, drive online traffic, and achieve business goals through digital initiatives.

What jobs make $3,000 a month without a degree?

A Digital Channel Manager typically earns more than $3,000 monthly, but entry-level roles in digital marketing, sales, customer support, or freelance work such as content creation and social media management can also reach this income level without a degree. Success in these roles often depends on skills, experience, and certifications rather than formal education.

What is the difference between Digital Channel Manager vs Digital Marketing Specialist?

AspectDigital Channel ManagerDigital Marketing Specialist
Primary FocusOversees digital channels like social media, email, and paid advertising to drive engagement and conversions.Develops and executes digital marketing campaigns, focusing on content creation, SEO, and analytics.
Required SkillsChannel management, analytics, strategic planning, and cross-channel integration.Content marketing, SEO, SEM, data analysis, and campaign management.
Work EnvironmentTypically manages multiple digital platforms, collaborates with marketing teams, and reports on channel performance.Creates marketing content, manages campaigns, and analyzes digital marketing metrics.

While both roles focus on digital marketing efforts, the Digital Channel Manager primarily oversees and optimizes specific digital channels to maximize performance, whereas the Digital Marketing Specialist concentrates on executing marketing campaigns and content across digital platforms. The roles often collaborate but differ in strategic versus tactical responsibilities.

More about Digital Channel Manager jobs
What cities are hiring for Digital Channel Manager jobs? Cities with the most Digital Channel Manager job openings:
What states have the most Digital Channel Manager jobs? States with the most job openings for Digital Channel Manager jobs include:
Infographic showing various Digital Channel Manager job openings in the United States as of May 2026, with employment types broken down into 80% Full Time, and 20% Part Time. Highlights an 29% Physical, 6% Hybrid, and 65% Remote job distribution, with an average salary of $142,448 per year, or $68.5 per hour.
Channel Manager, Loyalty

$145.50K - $146.40K/yr

Full-time

Posted 25 days ago


Yum! Brands rating

3.9

Company rating: 3.9 out of 10

Based on 8 frontline employees who took The Breakroom Quiz


Job description

The Loyalty Channel Manager will own the end-to-end strategy, execution, and performance of the KFC Rewards program and loyalty ecosystem. Serving as the primary orchestrator and point of contact for loyalty product improvement and development, this role ensures the program continuously evolves to meet customer expectations and business goals.
The Loyalty Channel Manager will maximize the impact of KFC's loyalty platform across digital and on-premise channels-driving engagement, repeat visits, and profitable growth. The ideal candidate is both strategic and analytical, with a deep understanding of loyalty economics, customer lifecycle management, and the Martech infrastructure that powers seamless loyalty experiences.

  • 8-10 years in digital marketing, preferably with a background in driving digital adoption
  • Self-starter with ability to adapt to fast-paced, fluid work environment with intellectual curiosity, strategic thinking, and a desire to have a significant commercial impact on the organization 
  • Strong business acumen and ability to translate insights into action
  • Excellent cross-functional project management and communication skills

  • Proven ability to influence roadmaps and drive measurable impact

  • Experience working in fast-paced, matrixed organizations

Loyalty Strategy & Channel Ownership

  • Lead the overarching strategy and product execution for KFC Rewards, ensuring alignment with enterprise goals and integration across digital, eCommerce, and in-restaurant touchpoints.

  •  Own end-to-end P&L accountability for the loyalty channel, balancing financial health, customer value, and operational efficiency.

  • Develop commercial business plans to size and prioritize Loyalty opportunities based on revenue potential, guest impact, and operational feasibility.

  • Drive annual planning, prioritization, and performance tracking for all loyalty initiatives and campaigns.

Channel Innovation & Expansion

  • Lead the development and rollout of new loyalty channels, including on-premise integration across Kiosk and Drive-Thru experiences.

  • Translate business strategies into product briefs for features that improve Loyalty retention, and loyalty frequency, and loyalty guest experience

  • Partner with Technology, Digital Product, and Data teams to prioritize platform enhancements that support personalization, targeting, and automation at scale.

  • Partner with technical centers of excellence to develop a roadmap for advanced testing including but not limited to AI-driven personalization, dynamic visualization, and gamification.

  • Pilot and scale new capabilities (e.g., multi-channel rewards, partner integrations) that strengthen customer connection and drive incremental sales.

  • Evaluate emerging loyalty and Martech solutions to enhance operational agility, data connectivity, and customer experience.

Financial & Operational Management

  • Build and manage the accounting functions of the loyalty program, including point accrual, redemption economics, and financial forecasting.

  • Partner with Finance and Data Science to measure loyalty ROI and optimize value exchange for both customers and the business.

  • Partner with merchandising, operations, and marketing to roll out new loyalty developments that impact team member or guest experiences.

Cross-Functional Leadership & Collaboration

  • Champion the loyalty vision across the organization, fostering alignment and excitement around its strategic value.

  • Serve as the central point of contact for loyalty across Tech, eCommerce, Marketing, Operations and Finance