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Digital Channel Manager Jobs in Florida (NOW HIRING)

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Build the digital roadmap: channel mix, budget allocation framework, testing agenda, and ... Manage and optimize paid media investment with full ownership of CPL, CAC, and marketing-attributed ...

Channel Growth Manager

Pompano Beach, FL · Hybrid

$143K - $144K/yr

As such we are currently seeking a Channel Growth Manager for our ComplyRight reseller division ... We work diligently each day to create printed and digital marketing communication solutions that ...

Channel Growth Manager

Pompano Beach, FL · On-site

$143K - $144K/yr

As such we are currently seeking a Channel Growth Manager for our ComplyRight reseller division ... We work diligently each day to create printed and digital marketing communication solutions that ...

This role will participate and assist management with any sales campaigns and new digital banking ... Channel. Track the results of all campaigns and report insights to stakeholders. * Customer ...

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Digital Channel Manager information

See Florida salary details

$52.7K

$106.5K

$114.7K

How much do digital channel manager jobs pay per year?

As of Jul 26, 2026, the average yearly pay for digital channel manager in Florida is $106,450.00, according to ZipRecruiter salary data. Most workers in this role earn between $113,600.00 and $114,300.00 per year, depending on experience, location, and employer.

What are some of the main challenges Digital Channel Managers face when coordinating across multiple platforms?

Digital Channel Managers often need to ensure consistent messaging, branding, and user experience across various digital platforms such as websites, social media, and mobile apps. One common challenge is balancing platform-specific strategies while maintaining overall brand coherence. Additionally, they must stay updated with rapidly changing digital trends and analytics tools, which can require continuous learning and adaptation. Effective collaboration with marketing, IT, content, and design teams is crucial to successfully execute integrated campaigns and respond to performance data in real time.

What does a digital channel manager do?

A digital channel manager oversees a company's online platforms, such as websites, social media, and email marketing, to ensure effective digital communication and customer engagement. They develop strategies, analyze performance metrics, and coordinate with marketing teams to optimize digital presence using tools like analytics software and content management systems.

How much do channel managers make in the US?

In the US, digital channel managers typically earn between $70,000 and $120,000 annually, depending on experience, industry, and location. Senior or specialized roles with additional certifications can earn higher salaries, often exceeding $130,000. Compensation may also include bonuses and benefits related to digital marketing tools and analytics platforms.

What kind of jobs in media bring in $150,000 a year?

In media, roles such as senior digital marketing director, media director, or digital channel manager can earn $150,000 or more annually, especially with extensive experience, advanced skills in analytics and advertising platforms, and leadership responsibilities. High-level positions often require strategic oversight, team management, and proficiency with tools like Google Analytics, SEO, and programmatic advertising.

What jobs in the US pay 300,000 a year?

For a Digital Channel Manager, annual salaries of $300,000 or more are typically found in senior or executive-level roles such as Director or Vice President of Digital Marketing, especially in large organizations or tech companies. These positions often require extensive experience, strategic leadership skills, and proficiency with digital tools and analytics. Compensation varies based on industry, company size, and geographic location.

What is the difference between Digital Channel Manager vs Digital Marketing Specialist?

AspectDigital Channel ManagerDigital Marketing Specialist
Primary FocusOversees digital channels like social media, email, and paid advertising to drive engagement and conversions.Develops and executes digital marketing campaigns, focusing on content creation, SEO, and analytics.
Required SkillsChannel management, analytics, strategic planning, and cross-channel integration.Content marketing, SEO, SEM, data analysis, and campaign management.
Work EnvironmentTypically manages multiple digital platforms, collaborates with marketing teams, and reports on channel performance.Creates marketing content, manages campaigns, and analyzes digital marketing metrics.

While both roles focus on digital marketing efforts, the Digital Channel Manager primarily oversees and optimizes specific digital channels to maximize performance, whereas the Digital Marketing Specialist concentrates on executing marketing campaigns and content across digital platforms. The roles often collaborate but differ in strategic versus tactical responsibilities.

What are the key skills and qualifications needed to thrive as a Digital Channel Manager, and why are they important?

To thrive as a Digital Channel Manager, you need expertise in digital marketing, analytics, and channel strategy, typically supported by a degree in marketing, communications, or business. Familiarity with tools such as Google Analytics, content management systems (CMS), marketing automation platforms, and social media management tools is essential. Strong project management, communication, and problem-solving skills help you lead campaigns and collaborate across teams. These skills ensure effective digital presence, optimize customer engagement, and drive measurable business growth through digital channels.
What are popular job titles related to Digital Channel Manager jobs in Florida? For Digital Channel Manager jobs in Florida, the most frequently searched job titles are:
What job categories do people searching Digital Channel Manager jobs in Florida look for? The top searched job categories for Digital Channel Manager jobs in Florida are:
What cities in Florida are hiring for Digital Channel Manager jobs? Cities in Florida with the most Digital Channel Manager job openings:
Infographic showing various Digital Channel Manager job openings in Florida as of July 2026, with employment types broken down into 1% Locum Tenens, 76% Full Time, 21% Part Time, and 2% Contract. Highlights an 87% Physical, 3% Hybrid, and 10% Remote job distribution, with an average salary of $106,450 per year, or $51.2 per hour.

Digital Channel Product Owner

CIG COMPANIES SERVICES

Orlando, FL

Full-time

Posted 15 days ago


Job description

The Digital Channel Product Owner is responsible for defining, prioritizing, and delivering features for the airline’s direct digital channels, including the website, mobile web, and future mobile applications. Working within an Agile product development framework, the Product Owner ensures that digital initiatives deliver exceptional customer experiences while advancing the airline’s strategic goals for direct bookings, customer engagement, and brand differentiation.

This role acts as the voice of the customer and the business within the Agile development team, translating business objectives, customer insights, and design concepts into well-defined product requirements. The Digital Channel Product Owner works closely with UX designers, engineering teams, marketing, revenue management, and guest experience teams to deliver seamless and elegant digital journeys that reflect the standards of a luxury airline brand.

Key Responsibilities

  • Own the product backlog for the airline’s digital channels, including the public website and mobile web experiences.
  • Translate strategic digital initiatives into clear product features and user stories.
  • Maintain a clear product roadmap aligned with the airline’s digital commerce and customer engagement strategy.
  • Advocate for a customer-first mindset in all product decisions.
  • Serve as the Product Owner for Agile development teams, responsible for backlog prioritization and sprint planning.
  • Write and maintain high-quality user stories, acceptance criteria, and product documentation.
  • Work closely with engineering teams to clarify requirements and ensure successful delivery of features.
  • Participate in Agile ceremonies including:
    • Sprint planning
    • Daily standups
    • Sprint reviews
    • Retrospectives.
  • Own key digital customer journeys such as:
    • Travel discovery and inspiration
    • Flight search and booking
    • Ancillary service selection
    • Customer account management
    • Trip management and post-booking engagement
  • Ensure that digital interactions deliver frictionless, elegant, and personalized experiences consistent with luxury brand expectations.
  • Partner with cross-functional teams including:
    • Marketing
    • Revenue management
    • Guest experience
    • Loyalty programs
    • Operations
  • Gather and prioritize business requirements while balancing technical feasibility and customer value.
  • Align digital product initiatives with broader commercial and customer engagement strategies.
  • Collaborate closely with UX/UI designers and digital design agencies to ensure product requirements align with customer experience goals.
  • Validate design concepts against product objectives and technical constraints.
  • Champion usability and accessibility standards.
  • Use analytics and customer insights to guide product improvements and feature prioritization.
  • Monitor key digital performance metrics such as:
    • Conversion rates
    • Booking funnel performance
    • Mobile engagement
    • Customer satisfaction.
  • Drive experimentation through A/B testing and iterative product development.
  • Work with engineering teams to support integrations between digital channels and key airline systems, including:
    • Passenger Service System (PSS)
    • Reservation and booking engines
    • Loyalty and rewards platforms
    • CRM and customer data platforms
    • Payment and ancillary service platforms.
  • Identify opportunities to enhance digital capabilities and customer journeys.
  • Incorporate customer feedback and usability insights into ongoing product evolution.
  • Stay informed about digital travel trends, emerging technologies, and competitive digital experiences.

Required Qualifications

  • Bachelor’s degree in Business, Information Systems, Computer Science, or related field
  • 5+ years of experience in digital product management or product ownership
  • Experience working within Agile software development environments
  • Strong understanding of digital product development and customer journey design
  • Experience writing user stories and managing product backlogs
  • Excellent communication and stakeholder management skills
  • Strong analytical and problem-solving capabilities