A customer retention specialist helps a company keep their customers. As a customer retention specialist, your job duties include calling customers on the phone and getting their opinions about how the business or organization is serving them. They record information and prepare reports to describe the level of customer satisfaction and also provide customer service. Qualifications for this career include a high school diploma or G.E.D. certificate, previous job experience in customer service or at a call center, and excellent written and verbal communication skills.