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Crm Manager Jobs (NOW HIRING)

321 The Agency

CRM Specialist

Orlando, FL · On-site

CRM Specialist ABOUT THE ROLE As a CRM Specialist at 321, you will be the technical architect and strategic advisor for our clients' customer relationship management systems. You'll design, implement ...

Trek Travel

Email Marketing & CRM Manager

Madison, WI · On-site

We're looking for an Email Marketing & CRM Manager to own our email marketing and CRM as a connected, revenue-driving system -- translating brand and growth priorities into a lifecycle program that ...

Applied Medical

CRM Specialist

Rancho Santa Margarita, CA · On-site

$75K/yr

Position Description The CRM Specialist supports the global rollout, adoption, and ongoing optimization of Microsoft Dynamics 365 Customer Relationship Management (CRM) at Applied Medical. This role ...

Becker Morgan

CRM Administrator

Salisbury, MD · On-site

$25 - $26/hr

We are seeking a meticulous CRM Administrator to support our dynamic marketing and business development team. This role will help facilitate day-to-day operations, including Customer Relationship ...

GlobalFoundries

Senior Manager CRM

Austin, TX · On-site

$147K - $248K/yr

Grow, lead and inspire a high-performing CRM team, providing strategic guidance and fostering a culture of customer-centricity. * Develop team members' skills and career paths through coaching ...

Inspira Education

CRM Administrator

New York, NY · On-site

The Role We're expanding our CRM operations team and looking for a CRM Administrator to help scale and strengthen the systems and processes we've already begun building. This is a highly impactful ...

VeeFriends LLC

CRM & Retention Manager

New York, NY · On-site

$110K - $130K/yr

Own and execute the end-to-end CRM strategy across email, SMS, and push - driving engagement, retention, and LTV across VeeFriends' collector and fan base * * Experience and familiarity with modern ...

Populus Financial Group

CRM Specialist

Irving, TX

The CRM Specialist will work on email, SMS, and push programs for our various brands. This role will assist with strategy, creation, execution, and analysis of multi-channel, customer lifecycle ...

Columbia Sportswear

CRM Marketing Manager

Portland, OR · On-site

You will lead a team of CRM specialists acrosseCommerce marketing, consumer segmentation, and lifecycle automation, ensuring a cohesive and data-driven approach to customer engagement, retention, and ...

Lucky Strike Entertainment

CRM Specialist

Miami, FL · Hybrid

The CRM Specialist supports the execution and optimization of email campaigns across multiple brands, ensuring high-quality, on-brand communications that drive engagement and conversions while ...

Lucky Strike Entertainment

CRM Specialist

Miami, FL · On-site

The CRM Specialist supports the execution and optimization of email campaigns across multiple brands, ensuring high-quality, on-brand communications that drive engagement and conversions while ...

Leap

CRM Specialist

Columbia, MD

Position Overview We are seeking a dynamic and detail-oriented CRM Specialist to join our team. In this role, you will lead engaging Zoom training sessions, manage customer projects, provide backend ...

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How much do crm manager jobs pay per year?

As of Jul 23, 2026, the average yearly pay for crm manager in the United States is $102,130.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $132,000.00 per year, depending on experience, location, and employer.

What is a CRM manager?

A CRM manager is responsible for overseeing a company's customer relationship management strategies and systems. They analyze customer data, implement marketing campaigns, and optimize CRM tools like Salesforce or HubSpot to improve customer engagement and retention. Strong communication skills and knowledge of data analysis are essential for this role.

What Does a CRM Manager Do?

A CRM manager handles sales and relationships with clients using the concepts of customer relationship management. Your primary goal in this position is to identify leads and target audiences for optimal ROI. Your responsibilities are to analyze the purchase and communication history of customers and develop goals that drive sales growth and improve customer retention. Your job duties also involve maintaining a database of this information, so you need experience with SQL and application development. In some CRM manager positions, you may also train other staff members to improve their sales by using your analyses and reports.

How much does a CRM manager earn?

A CRM manager's salary varies based on experience, location, and industry, but typically ranges from $70,000 to $120,000 annually. Senior roles or those in larger companies may earn higher, especially with expertise in CRM tools like Salesforce or HubSpot.

Is CRM manager a good job?

A CRM manager is responsible for developing and managing customer relationship strategies using tools like CRM software. The role typically offers good job prospects, competitive salaries, and opportunities for advancement, especially with skills in data analysis and marketing. It is suitable for professionals interested in customer engagement, marketing, and technology.

What is the difference between Crm Manager vs Marketing Analyst?

AspectCrm ManagerMarketing Analyst
Required CredentialsBachelor's in Marketing, Business, or related field; CRM certificationsBachelor's in Marketing, Data Analysis, or related field; Analytics certifications
Work EnvironmentCollaborates with sales, marketing, and customer service teamsFocuses on data analysis, market research, and campaign performance
Employer & Industry UsageUsed in retail, e-commerce, and service industries for customer engagementCommon in marketing agencies, retail, and tech sectors for data-driven insights

The Crm Manager primarily manages customer relationships and CRM systems, focusing on customer retention and engagement. The Marketing Analyst analyzes data to optimize marketing strategies. While both roles require marketing knowledge and analytical skills, the Crm Manager emphasizes customer relationship management, whereas the Marketing Analyst concentrates on data analysis and market research.

How does a CRM Manager typically collaborate with sales and marketing teams to improve customer engagement?

A CRM Manager works closely with both sales and marketing teams to develop strategies that enhance customer relationships and drive engagement. They coordinate campaigns, analyze customer data, and ensure that messaging is consistent across all touchpoints. Regular meetings and joint planning sessions help align goals and share insights, enabling the CRM Manager to tailor communications and automate workflows that support lead nurturing and retention. This collaboration is essential for creating a seamless customer experience and achieving business objectives.

What are CRM Managers?

CRM Managers, or Customer Relationship Management Managers, are professionals responsible for developing and implementing strategies to enhance a company's relationships with its customers. They use specialized software and data analysis to improve customer retention, increase sales, and personalize the customer experience. CRM Managers often collaborate with marketing, sales, and customer service teams to ensure that all customer interactions are efficient and effective. Their role is key in driving customer satisfaction and business growth.

What is the role of a CRM manager?

A CRM manager is responsible for developing and implementing strategies to manage customer relationships and improve customer retention using customer relationship management (CRM) software. They analyze customer data, oversee marketing campaigns, and coordinate with sales and support teams to enhance customer experience and drive business growth.

What are the key skills and qualifications needed to thrive as a CRM Manager, and why are they important?

To thrive as a CRM Manager, you need expertise in customer relationship management, data analysis, and marketing strategies, often supported by a degree in marketing, business, or a related field. Familiarity with CRM platforms such as Salesforce, HubSpot, or Microsoft Dynamics, along with relevant certifications, is highly valuable. Strong communication, project management, and problem-solving skills help a CRM Manager build effective campaigns and collaborate across teams. These abilities are essential for optimizing customer engagement, driving retention, and maximizing ROI from CRM initiatives.
More about Crm Manager jobs
What cities are hiring for Crm Manager jobs? Cities with the most Crm Manager job openings:
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Crm Manager jobs near you
Infographic showing various Crm Manager job openings in the United States as of July 2026, with employment types broken down into 94% Full Time, 3% Part Time, and 3% Contract. Highlights an 81% Physical, 3% Hybrid, and 16% Remote job distribution, with an average salary of $102,130 per year, or $49.1 per hour.
CRM Manager- Smeal College of Business

CRM Manager- Smeal College of Business

Penn State University

University Park, PA • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 2 days ago

Penn State University rating

7.8

Company rating: 7.8 out of 10

Based on 103 frontline employees who took The Breakroom Quiz

204th of 560 rated colleges and universities

Job description

APPLICATION INSTRUCTIONS:
  • CURRENT PENN STATE EMPLOYEE (faculty, staff, technical service, or student), please login to Workday to complete the internal application process. Please do not apply here, apply internally through Workday.
  • CURRENT PENN STATE STUDENT (not employed previously at the university) and seeking employment with Penn State, please login to Workday to complete the student application process. Please do not apply here, apply internally through Workday.
  • If you are NOT a current employee or student, please click "Apply" and complete the application process for external applicants.

Approval of remote and hybrid work is not guaranteed regardless of work location. For additional information on remote work at Penn State, see Notice to Out of State Applicants.
This position is funded for 3 year(s); continuation past 3 year(s) will be based on university need, performance, and/or availability of funding.
POSITION SPECIFICS
Penn State University Information Technology is seeking a CRM Manager to support the Smeal College of Business.
This role will lead CRM strategy and operations at one of Penn State's most dynamic colleges. As Manager of CRM for the Smeal College of Business, you'll partner with stakeholders and the Enterprise ECRM team to develop the strategy, roadmap, and technology ecosystem - Salesforce, Cvent, LinkedIn Sales Navigator, and more - serving 15+ Smeal units and tens of thousands of constituents. You'll report to Penn State IT's Director of Enterprise CRM, partner with Smeal's IT Strategic Partner, and work alongside a team of CRM professionals to modernize how the college connects with students, alumni, donors, and industry partners.
This is an opportunity to lead at the intersection of strategy, technology, and institutional impact.
CORE RESPONSIBILITIES
  • Lead CRM initiatives for the Smeal College of Business, including strategy execution, stakeholder engagement, and ongoing program management across people, processes, and technology.
  • Serve as the primary communicator for CRM efforts within the College, partnering with Smeal's IT Strategic Partner to represent initiatives to internal and external stakeholders.
  • Participate in University Enterprise CRM governance groups to ensure alignment with institutional strategy, standards, and priorities.
  • Drive CRM adoption across 15+ Smeal units, including onboarding, enablement, and prioritization of Salesforce and related tools and processes.
  • Conduct business analysis to define scope, assess needs, and prioritize CRM initiatives for maximum institutional impact.
  • Manage CRM roadmap execution and project delivery, including prioritization of initiatives, system design to support cross-unit collaboration, integration with university and college systems, and establishment of consistent processes and data standards.
  • Ensure strong data integrity and support development of a unified constituent data environment across the College.
  • Partner with the Enterprise CRM program on software selection, procurement, implementation, licensing, and contract management for CRM tools and services.
  • Oversee the college's CRM budget and the allocation of costs within and among individual units. This includes HR, technology licensing, suppliers, consultants, and all other associated costs.
  • Manage CRM team members and oversee professional development for a team, as well as participants in the university's IT talent share and training programs.
  • Perform system administration responsibilities, including security management, platform maintenance, and upgrades to ensure the health and stability of Salesforce and supporting technologies.

QUALIFICATIONS
Qualified candidates will demonstrate strength and experience across several of the following areas:
  • Experience working in higher education or a similarly matrixed environment
  • Previous Salesforce experience (user or administration) is necessary
  • Cvent and LinkedIn Sales Navigator familiarity preferred
  • Strong leadership across multiple teams and departments, the ability to communicate with influence and a strong familiarity with project management and business analyst methodologies preferred
  • Solid functional and/or industry knowledge with background in planning and managing projects, an ability to be proactive, innovative, and team-oriented, and drive key deliverables
  • Exceptional written, verbal communication and presentation skills

MINIMUM EDUCATION, WORK EXPERIENCE & REQUIRED CERTIFICATIONS
Bachelor's Degree8+ years of relevant experience, includes 3+ years of supervisory experience; or an equivalent combination of education and experience acceptedRequired Certifications:None
BACKGROUND CHECKS/CLEARANCES
Employment with the University will require successful completion of background check(s) in accordance with University policies.
Penn State does not sponsor or take over sponsorship of a staff employment Visa. Applicants must be authorized to work in the U.S.
SALARY & BENEFITS
The salary range for this position, including all possible grades, is $102,936.00 - $154,452.00.
Salary Structure - Information on Penn State's salary structure
Penn State provides a competitive benefits package for full-time employees designed to support both personal and professional well-being. In addition to comprehensive medical, dental, and vision coverage, employees enjoy robust retirement plans and substantial paid time off which includes holidays, vacation and sick time. One of the standout benefits is the generous 75% tuition discount, available to employees as well as eligible spouses and children. For more detailed information, please visit our Benefits Page.
CAMPUS SECURITY CRIME STATISTICS
Pursuant to the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act and the Pennsylvania Act of 1988, Penn State publishes a combined Annual Security and Annual Fire Safety Report (ASR). The ASR includes crime statistics and institutional policies concerning campus security, such as those concerning alcohol and drug use, crime prevention, the reporting of crimes, sexual assault, and other matters. The ASR is available for review here.
EEO IS THE LAW
Penn State is an equal opportunity employer and is committed to providing employment opportunities to all qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. If you are unable to use our online application process due to an impairment or disability, please contact 814-865-1473.
Penn State is committed to and accountable for advancing equity, respect, and belonging. We embrace individual uniqueness, as well as a culture of belonging that supports equity initiatives, leverages the educational and institutional benefits of inclusion in society, and provides opportunities for engagement intended to help all members of the community thrive. We value belonging as a core strength and an essential element of the university's teaching, research, and service mission.
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