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Crm Manager Jobs (NOW HIRING)

Eastport Holdings

CRM Manager

Pittsburgh, PA · On-site

$70K/yr

9Rooftops is seeking a CRM Manager to support CRM and email marketing initiatives across a portfolio of national and regional clients. This role is ideal for a hands-on CRM professional who enjoys ...

Vantage Recruiting

CRM Manager

New Orleans, LA · On-site

Job Title: CRM Manager Job Type: Full-time, Direct Hire Location: Open to office locations in Southeast: New Orleans, LA, Baton Rouge, LA, Mobile, AL, Birmingham, AL, Houston, TX, Dallas, TX Reports ...

Career Hub

CRM Manager

Capon Bridge, WV · On-site

Plan and run CRM campaigns across the casino and sportsbook verticals; * Manage the full player lifecycle, including activation, retention, and reactivation; * Build and maintain player segments ...

Colgate-Palmolive Company

CRM Manager

Overland Park, KS · On-site

$96K - $137K/yr

Hill's is seeking an experienced Customer Relationship Management (CRM) Manager to join our Integrated Brand Experience team! You will report to the Director, CRM, and & CX. You will be leading ...

Motion Metrics Ltd

CRM Manager

Park City, UT

As a result, build our CRM into one of the most valuable channels in the business. About the role You'll own our CRM end to end - email, in-app messages and push - plus the supporting content, such ...

Made In Cookware

CRM Manager

Austin, TX · On-site +1

We are expanding our team and looking for our next CRM Manager. In this position, you'll be responsible for creating and implementing a CRM strategy and customer retention at Made In. You'll take ...

Sunstar

CRM Marketing Manager

Schaumburg, IL

The CRM Manager is responsible for defining and leading customer relationship management (CRM) and lifecycle marketing strategy across both the Retail Consumer and Professional Dental business ...

Samsung Electronics

Sr. Manager CRM

Plano, TX · On-site

This Senior Manager will oversee CRM strategy, campaign governance, personalization, and consumer journey optimization while leading a high-performing CRM team responsible for email, SMS, push ...

Victoria College

*CRM Specialist

Victoria, TX · On-site

$4.5K - $5.0K/mo

This position supports the CRM Administrator in the coordination, development, and administration of the College's customer relationship management CRM system. This position is benefits eligible. For ...

OC Sports and Entertainment

CRM Analyst

Anaheim, CA · On-site

$84K - $94K/yr

The CRM Analyst is a full-time, exempt position reporting to the Anaheim Ducks Senior Director, Ticket Strategy. This role is responsible for leading CRM initiatives across ticket sales, ticket ...

Applied Medical

CRM Specialist

Rancho Santa Margarita, CA · On-site

$75K/yr

Position Description The CRM Specialist supports the global rollout, adoption, and ongoing optimization of Microsoft Dynamics 365 Customer Relationship Management (CRM) at Applied Medical. This role ...

Salas O'Brien

CRM Coordinator

$24 - $26/hr

CRM Coordinator At Salas O'Brien we tell our clients that we're engineered for impact. This passion for making a difference applies just as much to our team as it does to our projects. That's why we ...

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Crm Manager information

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$39K

$102.1K

$172K

How much do crm manager jobs pay per year?

As of Aug 11, 2026, the average yearly pay for crm manager in the United States is $102,130.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $132,000.00 per year, depending on experience, location, and employer.

What does a CRM manager do?

A CRM manager handles sales and relationships with clients using the concepts of customer relationship management. Your primary goal in this position is to identify leads and target audiences for optimal ROI. Your responsibilities are to analyze the purchase and communication history of customers and develop goals that drive sales growth and improve customer retention. Your job duties also involve maintaining a database of this information, so you need experience with SQL and application development. In some CRM manager positions, you may also train other staff members to improve their sales by using your analyses and reports.

How much does a CRM manager earn?

A CRM manager's salary varies based on experience, location, and industry, but typically ranges from $70,000 to $120,000 annually. Senior roles or those in larger companies may earn higher, especially with expertise in CRM tools like Salesforce or HubSpot. Certifications and strong data analysis skills can also influence compensation.

What is the difference between Crm Manager vs Marketing Analyst?

AspectCrm ManagerMarketing Analyst
Required CredentialsBachelor's in Marketing, Business, or related field; CRM certificationsBachelor's in Marketing, Data Analysis, or related field; Analytics certifications
Work EnvironmentCollaborates with sales, marketing, and customer service teamsFocuses on data analysis, market research, and campaign performance
Employer & Industry UsageUsed in retail, e-commerce, and service industries for customer engagementCommon in marketing agencies, retail, and tech sectors for data-driven insights

The Crm Manager primarily manages customer relationships and CRM systems, focusing on customer retention and engagement. The Marketing Analyst analyzes data to optimize marketing strategies. While both roles require marketing knowledge and analytical skills, the Crm Manager emphasizes customer relationship management, whereas the Marketing Analyst concentrates on data analysis and market research.

How does a CRM manager typically collaborate with sales and marketing teams to improve customer engagement?

A CRM Manager works closely with both sales and marketing teams to develop strategies that enhance customer relationships and drive engagement. They coordinate campaigns, analyze customer data, and ensure that messaging is consistent across all touchpoints. Regular meetings and joint planning sessions help align goals and share insights, enabling the CRM Manager to tailor communications and automate workflows that support lead nurturing and retention. This collaboration is essential for creating a seamless customer experience and achieving business objectives.

What is a CRM manager?

CRM Managers, or Customer Relationship Management Managers, are professionals responsible for developing and implementing strategies to enhance a company's relationships with its customers. They use specialized software and data analysis to improve customer retention, increase sales, and personalize the customer experience. CRM Managers often collaborate with marketing, sales, and customer service teams to ensure that all customer interactions are efficient and effective. Their role is key in driving customer satisfaction and business growth.

What are the key skills and qualifications needed to thrive as a CRM manager, and why are they important?

To thrive as a CRM Manager, you need expertise in customer relationship management, data analysis, and marketing strategies, often supported by a degree in marketing, business, or a related field. Familiarity with CRM platforms such as Salesforce, HubSpot, or Microsoft Dynamics, along with relevant certifications, is highly valuable. Strong communication, project management, and problem-solving skills help a CRM Manager build effective campaigns and collaborate across teams. These abilities are essential for optimizing customer engagement, driving retention, and maximizing ROI from CRM initiatives.
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Crm Manager jobs near you
Infographic showing various Crm Manager job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 12% Part Time, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $102,130 per year, or $49.1 per hour.

Customer Relationship Management (CRM) Manager

rockler

Hamel, MN • On-site, Remote

Other

This job post has expired 1 day ago. Applications are no longer accepted.

Job description

Summary of Position

The CRM (Customer Relationship Management) Manager leads Rockler's CRM and Data team, owning the Salesforce CRM platform and overseeing a Data Analyst to drive customer intelligence, audience strategy, lifecycle marketing, and customer engagement. This role is responsible for developing CRM strategies that increase customer retention, repeat purchases, and customer lifetime value through data-driven marketing and personalized customer experiences.

The CRM Manager owns customer audience segmentation, lifecycle marketing automation, and reporting while ensuring the integrity of Rockler's customer data across key systems. This individual serves as the subject matter expert for Salesforce CRM, customer data governance, promotional discounts, reward cards, gift cards, and coupon execution. In partnership with Marketing, Merchandising, Ecommerce, and IT, the CRM Manager delivers actionable customer insights, governs CRM best practices, and helps shape strategies that improve marketing effectiveness and business performance.

Major Areas of Accountability

CRM Strategy & Leadership
  • Lead and manage the CRM and Data team, including direct oversight of a Data Analyst, fostering a collaborative, customer-focused, and insight-driven culture.
  • Own the Salesforce CRM platform, serving as the strategic lead for platform configuration, data governance, roadmap development, and ongoing optimization.
  • Develop CRM strategies that improve customer acquisition, engagement, retention, loyalty, and customer lifetime value.
  • Partner cross-functionally with Marketing, Ecommerce, Merchandising, Creative, IT, and Retail Operations to deliver coordinated customer experiences across channels.
 Customer Lifecycle & Personalization
  • Develop customer segmentation strategies and manage audiences within Salesforce to enable highly targeted communications across email, direct mail, SMS, and other marketing channels.
  • Design, build, optimize, and maintain customer lifecycle journeys, including welcome, post-purchase, loyalty, promotional, win-back, and other automated customer communications.
  • Develop personalized customer experiences using behavioral, transactional, demographic, and engagement data.
  • Lead ongoing testing and optimization of customer audiences, messaging, timing, offers, and lifecycle journeys to improve campaign performance and customer engagement.
 Analytics & Customer Insights
  • Lead CRM analytics efforts by partnering with the Data Analyst to develop reporting frameworks, customer KPIs, dashboards, and actionable business insights.
  • Own, execute, analyze, and communicate the results and trends of Net Promoter Score (NPS) and Customer-First Interaction Tracking (CFIT) programs.
  • Govern the marketing customer database, ensuring data quality, segmentation accuracy, customer integrity, and meaningful reporting.
  • Translate customer behavior and campaign performance into actionable recommendations that improve marketing effectiveness and support strategic business decisions.

Promotions & CRM Governance

  • Serve as the subject matter expert (SME) for promotional discounts, coupon codes, reward cards, and gift card execution processes.
  • Ensure promotional pricing, discounts, offers, and related marketing communications are executed accurately across all marketing channels.
  • Maintain D365 documentation and standard operating procedures (SOPs) supporting promotional execution, rewards programs, and gift card processes.

Troubleshoot D365-related issues and support testing for system upgrades and enhancements.

Requirements For Position

 Required Qualifications
  • Bachelor's degree in Marketing, Business, Analytics, or a related field, or equivalent professional experience.
  • Minimum of 5-7 years of experience in CRM, customer marketing, marketing technology, or database marketing within a complex multi-channel retail and/or eCommerce environment.
  • Strong understanding of customer data, segmentation strategies, lifecycle marketing, personalization, and CRM best practices.
  • Demonstrated ability to use customer insights, KPIs, and analytics to develop strategic recommendations and improve business performance.
  • Experience contributing to marketing strategy, process development, and continuous improvement initiatives.
  • Strong project management, communication, and cross-functional collaboration skills.
  • Full-time position with Hybrid to Fully remote options available  
 Preferred Qualifications
  • Hands-on experience with Salesforce Data Cloud or a comparable enterprise CRM.
  • Experience managing or mentoring direct reports and developing high-performing teams.
  • Experience with customer lifecycle marketing, loyalty programs, and marketing automation.
  • Experience with retail and/or eCommerce customer marketing.
  • Experience using analytics and reporting platforms such as Power BI, Tableau, GA4, or similar business intelligence tools.
  • Working knowledge of SQL or experience partnering closely with technical and data teams.

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