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Conversion Rate Optimisation Jobs (NOW HIRING)

You will own conversion rate optimization and the web experimentation program for our self-serve and sales journeys. You will turn traffic into pipeline and revenue through sharp hypotheses, clean ...

CRO & Digital Experience Manager

Irvine, CA ยท On-site

$114K - $148K/yr

Develop and execute conversion rate optimization (CRO) and digital experience strategies aligned with business growth objectives. * Build and manage a structured testing roadmap focused on improving ...

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Conversion Rate Optimisation information

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How much do conversion rate optimisation jobs pay per hour?

As of Jul 1, 2026, the average hourly pay for conversion rate optimisation in the United States is $62.50, according to ZipRecruiter salary data. Most workers in this role earn between $62.50 and $62.50 per hour, depending on experience, location, and employer.

What are some common challenges faced by professionals in Conversion Rate Optimisation roles?

One common challenge in Conversion Rate Optimisation (CRO) is balancing quick wins with long-term strategic improvements, as stakeholders often expect immediate results from experiments and A/B tests. Additionally, CRO specialists frequently need to navigate conflicting opinions between marketing, design, and development teams while ensuring that data-driven recommendations are implemented effectively. Another challenge is obtaining sufficient traffic and statistically significant results, which can limit the speed and confidence of decision-making. Successful CRO professionals thrive by communicating clearly, prioritizing impactful tests, and fostering a culture of experimentation within their organizations.

What is Conversion Rate Optimisation (CRO)?

Conversion Rate Optimisation (CRO) is the process of increasing the percentage of website visitors who take a desired action, such as making a purchase, signing up for a newsletter, or filling out a form. This is achieved by analyzing user behavior, testing different website elements, and implementing changes to improve user experience and encourage conversions. CRO involves strategies like A/B testing, improving website design, optimizing calls to action, and minimizing barriers to conversion. The ultimate goal is to maximize the effectiveness of a website and increase return on investment from existing traffic.

Which is the highest paying job in marketing?

In marketing, senior roles such as Chief Marketing Officer (CMO) or Vice President of Marketing tend to be the highest paying, often earning six-figure salaries. These positions require extensive experience, strategic skills, and leadership abilities, and may involve overseeing large teams and budgets.

How is CRO different from SEO?

Conversion Rate Optimization (CRO) and Search Engine Optimization (SEO) are both digital marketing strategies but focus on different goals. CRO aims to improve the percentage of website visitors who complete a desired action, such as making a purchase, by testing and optimizing website elements. SEO focuses on increasing organic traffic by improving website visibility in search engine results through keyword research, content creation, and technical improvements.

How much does a CRO agency cost?

Conversion Rate Optimisation (CRO) agencies typically charge between $3,000 and $10,000 per month, depending on the scope, client size, and complexity of projects. Some agencies offer project-based pricing or retainers, and costs can vary based on the level of expertise, tools used, and the number of tests or optimizations performed.

What are the key skills and qualifications needed to thrive as a Conversion Rate Optimisation (CRO) Specialist, and why are they important?

To thrive as a Conversion Rate Optimisation Specialist, you need strong analytical skills, a solid understanding of digital marketing principles, and experience with A/B testing and data interpretation, often supported by a relevant degree or certification. Familiarity with tools such as Google Analytics, Optimizely, Hotjar, and other CRO platforms is typically required. Excellent communication, creativity, and problem-solving abilities help you collaborate with teams and design effective experiments. These skills are vital for increasing website conversions, enhancing user experience, and driving business growth through data-driven decisions.

What is the difference between Conversion Rate Optimisation vs CRO Specialist?

AspectConversion Rate OptimisationCRO Specialist
Role FocusImproving website or landing page performance to increase conversionsAnalyzing data, testing, and implementing strategies to optimize conversion rates
Required SkillsData analysis, A/B testing, UX principles, marketing knowledgeAnalytics tools, user behavior analysis, testing methodologies, marketing strategies
Work EnvironmentDigital marketing teams, e-commerce, agenciesMarketing departments, digital agencies, e-commerce companies
Common UsageDescribes the process or disciplineRefers to the role or job title of the professional

Conversion Rate Optimisation is a process or discipline aimed at increasing the percentage of website visitors who take desired actions. A CRO Specialist is a professional responsible for executing and managing CRO strategies. While the terms are related, CRO describes the overall approach, whereas a CRO Specialist is the role that implements it.

More about Conversion Rate Optimisation jobs
What cities are hiring for Conversion Rate Optimisation jobs? Cities with the most Conversion Rate Optimisation job openings:
What states have the most Conversion Rate Optimisation jobs? States with the most job openings for Conversion Rate Optimisation jobs include:
Infographic showing various Conversion Rate Optimisation job openings in the United States as of June 2026, with employment types broken down into 20% As Needed, 20% Full Time, 40% Part Time, and 20% Nights. Highlights an 91% Physical, 4% Hybrid, and 5% Remote job distribution, with an average salary of $130,000 per year, or $62.5 per hour.

Director of Conversion Rate Optimization (CRO)

Everyday Dose Inc.

Austin, TX โ€ข Remote

Full-time

Medical, Dental, Vision, PTO

Posted yesterday


Job description

About the Role

Most people start their mornings with coffee that leaves them jittery, crashing, and running on empty. Everyday Dose exists to fix that because people deserve a morning ritual that actually feels good. We make functional coffee, matcha, and creamers that deliver calm energy, steady focus, and real well-being. No crash, no jitters, no gut issues. After serving more than 1.3 million customers and expanding into national retail, weโ€™re hiring driven, thoughtful people who want to help redefine how the world starts its day at scale.

We are a fast-scaling, subscription-first brand. CRO is a mission-critical function to support our velocity and unlock the next stage of growth.

Responsibilities:

We are looking for a Director of Conversion Rate Optimization (CRO) to own and scale our entire onsite and landing page performance engine, including:

  • improving add-to-cart rate
  • improving checkout conversion
  • reducing friction across the funnel
  • optimizing subscription conversion
  • building and running A/B test programs
  • optimizing landing pages, PDPs, and the full DTC funnel
  • partnering closely with Growth + Retention to maximize LTV/CAC

More about the right candidate:

  • They have the ability to take business-level metrics (LTV, CAC, NCAC, RPV, repeat behavior, etc.) and translate them into a clear, high-impact roadmap.
  • They are a strategic thinker who can zoom out to define a sitewide experimentation strategy, not just landing page optimization.
  • They can prioritize fast, pivot quickly when the data shifts, and communicate tradeoffs to leadership.
  • They have the ability to build and maintain a multi-quarter testing roadmap that aligns Growth, Retention, Product, and Creative.

This is a highly analytical AND creative role that blends psychology, storytelling, UX, data, and experimentation at high velocity.

Requirements

  • 5+ years in CRO, ideally at a fast-paced eCommerce/DTC brand
  • Obsessed with data and experimentation
  • Creative thinker with strong UX instincts
  • Strong understanding of customer psychology and buying behavior
  • Able to move fast and prioritize high-impact projects
  • Clear communicator and team player

Benefits

COMPENSATION
  • Competitive base, bonus, and equity package
  • Comprehensive health, vision, dental
  • Unlimited PTO
  • Remote-friendly role